今年，食品饮料行业的收并购事件频频发生，星巴克中国易主博裕，可口可乐在评估剥离Costa咖啡业务，雀巢也传出想出售蓝瓶咖啡（Blue Bottle Coffee）。 其中，不少资产出售价格远低于买入价，出现明显的价格缩水： 雀巢2017年以约7亿美元估值收购蓝瓶咖啡68%股权，如今传出以低于7亿美元的价格出售（只卖门店、保留品牌）。 可口可乐2018年以39亿英镑（约合51亿美元）收购Costa咖啡，如今也被曝考虑大幅折价出售，交易价格相较购入价已明显缩水。 这些曾经代表了精品、高端化的生活方式品牌，如今却成为了"包袱"，在资产负债表上成为累赘。 这篇内容，我们尝试讨论三个问题： 一、为什么剥离的往往都是实体门店业务 相比快消行业，线下实体零售生意更非标、不容易复制，也面临更高的管理难度。 先回答一个问题，快消品行业和实体门店业务有什么不同？ 更重要的是，在快消品巨头的业务结构下，实体门店业务很难成为战略级业务，很难获得足够多的资金和资源投入到门店扩张中，所以逐渐在市场竞争中 缺失竞争力，进而成为边缘化业务，到了被甩卖的境地。 快消行业提供的是产品，实体门店提供的是产品+服务+空间，不同的行业需要的能力不同。 ...

上周财报披露到了尾声。Lululemon最新一季度财报虽然全球净营收同比增长7%至26亿美元，但净利润同比下降12.8%至3.07亿美元。好在中国内地市场 表现尤为强劲，净营收同比激增46%。或是被财务压力所致，Lululemon首席执行官卡尔文.麦克唐纳被董事会炒了，将于明年一月底卸任，新CEO人选未 定。 过去一周时尚品牌在资本市场也很活跃，拥有梦龙、和路雪等品牌的全球最大冰淇淋企业梦龙冰淇淋公司从联合利华独立出来IPO，上周一在阿姆斯特 丹、伦敦和纽约三地上市。内地护肤品牌丸美也准备在香港挂牌上市，欧莱雅加码投资医美巨头高德美，杰尼亚第二次投资加拿大跑步品牌norda。 重磅新店开张方面，北京迪奥之家的开业绝对是投入行业内的一颗重磅信号弹，标志着中国奢侈品市场回暖的信号确定加强，而韩国时尚零售平台 Musinsa全球海外旗舰店首店落户上海恒隆，则清晰展现韩国品牌对中国市场的热情也正升温，近期已有二三十家韩国品牌进入中国。 1.韩国时尚零售平台Musinsa计划五年在华开百店 韩国时尚零售平台MUSINSA全球首家海外旗舰店MUSINSA STANDARD于12月14日在上海恒隆商场正式开业。该店总面积约 ...

上周财报披露到了尾声。Lululemon最新一季度财报虽然全球净营收同比增长7%至26亿美元，但净利润 同比下降12.8%至3.07亿美元。好在中国内地市场表现尤为强劲，净营收同比激增46%。或是被财务压 力所致，Lululemon首席执行官卡尔文·麦克唐纳被董事会炒了，将于明年一月底卸任，新CEO人选未 定。 过去一周时尚品牌在资本市场也很活跃，拥有梦龙、和路雪等品牌的全球最大冰淇淋企业梦龙冰淇淋公 司从联合利华独立出来IPO，上周一在阿姆斯特丹、伦敦和纽约三地上市。内地护肤品牌丸美也准备在 香港挂牌上市，欧莱雅加码投资医美巨头高德美，杰尼亚第二次投资加拿大跑步品牌norda。 重磅新店开张方面，北京迪奥之家的开业绝对是投入行业内的一颗重磅信号弹，标志着中国奢侈品市场 回暖的信号确定加强，而韩国时尚零售平台Musinsa全球海外旗舰店首店落户上海恒隆，则清晰展现韩 国品牌对中国市场的热情也正升温，近期已有二三十家韩国品牌进入中国。 1. 韩国时尚零售平台Musinsa计划五年在华开百店 韩国时尚零售平台MUSINSA全球首家海外旗舰店MUSINSA STANDARD于12月14日在上海恒隆商场正 式开业。该 ...

Group 1: Yonghui Supermarket - Yonghui Supermarket's stock price surged by 41.22% over four days, with three days hitting the daily limit [3] - Following the surge, the stock price fell to 5 yuan per share, but still recorded a weekly increase of 27.23%, marking the largest weekly gain of the year [3] - The company reported a revenue of 42.434 billion yuan for the first three quarters of 2025, a year-on-year decline of 22.21%, and a net loss of 710 million yuan, attributed to store adjustment plans affecting revenue and gross margin [4] - Major shareholders, including the chairman, reduced their holdings, with a total of 90.75 million shares sold for approximately 377 million yuan [4] Group 2: Dream Ice Cream Company - Dream Ice Cream Company went public on December 8, with a total share capital of 612 million shares, achieving a market capitalization of 78 billion euros (approximately 642 billion yuan) on its listing day [5] - The company reported projected sales of 7.9 billion euros for 2024, holding a global market share of 21%, significantly higher than its closest competitor [5] - The company is expected to localize its products, channels, and marketing strategies in the Chinese market following its split from Unilever [7] Group 3: Laopuhuang Gold - Laopuhuang Gold's revenue is projected to surpass that of Richemont's jewelry business in China by 2025, with a significant increase in market share attributed to its successful product offerings [8] - The brand's average sales per store reached 459 million yuan in the first half of 2025, outperforming all domestic and international jewelry brands [8] - The rise of Laopuhuang Gold has drawn international attention, with Richemont acknowledging the competitive landscape and the cultural significance of the brand in China [9] Group 4: Lululemon - Lululemon reported a 46% year-on-year increase in net revenue in mainland China for the third quarter of fiscal year 2025 [11] - The company plans to open approximately 46 new stores in China this year, with a focus on expanding in second and third-tier cities [11] - Despite a decline in revenue in the Americas, the Chinese market accounted for 18% of total revenue, indicating strong growth potential [11] Group 5: Tims China - Tims China reported total revenue of 358 million yuan for the third quarter of 2025, a slight decline of 0.4% year-on-year, while system sales increased by 12.8% [23] - The number of stores reached 1,030, with 15 new stores added during the quarter, expanding its presence in second and third-tier cities [23]

Group 1 - Netflix plans to acquire Warner Bros. for $72 billion, including HBO and HBO Max [3] - Paramount quickly proposed a $108.4 billion cash offer to join the bidding war [3] - Concerns about market concentration and antitrust issues have been raised, with concentration estimates between 28% and 45% [4] Group 2 - Disney announced a $1 billion investment in OpenAI, allowing users to create videos using Disney characters on the Sora platform [6] - This partnership signifies a shift towards AI-driven content creation in the entertainment industry [6] - Disney's CEO emphasized the importance of responsible AI use while collaborating with top IPs [6] Group 3 - Starbucks launched a Harry Potter-themed winter celebration series in China, featuring three limited-edition drinks [9] - The collaboration aims to create an immersive cultural experience and enhance consumer engagement [10] - This partnership reflects Starbucks' strategy of leveraging popular IPs for brand marketing [10] Group 4 - The Dream Ice Cream Company announced its listing in Amsterdam, London, and New York, with a market value of 64 billion yuan on its first day [12] - This marks the company's independence from Unilever, allowing for more agile market responses [13] - The listing is expected to lead to adjustments in product strategy and supply chain in China [14] Group 5 - ChatGPT released version 5.2, focusing on creating more economic value for users [16] - The update reflects OpenAI's ambition in the vertical application field for businesses [16] - The new version is seen as a strong model but is now more aligned with competitors like Google and Microsoft [17] Group 6 - The Chinese snack retailer "Mingming Hen Mang" received approval for its overseas listing, achieving retail sales of 41.1 billion yuan in the first half of the year [20] - The company operates in 28 provinces and 1,327 counties across China [20] - Its business model emphasizes low margins and high sales volume [22] Group 7 - "Kids King" submitted its listing application to the Hong Kong Stock Exchange, aiming for a dual capital platform [24] - The company has shown steady revenue growth, with projected revenues of 85.2 billion yuan in 2022 and 93.37 billion yuan in 2024 [25] - The expansion strategy includes entering the hair care market through acquisitions [25] Group 8 - Nova Coffee announced its global store count surpassed 10,000, with rapid expansion in China and overseas [28] - The coffee market is growing as more consumers adopt coffee-drinking habits [29] - Nova's early focus on low-sugar products aligns with rising health-conscious consumer trends [30] Group 9 - Coca-Cola announced a management change, with Henrique Braun set to become CEO in March 2026 [32] - The transition is seen as a strategic continuation rather than a crisis response [33] - The new CEO's experience in the Chinese market is expected to enhance Coca-Cola's growth in that region [33] Group 10 - Wu Yue from LVMH joined the board of Pop Mart, aiming to enhance the brand's international expansion and marketing strategies [36] - His experience in luxury brand management is expected to benefit Pop Mart's brand positioning [37] - The appointment reflects Pop Mart's ambition to diversify its IP and elevate its brand [37]

"全球最大的冰淇淋公司"在资本市场正式亮相。 当地时间12月8日，梦龙冰淇淋公司（The Magnum Ice Cream Company）完成从消费品巨头联合利华的分拆，成功在阿姆斯特丹、伦敦和纽约三地同步上 市。 上市首日，梦龙市值高达78亿欧元，约合人民币642亿元，被外界视为今年泛欧交易所规模最大的上市项目。这一数字对应着其2024年约79亿欧元（约合人 民币650亿）的营收，展现了其在全球冰淇淋市场约21%份额的庞大体量。 然而，这位刚刚披上独立战甲的"冰淇淋之王"，在它全球版图中本应闪闪发光的中国市场，却发现自己正被浓雾笼罩，影响力大不如前。 回顾历史，梦龙曾是高端冰淇淋的代名词，早在1993年便以7元一根的价格高调进入中国，并通过免费投放带有品牌标志的红色冰柜、打造独特的夏日消费 场景，迅速在一二线城市站稳了脚跟。可以说，它和旗下的可爱多、和路雪等品牌，是一代中国消费者的集体记忆。 三十年河东，三十年河西。如今，这个曾经的市场拓荒者面临严峻挑战。官方数据显示，在中国，排名第一的冰淇淋公司是伊利。虽然按零售额计算，梦龙 仍然是中国市场第二大冰淇淋企业，旗下的可爱多和梦龙品牌分别位列第四和第五，但其 ...

全球冰淇淋市场迎来了一个里程碑时刻——占据最大市场份额的梦龙冰淇淋公司(The Magnum Ice Cream Company N.V.，以下或简称梦龙)正式在三地实现上市。 12月8日，梦龙冰淇淋公司正式宣布在阿姆斯特丹、伦敦和纽约三地证券交易所上市。上市首日，梦龙 在阿姆斯特丹证券交易所的收盘价为每股12.97欧元，涨6.31%，总市值约为79.41亿欧元(约合653亿元人 民币)，在纽交所的收盘价为每股14.92美元，涨2.19%，在伦敦交易所的收盘价为每股11.22英镑，涨 2.04%。 市值超640亿元、年营收规模接近80亿欧元，梦龙这一冰淇淋领域的巨无霸，掀开了新的发展篇章。 回顾联合利华冰淇淋业务的发展历程，可追溯到1913年。 彼时，一位屠夫为改善香肠销量在夏天下滑的情况，决定拓展冰淇淋销售业务，但想法因战争被搁置。 1922年，利华兄弟公司收购了该企业，随着来自美国的大型商用冰柜开始批量涌入，Wall's(和路雪)冰 淇淋品牌诞生。 由此看来，梦龙冰淇淋公司实际上是一家发展已有百年的企业。根据梦龙冰淇淋公司招股书，按照2024 年销售额计算，该公司在全球冰淇淋市场占据21%的市场份额，位居 ...

自去年3月宣布拟分拆冰淇淋业务后，历经一年有余长跑，梦龙冰淇淋公司终于完成独立上市。 近日，联合利华发布公告称，公司已于12月6日完成旗下冰淇淋业务的分拆。梦龙冰淇淋公司也同步宣 布，公司股票于12月8日开始在阿姆斯特丹泛欧交易所、伦敦证券交易所、纽约证券交易所上市交易。 上市时，梦龙冰淇淋公司已发行及流通的普通股股本为6.12亿股，每股面值3.50欧元，每股享有一个投 票权。上市首日，该公司股价在阿姆斯特丹泛欧交易所、纽约证券交易所、伦敦证券交易所收盘分别上 涨6.31%、2.19%、2.04%。 "作为联合利华家族成员时，我们成为全球冰淇淋领域领导者。如今，作为一家独立的上市公司，我们 将比以往更加敏捷、专注和雄心勃勃。"梦龙冰淇淋公司首席执行官Peter ter Kulve对于上市后发展规划 如是表态。 其还进一步指出，"我们有一个明确的策略，旨在实现增长、提升生产力，并依据我们近期在资本市场 日设定的中期目标，对梦龙冰淇淋公司进行再投资。" 梦龙冰淇淋公司曾归属于联合利华旗下冰淇淋业务中。但在去年3月，联合利华宣布通过剥离冰淇淋业 务并启动一项重大生产力计划，加快其增长行动计划，今年2月，联合利华再次 ...

本报（chinatimes.net.cn）记者方凤娇 上海报道 告别联合利华"单飞"将近一年之后，全球市占率第一的冰淇淋巨头梦龙冰淇淋如期上市了。市值在640 亿元人民币以上，2024年营收接近80亿欧元，从独立到上市，梦龙将在一定程度上重塑全球冰淇淋市场 格局。 餐宝典研究院院长、餐饮分析师汪洪栋对《华夏时报》记者表示，梦龙独立上市后，公司资金会更充 裕，这或将加速其在全球市场的扩张，在营销、产品以及资本运作等方面加大投入，进一步加剧市场竞 争。同时，决策链条将进一步缩短，拥有更大的自主性，能更灵活地应对区域市场的竞争，比如推出一 些针对性的产品或者营销策略，以便能进一步融入本地市场。 但不容忽视的是，中国市场始终是梦龙战略布局里的"核心高地"，但中国市场竞争激烈，面对现制冰淇 淋与新茶饮跨界玩家不断挤压市场空间，梦龙也面临挑战。 梦龙"单飞"上市 12月8日，梦龙冰淇淋公司正式宣布在阿姆斯特丹、伦敦与纽约三地上市，公司总股本6.12亿股，成为 全球少数选择多地挂牌的消费品公司之一。这也意味着，联合利华的冰淇淋业务拆分终于画上句号。 "作为联合利华家族的一部分，我们成为全球冰淇淋的领导者。现在，作为一家独立 ...

Core Viewpoint - Unilever has officially completed the spin-off of its ice cream business, establishing The Magnum Ice Cream Company, which has been listed in Amsterdam, aiming to streamline operations and focus on core business areas to boost performance growth [1][6]. Group 1: Business Performance and Strategy - The ice cream division of Unilever has seen an average annual sales growth of less than 3% over the past two years, significantly lagging behind the beauty and health division, which has grown by over 7% during the same period [3]. - The ice cream business accounts for approximately 16% of Unilever's total sales, which has been a drag on overall performance, especially as the company has prioritized faster-growing categories like beauty and personal care [3][4]. - The operational model of the ice cream segment, characterized by cold chain logistics, seasonality, and capital intensity, has made it difficult to achieve synergies with Unilever's other core businesses [3][4]. - The spin-off aligns with Unilever's strategic shift towards a "leaner" business model, responding to shareholder demands for simplification and efficiency following a failed acquisition attempt in 2022 [4][5]. Group 2: Spin-off Details and Market Position - The spin-off process has been in the works for some time, with the ice cream division restructured into an independent entity and officially completing the transaction on December 6, 2023, followed by its market debut on December 8, 2023 [6][8]. - The spin-off was executed through a demerger, allowing existing Unilever shareholders to receive shares in the new company without issuing new stock, indicating Unilever's intention not to invest further capital into the ice cream business [8]. - The Magnum Ice Cream Company is positioned as the world's largest pure ice cream enterprise, operating in 80 countries with a significant cold chain asset base, including nearly 3 million freezers [8][9]. - The initial valuation of the new company is estimated to be between €14 billion and €15 billion, with an expected EBITDA margin of around 16% for 2024, reflecting a conservative valuation compared to other leading snack companies [8][9]. Group 3: Market Challenges and Future Outlook - The launch of The Magnum Ice Cream Company coincides with a growing trend towards healthier eating, which poses challenges for the ice cream industry, particularly with the rise of weight-loss drugs that may impact demand for high-calorie snacks [11][13]. - Despite these challenges, there is cautious optimism among investors regarding the new stock, as the spin-off allows the company to focus on its core ice cream business, which is often seen as a value-releasing opportunity [13][14]. - The new company plans to implement cost-cutting measures and innovate product offerings to adapt to changing consumer preferences, including marketing ice cream as a lower-calorie option and expanding into high-protein categories [14].