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“适老化”服务为“银发经济”注入温暖力量
Zhong Guo Jing Ji Wang· 2025-09-24 06:43
Core Insights - The article highlights the launch of a special train service for elderly tourists, addressing the challenges faced by this demographic in travel and contributing to the "silver economy" [1][2][3] Group 1: Service Innovations - The railway department has implemented over 30 service measures specifically designed for elderly travelers, including medication reminders and personalized assistance for solo travelers [2] - Medical equipment such as blood oxygen and blood pressure monitors have been provided, along with an emergency contact list to ensure health and safety [2] - Dining services have been upgraded to include a self-service restaurant with over 100 meal options, featuring low-sugar, low-fat, and low-salt dishes tailored for elderly dietary needs [2] Group 2: Infrastructure Improvements - The train features thoughtful hardware modifications, such as a dual toilet design for safety, USB charging ports, wider sleeping areas, and enhanced soundproofing for a better travel experience [1] - The train journey spans across Ningxia, Gansu, and Xinjiang, allowing elderly tourists to visit 12 national 5A scenic spots and 11 4A scenic spots, showcasing the integration of railway transport with cultural tourism [2] Group 3: Economic Impact - The initiative not only addresses the travel needs of the elderly but also stimulates the cultural tourism industry along the railway routes, thereby injecting vitality into the "silver economy" [2][3] - The railway department's focus on elderly needs and innovative service models is seen as a significant step towards enhancing the overall travel experience for this demographic [3]
农行济南历下玉兰广场支行:时光慢行,温暖常在
Qi Lu Wan Bao· 2025-09-19 09:36
Core Points - Agricultural Bank of China (ABC) is enhancing its services for elderly customers by creating a "barrier-free and warm" financial environment, focusing on patience, care, and love [1][2] - The bank has implemented various facilities and services, including a dedicated "love window," large-font service options, and convenient amenities like charging stations and medical kits [1] - ABC has also introduced home service appointments for elderly customers who have mobility issues, allowing them to update identification, reset passwords, and activate social security cards at home [1] Summary by Sections - **Elderly Service Enhancement** - ABC is committed to providing a supportive financial environment for elderly customers, emphasizing the importance of thoughtful service [1][2] - **Facility Improvements** - The bank has made physical modifications, such as installing handrails throughout the branch and providing accessible restrooms, to ensure safety and comfort for elderly clients [1] - Additional amenities include a charging station, medical kits, and a storage area for essential items like tissues and umbrellas [1] - **Home Service Initiatives** - ABC offers a "home service appointment" for elderly customers, facilitating essential banking tasks without the need for them to visit the branch [1]
农行济南历下支行营业部:守护“养老钱”,细节处见温情
Qi Lu Wan Bao· 2025-09-19 09:36
Group 1 - The article highlights a heartwarming interaction between a bank employee and an elderly customer, showcasing the bank's commitment to providing attentive service to senior clients [1] - The bank employee assisted the elderly man in unlocking his card and advised him on safe money transfer practices to avoid scams, reflecting the bank's proactive approach to customer care [1] - The bank's efforts to enhance its services for elderly customers are emphasized, including the introduction of "silver-haired service specialists" and various community engagement activities [2] Group 2 - The bank plans to continue upgrading its "age-friendly" services, ensuring that elderly customers feel respected and cared for during their financial interactions [2] - Future initiatives will include health lectures and anti-fraud workshops aimed at educating and supporting elderly clients [2]
太平人寿多措并举打造“银发友好型”柜面
Zheng Quan Ri Bao· 2025-09-18 04:35
Group 1 - The core idea of the articles is that Taiping Life is enhancing its services for elderly customers by creating a "silver-friendly" service environment, focusing on hardware upgrades, technology simplification, and process optimization to provide respectful and warm insurance services [2][3] - Taiping Life is actively responding to regulatory calls by extending its service reach to rural areas, particularly in Jiangsu, where it has improved service points for elderly clients, ensuring comprehensive coverage of basic facilities [2] - The company has equipped service locations with elder-friendly materials such as reading glasses, comfortable seating, and medical emergency kits, and has established clear "elder service windows" to enhance the service environment [2] Group 2 - The demand for diverse insurance services is increasing among consumers, prompting Taiping Life to focus on digital finance development to enhance its overall service capabilities [2] - Taiping Life is addressing the challenges faced by elderly clients in the digital age by providing one-on-one professional guidance and assistance to help them overcome technological barriers [2] - The company offers "slow options" for elderly clients who struggle with electronic devices, retaining traditional service methods like cash transactions and paper policies, while also providing priority green channels in service halls [3]
中国人寿:用实际行动破解银发群体“不会用”“跑不动”“怕受骗”难题
Qi Lu Wan Bao· 2025-09-17 05:19
Core Viewpoint - The aging population in China is driving an increasing demand for financial and insurance services tailored to the elderly, and companies like China Life Insurance are focusing on innovative and secure solutions to meet these needs [1] Group 1: Service Innovation - China Life Insurance is the first in the insurance industry to pass the Ministry of Industry and Information Technology's assessment for age-friendly and barrier-free services, positioning itself as a leader in this area [2] - The company has developed a comprehensive service system that combines online convenience with offline warmth, addressing the elderly's concerns about complexity and errors in financial transactions [2] - Initiatives include a "senior version" app designed with larger fonts and simplified operations to enhance usability for older clients [2] Group 2: Expanding Service Reach - China Life Insurance is extending its services beyond physical locations by providing home visits for elderly clients who have mobility issues, ensuring they receive necessary support without the need to travel [3] - The company employs relatable communication strategies, using everyday examples to explain complex insurance concepts, making services more accessible to the elderly [3] Group 3: Financial Security Education - The company is actively working to protect elderly clients from financial fraud by organizing "senior companion classrooms" that educate them on recognizing and preventing scams [4] - These educational sessions cover various topics, including identifying false investments and understanding new types of fraud, thereby enhancing the elderly's awareness and ability to safeguard their finances [4] Group 4: Proactive Fraud Prevention - China Life Insurance staff are trained to recognize potential fraud situations and intervene when necessary, as demonstrated by cases where employees successfully dissuaded clients from falling victim to scams [5] - The company emphasizes the importance of timely intervention to protect clients' financial assets, showcasing a commitment to their clients' financial well-being [5] Group 5: Commitment to Elderly Services - China Life Insurance is dedicated to continuously improving its age-friendly services, aiming to create a safe and supportive environment for the elderly [6] - The company plans to further enhance its service offerings and expand its reach to ensure that millions of elderly individuals can enjoy a secure and fulfilling retirement [6]
为民办实事|民生保险山东分公司惠民便民服务照亮民生路
Qi Lu Wan Bao· 2025-09-16 03:58
Core Viewpoint - The company is enhancing its services for elderly customers by improving the environment of its service outlets and implementing age-friendly facilities, thereby contributing to the construction of an elderly-friendly society and increasing the financial service satisfaction of older users [1]. Group 1: Service Environment and Facilities - The company is continuously improving the service outlet environment and age-friendly service facilities to enhance the effectiveness of services for elderly customers [2][4]. - Dedicated service windows, comfortable seating, and aids such as reading glasses have been established to create a convenient service environment for elderly consumers [3]. Group 2: Online and Offline Service Integration - The company allows claims, policy maintenance, and complaints to be submitted online while still maintaining offline service options, encouraging elderly customers to use in-person services or authorize others to assist them [3]. - A dedicated customer service hotline (95596) has been enhanced with features specifically for elderly users, including voice prompts and dedicated service representatives [5]. Group 3: Digital Service Enhancements - The company's official WeChat account has undergone age-friendly modifications, including a "senior mode" button for easier navigation and larger font sizes [5]. - Educational materials and videos have been created to guide elderly customers in using online services effectively, covering topics such as policy loans, payments, and beneficiary changes [5].
平安人寿山东分公司2025年金融教育宣传周•为民办实事:科技有温度 服务有担当
Qi Lu Wan Bao· 2025-09-12 01:40
Core Viewpoint - The core mission of the financial industry is to serve the public and promote inclusivity, with Ping An Life's Tai'an branch focusing on addressing the "digital divide" for the elderly by innovating elder-friendly service models to enhance their insurance service experience [1] Group 1: Service Innovations - The establishment of a "Green Channel for Silver-Haired Services" at the counter effectively reduces waiting times for elderly clients through prioritized reception and comprehensive guidance [2] - A dedicated "Elderly Service Area" is equipped with comfortable seating, reading glasses, and emergency medical kits, creating a reassuring service environment while retaining traditional service windows for personal assistance [2] Group 2: Technology Empowerment - The introduction of "Silver-Haired Service Specialists" provides hands-on guidance for using the Ping An Financial Manager APP, ensuring technology acts as a bridge rather than a barrier in service delivery [3] - The service process adheres to the "Three Questions and Three Confirmations" principle to ensure precise and efficient service by understanding needs, habits, and difficulties [3] Group 3: Long-term Commitment - Regular training for elderly client services, a dedicated service supervision hotline, and a satisfaction follow-up mechanism are implemented to continuously optimize service details [4] - The company commits to ensuring that no elderly client is left behind during the digital transformation, aiming to create a comprehensive elder-friendly service system that combines online and offline resources [4]
平安人寿山东分公司2025年金融教育宣传周•为民办实事:平安金管家APP老年人金融服务再升级
Qi Lu Wan Bao· 2025-09-12 01:40
Group 1 - The core idea of the news is that Ping An Life has launched an elderly-friendly version of the Ping An Jin Guanjia APP, aimed at enhancing the service experience for senior customers [1] - The APP features a one-click switch between the standard version and the care version, making it easier for elderly users to navigate [2] - The care version includes larger font sizes and a simplified interface, specifically designed to cater to the needs of older users [3] Group 2 - The care version incorporates a voice interaction feature that provides audio broadcasting of information, further improving accessibility for elderly users [7] - An innovative anti-fraud technology has been introduced for customers aged 60 and above, which alerts them to high-risk behaviors such as screenshots and screen sharing during policy loan transactions, successfully warning over 40,000 senior customers since its launch [9]
建行济南唐冶中路支行:适老化服务暖人心,架起跨越“数字鸿沟”桥梁
Qi Lu Wan Bao· 2025-08-21 04:18
Core Viewpoint - The article highlights the efforts of the Bank of China in providing "age-friendly services" to elderly customers, showcasing a specific instance of personalized assistance to a 72-year-old customer in activating his social security card and navigating banking services [1] Group 1: Age-Friendly Services - The bank has established a dedicated "senior service window" to prioritize elderly customers and provide tailored assistance [1] - The bank offers tools such as magnifying glasses and reading glasses to aid elderly customers in their banking activities [1] - The bank plans to conduct regular "Silver Digital Classes" to teach elderly customers how to use mobile banking and access social security information [1] Group 2: Customer Experience - A bank manager provided step-by-step assistance to the elderly customer, ensuring he felt comfortable and understood the process [1] - The bank staff adjusted their communication style, including increasing the volume of announcements and speaking slowly to accommodate the customer's needs [1] - The elderly customer expressed gratitude for the thoughtful and considerate service, indicating a positive impact on customer satisfaction [1]
手把手教出“智”在生活 心贴心温暖银龄岁月——记山东联通巾帼文明岗枣庄联通林运路营业厅
Qi Lu Wan Bao· 2025-08-13 06:32
Core Viewpoint - The company emphasizes the importance of upgrading services for the elderly, aligning with its commitment to respond to public needs and uphold its mission of serving the people [1][3][5] Group 1: Service Upgrades for the Elderly - The company has implemented "love seats" to prioritize elderly customers, effectively reducing wait times [1] - A dedicated "love assistance area" is provided with comfortable seating, reading glasses, and emergency care items to create a welcoming environment for senior users [1] Group 2: Community Engagement and Education - The company conducts frequent "Elderly Assistance Micro-Classrooms" in community centers to teach seniors how to use technology, including the "large font version" of their app [3] - A specific instance highlighted a 72-year-old customer successfully connecting with her son via video call after receiving hands-on guidance from staff, showcasing the impact of their educational efforts [3] Group 3: Social Responsibility and Community Care - The company actively promotes "family culture" by encouraging employees to care for both their immediate families and the broader community, particularly focusing on the elderly and children [5] - Staff members have addressed issues such as a senior citizen's television signal problem and assisted with medication management, demonstrating a commitment to personal care [5] Group 4: Future Commitment - The company plans to continue enhancing elderly services, ensuring that interactions are both precise and compassionate, thereby empowering seniors to navigate the digital age confidently [7] - The team aims to strengthen its reputation as a "civilized post" by combining meticulous service with heartfelt care, thereby creating a more inclusive environment for the elderly [7]