36氪获悉，长城汽车携魏牌高山9、坦克500 Hi4-T智享版等4款车型亮相CES 2026，还展示了多项前沿 技术。在智能化技术层面，长城汽车发布ASL——空间与语言智能体，以3D视角感知世界的智能体， 覆盖车内外场景。2026年，长城汽车旗下更多车型将搭载VLA大模型，同时长城汽车也会将高阶智能 辅助驾驶拓展到更多中端车型。 ...

从技术路径上看，蓝山所采用的 VLA 方案，已成为当前高阶辅助驾驶领域的重要技术方向之一，理想 汽车、小鹏汽车等车企也在相关方向上持续投入。相比传统端到端方案，VLA 模型规模更大，更强调 对长时序场景的理解与推理能力，试图补足端到端方案在复杂边缘场景中的能力不足。为此，蓝山同步 升级了算力平台，采用英伟达 Thor-U 芯片，算力达到 700TOPS。而魏牌这一轮升级，更多是在为高阶 智能辅助驾驶验证能力上限。 （原标题：哈弗猛龙辅助驾驶"自动挡"，高阶依旧选中元戎启行） 12 月 21 日，原长城哈弗品牌总经理赵永坡在个人微博发文称，"从今天开始，我就是魏牌的 CEO 了"。这是魏牌成立九年来迎来的第九次 CEO 任命。 过去一年，魏牌在长城体系内承担了智能化试水的角色。以蓝山、高山为代表的车型，在引入更高阶智 能辅助驾驶方案后，产品力出现明显变化，销量走势也逐步趋稳。尤其是在蓝山搭载 VLA（视觉—语 言—动作模型）之后，魏牌在复杂场景处理和整体驾驶体验上的差异化开始显现。这一阶段性的表现， 使长城内部对高阶智能辅助驾驶是否具备商业转化能力，形成了更清晰的判断。 当高端品牌完成阶段性验证后，智能化开始向 ...

Core Insights - Huawei's QianKun ecosystem conference showcased new automotive brands "Qijing" and "Yijing," developed in collaboration with GAC and Dongfeng, indicating a potential new cooperative model in the automotive industry [2][7]. Group 1: Huawei QianKun Overview - Huawei QianKun, launched on April 24, 2024, is a new smart automotive solution brand that has partnered with 14 automakers by October 2025, covering a wide range of vehicle types from 150,000 to 1,000,000 yuan [4]. - The QianKun intelligent driving system and Harmony cockpit have been integrated into 33 mass-produced models, showcasing versatility in powertrains including pure electric, range-extended, and hybrid options [4]. Group 2: Sales and Technology Developments - In October, vehicles equipped with QianKun intelligent driving systems achieved sales exceeding 100,000 units [5]. - The upcoming ADS Pro will feature the Limera laser vision sensor, enhancing urban navigation capabilities, with expectations for over 20 models to incorporate this technology next year [5]. Group 3: Brand Collaborations - The "Yijing" brand, developed with Dongfeng, will unveil its first model at the Beijing Auto Show in April 2026, with plans for at least one new model each year [7]. - The "Qijing" brand, in collaboration with GAC, aims to launch two models in 2026, with the first coupe model expected to be delivered by June next year [7]. - Huawei's previous collaboration models focused on component supply and solutions, but the new "Qijing" and "Yijing" brands represent a deeper integration of Huawei's technology into the automotive experience [7]. Group 4: Expanded Partnerships - Avita has deepened its collaboration with Huawei, transitioning from the HI model to the HI Plus model, which will enhance cooperation in product development, marketing, and ecosystem services [8].

Core Insights - Huawei's QianKun ecosystem conference showcased new automotive brands "Qijing" and "Yijing," developed in collaboration with GAC and Dongfeng, indicating a potential new cooperative model in the automotive industry [1][6]. Group 1: Brand Development - The "Qijing" brand, in partnership with GAC, plans to launch two models by June 2026, with the first being a coupe [6]. - The "Yijing" brand, developed with Dongfeng, will unveil its first model at the Beijing Auto Show in April 2026, with at least one new model expected annually thereafter [6]. Group 2: Technological Advancements - Huawei's QianKun has achieved over 100,000 units sold in October for models equipped with QianKun intelligent driving technology [4]. - The introduction of Huawei ADS Pro will feature the Limera sensor, enhancing urban navigation capabilities and set to be available in models priced from 150,000 to 1 million yuan [4]. Group 3: Strategic Collaborations - Huawei has established partnerships with 14 automotive companies, with 33 production models launched, covering various powertrain types [3]. - The collaboration with Avita has evolved to a new HI Plus model, expanding the scope of cooperation in product development and marketing [7].

Group 1 - The company has a comprehensive hybrid power solution covering various vehicle scenarios, including passenger cars and commercial vehicles [1] - The high-level intelligent assisted driving has entered the end-to-end 2.0 era, with the VLA model set to be equipped in high-end home-use vehicles [1] - The Tank brand is expanding rapidly to a broader user base, leveraging strong user loyalty and high resale value of main models [1] Group 2 - The flagship SUV of the Wei brand is set to launch, with expectations of sales returning to over 10,000 units by June 2025 [2] - The company maintains net profit forecasts of 14.7 billion, 15.9 billion, and 18.3 billion for 2025 to 2027, supported by strong off-road technology and a rich hybrid technology framework [2] - The company is entering a high-end strategic leap period in both off-road and family vehicle segments, maintaining a "recommend" rating [2]

Core Viewpoint - Li Auto reported Q2 2025 revenue of 30.25 billion yuan, with a quarter-on-quarter decrease of 4.5% and a year-on-year increase of 16.7% [1] - The company is experiencing a structural adjustment in its vehicle lineup, leading to a downward revision of revenue and profit forecasts for 2025-2027 [2] Financial Performance - Q2 2025 vehicle sales revenue was 28.89 billion yuan, with a quarter-on-quarter decrease of 4.7% and a year-on-year increase of 17.0% [1] - Net profit attributable to shareholders was 1.09 billion yuan, with a quarter-on-quarter decrease of 0.9% and a year-on-year increase of 68.0% [1] - Non-GAAP net profit for Q2 2025 was 1.47 billion yuan, with a quarter-on-quarter decrease of 2.3% and a year-on-year increase of 44.7% [1] Profitability and Cost Control - Overall gross margin for Q2 2025 was 20.1%, with a quarter-on-quarter increase of 0.6 percentage points and a year-on-year decrease of 0.5 percentage points [1] - R&D expenses were 2.81 billion yuan, with a quarter-on-quarter decrease of 7.2% and a year-on-year increase of 11.8% [1] - Selling, general, and administrative expenses were 2.72 billion yuan, with a quarter-on-quarter decrease of 3.5% and a year-on-year increase of 7.4% [1] Sales and Production Outlook - Q2 2025 wholesale sales reached 111,000 units, corresponding to a revenue per vehicle of 260,000 yuan [1] - The company plans to launch a new pure electric SUV model, i6, in September to expand its electric product matrix [1] - As of July 31, 2025, Li Auto had built 3,028 supercharging stations with 16,671 charging piles [1] Future Projections - Revenue forecasts for 2025-2027 have been revised down to 121.6 billion, 152.7 billion, and 191.2 billion yuan, respectively [2] - Net profit forecasts for the same period have been adjusted to 4 billion, 7 billion, and 11.5 billion yuan, respectively [2] - The company maintains a "buy" rating due to its leading position in intelligent driving assistance and continuous improvement of its product matrix [2]

Core Insights - Huawei's Intelligent Automotive Solutions Business Unit held a media event in Shanghai, showcasing advancements in the HUAWEI ADS 4 system since its launch at the Shanghai Auto Show in April [1] - The upcoming release of several new models equipped with this system in Q3 and Q4 has heightened market interest [1] - The focus of the event was on how advanced intelligent driving assistance can transform travel experiences, particularly in complex urban environments like Shanghai [1] Summary by Categories - **Product Development** - The HUAWEI ADS 4 system has seen significant improvements, addressing various non-typical road conditions encountered in urban settings [1] - **Market Impact** - The launch of new models featuring the HUAWEI ADS 4 system is expected to increase consumer attention and market engagement [1] - **Urban Mobility** - Shanghai serves as a representative city for testing the capabilities of advanced driving assistance technologies due to its complex road structures and diverse traffic scenarios [1]

Core Insights - The launch of the all-new Xiaopeng P7 marks a significant milestone as Xiaopeng's second new model for 2025 and the first major redesign for a new force car manufacturer, attracting considerable consumer attention [2] - The all-new Xiaopeng P7 achieved over 10,000 pre-orders within just 6 minutes and 37 seconds after its pre-sale began, despite the absence of a disclosed pre-sale price [2] - Xiaopeng's CEO He Xiaopeng emphasized the importance of original design in the new P7, which features a futuristic aesthetic and advanced technology [2][3] Product Features - The all-new Xiaopeng P7 incorporates the XMART FACE family design language, featuring a seamless logo, a floating license plate holder, hidden millimeter-wave radar, and matrix LED headlights [2] - The vehicle is equipped with three self-developed Turing AI chips, providing a total computing power of 2250 TOPS, enhancing its autonomous driving and intelligent cabin capabilities [3] - The P7's interior includes an immersive AI interaction space with an 87-inch panoramic head-up display, immersive sports instruments, a Touch Pad, and a sporty steering wheel [3] Market Performance - From January to July this year, Xiaopeng delivered a total of 233,900 vehicles, representing a year-on-year growth of 270% [3] - By July 2025, Xiaopeng's cumulative delivery volume is expected to exceed 800,000 units, indicating a strong growth momentum [3] - The rapid increase in delivery volume is attributed to the launch of multiple new models in 2025, including the MONA M03 Max and the Xiaopeng G7, aimed at capturing market share across various segments [4]

Core Viewpoint - The automotive industry is at a critical juncture for high-level intelligent driving technology, which is expected to experience rapid growth following a pivotal point similar to that seen in smartphones and electric vehicles [1][2]. Group 1: Government Support - Intelligent driving is a key component of China's smart connected vehicle development strategy, as outlined in government reports and plans from the Ministry of Industry and Information Technology [2]. - The transition to electrification is seen as a way for China to move from being a major automotive market to a strong automotive nation, facilitating industrial upgrades and the shift from "Made in China" to "Intelligent Manufacturing in China" [2]. Group 2: Industry Trends - The functionality of urban NOA (Navigation on Autopilot) and highway NOA has progressively moved from high-end models priced above 300,000 yuan to models below 150,000 yuan this year [2]. - The first quarter of this year has seen further democratization of intelligent driving features among automakers, which is expected to drive technological advancements, cost reductions, and performance improvements, making these features more accessible to consumers [2]. Group 3: Consumer Demand - According to a McKinsey report, the level of intelligence in vehicles is a top two factor for consumers when choosing between electric and fuel vehicles, indicating that smart features are becoming a major consideration in vehicle selection [3]. - When selecting high-end brands, consumers are increasingly prioritizing intelligent attributes, with two out of the top three factors related to intelligent driving and smart cabins [3].

Core Viewpoint - Intelligent driving is a crucial component of China's development strategy for intelligent connected new energy vehicles, with significant cost reductions and performance improvements observed this year, making intelligence a key factor for consumers when purchasing electric vehicles [1] Group 1 - The president of Horizon, Chen Liming, stated that the tipping point for advanced intelligent assisted driving has arrived, indicating a period of rapid growth ahead [1]