Group 1 - The home appliance sector underperformed the CSI 300 index this week, with the Shenwan household appliance index declining by 0.9% while the CSI 300 index rose by 2.7% [1] - Key companies such as Guangfeng Technology and Ecovacs led the gains with a rise of 6.5%, while companies like Beike and Gree Electric faced declines of 6.2% and 5.6% respectively [1] - The production data for major white goods in September 2025 shows a total output of 27.07 million units, a decrease of 7.2% compared to the same period last year [1] Group 2 - In September 2025, the production of household air conditioners was 10.75 million units, down 12.0% year-on-year; refrigerators produced were 8.21 million units, down 6.3%; and washing machines saw production of 8.11 million units, down 1.1% [1] - Haier Smart Home announced its first mid-term dividend, proposing a cash dividend of RMB 2.69 per 10 shares, totaling over RMB 2.5 billion [1] Group 3 - In July 2025, the online sales volume of hair dryers decreased by 6.44% to 932,200 units, while sales revenue increased by 11.46% to RMB 209 million, with an average price rise of 19.16% to RMB 223.9 per unit [2][3] - The online sales volume of electric shavers increased by 21.32% to 927,700 units, with sales revenue rising by 23.61% to RMB 164 million, and an average price increase of 1.90% to RMB 177.0 per unit [2][3] Group 4 - The investment focus includes the white goods sector, which is characterized by low valuations, high dividends, and stable growth, with expectations for a boost from trade-in policies and rising copper prices [4] - Recommendations include leading companies such as Hisense, Midea, Haier, and Gree, as well as companies like Ousheng Electric and Dechang Co., which are expected to benefit from large customer orders and improved profitability [4] - The demand for core components in the white goods sector is expected to exceed expectations, with recommendations for companies like Huaxiang Co., Shun'an Environment, and Sanhua Intelligent Control, which are positioned to benefit from the industry's growth [4]

Core Viewpoint - The performance of the three major home appliance giants in A-shares shows significant differentiation, with Midea leading, Haier in the middle, and Gree lagging behind in the first half of 2025 [1] Group 1: Financial Performance - Midea Group reported a revenue increase of 15.58% year-on-year to 251.12 billion yuan and a net profit increase of 25.04% to 26.01 billion yuan in the first half of 2025 [1] - Haier Smart Home achieved a revenue growth of 10.22% year-on-year to 156.49 billion yuan [7] - Gree Electric's revenue decreased by 2.46% year-on-year to 97.33 billion yuan, while its net profit increased by 1.95% to 14.41 billion yuan [2] Group 2: Dividend Policies - Midea Group and Haier Smart Home plan to implement mid-year dividends for 2025, with total dividends of 3.80 billion yuan and 2.51 billion yuan respectively [4] - Gree Electric announced plans not to distribute cash dividends or issue bonus shares [3] Group 3: Business Segments - Midea Group's smart home business revenue grew by 13.31% year-on-year to 167.20 billion yuan, accounting for 66.58% of total revenue [8] - Gree Electric's consumer appliance business revenue declined by 5.09% year-on-year to 76.28 billion yuan, making up 78.38% of total revenue [9][10] - Midea Group's commercial and industrial solutions revenue increased by 20.79% to 64.54 billion yuan, representing 25.70% of total revenue [25] Group 4: International Market Performance - In the overseas market, Midea Group, Haier Smart Home, and Gree Electric saw revenue growth of 17.70%, 11.70%, and 10.19% respectively [14] - Midea Group's overseas revenue reached 107.19 billion yuan, accounting for 42.69% of total revenue, while Haier's overseas revenue was 79.08 billion yuan, making up 50.53% of total revenue [16][17] Group 5: Future Strategies - Midea Group aims to increase its overseas revenue to exceed 50% of total revenue in the long term [20] - Haier Smart Home focuses on high-end brand strategies in overseas markets and anticipates growth in smart and green appliances due to urbanization and consumption upgrades [18] - Midea Group is also focusing on the development of humanoid robots and plans to enhance its capabilities in this area [25][27]

Core Insights - Midea Group reported a revenue increase of 15.58% year-on-year to 251.12 billion yuan and a net profit increase of 25.04% to 26.01 billion yuan for the first half of 2025, outperforming its peers in the A-share home appliance sector [2][7] - Haier Smart Home also achieved double-digit growth, while Gree Electric Appliances lagged with a revenue decline of 2.46% to 97.32 billion yuan, despite a slight net profit increase of 1.95% to 14.41 billion yuan [2][9] - Gree Electric announced it would not distribute cash dividends or issue bonus shares, contrasting with Midea and Haier's plans for mid-year dividends [3][9] Revenue and Profit Analysis - Midea Group's smart home business revenue grew by 13.31% to 167.20 billion yuan, accounting for 66.58% of its total revenue [6][25] - Haier Smart Home's revenue increased by 10.22% to 156.49 billion yuan, with a net profit growth of 15.59% [5][25] - Gree Electric's consumer appliance revenue fell by 5.09% to 76.28 billion yuan, representing 78.38% of its total revenue [8][9] Market Trends - The domestic air conditioning market saw a retail revenue increase of 12.4% to 126.3 billion yuan in the first half of 2025, driven by policy incentives and high temperatures [9] - The overall home appliance market is expected to face intensified competition in the second half of 2025, with modest growth projections [9][11] International Market Performance - Midea Group, Haier Smart Home, and Gree Electric Appliances reported overseas revenue growth of 17.70%, 11.70%, and 10.19% respectively in the first half of 2025 [11][12] - Midea's overseas revenue reached 107.19 billion yuan, making up 42.69% of its total revenue, while Haier's overseas revenue was 79.08 billion yuan, accounting for 50.53% [12][14] Strategic Focus - Midea Group aims to increase its overseas revenue to over 50% of total revenue and is focusing on expanding its OBM (Own Brand Manufacturing) strategy [14][26] - Both Midea and Gree are transitioning towards B-end business solutions, with Midea's commercial and industrial solutions revenue growing by 20.79% to 64.54 billion yuan, representing 25.70% of its total revenue [23][25] - Midea is also investing in humanoid robotics, targeting advancements in key technology areas for industrial applications [26][27]

Core Viewpoint - The performance of the three major home appliance giants in A-shares shows significant differentiation, with Midea leading, Haier in the middle, and Gree lagging behind [2][5]. Group 1: Midea Group Performance - Midea Group reported a revenue of 251.12 billion yuan for the first half of 2025, a year-on-year increase of 15.58%, and a net profit of 26.01 billion yuan, up 25.04% [3][8]. - The company plans to distribute a cash dividend of 5 yuan per 10 shares, totaling 3.798 billion yuan [3][8]. - Midea's smart home business revenue grew by 13.31% to 167.20 billion yuan, accounting for 66.58% of total revenue [23]. Group 2: Haier Smart Home Performance - Haier Smart Home achieved a revenue of 156.49 billion yuan in the first half of 2025, reflecting a year-on-year growth of 10.22% [10][19]. - The net profit attributable to shareholders was 12.03 billion yuan, an increase of 15.59% [13]. Group 3: Gree Electric Performance - Gree Electric's revenue decreased by 2.46% to 97.32 billion yuan, while its net profit increased by 1.95% to 14.41 billion yuan [6][18]. - Gree announced it would not distribute cash dividends, marking a shift from its previous status as a "dividend giant" [8][18]. Group 4: Market Trends and Competition - The domestic air conditioning market saw a retail sales increase of 12.4% to 126.3 billion yuan in the first half of 2025, driven by policy incentives and high temperatures [20]. - The competition in the domestic home appliance market is expected to intensify in the second half of 2025, with a slight projected increase in retail scale [20]. Group 5: Overseas Market Growth - Midea, Haier, and Gree all reported significant growth in overseas markets, with Midea's overseas revenue reaching 107.19 billion yuan, accounting for 42.69% of its total revenue, a year-on-year increase of 17.70% [22][24]. - Haier's overseas revenue was 79.08 billion yuan, making up 50.53% of its total revenue, while Gree's overseas revenue was 16.34 billion yuan, accounting for 16.78% [22][24]. Group 6: B-end Business Development - Midea and Gree are both transitioning towards B-end business, with Midea's commercial and industrial solutions revenue growing by 20.79% to 64.54 billion yuan, representing 25.70% of its total revenue [32][34]. - Gree's other business revenue reached 9.83 billion yuan, accounting for 10.10% of its total revenue [28].

Core Viewpoint - The company Haier Smart Home has demonstrated resilience in the face of increasing uncertainties such as tariffs, achieving record-breaking revenue and net profit in the first half of 2025, with revenue reaching 156.49 billion yuan and net profit at 12.03 billion yuan, reflecting year-on-year growth of 10.2% and 15.6% respectively [1] Group 1: Global Market Performance - Haier Smart Home's overseas revenue reached 79.08 billion yuan in the first half of 2025, marking an 11.66% year-on-year increase despite a challenging global market [2] - In North America, while the overall large appliance shipment volume declined by 0.8%, Haier's high-end brand revenue experienced double-digit growth [2] - The European market saw a revenue increase of 24.07% year-on-year, while emerging markets such as South Asia, Southeast Asia, and the Middle East reported significant growth rates of 32.47%, 18.29%, and 65.42% respectively [2] Group 2: Product Differentiation and Market Adaptation - Haier Smart Home has successfully tailored its products to meet the specific needs of different markets, such as introducing smart ice-making refrigerators in Southeast Asia and R32 single cold inverter air conditioners in Egypt, which contributed to a market share increase to 16% in Egypt [4] - The company's ability to understand and respond quickly to diverse regional consumer demands has enabled it to achieve growth even amidst trade protectionism and weak demand in the industry [4] Group 3: Localization and Supply Chain Resilience - Haier Smart Home has established localized production bases in various regions over the past 30 years, enhancing its supply chain resilience and production capacity [5] - The company has implemented a dual-track supply chain system that combines localization and regionalization, improving product delivery efficiency and cost advantages [5] - The Thailand plant is set to supply 30% of its production to the local market while exporting the remainder to ASEAN and European markets, and the Egypt factory will serve both local and regional markets [5] Group 4: Digital Transformation and Operational Efficiency - Haier Smart Home has adopted a digital retail transformation strategy to enhance operational efficiency across its overseas markets, with a 15.4% increase in customer self-ordering through the HeS digital platform [7] - The overall operational efficiency has improved by 30%, and the average output per store has increased by 20% compared to the previous year [7] - The company's performance reflects its ability to dynamically coordinate across global markets, leveraging supply chain capabilities to mitigate market fluctuations and achieve complementary growth [7]

Core Viewpoint - The article highlights Haier Smart Home's strong performance in the face of increasing uncertainties in tariffs and global market conditions, showcasing its effective strategies in global market diversification and localization to achieve sustainable growth [2][3]. Group 1: Financial Performance - Haier Smart Home reported record-breaking half-year results for 2025, with revenue and net profit attributable to shareholders reaching 156.49 billion yuan and 12.03 billion yuan, respectively, reflecting year-on-year growth of 10.2% and 15.6% [2]. - The overseas market revenue for Haier Smart Home was 79.08 billion yuan, showing a year-on-year increase of 11.66% [3]. Group 2: Regional Performance - Despite a 0.8% decline in the North American major appliance shipment, Haier Smart Home achieved double-digit growth in high-end brand revenue in that market [3]. - In Europe, the company's revenue grew by 24.07% year-on-year [3]. - Emerging markets showed even more significant growth, with revenue increases of 32.47% in South Asia, 18.29% in Southeast Asia, and 65.42% in the Middle East and Africa [3]. Group 3: Product Differentiation and Localization - Haier Smart Home's success in various regions is attributed to its high-differentiation and competitive products tailored to local market needs, such as the smart ice-making refrigerators for Southeast Asia [5]. - The company launched the R32 single cold inverter air conditioner in Egypt, addressing local climate and energy cost challenges, which helped increase its market share to 16% [6]. Group 4: Supply Chain and Operational Efficiency - The company has established localized production bases to enhance supply chain resilience and reduce external shocks, moving away from traditional ODM models [7][8]. - Haier Smart Home's Thailand factory plans to supply 30% of its production to the local market while exporting to ASEAN and European markets [8]. - The implementation of a direct factory dispatch model in Southeast Asia has reduced logistics costs and improved delivery efficiency [9]. Group 5: Digital Transformation - Haier Smart Home has adopted a digital retail transformation strategy to enhance operational efficiency, with a 15.4% increase in self-ordering by customers through its HeS digital platform [11]. - The overall operational efficiency improved by 30%, and the average output per store increased by 20% compared to the previous year [11].

Core Insights - JD.com and Haier have established a comprehensive strategic partnership to create a new brand focused on the silver economy, Haier Care, targeting the needs of elderly households [1] - The partnership aims to leverage JD.com's supply chain and marketing resources alongside Haier's core appliance technology to enhance the quality of home care for the elderly [1] - The goal is to achieve a compound annual growth rate of over 55% for Haier Care on JD.com from 2026 to 2028 [1] Product Supply Chain Collaboration - The collaboration will focus on launching new products and creating bestsellers, utilizing JD.com's insights into the pain points and needs of the elderly demographic [1] - The companies plan to explore exclusive product collaborations and upgrade the integrated path of research, production, and sales to drive customized product innovation [1] - They aim to jointly develop multiple industry trend products over the next three years, with a target of doubling sales by 2028 [1] Service Experience Collaboration - The partnership will enhance service experiences by integrating JD.com's one-stop service with Haier's professional bathroom measurement, design, and installation services [2] - Standardized service solutions such as "buy and install immediately," "integrated delivery and installation," and "old-for-new" will be introduced to address long renovation cycles [2] - The goal is to create a worry-free service loop that enhances user experience across purchasing, installation, and after-sales [2] Marketing Collaboration - The companies will utilize JD.com's marketing ecosystem to create a complete marketing chain from content creation to sales conversion [2] - They plan to engage potential customers through scenario-based live streaming and experiential marketing activities, utilizing various content formats like live broadcasts, images, and short videos [2] - This collaboration aims to lead a new trend in smart elderly care consumption [2]

Group 1 - Haier Smart Home has filed an international patent application titled "Drain Valve, Washing Machine and Washing Method" with application number PCT/CN2025/077941, published internationally on August 28, 2025 [1] - The company has announced a total of 128 international patent applications this year, which represents a decrease of 63.84% compared to the same period last year [5] - In the first half of 2025, Haier Smart Home invested 5.79 billion yuan in research and development, reflecting an increase of 11.73% year-on-year [5]

Core Viewpoint - Haier Smart Home Co., Ltd. plans to distribute a cash dividend of RMB 2.69 per 10 shares (tax included) for the first half of 2025, reflecting a 20.83% payout ratio of the net profit attributable to shareholders [1][2]. Summary by Sections Profit Distribution Plan - The profit distribution will be based on the total share capital after deducting the shares repurchased by the company, which currently stands at 9,382,913,334 shares, with 64,384,670 shares repurchased [1]. - The total cash dividend distribution will remain unchanged even if there are changes in the total share capital before the record date for the dividend [2]. - The retained undistributed profits will be used for projects related to the company's main business, external investments, R&D, and daily operations to ensure sustainable development and better returns for investors [1]. Decision-Making Process - The profit distribution proposal has been approved by the company's audit committee and will be submitted for approval at the 2025 first extraordinary general meeting of shareholders [2].

Core Viewpoint - Haier Smart Home Co., Ltd. plans to change the purpose of repurchased shares from "for equity incentives/employee stock ownership plan" to "for cancellation to reduce registered capital" [1][2] Summary by Sections Repurchase Share Situation - The company initiated a share repurchase plan on March 30, 2022, to buy back A-shares using self-owned funds for employee stock ownership plans or equity incentives [1][2] - As of January 31, 2023, the company repurchased a total of 58,295,455 shares, of which 31,481,400 shares were transferred to the 2025 A-share core employee stock ownership plan [2] Reason and Content of Change in Repurchase Share Purpose - The change in the purpose of repurchased shares is aimed at protecting the interests of investors, with all 1,472,684 shares in the repurchase account to be canceled and the registered capital reduced accordingly [2][3] Expected Changes in Share Capital Structure - Before the cancellation, the total number of shares was 6,254,501,095, which will decrease to 6,253,028,411 after the cancellation of 1,472,684 shares [3] - The overall share structure will remain compliant with listing requirements, with no significant impact on the company's operations or financial status [5] Impact of Change in Repurchase Share Purpose and Cancellation - The change complies with relevant regulations and will not harm the interests of the company or its shareholders, nor will it affect the company's control or listing status [5] Procedures for Change in Repurchase Share Purpose - The change in the purpose of repurchased shares and their cancellation requires approval from the shareholders' meeting, and the board will seek authorization for the management to handle the cancellation procedures [5]