面，要求持续做 事关消费帮扶、 扩大内需！广东 发布提振消费专 项行动实施方案 _南方+_南方 plus 提振消费是党中 央、国务院从全 局和战略高度部 署的重要任务。 近日，为贯彻落 实党中央、国务 院决策部署，全 方位扩大消费需 求，大力提振消 费，广东省人民 政府办公厅印发 《广东省提振消 费专项行动实施 方案》（下称 《方案》），提 出实施居民就业 增收促进行动、 居民保障支持行 动、服务消费提 质惠民行动、大 宗消费更新升级 行动、消费品质 提升行动、消费 环境改善提升行 动、限制措施清 理优化行动以及 加强政策支持保 障等8方面31项 内容，其中，在 完善配套措施方 好消费帮扶。 《方案》指出， 鼓励各级工会将 经费用于节日慰 问品、职工文体 健身和乡村疗休 养活动等消费领 域。持续做好消 费帮扶，继续开 展消费帮扶"新 春行动""金秋行 动"，举办工会 采购对接专场活 动和帮扶地区特 色农产品进机 关、进高校、进 社区展销活动。 据了解，近年 来，广东省发展 改革委积极落实 国家发展改革委 有关消费帮扶工 作部署，及早谋 划、迅速行动， 牵头落实开 展"消费帮扶新 春行动""消费帮 扶金秋行动" ...

Core Viewpoint - The "Implementation Plan for Boosting Consumption in Guangdong Province" was released, outlining 31 measures aimed at expanding consumer demand and significantly boosting consumption across various sectors [1] Employment and Income Growth - The plan aims to promote stable growth in wage income and expand channels for property income, with a target of creating over 1.1 million new urban jobs by 2025 [2] - Initiatives include the "Million Talents Gather in South Guangdong" program to attract 1 million college graduates for employment and entrepreneurship in Guangdong [2] - The plan also emphasizes support for families with multiple children, enhancing educational resources and childcare facilities [2] Service Consumption Enhancement - The plan focuses on improving services for the elderly and children, including the establishment of senior dining halls and childcare centers [3] - It encourages inbound tourism and the development of international consumption centers in cities like Guangzhou and Shenzhen [3] - Measures include the establishment of duty-free shops and the promotion of high-quality life services [3] Large-scale Consumption Support - The plan continues to support vehicle replacement and expands the scope of subsidies for scrapping old cars, including those meeting National IV emission standards [4] - It promotes the replacement of 12 categories of household appliances and supports the purchase of digital products through subsidies [4] - Initiatives for the renovation of old residential communities and the optimization of housing fund policies are also included [4] New Consumption Development - The plan aims to foster new types of consumption, including low-altitude and cruise yacht consumption, and supports the development of the Nansha International Cruise Home Port [5] - It emphasizes the importance of paid annual leave and encourages flexible vacation arrangements to enhance worker rights [5] - The plan proposes to reduce restrictions on vehicle purchases and promote a shift from purchase management to usage management [5][6]

【深圳商报讯】（驻穗记者张莹）作为中国第一经济大省和第一人口大省，广东拥有1.27亿常住人口， 每天约1.5亿实时在粤人口，正在加速形成消费与要素双向流动的巨型网络。面对2025年扩内需、促消 费的战略目标，广东如何将人口规模优势转化为市场动能？ 5月7日，省政府网站发布《广东省提振消费专项行动实施方案》，从居民就业增收等8方面提出全方位 扩大消费需求31项政策。其中明确支持有条件的地市加大对二孩及三孩家庭的生育支持力度，明确广东 将落实发放育儿补贴政策。 保证百姓敢消费 指导有条件的地市将参加职工基本医疗保险的灵活就业人员、农民工、新就业形态人员纳入生育保险。 实施儿童医疗服务行动，推动全省二级、三级公立综合医院、妇幼保健院均提供儿科服务，加大综合医 院夜间儿科门（急）诊开放力度，2025年基层医疗卫生机构提供儿科服务的比例达到90%以上。 多举措促进消费升级 促进入境消费，吸引港澳居民来粤消费。支持广州、深圳、珠海、汕头、江门、潮州等地市推出优质特 色入境旅游线路和服务，打造入境旅游首站城市和枢纽城市。 《方案》把"实施居民就业增收促进行动"列为第一项，广东除了实施"百万英才汇南粤"行动计划，吸纳 100 ...

近日，广东省人民政府办公厅印发《广东省提振消费专项行动实施方案》(下称《方案》)。《方案》围 绕居民就业增收、居民保障、服务消费、大宗消费、消费品质、消费环境、限制措施、政策保障等八个 方面提出三十一条措施。 《方案》提到，扩大商旅文体融合消费。优化"线上预约"，引导旅游景区景点和博物馆、美术馆、文化 馆、科技馆等场馆拓展服务项目，有序扩大接待规模，合理延长经营开放时间。培育壮大"+旅游"等商 旅文体融合消费，支持A级景区、博物馆、美术馆等引入餐饮、演艺、研学等消费业态。 积极促进入境消费。持续提升通关便利化和服务保障水平，吸引港澳居民来粤消费。支持广州、深圳、 珠海、汕头、江门、潮州等地市推出优质特色入境旅游线路和服务，为来粤外籍商务、医疗和机组培训 人士提供签证便利，提高境外旅客在粤住宿餐饮、交通出行、购物支付、通信、就医等环节便利化水 平，打造入境旅游首站城市和枢纽城市。 在大宗消费更新升级方面，《方案》强调加力扩围实施消费品以旧换新，用足用好消费品以旧换新政 策，资金分配适度向"两新"工作成效较好的地市倾斜。继续支持汽车置换更新，扩大汽车报废更新支持 范围，将符合条件的国四排放标准燃油乘用车纳入报废更 ...

Group 1: Economic Context and Policy Initiatives - The core strategy for addressing global uncertainties is to expand domestic demand, leveraging China's large market of over 1.4 billion people [1] - The shift in China's economic growth model is moving from investment-driven to consumption-driven, necessitating systemic reforms to unlock consumption potential [1][2] - The "Special Action Plan to Boost Consumption" was officially released, emphasizing the importance of consumption in China's economic agenda by 2025 [1] Group 2: Consumption Dynamics - Despite a high savings balance of over 150 trillion yuan, the consumption rate in China remains low at around 38%, indicating a trend of "forced savings" rather than a lack of funds [2][4] - The decline in real estate prices and stagnant capital markets have led to a "wealth shrinkage anxiety," which suppresses consumer spending [4] Group 3: Wealth Redistribution and Financial Reforms - The 2025 consumption stimulus policy aims to transform wealth distribution, with significant capital transfers from state-owned enterprises to social security funds, potentially benefiting 120 million low-income households [5] - Financial reforms are expected to increase residents' financial asset ratios, moving from 20% towards the 70% seen in the U.S., which could enhance consumption [5] Group 4: Key Growth Areas in Consumption - The expansion of the middle-income group, currently at 400 million and projected to reach 800 million by 2035, is a key driver for consumption upgrade [7] - Service consumption is growing rapidly, with a 6.2% increase in service retail sales in 2024, indicating a shift towards service-oriented spending [8] Group 5: Demographic and Sectoral Opportunities - The "silver economy" is emerging as a significant sector, with over 310 million people aged 60 and above, and its market size expected to exceed 10 trillion yuan [9] - Green consumption is on the rise, with electric vehicle sales reaching 12.87 million units in 2024, reflecting a 35.5% growth [10] - Digital consumption is transforming retail dynamics, with online sales through platforms like Douyin reaching approximately 3.5 trillion yuan in 2024 [11] Group 6: Strategic Implications - Consumption is not merely a short-term solution but a strategic tool for China to reshape its global economic influence [12][14] - The shift towards consumption-driven growth is expected to compel industries to innovate, moving away from traditional manufacturing models [13]

Core Viewpoint - The Guangdong Provincial Government has issued an implementation plan to boost consumption, emphasizing the enhancement of credit support for personal consumption loans and small micro-enterprises in the hospitality and catering sectors [1] Group 1: Credit Support for Personal Consumption - Financial institutions are encouraged to increase personal consumption loan issuance under controllable risk conditions, particularly for clients with good credit and significant or long-term consumption needs [1] - There is a proposal to raise loan limits, extend loan terms, and set reasonable interest rates for eligible customers [1] - Financial institutions are urged to optimize repayment methods for personal consumption loans and to conduct orderly renewal of loans [1] Group 2: Credit Card and Loan Management - Commercial banks are encouraged to calculate interest on credit cards based on actual overdraft balances and to improve grace periods and tolerance services for cardholders [1] - Timely reminders for repayment will be provided to cardholders with smaller limits and shorter overdue periods, without immediately impacting their credit records [1] Group 3: Innovation in Financial Products - Financial institutions are encouraged to innovate consumer finance products that cater to new consumption models such as e-commerce, as well as services in health, education, and digital sectors [1] - There is a focus on increasing credit support for small micro-enterprises in the hospitality and catering sectors, again under controllable risk conditions [1]

Core Viewpoint - Guangdong Province is implementing a special action plan to boost consumption by correcting unreasonable business practices in online sales and live streaming, promoting fair pricing and quality products [1] Group 1: Consumer Protection Initiatives - The government aims to add over 15,000 trustworthy consumption commitment units and more than 4,500 stores with no-reason return policies by 2025 [1] - A "Credit+" project will be launched to enhance the joint punishment mechanism for dishonest practices in key areas [1] - The government will strengthen the resolution of consumer disputes and improve online dispute resolution mechanisms [1] Group 2: Regulation of E-commerce Practices - The plan includes correcting unreasonable practices such as "lowest price on the entire network" in online sales and live streaming [1] - There will be strict actions against the sale of counterfeit products and violations such as price fraud and false advertising [1] - A quality traceability mechanism for key products will be established, along with enhanced supervision of defective product recalls [1] Group 3: Media and Privacy Regulations - The government will regulate subscription and charging practices in the broadcasting and television sectors, addressing issues like complex charging and inducement [1] - There will be guidance on the proper installation of cameras in public consumption areas to protect consumer privacy regarding facial recognition, payment, and tracking information [1]

广东省人民政府办公厅发布关于印发广东省提振消费专项行动实施方案的通知，有序减少消费限制。用 好房地产调控自主权，督促指导各地全面梳理现行购买、转让、信贷、定价等方面的限制性措施，因城 施策进行取消或调整，促进房地产市场止跌回稳。鼓励广州、深圳进一步放宽车辆购买限制， 增发购 车指标，引导深圳推行"久摇不中"个人可直接申领普通车指标的做法，推动汽车等消费由购买管理向使 用管理转变。保障各类经营主体平等参与社会集团采购，不得变相设置所有制、商户评级等采购门槛。 支持大型商贸企业在完善相关审批许可手续后利用自有场地进行外摆促销，适当允许车辆停靠、增加夜 间停车位和出租车候车点。 ...

广东省人民政府办公厅发布关于印发广东省提振消费专项行动实施方案的通知，保障居民休息休假时 间。严格落实带薪年休假制度，将带薪年休假执行情况作为工会维护职工权益的重要内容，以及组织、 人力资源社会保障部门重点监督内容。大力支持年休假应休尽休，应休未休的年休假天数依法支付工资 报酬。鼓励带薪年休假与小长假连休，实现弹性错峰休假。依法保障劳动者休息休假权益，不得违法延 长劳动者工作时间。鼓励有条件的地方结合实际探索设置中小学春秋假。 ...

Group 1 - The Guangdong Provincial Government has issued an implementation plan to boost consumption, emphasizing the expansion of property income channels [1] - Listed companies are encouraged to promote employee stock ownership plans to enhance shareholder engagement [1] - State-owned enterprises are urged to manage the market value of listed companies effectively to stabilize investor return expectations [1] Group 2 - The plan includes strict measures against financial fraud in the capital market and illegal share reductions by shareholders of listed companies [1] - Individual investors are supported in investing in government bonds in the exchange market [1] - The initiative aims to steadily expand the over-the-counter bond business and broaden residents' investment channels in bonds [1] Group 3 - There is a focus on enriching personal pension financial products to enhance retirement savings options [1] - The government is researching ways to activate and utilize legally owned housing by farmers through leasing, equity participation, and cooperation [1]