2025年，TikTok Shop在美表现亮眼，业界对其2026年前景持乐观态度。 在美国，虽然亚马逊、沃尔玛等更加成熟的电商平台仍占据较大市场份额；但Business Insider认为， TikTok正在悄然培养下一代消费者一边看视频、一边购物的习惯。在商业分析公司晨间咨询（Morning Consult）受众发展高级总监鲍比·布兰查德看来，"越来越多的消费者正在使用社交媒体购买、浏览、寻 找商品，这与TikTok Shop今年的增长相契合"。 Business Insider对TikTok Shop在2026年的发展持乐观态度，核心原因在于，TikTok Shop正逐步培养用户 粘性。晨间咨询发布的报告显示，TikTok Shop成为美国"增长最快"的品牌之一。该报告通过对比一季 度与三季度数万名美国成年受访者数据，以衡量各品牌购买意向的变化。报告作者指出，高排名说明 TikTok Shop已成长为独立品牌，而非TikTok的附属功能。 此外，TikTok在美国的政治困局或将结束。此前，一些大品牌因担忧相关影响并未入驻该平台。（心 月） 据外媒Business Insider报道，在2025年黑色星期五 ...

日前福州市商务局发出《关于征集福州市消费新业态新模式新场景试点城市建设项目的通告》，并举办 消费"三新"试点工作培训暨政策宣讲会，意味着我市试点工作正式进入实施阶段。试点期间内，福州将 在政策支持下，建设一批消费拉动效果好、示范引领作用强、创新性特点突出的项目，健全首发经济服 务体系，创新多元化服务消费场景，促进优质消费资源与知名IP跨界联名，持续提升消费供给品质，扩 大服务消费，培育消费新增长点，为经济高质量发展提供有力支撑。 近日，商务部办公厅、财政部办公厅印发《关于做好消费新业态新模式新场景试点有关工作的通知》， 在全国50个城市开展消费新业态新模式新场景试点，福州入选并将获得中央资金支持。 近年来，福州市依托国家历史文化名城、海滨城市、山水城市资源禀赋，持续探索推进消费新业态新模 式新场景。积极打造多元消费场景持续推进商文旅体健深度融合，3个国家级夜间文旅消费集聚区2024 年客流量突破5000万人次，最忆船政、烟台山、鼓岭等成为观光首选。持续促进跨界联名"一老一小"服 务网络持续完善，演艺经济乘风而起，外贸优品供给加速拓展，多元消费场景能够满足各类人群需求。 打造"惠聚榕城""福州有礼"公共消费品牌 ...

2025年12月27日-28日，中国研究生乡村振兴科技强农+创新大赛"拼多多杯"第三届科技小院大赛（以下 简称"大赛"）总决赛在海南三亚顺利闭幕。 大赛以"解民生、治学问"为主题，引导广大研究生将课堂理论转化为解决农业农村实际问题的创新成 果，为乡村振兴和农业强国建设提供坚实的人才与科技支撑。 历经资格审查、初赛函评、五场组别赛的激烈角逐，以及全国赛阶段"院士飞行团"实地考察的严格考 评，从全国87个研究生培养单位247支参赛队伍中脱颖而出的22支优秀团队，成功晋级全国赛。最终， 河南农业大学河南新乡玉米科技小院、中国农业大学河北曲周刘庄科技小院、沈阳农业大学辽宁鲅鱼圈 葡萄科技小院、西南科技大学四川峨边笋用竹科技小院、西北农林科技大学陕西永寿小麦科技小院和中 国农业大学洱海水稻科技小院6支队伍脱颖而出，荣获一等奖。中国农业大学古生村科技小院等16支队 伍获得二等奖。 从2009年第一家科技小院成立至今已有16年，该模式已经拓展至全国千余个村庄。中国工程院院士、科 技小院创始人张福锁在闭幕式上再次强调了科技小院为老百姓解决真问题的初心，肯定了学生们探索出 的从农田到餐桌全产业链运行新模式。 从2020年起，拼 ...

随着马年春节脚步临近，全国年货采购热潮持续升温，跨城寄递、即时配送等物流需求即将迎来增长高 峰。京东物流今日宣布：坚守承诺，春节不打烊，全力做好物流安全保障，以更优的覆盖方案开展好仓 储配送、快递收寄、家电送装维修、即时配送等服务。为了让坚守岗位、在工作地过年的一线员工能够 安心工作，2026年"我在京东过大年"福利保障将持续升级，对新就业群体的整体福利保障在全行业持续 领先，让大家更好地"为梦想奋斗，为幸福打拼"。 2026年京东外卖全职骑手将首次加入春节保障队伍。京东将依托遍布全国的"小哥之家"，为全职骑手、 快递小哥等一线员工备好年夜饭，让异地过年的员工也能感受 "家的味道"。随着各地"小哥之家"的相 继落地，春节前后，也将有一批全职骑手、快递小哥入住"小哥之家"，在工作地感受到家的温暖。 此外，京东物流全国各地的快递站点、仓储中心还将开展特色新春关怀活动：除了组织包饺子、送福字 等年味活动，更贴心配备热饮及便携食品，为冬季坚守的小哥驱散寒意；同时，京东物流投入的无人车 等科技设备，也将进一步减轻员工工作负担，让春节配送更高效、更安心。 ...

2025年，TikTok Shop在美表现亮眼，业界对其2026年前景持乐观态度。 在美国，虽然亚马逊、沃尔玛等更加成熟的电商平台仍占据较大市场份额；但Business Insider认为，TikTok正在悄然培养下一代消费者一边看视频、一边购 物的习惯。在商业分析公司晨间咨询（Morning Consult）受众发展高级总监鲍比·布兰查德看来，"越来越多的消费者正在使用社交媒体购买、浏览、寻找商 品，这与TikTok Shop今年的增长相契合"。 Business Insider对TikTok Shop在2026年的发展持乐观态度，核心原因在于，TikTok Shop正逐步培养用户粘性。晨间咨询发布的报告显示，TikTok Shop成为 美国"增长最快"的品牌之一。该报告通过对比一季度与三季度数万名美国成年受访者数据，以衡量各品牌购买意向的变化。报告作者指出，高排名说明 TikTok Shop已成长为独立品牌，而非TikTok的附属功能。 此外，TikTok在美国的政治困局或将结束。此前，一些大品牌因担忧相关影响并未入驻该平台。（心月） 据外媒Business Insider报道，在2025年黑色星期五至网 ...

Core Insights - The report maintains a "Buy" rating for the internet media sector, highlighting strong performance in gaming and social entertainment media, with companies like Bilibili and Tencent outperforming the market [3][4][8] - The report emphasizes the potential of AI applications and the gaming sector, predicting continued industry growth in 2026 [14][19][22] Group 1: Internet Sector - E-commerce: The report notes that the national subsidy policy for 2026 is expected to be slightly better than anticipated, although recent e-commerce performance remains weak [19][20] - Social Entertainment Media: Bilibili and Tencent's advertising performance continues to exceed market expectations, with Tencent's gaming fundamentals improving [19][20] - Internet Healthcare: JD Health and Alibaba Health are leveraging their platform advantages to deepen cooperation with upstream pharmaceutical manufacturers, leading to strong revenue and profit growth [20] Group 2: Media Sector - Gaming: The report remains optimistic about the gaming sector's performance driven by fundamentals, recommending leading companies such as Tencent and NetEase [22][23] - Advertising: The report discusses recent adjustments by Focus Media regarding its acquisition of New Wave, reflecting concerns about growth impacts from reduced investment [23][24] - Publishing: Some publishing companies are facing negative impacts from educational reforms, leading to delays in revenue recognition [24] Group 3: Key Company Analysis - Tencent Holdings: The company reported a revenue of 192.9 billion RMB for Q3 2025, with a year-over-year increase of 15% [29] - Kuaishou: The company achieved a total revenue of 35.6 billion RMB in Q3 2025, with a year-over-year increase of 14% [30] - Bilibili: The company reported total revenue of 7.685 billion RMB in Q3 2025, with a year-over-year increase of 5% [31]

Core Viewpoint - The article highlights significant upcoming economic data releases and events that could impact investment opportunities, particularly focusing on the U.S. and China markets, as well as key technology developments at the CES event. Economic Data and Events - China is expected to release its December CPI and PPI data on January 9, with CPI growth projected to remain at 0.7% year-on-year and PPI decline narrowing to -1.9% from -2.2% [7] - The U.S. will release its December non-farm payroll report on January 9, with expectations of an increase of approximately 55,000 jobs and an unemployment rate holding steady at 4.6% [9] - The CES event will take place from January 4 to 9, featuring major tech leaders like NVIDIA's CEO Jensen Huang and AMD's CEO Lisa Su, who will present on advancements in AI hardware [10][11] IPOs and Market Activity - Several companies are set to launch IPOs in Hong Kong, including: - Zhipu AI, with a pricing of HKD 116.20 per share, expected to start trading on January 8 [15] - MiniMax, with a pricing range of HKD 151-165 per share, expected to start trading on January 9 [17] - Precision Medical, seeking to raise HKD 1.2 billion, expected to start trading on January 8 [18] - TianShu Intelligent Chip, aiming to raise HKD 3.68 billion, expected to start trading on January 8 [19] - GigaDevice Semiconductor, with a pricing range of HKD 162 per share, expected to be priced on January 9 [20] Geopolitical Events - South Korean President Lee Jae-myung is visiting China from January 4 to 7 to strengthen economic cooperation [21] - Venezuelan President Maduro may appear in a U.S. court on January 5, which could have implications for geopolitical stability and market reactions [12] - Ukrainian President Zelensky announced a meeting with U.S. officials on January 6 to finalize security agreements [13] Commodity Market Insights - The Bloomberg Commodity Index (BCOM) will undergo annual weight rebalancing from January 8 to 14, with warnings of potential technical sell-offs in gold and silver due to their overrepresentation in the index [14]

转自：扬子晚报 国补品类继续扩充，AI眼镜首次纳入国补。作为新品类，AI眼镜去年在天猫迎来爆发式增长，截止目 前，2025年成交同比增长超15倍。国补叠加年货节优惠后，原价3299元的XREAL 1S智能眼镜，仅需 2799.05元，还可3期免息；原价1888元的雷鸟Air 4 Pro，仅需1614.05元。 马年即将到来，天猫年货节的含"马"量爆表。全球限量的BREITING百年灵赤影黑骑马年生肖限量款腕 表，融合了现代制表工艺与1960年代复古设计；Chopard萧邦将上线限量发售的马年皮革手绳，融合马 年元素和中式美学；阿玛尼EMPORIO ARMANI也推出马年限定卫衣。 过完元旦迎马年。1月4日，天猫年货节现货开卖。 今年天猫年货节优惠更简单，官方立减商品8.8折起，叠加消费券7.7折起。其中，美妆、服饰、3C数 码、运动户外等行业至高可领3421元品类券，消费者搜"领券中心"即可立刻领取。第一波88VIP消费券 分为三档，满200减25，满480减60，满2000减200，满足囤年货的不同需求。 新一轮的国家补贴正式开启，叠加天猫年货节优惠，空调、电视、洗衣机、冰箱、热水器等"硬核"年货 低至5折 ...

Group 1: Fire Engine as AI Cloud Partner - Fire Engine has officially become the exclusive AI cloud partner for the 2026 Spring Festival Gala of the Central Radio and Television Station [2] - The partnership will leverage cutting-edge multimodal large models and cloud computing technology to enhance the Gala's programs, online interactions, and video live streaming [2] - Fire Engine has provided technical support for Douyin's Spring Festival Gala live broadcasts over the past five years, demonstrating high concurrency capacity and stability [2] Group 2: Changxin Technology's IPO - Changxin Technology's IPO application has been accepted, aiming to raise 29.5 billion yuan [3] - The company has experienced continuous revenue growth over the past three years, but it is projected to incur significant losses exceeding 30 billion yuan from 2022 to 2024 [3] - As the largest DRAM manufacturer in China, Changxin holds a 3.97% global market share, but it still lags behind major international competitors [3] Group 3: Blue Arrow Aerospace's IPO - Blue Arrow Aerospace's IPO application has been accepted, with plans to raise 7.5 billion yuan [4] - The funds will be allocated for enhancing reusable rocket capacity and technology [4] - The company has reported increasing revenues but also significant net losses from 2022 to 2025 [4] Group 4: National Subsidy Policy for Smart Glasses - The 2026 national subsidy policy includes smart glasses for the first time, aiming to promote product innovation and market growth [7] - The subsidy for digital and smart products is set at 15% of the product price, with a cap of 500 yuan per item [7] - The inclusion of smart glasses is expected to lower consumer barriers and stimulate short-term sales, with projected significant growth in AR and AI glasses sales by 2025 [8] Group 5: Launch of 2026 National Subsidy - The 2026 national subsidy program officially commenced on January 1, with the first order successfully placed by a consumer in Guangzhou [9] - The program aims to enhance consumption convenience in rural areas and promote economic growth [9] - JD.com has committed to investing nearly 30 billion yuan to support the national subsidy initiative in rural areas [9]

责任编辑：江钰涵 新浪科技讯 1月4日上午消息，今日，天猫年货节现货开卖。据介绍，今年天猫年货节优惠更简单，官 方立减商品8.8折起，叠加消费券7.7折起。其中，美妆、服饰、3C数码、运动户外等行业至高可领3421 元品类券，消费者搜"领券中心"即可立刻领取。第一波88VIP消费券分为三档，满200减25，满480减 60，满2000减200，满足囤年货的不同需求。 新一轮的国家补贴正式开启，叠加天猫年货节优惠，空调、电视、洗衣机、冰箱、热水器等"硬核"年货 低至5折。国补品类继续扩充，AI眼镜首次纳入国补。作为新品类，AI眼镜去年在天猫迎来爆发式增 长，截止目前，2025年成交同比增长超15倍。 责任编辑：江钰涵 新浪科技讯 1月4日上午消息，今日，天猫年货节现货开卖。据介绍，今年天猫年货节优惠更简单，官 方立减商品8.8折起，叠加消费券7.7折起。其中，美妆、服饰、3C数码、运动户外等行业至高可领3421 元品类券，消费者搜"领券中心"即可立刻领取。第一波88VIP消费券分为三档，满200减25，满480减 60，满2000减200，满足囤年货的不同需求。 新一轮的国家补贴正式开启，叠加天猫年货节优惠，空 ...