周城雄（中国科学院科技战略咨询研究院研究员、数智创新与治理研究中心副主任） 近日，商务部等8部门联合印发《关于大力发展数字消费共创数字时代美好生活的指导意见》，提出"丰 富数字消费领域供给"，鼓励企业加速研发创新，增加人工智能终端产品有效供给，释放人工智能手 机、电脑、智能机器人、可穿戴设备、桌面级3D打印设备等新产品消费潜力。 进入AI时代，数字消费正突出地表现为三大颠覆性特征。首先是智能化与个性化。传统消费市场受限 于生产体系的刚性，容易出现供需错配问题。而AI通过深度学习用户行为数据，能够实现消费供给的 精准化与个性化。一些平台基于深度学习的推荐系统分析用户偏好，实现"千人千面"的购物体验，不仅 深入到商品匹配，更延伸到用户的生活方式与价值观层面。 其次是场景化与沉浸式。AI与VR、AR、数字孪生等技术融合，创造出超越物理限制的消费场景。泰山 景区的登山助力机器人让八旬老人攀登6000级台阶；敦煌研究院的"数字藏经洞"通过毫米级扫描和AI动 态渲染，使千年文物在虚拟空间中"活"过来。这种场景化和沉浸式的数字消费体验打破了传统消费的时 空限制，形成"线上引流—线下体验—云端复购"的闭环生态。 最后是融合性 ...

当AI深度融入消费生态，AI赋能的数字消费有望不断拓宽经济增长新蓝海，为经济高质量发展注入澎 湃动能，让数字时代的美好生活照进现实。 周城雄(中国科学院科技战略咨询研究院研究员、数智创新与治理研究中心副主任) 近日，商务部等8部门联合印发《关于大力发展数字消费共创数字时代美好生活的指导意见》，提出"丰 富数字消费领域供给"，鼓励企业加速研发创新，增加人工智能终端产品有效供给，释放人工智能手 机、电脑、智能机器人、可穿戴设备、桌面级3D打印设备等新产品消费潜力。 进入AI时代，数字消费正突出地表现为三大颠覆性特征。首先是智能化与个性化。传统消费市场受限 于生产体系的刚性，容易出现供需错配问题。而AI通过深度学习用户行为数据，能够实现消费供给的 精准化与个性化。一些平台基于深度学习的推荐系统分析用户偏好，实现"千人千面"的购物体验，不仅 深入到商品匹配，更延伸到用户的生活方式与价值观层面。 其次是场景化与沉浸式。AI与VR、AR、数字孪生等技术融合，创造出超越物理限制的消费场景。泰山 景区的登山助力机器人让八旬老人攀登6000级台阶；敦煌研究院的"数字藏经洞"通过毫米级扫描和AI动 态渲染，使千年文物在虚拟空间中 ...

Domestic Macro - The State Council discussed the "Banking Supervision Law (Revised Draft)" on September 19, 2025, emphasizing fair competition among various business entities [6][16] - On September 22, the National Development and Reform Commission held a press conference highlighting achievements in the financial sector during the "14th Five-Year Plan" period, with total banking assets nearing 470 trillion yuan, ranking first globally [6][16] - The People's Bank of China announced a 600 billion yuan MLF operation on September 24, marking a net injection of 300 billion yuan for the month, continuing a trend of increased liquidity for seven consecutive months [6][16] Industry Policy - The National Healthcare Security Administration released the 11th batch of drug procurement documents on September 20, 2025 [7][17] - The Ministry of Industry and Information Technology issued the "Steel Industry Growth Stabilization Work Plan (2025-2026)" on September 22, setting an average annual growth target of around 4% for the steel industry over the next two years [7][17] - The Ministry of Commerce and eight other departments jointly issued guidelines to promote digital consumption on September 23, proposing 14 specific measures, including trials for smart connected vehicles [7][18] Local Policy - Shanghai announced adjustments to its housing property tax policy on September 19, 2025, exempting first-time homebuyers and second homes under certain conditions for residents with residence permits [8][19] - Sanya implemented a plan for affordable rental housing on September 21, 2025, with rent prices guided by the government [8][19] - Tianjin will initiate a pilot program for real estate trust property registration on September 25, 2025, aimed at revitalizing existing assets [8][19] Overseas Dynamics - The Bank of Japan decided to maintain its benchmark interest rate at 0.5% on September 19, 2025, marking the fifth consecutive meeting without changes [9][20] - The European Commission approved a new round of sanctions against Russia on September 19, 2025, targeting energy, financial services, and trade restrictions [9][20] - The U.S. government announced a 15% tariff on EU automobiles and related products on September 24, 2025, as part of a trade agreement [9][20]

数字消费作为推动经济增长的重要动力，正日益成为引领消费升级、促进产业创新的重要力量。 今年3月，中办、国办印发的《提振消费专项行动方案》特别提出，要深入实施数字消费提升行动，加 速推动新技术新产品开发与应用推广，开辟高成长性消费新赛道。推动数字消费迈上新台阶，才能让数 字消费的红利更好地惠及广大人民群众。 （文章来源：人民网） 创新数字消费场景，为美好生活拓展新空间。数字技术的发展，让消费场景不再局限于传统的线下模 式。《指导意见》鼓励运用人工智能、虚拟现实等技术，赋能文博场馆、旅游景区等场所，打造沉浸 式、体验式的多元化消费场景。例如，一些博物馆通过虚拟现实技术，让游客仿佛置身于历史长河中， 亲身感受文物的魅力。此外，"人工智能+医疗卫生""人工智能+教育"等场景的应用，也在不断提升人们 的生活质量和服务体验。 值得一提的是，《指导意见》聚焦供需两侧协同发力，通过扩大数字消费多元化供给，激发消费新需 求，同时优化数字消费支撑体系，提升消费的便利性和舒适性。一方面，企业根据市场需求，不断推出 新产品、新服务；另一方面，政府通过完善快递物流配送体系、提升支付便利化水平等措施，为消费者 提供更好的消费环境。这种供 ...

9月24日，商务部等8部门联合发布《关于大力发展数字消费共创数字时代美好生活的指导意见》（以下简称《意见》），从丰富数字消费领域供给、培育壮 大数字消费经营主体、优化数字消费支撑体系等方面提出举措。围绕丰富数字消费领域供给，《意见》指出，扩大数字产品消费。鼓励企业加速研发创新， 增加人工智能终端产品有效供给，释放智能机器人等新产品消费潜力。 企查查数据显示，截至9月下旬，国内智能机器人相关企业现存量达63.51万家，主要分布在新一线城市、一线城市，分别占比31.92%、24.21%。从国标行业 分布来看，超3成相关企业归属于科学研究和技术服务业，其次为批发和零售业，信息传输、软件和信息技术服务业。注册量方面，近十年相关企业年注册 量呈上升趋势，2023年注册量首次突破10万家，同比增长29.99%至12.56万家，2024年注册量达13.6万家，截至目前今年已注册14.02万家，超去年全年注册 水平。 1、主要分布在新一线城市、一线城市 企查查数据显示，截至9月下旬，国内智能机器人相关企业现存量达63.51万家，主要分布在新一线城市、一线城市，分别占比31.92%、24.21%。此后依次为 二线城市、三线城市 ...

充分释放超级黄金周消费潜力，各地做足了文章。比如，北京就将以"京彩秋韵双节同庆"为主题， 整合美景、美食、美宿等资源，打造游园赏叶、长城登高、村咖骑游等8个京郊微度假主题场景，推出 非遗体验、文博消费等2400余场特色文旅活动。比如，四川将首次推出"最美川西景观道"自驾消费大礼 包，针对省内外自驾318国道旅游的消费者，发放包括新能源汽车充电在内的10万张消费券。再比 如，"旅行婚礼首选目的地·情定云南"系列活动将推出昆明、大理、丽江、西双版纳等旅行婚礼目的 地，召唤更多恋人来云南开启幸福人生。创新供给、优化服务、跨界融合，逐渐成为激活节假日经济发 展潜力的重要抓手。 超级黄金周为重塑节假日消费新体验提供了契机。假日消费说到底是服务消费。当消费者对品质 化、个性化、体验化商品的需求日益增长，发展新业态新模式新场景，就成为以高质量供给引领、创造 和满足新需求的关键。在国内旅游人数稳步提升，人均消费屡创历史新高的背景下，如何更好满足"特 种兵旅游"、疗愈旅游、夜间旅游、候鸟旅居等假日市场新需求，考验各地根据社会发展新特点、新趋 势，升级旅游产品供给的能力与水平。 与此同时，超级黄金周也为检验各地数字化成果提供了契 ...

商务合作▲点击图片 商务部等八部门发文大力发展数字消费 9月25日消息，商务部等八部门近日联合印发《关于大力发展数字消费共创数字时代美好生活的指导意见》，从丰富数字消费领域供给、培育壮 大数字消费经营主体、优化数字消费支撑体系等4方面提出14项具体举措。 美国下调欧盟汽车关税至15% 9月25日消息，美国特朗普政府发布正式公告，实施美国与欧盟达成的贸易协议，确认自8月1日起，对欧盟进口汽车及汽车产品征收15%的关 税。此外，文件还列出了对某些药物化合物、飞机零部件及其他进口商品的关税豁免。在特朗普政府正式宣布下调关税之前，欧洲汽车行业在 15%的基准关税基础上还面临额外25%的行业关税。 根据美欧此前达成的贸易协议，欧盟承诺取消对所有美国工业制成品的关税，并为美国海鲜和农产品提供优惠的市场准入。此外，欧盟计划采购 7500亿美元的美国液化天然气、石油和核能产品，以及额外400亿美元的美国人工智能芯片。欧盟企业将在2028年前额外在美国战略性行业投资 6000亿美元。（综合央视新闻） ｜点评｜ 上个月欧盟加速推进取消对美国工业品进口关税的立法，并扩大美国农产品准入，终于换取了美国降低欧盟汽车进口关税。汽车产业 ...

Group 1: Digital Consumption Promotion - The Ministry of Commerce and eight other departments have jointly issued 14 measures to promote digital consumption, focusing on enhancing supply, nurturing business entities, optimizing support systems, and creating a favorable environment for digital consumption [1] Group 2: Consumer Electronics and Smart Hardware - Luxshare Precision (002475) is a global leader in consumer electronics manufacturing, benefiting from the growth in demand for VR/AR devices and AI terminals [3] - Midea Group (000333) is a leader in the smart home ecosystem with over 40% penetration of smart appliances and a 25% growth rate in overseas markets [3] - GoerTek (002241) is a global leader in VR/AR manufacturing, directly benefiting from the proliferation of AI terminal hardware [3] Group 3: Digital Payment and Fintech - Hengbao Co., Ltd. (002104) is a core participant in the digital RMB pilot, covering over 100 banks and deeply involved in the development of the central bank's digital currency wallet [3] - The expansion of digital payment scenarios is expected to benefit third-party payment leaders [4] Group 4: AI and Digital Technology Applications - iFlytek (002230) is expected to benefit from policy support for AI terminal proliferation, with the government AI market projected to exceed 200 billion yuan [4] - Hikvision (002415) is a global leader in smart security, with an AI camera penetration rate exceeding 80% and expansion into industrial and retail sectors [5] Group 5: Intelligent Logistics and Supply Chain - SF Holding (002352) is a leader in drone delivery trials, with significant advancements in smart logistics technology [6] Group 6: Semiconductor and Computing Infrastructure - A leading company in high-performance computing and servers is expected to benefit from the expansion of AI infrastructure and domestic substitution [8] - A rare AI chip design company is supported by policies favoring AI terminals and computing infrastructure [9]

Market Performance - The Shenzhen Component Index and the ChiNext Index both reached new short-term highs, rising by 1.14% and 2.22% respectively by midday, while the Shanghai Composite Index saw a slight increase of 0.16% due to pressure from banking, precious metals, and real estate sectors [1] - Over 3,300 stocks declined across the two markets, with a total trading volume of 1.54 trillion [1] Sector Performance - Precious metals experienced a decline, dropping by 2.43% at midday, with companies like Shandong Gold and Xiaocheng Technology seeing average declines exceeding 4% [3] - The port and shipping sector collectively fell, with Ningbo Port dropping over 8% and Nanjing Port down 7.93% [3] - Other sectors such as jewelry, real estate, banking, and automotive services also followed suit with declines [3] Emerging Trends - AI hardware and application sectors saw a collective surge, with Inspur Information hitting a historical high and Huqin Technology reaching its limit up [3] - Non-ferrous metal stocks were active, with companies like Northern Copper achieving limit up [3] - Controlled nuclear fusion concept stocks experienced fluctuations, with Hezhan Intelligent achieving two limit ups in four days and Hahuan Huaton hitting limit up [3] News Highlights - China Fusion Company plans to build a high-temperature superconducting fusion device named Circulation No. 4 in Shanghai [3] - The world's largest coal-fired carbon capture demonstration project at Huaneng Gansu Zhengning Power Plant has completed a 72-hour trial run and is officially operational [3] - In September, 156 games were approved, including 145 domestic and 11 imported titles [3] - The Ministry of Commerce and seven other departments jointly issued guidelines to promote digital consumption and create a better life in the digital age [3]

Group 1: Digital Consumption Development - The core focus is on promoting digital consumption quality and quantity, which is a significant part of new consumption, including digital products, services, and content [2] - The projected scale of digital consumption in China for 2024 is 23.8 trillion yuan, accounting for 44.2% of total resident consumption [2] - The initiative emphasizes the importance of digital technology innovation as a driving force for digital consumption growth [2][3] Group 2: Enhancing Quality of Life - The initiative aims to meet the needs for a better digital life by integrating consumption with public welfare, particularly in areas like healthcare and elderly services [3] - It promotes the development of a "one-stop" convenient living circle that combines online and offline services [3] Group 3: Service Export Growth - China's service exports have shown rapid growth, increasing from 219.1 billion USD in 2014 to 445.9 billion USD in 2024, with an average annual growth rate of 7.3% [4] - The Ministry of Commerce has introduced 13 practical measures to enhance service exports, focusing on fiscal, financial, and market expansion support [4][5] Group 4: Policy Measures for Service Export - The policy measures are detailed, with specific support for new service export models, including digital services and high-end design [5] - There are practical requirements aimed at simplifying the service export tax refund process and improving transaction efficiency for businesses [5] - The support targets are precise, with increased export credit insurance and enhanced financial services for small and medium enterprises [5][6]