Investment Rating - The industry investment rating is "Positive" and maintained [6] Core Insights - For FY2025, Nike achieved revenue of $46.31 billion, slightly above expectations (Bloomberg consensus expected $45.91 billion), with a year-over-year decline of 9% at constant exchange rates. The gross margin decreased by 1.9 percentage points to 42.7%. In FY2025Q4, revenue was $11.10 billion, down 11% year-over-year at constant exchange rates, with a gross margin decline of 4.4 percentage points to 40.3%, primarily impacted by high discounts in wholesale and factory stores, increased supply chain costs, and significant declines in direct sales channels [2][4][9]. Summary by Sections Revenue Breakdown - For FY2025, Nike's revenue by region showed declines: North America -8%, EMEA -10%, APLA -3%, and Greater China -12%, with respective revenues of $19.57 billion, $12.26 billion, $6.25 billion, and $6.59 billion. North America and EMEA showed improved sales confidence, while Greater China faced significant inventory clearance challenges [9]. Channel Performance - Direct-to-Consumer (DTC) and wholesale revenues were down 12% and 6%, respectively, totaling $18.78 billion and $25.88 billion. The DTC decline was mainly due to significant drops in e-commerce sales [9]. Product Performance - Revenue from footwear, apparel, and equipment declined by 11%, 5%, and increased by 6%, totaling $29.51 billion, $12.97 billion, and $2.19 billion, respectively. The footwear segment faced pressure primarily due to inventory clearance of classic products, which is expected to continue into FY2026H1 [9]. Inventory Situation - As of FY2025Q4, Nike's inventory stood at $7.49 billion, remaining stable year-over-year but down 1% quarter-over-quarter. The company plans to continue inventory clearance over the next two quarters to restore healthy inventory levels by FY2026H1 [9]. Tariff Impact - The average tariff rate on Nike's imported footwear to the U.S. is approximately 15%, with new tariff rates expected to add about $1 billion in costs. The company plans to mitigate these costs through supply chain reallocation and selective price increases starting in Fall 2025 [9]. Performance Guidance - Following a challenging FY2025Q4, Nike anticipates that revenue and gross margin pressures will begin to ease, with expectations of a single-digit revenue decline and a gross margin decrease of 0.35 to 0.425 percentage points in FY2026Q1 [9].

Investment Rating - The investment rating for the company is "Buy" [6] Core Insights - The company reported a total revenue of 27.01 billion, a year-on-year decrease of 6.6%, with a gross margin of 38.4%, down 3.4 percentage points due to inventory clearance and increased promotional efforts [1] - The company achieved a cash dividend ratio of 135%, significantly exceeding expectations, benefiting from proactive inventory management [2] - The company maintains strong partnerships with major brands like Nike and Adidas, with expectations for improvements in the new fiscal year following management changes at Nike [3][4] Financial Summary - For FY2025, the company expects revenue to decline by 6.64% to 27.01 billion, with a projected recovery starting in FY2026 with a revenue increase of 3.82% [5] - The forecasted net profit for FY2026 is expected to rise by 36.03% to 1.75 billion, with further growth projected in subsequent years [5] - The company’s cash flow from operations increased by 20% year-on-year to 3.76 billion, indicating healthy cash flow management [2]

Core Viewpoint - Nike plans to increase prices on certain footwear, apparel, and sports equipment in the U.S. due to profit pressures from new tariffs affecting the retail industry [1][2] Group 1: Price Adjustments - Nike's adult apparel and accessories will see price increases ranging from $2 to $10, with footwear priced between $100 and $150 increasing by $5, and shoes over $150 increasing by $10 [1] - Classic Air Force 1 shoes will maintain their price at $115, while Jordan brand apparel and accessories will not see price hikes, although Jordan sneakers will [1][2] - The price adjustments will apply to Nike's official website and branded retail stores, with notifications sent to wholesale partners [2] Group 2: Tariff Impact - Approximately half of Nike's footwear products are manufactured in China and Vietnam, both of which are affected by new U.S. tariffs [2] - Chinese exports to the U.S. are subject to a 30% tariff, while Vietnamese goods face a 10% import tax [2] - The implementation of these tariffs is expected to erode Nike's profit margins, prompting the company to pass on costs through price increases [2]