Core Viewpoint - The entry of Jay Chou into Douyin (TikTok) has led to a significant increase in his follower count and a surge in related stocks, indicating the strong market impact of celebrity IPs in the digital economy [2][3][5]. Group 1: Douyin Account and Follower Growth - Jay Chou officially joined Douyin on July 9, 2023, under the name "周同学" (Zhou Tongxue), and quickly gained over 265,000 followers within 15 minutes [2][3]. - By July 9 at 1:39 PM, his follower count exceeded 2.65 million, showcasing his strong appeal on social media platforms [3]. Group 2: Stock Market Reaction - Following the announcement of Jay Chou's Douyin account, several "Jay Chou concept stocks" experienced significant price increases, with Hong Kong-listed Giant Legend rising over 100% at one point and closing up over 70% [5][6]. - In the A-share market, stocks like Zhihong Home and Fengshang Culture also saw substantial gains, with Zhihong Home hitting the daily limit and Fengshang Culture rising over 9% [9]. Group 3: Collaborations and Business Models - Giant Legend, controlled by Jay Chou's mother, operates on a business model that combines "Jay Chou IP + new retail," and reported a 65% increase in IP business revenue last year due to the popularity of "周游记2" [6]. - Zhihong Home has been collaborating with Jay Chou since January 2019, where he serves as the brand ambassador [10]. - Fengshang Culture has engaged in several projects with Jay Chou in 2024 and will be involved in the planning of his 2025 "Carnival" world tour [11]. Group 4: IP Development and Market Impact - The "周同学" IP is backed by Giant Legend, which focuses on creating and operating unique IPs for various artists to maximize their influence [12]. - Analysts believe that Jay Chou's presence on Douyin will enhance his ability to attract followers, which can lead to increased sales of merchandise and brand collaborations [12]. - The integration of music with short video platforms is expected to drive content creation and consumption, benefiting both the platforms and the artists involved [12].

Core Viewpoint - Jay Chou's entry into Douyin has significantly boosted the stock price of his associated company, Superstar Legend, demonstrating the powerful commercial impact of the "Jay Chou effect" [1]. Group 1: Company Overview - Superstar Legend (06683.HK) is primarily engaged in businesses related to Jay Chou, including concerts, endorsements, and sales of merchandise linked to his intellectual property [11]. - The company was founded by Jay Chou's mother, Ye Huimei, who serves as the controlling shareholder [11]. Group 2: Financial Performance - In 2024, Superstar Legend reported a revenue of 584 million yuan, representing a year-on-year growth of 35.75%, and a net profit of 56 million yuan, up 62.40% from the previous year [11]. - The company's business model focuses on leveraging popular IP content to drive sales and enhance brand visibility [11]. Group 3: Recent Developments - Jay Chou's Douyin account has gained over 2.1 million followers shortly after its launch, marking his return to Chinese social media after five years [1]. - The stock price of Superstar Legend surged over 100%, reaching a peak of 12.86 HKD per share following Chou's announcement [9]. - The company has been actively promoting its IP through various events, including the "Finding Zhou Tongxue" campaign, which features pop-up stores and cultural activities in multiple cities [12].

Core Viewpoint - Jay Chou's entry into Douyin has significantly boosted the stock price of his associated company, Superstar Legend, demonstrating the powerful commercial impact of the "Jay Chou effect" [2][9]. Group 1: Jay Chou's Douyin Entry - Jay Chou officially announced his entry into Douyin, launching his second Chinese social media account "Zhou Tongxue," which features his iconic cartoon avatar [1]. - The entry has sparked widespread discussion online, with the "Jay Chou enters Douyin" topic trending at number two on the hot search list [1]. - As of the report, Jay Chou's Douyin account has surpassed 2.1 million followers [3]. Group 2: Stock Performance of Superstar Legend - Following Jay Chou's Douyin entry, Superstar Legend's stock price surged, with an intraday increase exceeding 100%, reaching a peak of 12.86 HKD per share [9][11]. - The company, founded by Jay Chou's mother, primarily generates revenue from activities related to Jay Chou, including concerts, endorsements, and sales of merchandise [11]. Group 3: Financial Performance of Superstar Legend - In 2024, Superstar Legend achieved a revenue of 584 million CNY, reflecting a year-on-year growth of 35.75%, and a net profit of 56 million CNY, up 62.40% year-on-year [12]. - The company has adopted an IP empowerment business model, leveraging popular IP content to drive sales of its products [12]. Group 4: Marketing and Expansion Activities - Superstar Legend is actively promoting its star IP and expanding its operations, including hosting themed events and pop-up stores related to Jay Chou's concert tour [13]. - The company has also ventured into international markets, with exhibitions in regions like Japan, marking its efforts to expand the reach of the "Zhou Tongxue" IP globally [13].

【导读】传媒板块持续活跃，周杰伦概念股 巨星传奇盘中涨超100% 中国基金报记者 晨曦 大家好！来一起关注上午的市场行情和最新资讯～ 7月9日上午，A股市场震荡拉升，大盘成功站稳3500点。截至午间收盘，上证指数涨 0.29%，深证成指涨0.36%，创业板指涨0.8%。 | 3507.69 | None | 10626.87 WW | I was 2198.44 | | --- | --- | --- | --- | | 上证指数 +0.29% | | 深证成指 +0.36% | 创业板指 +0.80% | 全市场半日成交额为9691亿元，较上日放量838亿元；全市场2083只个股上涨，3054只下 跌。 盘面上，上午多元金融、文化传媒、电信、食品等板块走高，短剧游戏、鸡产业、CRO、谷 子经济等概念股维持热度；贵金属板块下挫，稀土永磁、半导体等概念股不振。 | CRO | 炒股软件 | 水泥制造 | 中文语科库 | | --- | --- | --- | --- | | 2.05% | 1.81% | 1.77% | 1.63% | | 多模态模型 1.52% | 谷子经济 1.45% | 慣矿 -1.06 ...

今日，周杰伦正式入驻抖音平台，名称"周同学"，认证身份为歌手。 抖音相关负责人回应表示：账 号属实，但针对网传的抖音花费9位数与周杰伦签约传言为谣言。 该账户公开不到15分钟涨粉5万，目前粉丝数32万。 受此消息影响，多只与周杰伦相关的概念股大涨，港股巨星传奇一度翻倍，截至发稿，仍涨超 98%。 据悉，巨星传奇由周杰伦母亲叶惠美等关联人士实控，巨星传奇的商业模式就是"周杰伦IP+新 零售"，去年还曾靠《周游记2》热播，IP业务收入增长65%。 A股多只相关概念股也纷纷大涨，截至发稿，志邦家居涨停，锋尚文化涨超9%。 据悉，志邦家居与周杰伦的合作始于2019年1月11日，当时志邦家居正式签约周杰伦作为品 牌形象代言人。 锋尚文化在2024年已与周杰伦合作数实融合项目，并将深度参与2025年周杰伦"嘉年华"世界 巡回演唱会的策划工作。 ...

"周杰伦概念股"巨星传奇涨幅一度扩大逾40%，触发港股冷静期机制。消息面上，抖音相关负责人回 应"周杰伦入驻抖音"表示，账号属实，但针对网传的抖音花费9位数与周杰伦签约传言为谣言。 ...

Market Overview - The Hong Kong stock market opened lower and closed down, with the Hang Seng Index falling by 1.19% to 23,544.31 points, the Hang Seng Tech Index down 1.7% to 5,251.75 points, and the Hang Seng China Enterprises Index down 1.19% to 8,557.64 points [1]. Sector Performance - Major technology stocks mostly declined, with Baidu Group dropping over 4%, Xiaomi Group down over 2%, and Meitu Inc. falling over 6%. Apple-related stocks also saw declines, with Dongjiang Holdings down 4%, BYD Electronics down over 3%, and Sunny Optical Technology down nearly 2% [3]. - The restaurant sector was weak, with Tehai International dropping over 10%, and the film industry also faced declines, with Alibaba Pictures down over 5% [3]. - Conversely, gold prices increased, leading to a rise in gold stocks, with Tongguan Gold up over 9% and Laopu Gold up over 6% [3]. Notable Stock Movements - "Jay Chou concept stock" Giant Star Legend surged over 26% to 6.3 HKD, with a latest market capitalization of 5.4 billion HKD [5]. - The recent launch of "Travel Diary 3" by Giant Star Legend has generated significant online buzz, with the company leveraging its star IP assets to drive revenue and new retail business development [7]. - XPeng Motors saw a nearly 6% increase to 82.05 HKD, with a total market capitalization of 156.2 billion HKD [8]. - XPeng Motors reported Q1 2025 revenue of 15.81 billion CNY, a 141.5% year-on-year increase, exceeding market expectations. The adjusted net loss narrowed by 69.8% to 430 million CNY. The company anticipates Q2 revenue between 17.5 billion to 18.7 billion CNY, a year-on-year growth of 115.7% to 130.5%, and expects vehicle deliveries of 102,000 to 108,000 units, a year-on-year increase of 237.7% to 257.5% [10].

5月9日，巨星传奇（06683.HK）股价大幅飙升，盘中股价一度涨逾42%；截至收盘，该股涨幅为 15.82%，报4.32港元/股。 在消息层面，分析指出，近期周杰伦的嘉年华;世界巡回演唱会三亚站对消费产生了超过11亿元的推动 效应。此外，《周游记3》首播即获得收视率冠军，全网话题热度接近2亿，巨星传奇或因此成为主要的 受益方。 其实，作为周杰伦概念股;，巨星传奇的股价波动始终与巨星IP价值深度绑定。自上市以来，凭借周杰 伦IP变现;的强大吸引力，其股价不到一年内就实现翻倍。然而，自2024年6月中旬起，股价开始持续下 滑，2024年9月11日更是暴跌72.24%，直接跌破发行价。 当前，巨星传奇估值仍高企，截至今日收盘，巨星传奇市盈率（TTM）达61.71倍。因此，周杰伦IP为 公司带来了巨大的市场想象力，投资者在关注其潜力的同时，也需警惕估值过高可能带来的泡沫风险。 本文源自：财华网 资料显示，巨星传奇成立于2017年，主要由周杰伦的母亲叶惠美、经纪人杨峻荣、共同创建，专注于周 杰伦IP运营和新零售业务。其中，IP运营具体业务包括为周杰伦策划演唱会、取得周杰伦形象权使用权 拍摄节目、获得周杰伦IP授权等。 ...