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民生直通车丨带动就业数千万人 全国近2500个劳务品牌持续擦亮“金名片”
Xin Hua Wang· 2025-11-20 07:29
Core Insights - The development of labor brands in China has significantly boosted employment, with nearly 2,500 labor brands currently active, creating jobs for tens of millions of people [1][2] - Labor brands are increasingly recognized as comprehensive vehicles for promoting employment, economic development, and improving livelihoods, showcasing regional characteristics and industry-specific skills [1][2] Group 1: Employment and Skills Development - Labor brands have strong employment-driving capabilities, with examples like the "Lüliang Mountain Caregivers" brand, which has trained over 90,000 caregivers, generating a total annual income exceeding 1.6 billion yuan [1] - Various regions are enhancing employment skills training through labor brands, such as Jiangxi's "Gan Brand" labor brand, which has established 31 training bases and 33 employment service centers [2] - In Guangxi, the "Eight桂 Series" labor brands have conducted skills training for 710,000 people, leading to over 1 million job opportunities [2] Group 2: Economic Impact and Industry Integration - Labor brands are contributing to significant economic impacts, with Zhejiang's labor brands linked to the digital economy generating over 500 billion yuan in income [3] - The "Enshi Red and Green Tea Master" labor brand in Hubei has helped small enterprises increase their output value by 40% through technical upgrades [3] - The "Chuan Zhong Lithium Workers" labor brand in Sichuan is focusing on training technical talent for the lithium battery industry, supplying over 60,000 workers to local companies [3] Group 3: Collaborative Mechanisms and Future Development - China is enhancing labor collaboration mechanisms, expanding from traditional labor input-output to comprehensive cooperation in skills training, job matching, and social security [4] - The Ministry of Human Resources and Social Security plans to accelerate the growth of labor brands by improving participation mechanisms and focusing on skill enhancement and market demand [4][5] - The aim is to foster a cluster development of labor brands by establishing leading enterprises and industry alliances [5]
全国近2500个劳务品牌持续擦亮“金名片”
Core Insights - The development of labor brands in China is becoming a comprehensive vehicle for promoting employment, economic development, and improving people's livelihoods, with nearly 2,500 labor brands currently in operation, creating millions of jobs [1][2] Group 1: Labor Brand Development - Labor brands are characterized by regional, industry, and skill features, significantly enhancing employment capabilities [1] - The "Lüliang Mountain Caregivers" labor brand has trained over 90,000 caregivers, generating a total annual income exceeding 1.6 billion yuan [1] - The "Wuqing Silk Flower Craft" labor brand emphasizes the importance of training in skill development, showcasing the intricate processes involved in creating silk flowers [1] Group 2: Employment Skills Training - Various regions are enhancing employment skills training through labor brands, such as Jiangxi's "Gan Brand" labor brand, which has established 31 training bases and 33 employment service centers [2] - In Guangxi, over 710,000 people have been trained under the "Eight桂系列" labor brand, leading to more than 1 million employment opportunities [2] - The integration of labor brands with local industries, such as rice noodles and home services, is creating strong employment effects [2] Group 3: Economic Impact - In Zhejiang, labor brands have contributed to an increase in income exceeding 500 billion yuan through deep integration with the digital economy [3] - The "Enshi Red and Green Tea Master" labor brand has helped 12 tea companies enhance their technology, resulting in a 40% increase in output value for small enterprises [3] - The "Chuan Zhong Lithium Workers" labor brand has trained over 60,000 individuals for the lithium battery industry, facilitating a shift from manual labor to technology-driven roles [3] Group 4: Collaborative Mechanisms - China is enhancing labor cooperation mechanisms, expanding from traditional labor input-output to comprehensive collaboration including skills training and job matching [4] - The Ministry of Human Resources and Social Security aims to accelerate the growth of labor brands by establishing a multi-party participation mechanism and promoting the development of leading labor brand enterprises [4]
江苏多个品牌亮相“国字号”劳务盛会——就业“金名片”,致富“金饭碗”
Xin Hua Ri Bao· 2025-11-19 23:25
Core Insights - The article highlights the development of labor brands in Jiangsu, showcasing how local specialties and skills contribute to high-quality employment and economic growth [1][4] Group 1: Labor Brand Development - The third National Labor Cooperation and Labor Brand Development Conference was held in Nanning, Guangxi, featuring various labor brands from Jiangsu that promote high-quality employment through branding and specialization [1] - Jiangsu has cultivated 312 labor brands, including 177 provincial-level brands, which have absorbed nearly 4 million jobs and generated an annual output value exceeding 500 billion [4] Group 2: Case Studies of Successful Labor Brands - The Donghai County's nail art industry, which started five years ago, has an annual production capacity of over 150 million pairs, accounting for over 70% of the national total, with sales expected to exceed 8 billion in 2024 [2] - The Dongtai fish soup noodle brand, recognized as a provincial intangible cultural heritage, has over 3,200 practitioners and has created employment for over 50,000 people [3][4] Group 3: Technological Integration - The "Smart Zero Workers" platform in Suzhou utilizes AI to match skilled labor, boasting over 8,000 unique craftsman resources and enhancing income by approximately 30% compared to traditional models [5][6] Group 4: Cross-Regional Labor Cooperation - Labor brand development has facilitated cross-regional cooperation, with cities like Nanjing collaborating with regions such as Shaanxi and Qinghai to create labor brands like "Danfeng Chef" and "Shangnan Technician" [7] - The cooperation model emphasizes comprehensive collaboration rather than simple personnel transfer, aiming to connect government, education, and enterprises [7] Group 5: Future Directions - The Ministry of Human Resources and Social Security plans to accelerate the growth of labor brands during the 14th Five-Year Plan, aiming to make them a key driver for employment and economic development [8]
“劳务协作暨劳务品牌成果图片展”在南宁开展
Xin Hua She· 2025-11-19 13:56
Core Viewpoint - The exhibition titled "Labor Cooperation and Labor Brand Achievement Photo Exhibition" showcases the development of labor cooperation and brand building in China over the past thirty years, highlighting significant achievements in this area [1] Group 1 - The exhibition is co-hosted by Xinhua News Agency, China Photo Press, and the Human Resources and Social Security Department of Guangxi Zhuang Autonomous Region [1] - It features nearly a hundred selected photographs that vividly illustrate the history and achievements of labor cooperation in China [1] - A themed interactive area allows visitors to share their stories and images related to labor cooperation and branding through the Xinhua Shitu Cloud Visual Asset Management Platform [1] Group 2 - The exhibition includes a digital guide via the Xinhua Shitu Cloud, enhancing the visitor experience by providing convenient navigation [1] - Outstanding shared works will be displayed on a large screen, promoting engagement and recognition of contributions from the audience [1]
带动就业数千万人 全国近2500个劳务品牌持续擦亮“金名片”
Xin Hua She· 2025-11-19 12:31
Core Insights - The development of labor brands in China has significantly boosted employment, with nearly 2,500 labor brands currently active, creating jobs for tens of millions of people [1][2] - Labor brands are increasingly recognized as comprehensive vehicles for promoting employment, economic development, and improving people's livelihoods [1][2] Group 1: Labor Brand Development - Labor brands are characterized by regional features, industry specifics, and skill characteristics, evolving from spontaneous to organized and from simple labor to industrial integration [2][4] - The "Lüliang Mountain Caregiver" labor brand has trained over 90,000 caregivers, generating a total annual income exceeding 1.6 billion yuan [1] - The "Wuqing Silk Flower Craftsman" labor brand emphasizes the importance of training in skill development, showcasing the intricate processes involved in their craft [1] Group 2: Regional Initiatives - Jiangxi has established the "Gan Brand" labor brand, creating 172 vocational ability assessment standards and 31 training bases to enhance skills and address structural employment issues [2] - In Guangxi, the "Eight桂 Series" labor brands have integrated with Guangdong's culinary and technical training initiatives, providing skills training to 710,000 people and facilitating over 1 million employment opportunities [2] - The "Xuhui Artificial Intelligence Trainer" labor brand in Shanghai collaborates with leading AI companies to create a closed-loop labor supply chain, training over 1,600 individuals [3] Group 3: Economic Impact - Labor brands have contributed to significant economic growth, with the integration of labor brands and digital economy in Zhejiang leading to an increase in income by over 500 billion yuan [3] - The "Enshi Red and Green Tea Master" labor brand in Hubei has provided technical upgrades to 12 tea companies, resulting in a 40% increase in output for small enterprises [3] - The "Chuan Zhong Lithium Worker" labor brand in Sichuan focuses on training technical talent for the lithium battery industry, supplying over 60,000 workers to local companies [3] Group 4: Future Directions - The Ministry of Human Resources and Social Security plans to accelerate the development of labor brands, enhancing participation from government, market, and society while focusing on skill improvement and market demand [4][5] - There is an emphasis on creating leading labor brand enterprises and industry alliances to promote cluster development of labor brands [5]
依托产业优势打造特色劳务品牌 高素质从业者为行业创新发展注入持久动力
Yang Shi Wang· 2025-11-19 06:39
Group 1 - The "Shenyang Animation Master" labor brand has been established to help job seekers find employment by creating distinctive regional and industry-specific labor brands during the autumn recruitment season [1][11] - In a training course at an animation industry park in Shenyang, over 30 students, including those from non-related fields, are receiving training in animation technology [3][9] - The labor brand has attracted over 150 animation industry chain enterprises in Liaoning Province, with over 30,000 practitioners and an annual labor income exceeding 5 billion yuan [11][13] Group 2 - The national animation-related enterprises have surpassed 198,000, with the market size expected to reach 652.1 billion yuan by 2025, highlighting the demand for skilled talent in the industry [15] - The "Shenyang Animation Master" program has provided talent for major projects such as "Nezha" and "Black Myth: Wukong," with over 3,000 participants involved in the production of "Nezha 2" [18] - The program has facilitated the employment of over 4,000 individuals in the animation industry by 2025, with more than 50% being fresh graduates [20] Group 3 - The "Dunhuang Cultural Creator" labor brand has been developed in Gansu to support the local cultural and creative industry, with over 20,000 trainees and 22,500 labor transfers since 2025 [22][31] - Gansu's cultural products sales reached 393 million yuan in the first ten months of the year, marking a 29% increase year-on-year [29] - The Ministry of Human Resources and Social Security reports that there are over 2,300 labor brands in China, which have created nearly 60 million jobs, with plans to further develop and organize these labor brands [33]
辽宁省特色劳务品牌亮相2025全国劳务协作暨劳务品牌发展大会
Xin Hua Wang· 2025-11-19 03:34
Core Insights - The event showcased six distinctive labor brands from Liaoning, emphasizing their role in employment, skill enhancement, brand development, and rural revitalization [1][3] - Liaoning has rapidly developed its labor brands, with provincial-level brands increasing to 19 and municipal-level brands growing from 40 in 2022 to 172 in 2025 [3] Employment Impact - The number of individuals engaged in labor brands surged from 140,000 in 2022 to 1.9 million in 2025 [3] - Over 300,000 workers have achieved local employment through these labor brands, with average income rising by over 15% [3] Economic Contribution - The annual economic benefit from labor brands increased from 6.1 billion to 199.3 billion [3] - Notable brands like "Fuxin Agate Craftsman" and "Donggang Strawberry People" are gaining recognition both domestically and internationally [3] Future Development Plans - The Human Resources and Social Security Department aims to create a public brand system called "Liao Craftsman Quality Products" to enhance the overall image and market competitiveness of Liaoning's labor brands [3] - The focus will be on standardization, normalization, and professional development of labor collaboration and branding [3]
全国劳务协作暨劳务品牌发展大会在广西举行
Ren Min Ri Bao· 2025-11-18 23:11
Core Points - The third National Labor Cooperation and Labor Brand Development Conference was held in Nanning, Guangxi, emphasizing the importance of labor cooperation and brand development in enhancing employment and income for migrant workers [1] Group 1: Labor Cooperation and Brand Development - Recent years have seen regions and departments implementing the directives of General Secretary Xi Jinping, focusing on brand building to strengthen cooperation networks and enhance brand power, leading to mutual promotion and integrated development of labor cooperation and labor brands [1] - The goal for the 14th Five-Year Plan period is to shift labor cooperation and labor brands from "quantitative accumulation" to "qualitative leap" and from "regional development" to "national coordination" [1] Group 2: Policy and Strategic Focus - The focus is on utilizing labor cooperation mechanisms and enhancing labor brand roles through policy support, skill enhancement, and job transition services to stabilize employment and increase income [1] - There is an emphasis on integrating labor cooperation with industrial layout to provide high-quality and efficient cross-regional human resource matching, aiming for a skilled and standardized labor brand workforce [1] Group 3: Poverty Alleviation and Employment Stability - The conference highlighted the need for ongoing support in the transition period after poverty alleviation, with a focus on preventing poverty recurrence and optimizing labor cooperation methods to stabilize the workforce and increase income [1]
全国劳务协作暨劳务品牌发展大会在广西举行谌贻琴出席并讲话
Xin Hua She· 2025-11-18 12:19
Core Viewpoint - The conference emphasized the importance of labor cooperation and brand development in enhancing employment and income for migrant workers, aligning with national strategies for economic growth and poverty alleviation [1] Group 1: Labor Cooperation and Brand Development - The conference highlighted the integration of labor cooperation and brand development as a pathway for mutual promotion and growth, significantly contributing to the employment and income of migrant workers [1] - It was noted that the construction of a brand network and the expansion of cooperation have been crucial in achieving these goals [1] Group 2: Strategic Goals for the 14th Five-Year Plan - During the 14th Five-Year Plan period, there is a focus on transitioning from "quantitative accumulation" to "qualitative leap" in labor cooperation and brand development [1] - The emphasis is on shifting from "regional development" to "national coordination" to meet the strategic goals set forth [1] Group 3: Policy Support and Skill Enhancement - The government aims to utilize labor cooperation mechanisms and enhance labor brand roles through various measures such as policy support, skill enhancement, and job transition services to stabilize employment and increase income [1] - There is a focus on aligning labor cooperation with industrial layout to provide high-quality and efficient cross-regional human resource matching [1] Group 4: Poverty Alleviation and Common Prosperity - The conference addressed the need for ongoing support in the transition period after poverty alleviation efforts, emphasizing the importance of preventing the return to poverty [1] - Strategies will be optimized to stabilize the scale of employment and increase income, contributing to the goal of common prosperity [1]
四川“川字号”劳务品牌闪耀全国劳务协作舞台,精准带动就业致富
Mei Ri Jing Ji Xin Wen· 2025-11-18 09:03
Core Insights - The third National Labor Cooperation and Labor Brand Development Conference was held in Nanning, Guangxi, showcasing Sichuan's achievements in labor cooperation and employment promotion through branding [1] Group 1: Labor Cooperation Agreements - Key agreements signed during the conference include a labor cooperation agreement between the Aba Prefecture Human Resources and Social Security Bureau and the Wenzhou Human Resources and Social Security Bureau, facilitating orderly labor transfer from highland minority areas to developed eastern regions [2] - Another agreement was signed between the Ningnan County Government and the Sichuan Silk Science Research Institute to enhance the "Ningnan Silkworm Brand," which has already helped 102,000 people engage in mulberry planting and silkworm breeding, with an average income increase of 30,000 yuan per person [2] Group 2: Labor Brand Highlights - The "Chuan Zhong Lithium Worker" brand has trained over 5,200 skilled workers and directly created employment for more than 30,000 people, supplying 2,000 technical workers annually, accounting for 70% of new employment in the local lithium industry, with an average monthly salary of 6,800 yuan [3] - The "Longxiang Pinchu" brand in Zigong has driven over 100,000 restaurant workers, with a projected 2024 retail revenue of 18.45 billion yuan, gaining national and international influence [5] - The "Qiaoxiang Jinggong" brand in Leshan has trained 25,000 people and directly employed over 12,000, contributing to a photovoltaic output exceeding 100 billion yuan [5] Group 3: Employment and Economic Impact - The "Ningnan Silkworm Brand" has achieved a comprehensive industrial output value exceeding 3.1 billion yuan, with 50% of the domestic market share in high-end silk [8] - The "Wusheng Mago" brand in Guang'an has trained over 35,000 industrial workers, leading to nearly 100,000 jobs and an average income increase of nearly 10,000 yuan per person [9] - Sichuan has cultivated 358 regional labor brands, with labor income projected to reach 734 billion yuan in 2024, and 639.5 billion yuan achieved from January to October 2025 [9]