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义乌“厂二代”用AI破局,在第六代市场速卖全球
Core Insights - The Global Digital Trade Center in Yiwu, Zhejiang, has officially opened, covering an area of 410,000 square meters and hosting over 3,700 merchants across eight emerging industries [1] - A significant portion of the merchants are young entrepreneurs, referred to as "second-generation" and "new generation," who are rapidly advancing the application of AI models and cross-border e-commerce, positioning digital trade as a new hallmark of Yiwu [1] - Digital technology is deeply integrated into the market's "people, goods, venues, and chains," revitalizing traditional commerce and providing merchants with comprehensive support from creativity to transaction through digital tools [1] Industry Developments - The new market features numerous usable WeChat mini-programs and a local AI model-based app called "World Yiwu," enabling merchants to engage in cross-border e-commerce and social media live streaming securely and reliably [1] - AI integration in the market is highlighted by the development of various AI applications, such as AI visual creation, navigation, and business cards, which differentiate the new market from previous iterations [1] - Yiwu is launching a three-year initiative to enhance AI skills among merchants, aiming to train over 10,000 market merchants and digital trade practitioners, transitioning from "selling globally" to "intelligently global" [2]
义乌“进化”:从小商品之乡迈向全球数贸之都
Core Insights - Yiwu is transitioning from a traditional commodity hub to a global digital trade center, marked by the opening of the Global Digital Trade Center on October 14 [1][3] - The sixth-generation market emphasizes digitalization, creativity, quality, and culture, moving beyond mere price competition [1][3] Digital Trade Reform - Zhejiang province is promoting digital trade reforms, with Yiwu as a key city, aiming to establish a global digital trade center by 2027 and fully develop it by 2035 [2] - Digitalization is reshaping transaction methods and business models, integrating deeply into the market's "people, goods, market, and chain" [2] Market Evolution - The Global Digital Trade Center spans 410,000 square meters and hosts over 3,700 merchants across eight emerging industries, with more than half being young entrepreneurs [3][4] - The market's evolution reflects not just spatial expansion but also a transformation in business models and trade logic [3] Digital Infrastructure - The center features a "1+3+N" digital trade ecosystem, including a high-energy trade port and three core platforms, enhancing the digital trade framework [4] - Merchants benefit from digital payment solutions like "Yi Payment," facilitating cross-border transactions [4] AI Integration - AI tools are significantly improving operational efficiency for merchants, enabling rapid content creation and cross-border promotion [6][7] - The government is initiating a three-year action plan to enhance AI skills among over 10,000 merchants, promoting a shift from "selling globally" to "intelligently global" [6] Talent and Industry Upgrade - The sixth-generation market is attracting a new wave of talent, with a significant proportion of young operators who are adept in AI and digital marketing [7] - Young entrepreneurs are leveraging AI to enhance product promotion and reshape perceptions of Yiwu's offerings [7] Brand Expansion Strategy - Yiwu is launching a "brand going global" strategy, establishing a framework for overseas operations and partnerships [8] - Since the start of its brand export initiative in 2023, Yiwu has initiated 62 overseas projects across 29 countries and regions [8]
进一步稳外贸 新政策将适时推出
Jing Ji Wang· 2025-10-23 02:39
Core Viewpoint - China's foreign trade is under pressure but showing signs of stability and improvement, with the Ministry of Commerce planning to enhance policy effectiveness, promote trade, and deepen trade cooperation [1][2][8] Group 1: Trade Performance - In the third quarter, China's goods trade imports and exports grew by 6% year-on-year, marking eight consecutive quarters of growth [2] - By September, both exports and imports had seen four consecutive months of year-on-year growth, with significant contributions from major provinces [7] - The western region's foreign trade maintained strong momentum, with a 10.2% year-on-year increase in imports and exports [7] Group 2: Policy Measures - The Ministry of Commerce will focus on three areas: releasing policy effectiveness, promoting trade, and deepening trade cooperation [2] - New policies will prioritize digital trade, green trade, and service trade as emerging growth engines [4] - Specific measures include enhancing financial services for foreign trade enterprises and optimizing customs processes [5] Group 3: Structural Changes and Challenges - Current challenges for foreign trade enterprises include costs, orders, and risks, necessitating a closed-loop response from problem identification to policy solutions [4] - Experts note that global economic recovery is uneven, and geopolitical tensions are adding structural and cyclical risks to foreign trade [3] - The transition towards high-tech and high-value-added sectors is critical for China's foreign trade, requiring diverse policy tools to support emerging business models [3] Group 4: Regional Development - The development of foreign trade is characterized by a new pattern of "coastal leadership, inland rise, and border breakthroughs," with tailored local measures enhancing trade performance [7] - The western land-sea new channel has seen significant growth, with container shipments increasing by 70.3% year-on-year [7] Group 5: Future Outlook - With the timely introduction of new policies and the continuous release of enterprise innovation, China's foreign trade is expected to withstand short-term pressures and achieve sustained growth on a high-quality development track [8]
一片火热!义乌全球数贸中心订单不断
Sou Hu Cai Jing· 2025-10-21 11:11
Core Insights - The Yiwu Global Digital Trade Center officially opened on October 14, marking a significant development in the digital trade landscape [1] - The center brings together new scenes, new faces, and new models, contributing to a vibrant wave of digital trade [1] - Business operators have shown enthusiasm in engaging with the new market opportunities presented by the center [1] Summary by Categories Opening and Significance - The opening of the Yiwu Global Digital Trade Center represents a pivotal moment for digital trade [1] - It aims to enhance the infrastructure and ecosystem for digital commerce [1] Market Engagement - Business operators are actively participating in the new market, indicating a positive reception and potential for growth [1] - The enthusiasm of the operators suggests a strong interest in leveraging the opportunities provided by the center [1]
数字“引擎”打开贸易新空间
Jing Ji Ri Bao· 2025-10-20 23:59
近期举办的第四届全球数字贸易博览会发布报告显示,2020年至2024年,全球数字贸易出口规模稳 步提升,从4.59万亿美元增至7.23万亿美元,年均增速达12.1%,高于同期全球贸易总额年均增长率。 当前,我国数字贸易发展迅速,成为全球数字服务贸易增长速度最快的经济体。 从增长规模来看,数字贸易展现强劲势头。今年上半年,全国跨境电商进出口规模达1.32万亿元, 同比增长5.7%。作为数字经济先行省,浙江省数字贸易规模3年间突破6000亿元、7000亿元、8000亿 元,增速远超传统贸易,成为拉动外贸增长的"主力军"。 从业态创新来看,新模式、新业态持续涌现。比如,我国首个跨境电商综试区杭州,汇聚了全国 60%的跨境电商平台,跨境支付结算额占全国的40%,形成"平台集聚+生态完善"的发展样板;上海首 个"跨境电商+产业带"落地虹桥国际中央商务区,引进上下游企业130家,为传统产业数字化转型提供路 径参考。 从国际合作来看,"朋友圈"持续扩容、规则话语权稳步提升。我国"丝路电商"伙伴国达35个,在19 个国家建设65个直采基地;深度参与《投资便利化协定》谈判,积极推进加入《全面与进步跨太平洋伙 伴关系协定》和《数 ...
出海“数”作舟 逆水击中流——义乌推动数字贸易转型擎领高能级开放强省建设纪实
Huan Qiu Wang· 2025-10-20 02:36
Core Viewpoint - The opening of the Yiwu Global Digital Trade Center marks a significant milestone in Zhejiang's efforts to enhance its openness and strengthen digital trade, positioning it as a new engine for the province's economic development [1][2]. Group 1: Project Overview - The Yiwu Global Digital Trade Center has a total investment of 8.3 billion yuan and is seen as a major project for promoting digital trade in Zhejiang [1]. - The center aims to leverage digital technology to empower traditional trade and facilitate high-level foreign trade [1][2]. Group 2: Strategic Goals - The initiative focuses on creating a modern digital trade port that emphasizes data interconnectivity, industry aggregation, and global outreach [2][12]. - The project is part of a broader strategy to deepen international trade reforms and optimize market procurement measures [2][12]. Group 3: Historical Context - Yiwu has been a symbol of Zhejiang's openness since it was approved for international trade reform in 2011, with each innovation contributing to national exploration [3]. - The establishment of the Global Digital Trade Center is viewed as a response to the challenges posed by a complex international environment [3]. Group 4: Digital Transformation - Yiwu has initiated a digital transformation in international trade, creating a comprehensive trade service ecosystem that integrates online platforms and offline networks [4]. - The city has developed its own digital trade platform, Chinagoods, and has made significant advancements in digital payment solutions [5]. Group 5: AI Integration - A three-year action plan for enhancing AI skills among merchants was launched, aiming to equip them with the necessary tools to adapt to the digital economy [6]. - The integration of AI into business practices is expected to enhance operational efficiency and market competitiveness [9][10]. Group 6: Market Evolution - The Global Digital Trade Center represents a shift towards a new generation of markets, focusing on digital trade as a core component [7]. - The center's design includes a vast area dedicated to various popular industries, creating a comprehensive digital trade ecosystem [7]. Group 7: Future Outlook - The ongoing reforms and digital initiatives in Yiwu are expected to significantly enhance the province's capacity for high-level openness and sustainable development [11][15]. - The successful implementation of these strategies will position Zhejiang as a leading digital trade hub in China [15].
“样品都售空了”!广交会第一期线下展闭幕
Core Insights - The 138th Canton Fair's first phase concluded with nearly 400 foreign buyers and an intention to sign orders worth $1.92 million, exceeding expectations [1] - The fair focused on "advanced manufacturing," covering an exhibition area of 520,000 square meters with over 25,000 booths and approximately 12,000 participating companies [1] Group 1: New Products and Technologies - The fair showcased over 5,500 high-quality export enterprises, including national high-tech companies and "little giant" firms, accounting for about half of the exhibitors [2] - Major global brands like Haier, Midea, and Gree presented innovative products, while AI unicorns displayed cutting-edge technology [2] - Midea's new air conditioning products utilize AI and eco-friendly refrigerants, achieving up to 50% energy savings [2] - Gree's GMV9 multi-split air conditioning unit features an AI energy-saving control strategy, achieving an average energy savings rate of 25% [3] Group 2: Trade Confidence and Future Outlook - The fair is seen as a barometer for China's foreign trade, with expectations for continued growth in exports based on order intentions observed [4][5] - The Ministry of Commerce highlighted the fair's role in supporting high-quality foreign trade development and fostering new trade dynamics [5] - Experts suggest that China's foreign trade will maintain resilience in the fourth quarter, with recommendations for policy support and the development of new trade models [6]
“五维矩阵”造梦 “三级跃迁”开路长三角(盐城)数字视听产业基地驶入“万亿蓝海”
Xin Hua Ri Bao· 2025-10-18 23:25
Core Insights - The "Long Triangle (Yancheng) Digital Audiovisual Industry Base" has become a hub for over 121 enterprises and more than 5,000 professionals, with a core industry chain revenue exceeding 1 billion yuan [1] - The base has developed through clear iterative stages, focusing on innovation incubation, service upgrades, and digital trade expansion [2] - The base aims to create a national innovation source for the digital audiovisual industry and a demonstration area for cross-industry integration, contributing to the development of the digital economy [3] Group 1 - The base covers an area of 110,000 square meters and has gathered 121 enterprises, with 58 holding broadcasting program production licenses and winning over 20 awards [1] - The "five-dimensional industrial matrix" includes layers from basic computing services to content production and audiovisual service integration, supported by high-tech and specialized enterprises [1] - Major industry players such as NetEase, Baidu, and Tencent have established a presence in the base, enhancing its industry significance [1] Group 2 - The development path includes a 1.0 phase focusing on innovation with companies like Aogusite and Silu Media, a 2.0 phase enhancing services with AIGC models and virtual shooting, and a 3.0 phase expanding into digital trade [2] - The base has reduced production costs by 15% and increased short drama output by 50%, supporting projects like "The Return from the Sea" with streamlined production processes [2] - The "Jiangsu Coastal Digital Trade Port" is taking shape, with companies like Baorui Technology expected to achieve over 100 million yuan in transaction volume this year [2] Group 3 - The core logic of the base is "technology empowers creation - content drives scenarios - scenarios feedback to ecology," facilitating the production of films and short dramas [3] - The base has produced 2 feature films, 12 micro-dramas, and 35 animated mobile games, while also providing services like script generation and virtual studio rentals for SMEs [3] - Technologies such as VR and Web3D digital twin are being utilized to enhance tourism and manufacturing efficiency, creating new educational models through AR [3]
计划引培超企业300家 江苏盐南高新区数字视听产业基地向百亿级迈进
Sou Hu Cai Jing· 2025-10-17 16:17
Core Insights - The Yangtze River Delta (Yancheng) Digital Audio-Visual Industry Base is a key player in Jiangsu's digital audio-visual industry, housing 121 enterprises and over 5,000 professionals, with a core industry chain revenue exceeding 1 billion yuan [1][3] - The base spans 110,000 square meters and has developed a comprehensive industrial ecosystem covering computing services, technology R&D, smart hardware manufacturing, and audio-visual content production [3] - The base has entered its 3.0 phase, focusing on digital trade, with the "Jiangsu Coastal Digital Trade Port" beginning operations, and expects annual transaction volume to exceed 100 million yuan [3][4] Industry Development - The base has produced 2 feature films, 12 micro-short dramas, 35 animated mobile games, 230 short videos, 120 audiobooks, and nearly 500 AI music tracks [4] - Plans are in place to attract over 300 enterprises within 3 to 5 years, aiming to establish a 10 billion yuan digital audio-visual industry core area [4] - The base's development has progressed through three stages: innovation incubation, service upgrades, and digital trade, strategically aligning with the growth of the digital audio-visual sector [3]
“世界超市”第六次升级,如何为中国外贸探路?
Mei Ri Jing Ji Xin Wen· 2025-10-17 13:48
Core Viewpoint - Yiwu is emerging as a significant player in Zhejiang's high-level opening-up strategy, with the launch of the Global Digital Trade Center marking a new phase in its development as a global trade hub [1][12]. Group 1: Economic Performance - Yiwu's GDP is expected to grow by over 7.5% in the first three quarters of the year, with foreign trade exports reaching 554 billion yuan, a growth of 25.7%, surpassing 25 other provinces in China [1][12]. - In the first half of the year, Yiwu's total import and export value reached 405.83 billion yuan, a year-on-year increase of 25.0%, contributing 17.3% to Zhejiang's total exports [12][16]. Group 2: Market Development - The Global Digital Trade Center, which opened recently, represents a significant upgrade from the previous International Trade City, featuring advanced digital infrastructure and a focus on cross-border e-commerce [2][4]. - The center has a total area of 1.25 million square meters, with a market area of 410,000 square meters, significantly smaller than the previous market but designed to enhance efficiency through digital tools [6][9]. Group 3: Digital Transformation - The integration of AI and digital technologies in the Global Digital Trade Center aims to transform the traditional trade model, enhancing the efficiency of the supply chain and creating a new ecosystem that includes information flow, logistics, and capital flow [4][5]. - Yiwu is actively promoting a digital trade ecosystem, including initiatives like "one-click store opening" and the development of an AI model for small commodities [10][11]. Group 4: Strategic Collaborations - Yiwu's development is part of a broader strategy in Zhejiang, which includes collaborations with other cities like Ningbo and Hangzhou to enhance trade efficiency and open new markets [15][16]. - The integration of Yiwu's international land port with Ningbo's maritime resources has improved customs efficiency and reduced costs for businesses [15][16].