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被丈夫抛弃的山东女人,靠卖饺子年入60亿
创业邦· 2025-05-06 09:38
Core Viewpoint - The article narrates the inspiring journey of Zang Jianhe, who transformed her struggles as a single mother into a successful frozen dumpling brand, "Wanchai Ferry," which generates annual sales of 6 billion yuan [12][30]. Group 1: Background and Early Struggles - Zang Jianhe moved to Hong Kong in the 1970s with only 500 HKD, starting her journey by selling dumplings at Wanchai Pier [3][4]. - Initially, she faced significant challenges, including unfamiliarity with cooking and the stigma of being a street vendor [6][20]. - Despite her hardships, she worked tirelessly, sometimes selling 1,000 dumplings in just six hours, showcasing her resilience and dedication [24][12]. Group 2: Business Development - In 1985, Zang Jianhe established her first factory with the help of a Japanese department store, marking the official formation of the Wanchai Ferry brand [30]. - The brand expanded its product line from fresh dumplings to frozen dumplings, wontons, and tangyuan, becoming a market leader in Hong Kong [35][38]. - By 1983, Wanchai Ferry had captured a significant market share, holding 30% of the frozen dumpling market in Hong Kong [38]. Group 3: Strategic Partnerships - Zang Jianhe was cautious in selecting partners, ensuring that her brand identity remained intact during collaborations, such as with the Japanese department store [38]. - In 2001, Wanchai Ferry attracted investment from Pillsbury, which later became part of General Mills, providing the brand with advanced production technology and funding [39][40]. - The partnership allowed Wanchai Ferry to expand into mainland China and develop products tailored to local tastes, such as fried rice and noodles [43]. Group 4: Legacy and Impact - Zang Jianhe's story is a testament to perseverance and innovation in the food industry, inspiring future entrepreneurs [44][56]. - Her commitment to quality and customer feedback helped establish Wanchai Ferry as a benchmark in the frozen food sector, influencing competitors and setting industry standards [55][50]. - Despite her passing in 2016, Zang Jianhe's legacy continues to resonate, highlighting the challenges and triumphs of building a successful brand from humble beginnings [56][58].
相约昆山,两岸青年感受时尚创意
Ren Min Ri Bao Hai Wai Ban· 2025-05-06 01:10
活动期间,50余名两岸青年在苏州、昆山开展时尚创意研学,赴江苏晨风集团实习实训,在昆山两岸青 年创业园了解相关政策与环境,在周庄等江南文化载体平台采风体验。 在晨风时尚创意产业园、晨风集团总部及工厂,两岸怀揣梦想的设计新秀、渴望探索的创业青年、对时 尚产业充满好奇的莘莘学子汇聚一堂,亲身感受服装制作全过程。从设计灵感捕捉到面料选择与搭配, 从产品制作流程到品牌推广与市场运营,他们穿梭于各个车间,认真观察、积极提问。 "这次产业实训参观,让我见识到大陆时尚产业的蓬勃发展,也看到自己未来的无限可能。"台湾青年蔡 同学说,相信这次经历将成为未来学习与创业道路上的宝贵养分,希望有一天,能将原创设计理念融入 到这样的产业链中,创造出属于自己的品牌。 在昆山两岸青年创业园,两岸青年深入了解昆山的创业环境和各项创业优惠政策、创业园区的建设与发 展。园区专业导师为两岸青年带来了前沿的行业知识和实用的创业技巧,园区里的创业青年们还分享了 自己的创业故事,从最初的梦想萌芽,到项目落地生根,每一段创业经历,都让在场的台湾青年深受鼓 舞。 "这次来昆山参访,不仅学到创业计划的基本概念与实际操作流程,也进一步了解到如何申请创业补 助, ...
一个新消费品从业者的五年创业思考
虎嗅APP· 2025-05-03 13:02
Core Viewpoint - 2024 is projected to be the most challenging year in the past decade for the industry, with many entrepreneurs facing significant difficulties in sustaining their businesses [3][4]. Group 1: Industry Overview - 90% of small and medium-sized enterprises in China do not survive beyond three years, indicating a high failure rate in the entrepreneurial landscape [6]. - The pet food industry has a compound annual growth rate (CAGR) that ranks second among consumer goods, with significant growth potential as pet ownership continues to rise in China [15]. - The industry concentration ratio (CR10) for the pet food sector was only 24% in 2022, suggesting a relatively low level of market maturity compared to other sectors like infant formula, which has a CR10 of 70% [18][17]. Group 2: Entrepreneurial Journey - The company was founded in 2020 during the pandemic, with the founder emphasizing the importance of committing fully to entrepreneurship without a fallback plan [23]. - Initial challenges included logistical issues and the need to learn e-commerce from scratch, leading to significant hands-on experience in operations [30][25]. - The first product launch was met with unexpected success, driven by organic marketing through podcasts and social media, resulting in a loyal customer base [31][48]. Group 3: Market Dynamics - The pet industry is perceived as a booming market, attracting many new entrants, but existing players often struggle with intense competition and market fragmentation [38]. - The company chose to focus on high-quality pet food, despite pressures to enter more lucrative segments like snacks or lower-end products, driven by a commitment to quality and consumer trust [40][41]. - The company has faced challenges in scaling and marketing, particularly in a landscape where traditional advertising methods are becoming less effective [49][56]. Group 4: Strategic Insights - The company has adopted a cautious approach to product development, launching only ten SKUs in five years, prioritizing quality and transparency in sourcing [41][46]. - The marketing strategy has evolved to include partnerships with pet influencers and adapting to changes in social media platforms, particularly the shift towards live streaming and short-form content [55][57]. - The company recognizes the importance of building a brand over time, emphasizing that true brand status requires a solid user base and market penetration [62][68]. Group 5: Challenges and Reflections - The founder reflects on missed opportunities for aggressive growth during favorable market conditions, noting that a more risk-tolerant approach could have led to greater scale [70][71]. - The competitive landscape is increasingly characterized by price wars, which threaten the sustainability of quality-focused brands [75][80]. - The company aims to maintain its commitment to quality and ethical practices, despite the pressures of a rapidly changing market environment [86][87].
创业后,再看VC投资,有什么不同
Hu Xiu· 2025-05-03 06:46
Group 1 - The core understanding of entrepreneurship involves deep introspection and the ability to confront internal motivations and challenges [1][4][6] - External pressures serve as a mirror reflecting one's inner self, influencing how individuals interact with the world [2][3] - Entrepreneurs' foundational motivations significantly impact their decision-making processes during critical moments in their entrepreneurial journey [3][4] Group 2 - Many entrepreneurs follow trends or opportunities without a deep understanding of their motivations, which can lead to challenges in sustaining their ventures [5][6] - A lack of inner strength can result in quick fatigue and a tendency to abandon difficult paths, especially during significant challenges [6][7] - The ability to make bold decisions often stems from a strong internal drive and a clear understanding of one's life goals [4][8] Group 3 - Successful entrepreneurs maintain a realistic view of relationships and understand the balance between kindness and the necessity of achieving business goals [11][12] - The ability to generate revenue and profit is crucial for retaining talent and ensuring organizational stability [12][13] - Entrepreneurs must possess a comprehensive skill set to navigate the complexities of building a business from the ground up [14][15] Group 4 - The relationship between founders and executives is characterized by a balance of risk and reward, requiring clear communication and mutual understanding [16][18] - Long-term collaboration among entrepreneurs is facilitated by their ability to think beyond immediate gains and focus on larger, sustainable goals [18][19] - Entrepreneurs often face the challenge of making decisions based on common sense and practical wisdom rather than grand narratives [19][20] Group 5 - Understanding unmet needs in the market is essential for entrepreneurial success, as many entrepreneurs fail to accurately gauge customer demands [27][28] - The ability to create value and focus on long-term goals is critical for establishing a successful business [30][31] - Entrepreneurs must cultivate an aesthetic sense to recognize what constitutes good practices and successful strategies in business [32][33] Group 6 - Continuous learning and exposure to diverse fields are vital for entrepreneurs to enhance their decision-making and strategic thinking [34][35] - The journey of entrepreneurship is seen as a form of personal development, where success is a byproduct of deep introspection and growth [35]
汪毅:抓住每一个机会
第一财经· 2025-04-30 03:16
2025.04. 30 作者 | 第一财经 科创Z世代 推荐阅读 多地宣布发钱奖励结婚! ● . C 一个狂热的数码产品发烧友,一个在不到10年的时间里历经七次创业的"95后",一个发誓要做人类对抗AI最后 一座堡垒的技术控,一个一心想学哲学却被计算机"耽误"了的CEO,本期《科创Z世代》"上海创新创业青年50 人论坛专辑",一起去看看汪毅是如何从"发烧友创业"最后成为"创业发烧友"的。 微信编辑 | 龙王 ...
看到大方向,并不意味着找到需求
创业家· 2025-04-29 09:58
每日金句 大的方向性需求并非你的创业需求,唯有细分这一味药方,可解深度思考之 苦。满足欲望是人类进步的唯一动力,满足需求是商业进化的唯一方向。 张勇丨白小T创始人 黑马营25期加速导师 ↓↓↓ 这里认真推荐你: 加入 黑马大课年度会员 ,一起做有收获、有成长的创业者! 主要权益包括 1、全年 8场线下大课 ,任选 3场 参加 2、每场 3天课程 +私董会+小饭桌 3、全年认识 300位 优秀老板 4、资源链接,进入黑马校友 社群 现在,早期优惠价: 4980元/人,月底恢复原价 , 欢迎锁定最后的优惠名额。 活动详情如下 黑马大课: 14年的积累,一套符合本土商业基因的创业体系 链接资源: 16年的沉淀,一个追求成长的创始人社群 加入黑马大课年度会员做赢取时代机遇的创业者 核心权益 您将可以在黑马全年8场"黑马大课" 任选3场参加 我们是谁 o D ARK R 创业量马 中国创新创业服务第一股 SZ.300688 让创业者不再孤独 ---- 2008年,伴着这个初心,创业黑马公司成立了,至今 已服务数万创业者。 发现和培养下一代创业领袖 --- 2010年,怀着这个梦想,培育创新公司创始人的实 战商学产品黑马 ...
AI时代,什么是你的核心竞争力?
创业家· 2025-04-27 10:18
每日金句 ChatGPT的出现,将使商业创造的效率和成本都发生很大变化,今后将会是 人机共生。过去积累的行业经验不再是核心竞争力,因为新进入者不必再沿着 行业通用的方式做,他可以重新定义,AI会让新人老人之间没有信息差。在存 量知识里,人类和AI比较是没有太大优势的,我们要加强增量知识和创意能 力。 陈春花丨管理学者 黑马营24期加速导师 这里认真推荐你: 加入 黑马大课年度会员 ,一起做有收获、有成长的创业者! 主要权益包括 1、全年 8场线下大课 ,任选 3场 参加 2、每场 3天课程 +私董会+小饭桌 3、全年认识 300位 优秀老板 4、资源链接,进入黑马校友 社群 现在,早期优惠价: 4980元/人,月底恢复原价 , 欢迎锁定最后的优惠名额。 活动详情如下 ↓↓↓ 黑马大课: 14年的积累,一套符合本土商业基因的创业体系 链接资源: 16年的沉淀,一个追求成长的创始人社群 加入黑马大课年度会员做赢取时代机遇的创业者 核心权益 您将可以在黑马全年8场"黑马大课" 任选3场参加 我们是谁 H o 创业里马 中国创新创业服务第一股 SZ.300688 让创业者不再孤独 --- 2008年,伴着这个初心,创 ...
第一次踏入湾区,我才发现美剧演的根本不是讽刺
Xin Lang Cai Jing· 2025-04-27 02:06
来源:INSIGHT视界 2016 年怀着学术梦来的美国,科技大厂一直不在我的人生叙事中。 直到上周,才第一次去硅谷,从一个旁观者慢慢成为参与者。 好歹也在美国工作了三年,我自然对大厂是有想象的。但,在我的建模里,所谓的"大厂文化"只是更高薪、更卷的另一种公司生活而已。 都是corporate life, 能有什么不同? 但是,两天在Menlo Park做Orientation,又在第三天去了趟Mountain View。 半周,斯坦福、Meta、Google都逛了一圈后,我不得不重新对自己脑海中的「大厂」建个新模型。 本篇正文写于3月19日,从三番回纽约的飞机上。 《硅谷》这剧,我刷过两遍。 前几集就吸引我 binge watch 的,是它的设定:大厂员工有一天搞出个大事情,技术牛逼就是好啊,能筹钱、创业,看起来马上就能走上人生巅峰。 但后来发现,前三季它一直在上演《破产姐妹》式的剧情。 眼看着要成了,又在某个环节掉链子,推倒重来。「主角团什么时候才能逆袭」的钩子,吸引着我看到了最后。 剧里的湾区文化,看起来像一种调侃: 比如,剧情刚开始,男主去看心理医生。医生给咨询一番后,竟推销起自己的创业计划 男主又跑 ...
选行业就是选命,最害怕左右一看,没人挣过钱
创业家· 2025-04-25 09:44
每日金句 选行业就是选命,同样聪明且努力的创业者,在不同行业,命运截然不同。什 么是好的行业?可以通过一些简单的显性标准来判断,比如出现过很多首富的 行业——很多人在里面挣过大钱。选择行业的时候,最害怕的是左右一看,没 人挣过钱。 李祝捷 | 不惑创投创始合伙人 黑马营 24 期 1 课 这里认真推荐你: 加入 黑马大课年度会员 ,一起做有收获、有成长的创业者! 主要权益包括 现在,早期优惠价: 4980元/人,月底恢复原价 , 欢迎锁定最后的优惠名额。 活动详情如下 ↓↓↓ 1、全年 8场线下大课 ,任选 3场 参加 2、每场 3天课程 +私董会+小饭桌 3、全年认识 300位 优秀老板 4、资源链接,进入黑马校友 社群 黑马大课: 14年的积累,一套符合本土商业基因的创业体系 链接资源: 16年的沉淀,一个追求成长的创始人社群 加入黑马大课年度会员做赢取时代机遇的创业者 ----2008年,伴着这个初心,创业黑马公司成立了,至今 已服务数万创业者。 发现和培养下一代创业领袖 核心权益 您将可以在黑马全年8场"黑马大课" 任选3场参加 我们是谁 (4) 创业里马 中国创新创业服务第一股 SZ.300688 ...
创始人要有极致的成本意识
创业家· 2025-04-24 09:56
每日金句 创始人要有极致的成本意识,才能一直贯穿到整个组织,让每个员工去严谨对 待成本管理。 创始人要从源头生产供应的每一个环节,从业务端整个流程来 梳理到底哪些地方是可以降本的。降本本质是战略引领的,是为了能够更好地 把资源集中到未来要拓展和成长的主线业务,看似是节流,实际是为了更好地 投入到开源。 万晓 | 启承资本合伙人 成长期消费投资人 这里认真推荐你: 加入 黑马大课年度会员 ,一起做有收获、有成长的创业者! 主要权益包括 1、全年 8场线下大课 ,任选 3场 参加 2、每场 3天课程 +私董会+小饭桌 3、全年认识 300位 优秀老板 4、资源链接,进入黑马校友 社群 现在,早期优惠价: 4980元/人,月底恢复原价 , 欢迎锁定最后的优惠名额。 活动详情如下 ↓↓↓ 黑马大课: 14年的积累,一套符合本土商业基因的创业体系 链接资源: 16年的沉淀,一个追求成长的创始人社群 加入黑马大课年度会员做赢取时代机遇的创业者 核心权益 您将可以在黑马全年8场"黑马大课" 任选3场参加 我们是谁 创业里马 中国创新创业服务第一股 SZ.300688 让创业者不再孤独 --- 2008年,伴着这个初心,创业 ...