新街口商圈入选全国吃喝玩乐最火商圈名单 这份"五一"消费洞察，让南京"藏"不住了 南报网讯（记者 曹丽珍） 个性化深度旅游需求旺盛、多地景点"约满""售罄"、老字号美食排队1小时 起……5月5日，美团旅行发布2025"五一"假期吃喝玩乐消费洞察。据美团旅行数据，今年"五一"假期， 文旅热度创近三年新高，文旅订单较2023年同期增长30%。其中，江苏省，尤其是南京的表现格外突 出。 美团旅行数据显示，刚过去的"五一"假期，江苏省吃喝玩乐等消费规模居全国各省第二位，同比增速达 21%。其中，南京、苏州、无锡三市的热度最高。值得一提的是，"五一"期间，江苏夜间消费热度高 涨，较上年假期增长35%，南京的"夜游秦淮河"等热度更是位居全国前列。 为"吃"而游，"五一"假期，"味蕾游"在南京持续火热，探索鲜活的地方美食成为不少来宁游客的旅行动 力之一。美团数据显示，"五一"假期，南京由异地游客贡献的餐饮堂食线上订单量同比增长超50%，烤 鸭、盐水鸭、汤包均为平台用户热搜特色美食，南京新街口商圈入选全国吃喝玩乐最火商圈名单。 丰富的夜间供给，进一步延长了游客在宁消费链条。据美团数据，"五一"假期，南京LiveHouse（即 ...

Group 1 - Douyin's life service reported over 70% year-on-year growth in accommodation and family meal group purchase orders during the "May Day" holiday, with hotel and scenic spot package orders increasing by 116% and clothing chain store group purchase orders rising by 462% [1] - The strong growth in consumption during the "May Day" holiday indicates a more diversified consumer demand, with significant enhancement in offline consumption power [1] - Douyin successfully converted online traffic into offline consumption, strengthening its competitiveness in the local life service market [1] Group 2 - After the full launch of Taobao Flash Purchase, orders for Mi Village Mixed Rice on Ele.me increased by nearly 100% compared to April, exceeding expectations [2] - The collaboration between Taobao Flash Purchase and Ele.me has shown strong synergy, providing new business growth points for Ele.me and enhancing Taobao's competitiveness in the instant retail sector [2] - Future efforts should focus on optimizing supply chain and delivery efficiency to meet market competition and consumer demand changes [2] Group 3 - Fliggy reported a significant year-on-year increase in per capita travel spending during the "May Day" holiday, with high-star hotel bookings rising over 20% compared to last year [3] - Customized travel bookings surged over 80%, particularly in traditional destinations like Beijing, Tibet, Shaanxi, Xinjiang, and Sichuan, with average booking growth exceeding 300% [3] - The growth in customized travel reflects consumers' increasing demand for quality and personalized travel experiences, driving consumption upgrades in the travel market [3]

Core Insights - The "May Day" holiday period showcased a robust recovery in both domestic and international tourism markets, driven by "holiday stitching" and visa-free policies [1][3][12] - Beijing emerged as the top domestic destination, achieving record highs in tourist reception and spending [12][19] Domestic Tourism - Domestic tourism saw significant growth, with ticket sales for long-distance destinations like Qinghai and Xinjiang increasing by 1-2 times year-on-year [7] - The average spending per person in Beijing during the holiday reached 1,171.4 yuan, a 1.3% increase from the previous year [12] - Family travel trends were notable, with 35% of car rental orders being for family trips, reflecting a growing interest in family-oriented travel experiences [8] International Tourism - The inbound tourism market experienced a 130% year-on-year increase in order volume during the holiday, with major cities like Shanghai and Shenzhen leading the way [3][4] - Travelers from the US, South Korea, and Japan made up the largest share of inbound tourists, while Australian visitors saw a 150% increase [3][4] - Cultural experiences and diverse activities were key attractions for foreign travelers, with local food experiences seeing a 6.8-fold increase in orders [4] Retail and Dining - Retail sales in Beijing during the holiday reached 5.34 billion yuan, with foot traffic in key shopping districts increasing by 8.3% [15] - Popular dining establishments experienced significant demand, with some restaurants reporting wait times of over 100 tables [19][20] - The online food delivery sector also thrived, with a 120% year-on-year increase in milk tea delivery orders [20] Cultural Events - Cultural events combined with tourism became a major trend, with music festivals and other activities driving hotel bookings and related spending [8][9] - The "Beijing Book Fair" attracted over 800,000 visitors, highlighting the cultural engagement during the holiday [10] New Business Openings - The holiday period saw the opening of numerous new retail and dining establishments in Beijing, contributing to the vibrant consumer landscape [16]

Core Insights - The report reveals new trends in youth travel consumption in China, highlighting the increasing demand for deep experiences and diverse scenarios among the 18-35 age group [1][2] Group 1: Travel Behavior and Preferences - The age group of 30-35 years constitutes 33.24% of the travel market, particularly prominent in economically developed regions like Shanghai, Shenzhen, Zhejiang, Jiangsu, and Guangzhou [1] - Male youth are more likely to travel than female youth, with male travelers accounting for 50.61% and female travelers 49.39% [1] - Major travel destinations for young people include Chengdu, Guangzhou, Chongqing, Beijing, and Hangzhou, with a significant preference for high-speed rail travel, especially among the 18-24 age group, where 60% choose high-speed trains [2] Group 2: Booking Trends and Accommodation Preferences - 74% of youth prefer to book high-speed train tickets within three days of travel, with over 30% booking on the same day [2] - In terms of accommodation, 40% of young travelers prefer homestays, while 30% opt for budget hotels, and about 20% choose star-rated hotels [3] - The booking behavior indicates a trend of "short-term high frequency" with over 70% of users booking hotels on the same day [3] Group 3: International Travel Trends - Shanghai leads as the primary departure city for outbound youth travel, followed by Guangzhou, Beijing, Chengdu, and Shenzhen, indicating a shift from traditional first-tier city dominance [4] - Popular international destinations for young travelers include Bangkok and Seoul, with a growing trend of weekend trips to Southeast Asia [4]

宏观•要闻 《民营经济促进法》出台 4月30日，十四届全国人大常委会第十五次会议表决通过《民营经济促进法》出台，自2025年5月20日起 施行。民促法是我国首部专门关于民营经济发展的基础性法律，从"公平竞争""投资融资促进""科技创 新"，到"规范经营""服务保障""权益保护"，民促法对民营企业发展中的重点关切予以积极回应。 商务部新闻发言人就中美经贸对话磋商情况答记者问 5月2日，商务部回应中美经贸对话磋商情况称，中方注意到美方高层多次表态，表示愿与中方就关税问 题进行谈判。同时，美方近期通过相关方面多次主动向中方传递信息，希望与中方谈起来。对此，中方 正在进行评估。 蓝佛安：更加积极财政政策的科学设计与成功实践 5月1日出版的最新一期《求是》杂志，刊发财政部党组书记、部长蓝佛安的署名文章《更加积极财政政 策的科学设计与成功实践》，传递出积极财政政策设计的丰富内容和实施重点。文章指出，2024年出台 的一批有针对性的财政增量政策，是我国财政宏观调控史上的一次重大创新。具体包括一次性增加6万 亿元地方专项债务限额置换存量隐性债务，加力支持地方化解债务风险；研究发行特别国债支持国有大 型商业银行补充核心一级资本 ...

宏观•要闻 《民营经济促进法》出台 4月30日，十四届全国人大常委会第十五次会议表决通过《民营经济促进法》出台，自2025年5月20日起施行。民促法是我国首部专门关于民营经济发展的基础性法 律，从"公平竞争""投资融资促进""科技创新"，到"规范经营""服务保障""权益保护"，民促法对民营企业发展中的重点关切予以积极回应。 商务部新闻发言人就中美经贸对话磋商情况答记者问 5月2日，商务部回应中美经贸对话磋商情况称，中方注意到美方高层多次表态，表示愿与中方就关税问题进行谈判。同时，美方近期通过相关方面多次主动向中方 传递信息，希望与中方谈起来。对此，中方正在进行评估。 蓝佛安：更加积极财政政策的科学设计与成功实践 5月1日出版的最新一期《求是》杂志，刊发财政部党组书记、部长蓝佛安的署名文章《更加积极财政政策的科学设计与成功实践》，传递出积极财政政策设计的丰 富内容和实施重点。文章指出，2024年出台的一批有针对性的财政增量政策，是我国财政宏观调控史上的一次重大创新。具体包括一次性增加6万亿元地方专项债 务限额置换存量隐性债务，加力支持地方化解债务风险；研究发行特别国债支持国有大型商业银行补充核心一级资本，提升服 ...

宏观要闻 美方主动向中方传递信息希望谈起来 商务部新闻发言人表示，中方注意到美方高层多次表态，表示愿与中方就关税问题进行谈判。同时，美 方近期通过相关方面多次主动向中方传递信息，希望与中方谈起来。对此，中方正在进行评估。 蓝佛安主持东盟与中日韩财长和央行行长系列会议并举行多场双边会见 5月4日，第28届东盟与中日韩(10+3)财长和央行行长会议在意大利米兰举行。会议主要讨论了全球和区 域宏观经济形势、10+3区域财金合作等议题，并发表了联合声明。财政部部长蓝佛安出席并作为联合 主席主持会议部分议题，副部长廖岷陪同参会。会议期间，蓝佛安分别同马来西亚财政部第二部长阿米 尔.哈姆扎、印尼财政部部长英卓华、日本财务大臣加藤胜信等举行双边会见或交流，主要就全球和区 域宏观经济形势、10+3财金渠道合作及双边合作重点议题等交换意见。 工业和信息化部：加强通用大模型和行业大模型研发布局 工业和信息化部总工程师谢少锋说，制造业是人工智能技术产品落地应用的重要领域。下一步将全力推 进人工智能赋能新型工业化，一手抓供给，一手抓应用，推动制造业的全流程、重点行业、重点产品的 智能升级。同时，加快培育一批行业龙头企业和专精特新中小 ...

携程研究院行业分析师方泽茜表示，"五一"数据印证文旅消费正从"规模扩张"转向"品质升级"，亲子宠游、国潮融合、反向旅游等细分赛道崛起，体现出市场对差 异化体验的强烈需求。 历史人文与自然类目的地正取代传统游乐场，成为亲子出行新选择。携程报告显示，"五一"假期内蒙古、山西、新疆亲子主题酒店预订量同比增幅均超100%，山西 平遥古城门票订单量增长翻倍，朔州应县木塔门票同比增长175%。同时，江西、河北、山东三地亲子游需求激增明显，亲子用户占比分别提升18.2%、17.9%、 17.6%。 此外，自驾游市场呈现消费升级与出行半径扩大的双轮驱动格局。携程报告显示，全国人均租车消费较去年同期增长24%，平均租车时长延长至4天，异地自驾订单 占比高达85%，异地出行规模持续扩容，假期异地租车订单较2024年增长4%。成都、三亚、乌鲁木齐、海口、上海、北京、昆明、贵阳、广州、杭州上榜十大热门 自驾目的地，跨城自驾成为主流选择。 携程报告显示，"五一"入境游订单飙升130%，"中国购"成外国游客打卡新方式。 今年"五一"假期，国内文旅市场强势复苏，呈现"多点开花"态势。与此同时，在相关政策持续优化背景下，入境游客数量显著增长 ...

Core Insights - The "May Day" holiday showcased strong vitality in the cultural and tourism consumption market, with a significant increase in travel activities and spending [1][3] Group 1: Travel Trends - Beijing remained the most popular domestic destination during the "May Day" holiday, with customized travel orders increasing by over 300% [3] - The total number of visitors in Beijing reached 17.9 million, a year-on-year increase of 5.6%, while total tourism spending was 20.98 billion yuan, up 6.9% [3] - Long-distance travel destinations like Qinghai and Xinjiang saw ticket sales double compared to last year, indicating a rising trend in mid to long-distance travel [5] Group 2: Consumer Behavior - Self-driving travel saw a 7% increase in per capita spending, with a notable rise in demand for high-end vehicles, which surged by 54% [7] - Family travel is on the rise, with 35% of rental car orders being for family trips, reflecting a growing interest in family-oriented travel experiences [8] Group 3: Cultural Events Impact - Over 23 music festivals during the holiday led to hotel bookings in popular cities increasing by more than three times, highlighting the trend of combining cultural events with tourism [9] - Cities like Tianjin and Haikou experienced significant boosts in tourism-related spending due to cultural events, with hotel bookings increasing by 2.66 times and 3.4 times respectively [9][11] - The shift in travel preferences among younger generations is evident, as they increasingly seek cultural experiences such as music festivals and concerts rather than just natural scenery [11]

Core Insights - The domestic tourism market in China during the "May Day" holiday is expected to reach a historical high due to favorable weather conditions and the trend of combining holidays [1] - There is a significant increase in the number of tourists utilizing the "holiday combination" strategy, with a 30% year-on-year growth [1] - Travelers are booking accommodations in a wider range of locations, with hotel reservations covering 1,837 cities globally, an increase of 432 cities compared to last year [1] - The average spending per traveler during the holiday has seen a substantial increase compared to the previous year [1]