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董宇辉一年到底能赚多少钱?
商业洞察· 2025-08-20 09:26
Core Viewpoint - The article discusses the controversy surrounding the income of Dong Yuhui, a prominent live-streaming host, particularly in light of claims made by Luo Yonghao regarding Dong's annual earnings being in the range of 2 to 3 billion yuan. However, these claims have been disputed and lack credible evidence [2][4][9]. Group 1: Income Claims and Disputes - Luo Yonghao's statement about Dong Yuhui's income has been challenged, with Dong himself previously debunking similar claims of an income of 2.85 billion yuan for 2024 [4][7]. - A circulated income ranking for 2024 placed Dong Yuhui at the top with 2.85 billion yuan, followed by Li Jiaqi and Xin Ba, but the reliability of this ranking has been questioned [7][9]. - The actual income of Dong Yuhui is likely much lower than the figures circulating online, as industry norms suggest that his income from live-streaming is not comparable to that of his peers [10][32]. Group 2: Revenue and Business Model Analysis - Dong Yuhui's company, Yuhui Tongxing, is fully owned by him, meaning all profits and revenues are under his control [12]. - The revenue model for live-streaming primarily consists of commissions, with Yuhui Tongxing reportedly generating a GMV (Gross Merchandise Volume) of approximately 10.2 billion yuan, which could translate to an estimated revenue of around 2.04 billion yuan based on a 20% commission rate [13][19]. - However, given the low commission rates associated with agricultural products, which make up a significant portion of the products sold by Yuhui Tongxing, the actual revenue is likely to be much lower than the estimated figures [16][17]. Group 3: Comparative Financial Analysis - A comparison with similar companies indicates that Yuhui Tongxing's revenue may be less than 1.14 billion yuan, based on the performance of comparable firms in the live-streaming sector [19]. - Historical data from Dong Yuhui's previous company, Dongfang Zhenxuan, shows that the revenue from third-party products was significantly lower than the total GMV, suggesting that Yuhui Tongxing's revenue could be similarly constrained [20][21]. - The estimated net profit for Yuhui Tongxing in 2024 is projected to be around 560 million yuan, which is substantially lower than the figures being circulated [27][32]. Group 4: Future Income Potential - Moving into 2025, Dong Yuhui's income sources are expected to diversify, including participation in variety shows and the launch of a new account for interviews and live-streaming [29]. - Changes in the equity structure of Yuhui Tongxing indicate that income distribution will no longer be solely tied to Dong Yuhui, as employee stock options will also play a role in profit sharing [30][32]. - The exact annual income of Dong Yuhui remains uncertain, but based on current analyses, it is anticipated to be significantly lower than the exaggerated figures circulating in the media [32].
8.20黄金跌30美金破位 再探3300
Sou Hu Cai Jing· 2025-08-20 08:06
黄金过山车,重回3330,跌没所有涨幅。震荡调整后,再次大跌30美金,破位新低,延续大的空头,持 续再探3300关口。 今天的走势 上方先看3324的位置,再次突破,持续看3345前高阻力。 昨天反弹无力,晚间就跌破位了。 当然了,不破3324,继续看回调。 今天跌至3310,跌幅达到了30多美金。 再次止跌调整,先看调整力度。 今天消息面 重磅今晚美联储货币政策会议纪要,又到了鹰鸽两派对决的时候了。无疑重点,依然是降息的议题,特 别是9月会议临近,要不要降息,或成为了最近的争论的焦点,内部分歧的结果,或影响市场走向。 下方延续,持续看向3300的关口。 再一次试探关键关口,不破上方再战3324。 下方再次跌穿3300,持续看向3280的支撑。 黄金连涨4个月后,到本月进入了高位调整的过程。围绕3300关口横盘,到本月依然不改震荡格局。随 着调整的持续,大的方向也进入了抉择的过程,震荡了4个月,随时迎来大的突破。 操作方面,黄金接连震荡下行,继续看承压和回调,关注3324和3345做空的机会。此外,黄金下方面临 关键支撑区域,关注3300和3280做多的机会。 昨天主要因素: 一方面,关税收入大增,对于关税的 ...
顶流又“退网”,直播带货行业不再需要神话
Nan Fang Du Shi Bao· 2025-08-19 16:27
Core Viewpoint - The announcement of the departure of the influencer Xinba from the live streaming industry due to health issues has sparked mixed reactions, highlighting his significant impact on the live commerce sector and raising questions about the authenticity of his exit [1][2]. Group 1: Xinba's Influence on the Industry - Xinba has demonstrated the potential for replicable and scalable live commerce through a family-style training model, significantly impacting the industry by creating a matrix of apprentices [2]. - The establishment of Xinxuan Group has restructured the supply chain, reducing intermediaries and serving as a model for retail efficiency, which has stimulated investment in live commerce [2]. - Xinba's record-breaking sales in single live sessions have accelerated the growth of the live commerce industry, attracting substantial capital and brand interest [2]. Group 2: Industry Challenges and Controversies - Xinba's repeated involvement in product quality controversies has raised concerns about the responsibility and capability of leading influencers in product selection and quality control, leading to public skepticism about the industry [2]. - The culture surrounding the mentor-apprentice relationship has resulted in conflicts within Xinba's live streams, negatively impacting the online environment [2]. - The controversies surrounding Xinba have acted as catalysts for industry regulation, prompting platforms to enhance their review processes and governments to implement more detailed regulations [2]. Group 3: Future of the Industry - If Xinba's departure is genuine, it may provide him with an opportunity to focus on his health and reassess his business strategies, coinciding with a critical period for the live commerce industry that requires further regulation and transformation [3]. - The industry is at a pivotal point where reliance on top influencers for growth is unsustainable, necessitating the establishment of robust regulatory frameworks and quality control systems [3]. - The post-Xinba era may see influencers admiring his achievements, but the industry must shift from myth-making to a focus on practical and sustainable practices [3].
【西街观察】辛巴退场 超头主播时代渐远
Bei Jing Shang Bao· 2025-08-19 15:13
身体问题之外,辛巴还被自创品牌致癌风波围绕。介于其过往几次隐退又几度复出,辛巴这次退场究竟 是被动的"不得已"还是主动的"以进为退"?外界各种猜测都有。 不过,可以肯定的是,以几个超级主播转身为标志,属于超头主播的时代,正渐行渐远。 8月18日晚,辛巴在其"818"周年直播中宣布,因个人健康原因,将正式退出直播行业,他创立的辛选集 团将由妻子初瑞雪接管。 产品质量难以保障、投流成本越来越高、坑位费佣金压得商家喘不过气。主播仿佛赚了所有人的钱,注 定不能让一个业态获得健康持久的生命力。 主播曾经作为生产和消费间的桥梁,将大量平价供给规模地聚集起来并带入消费市场,但头部效应和强 势议价权也将这个角色异化,变成链路中争议最大的中间环节。 每年的818前后,辛巴总会搞点节目出来。这一次,节目的核心是自己以及逐渐告别超级主播的行业。 作为平台的头号主播,辛巴退场,符号意义远超事件本身。从薇娅因偷逃税被罚13.41亿元,到李佳琦 因"花西子事件"惹怒打工人遭遇信任危机、小杨哥带货月饼爆雷、老罗主动减少在"交个朋友"的直播航 次……几大超头横跨各大平台,个体事件很快引发了公众对直播带货行业的质疑。 流量和GMV飙升,导致以 ...
CEO被立案调查?股价大跳水!公司回应:已报警!
Sou Hu Cai Jing· 2025-08-19 14:15
19日,东方甄选在港股市场走出"过山车"行情。 早盘该股一度冲高涨幅超过23%,刷新2023年2月以来盘中新高;但午后风云突变,股价高台跳水, 截至 收盘跌幅扩大至20.89%,报34.32港元。若以日内高点计算,追高资金在不足两小时内浮亏逾30%,市值蒸发超190亿港元。 东方甄选股价的暴跌,来自 公司业绩承压、直播监管以及高管被立案调查的几条市场传言: 此外,还有一则业绩预告的传言:东方甄选将于本周五(8月22日)披露年报,有消息称市场预期净利润或下滑超40%,动态市盈率已显示"亏损"。 19日下午,东方甄选官方账号发布辟谣声明称,关于周成刚老师的传闻纯属谣言, 关于"东方甄选佣金率长期超30%"的说法严重失实,东方甄选售卖产品 确保高品质和高性价比, 实际平均佣金率不到20%。 针对上述谣言,我司已启动报警和司法流程,对于这样的不法行为,我们将一追到底。 今天下午,有市场消息称,新东方集团CEO、俞敏洪的长期搭档周成刚,涉嫌通过关联交易侵占上市公司利益,目前已被监管部门立案调查。导致 了投资者恐慌性抛售。 直播带货行业方面,据称监管拟限制高佣金抽成模式,公司30%+佣金率的盈利根基恐遭动摇。 监制:韩霁 ...
【西街观察】辛巴退场,超头主播时代渐远
Bei Jing Shang Bao· 2025-08-19 14:04
8月18日晚,辛巴在其"818"周年直播中宣布,因个人健康原因,将正式退出直播行业,他创立的辛选集 团将由妻子初瑞雪接管。 身体问题之外,辛巴还被自创品牌致癌风波围绕。介于其过往几次隐退又几度复出,辛巴这次退场究竟 是被动的"不得已"还是主动的"以进为退"?外界各种猜测都有。 不过,可以肯定的是,以几个超级主播转身为标志,属于超头主播的时代,正渐行渐远。 作为平台的头号主播,辛巴退场,符号意义远超事件本身。从薇娅因偷逃税被罚13.41亿元,到李佳琦 因"花西子事件"惹怒打工人遭遇信任危机、小杨哥带货月饼爆雷、老罗主动减少在"交个朋友"的直播航 次……几大超头横跨各大平台,个体事件很快引发了公众对直播带货行业的质疑。 消费者也在自身的购物实践中,完成了对直播间的祛魅。 即便超头主播能带来极致低价,也未必意味着极好的购物体验,而低价还有可能只是套路,随之而来的 便是大主播影响力、带货力下行。 产品质量难以保障、投流成本越来越高、坑位费佣金压得商家喘不过气。主播仿佛赚了所有人的钱,注 定不能让一个业态获得健康持久的生命力。 主播曾经作为生产和消费间的桥梁,将大量平价供给规模地聚集起来并带入消费市场,但头部效应和强 ...
“棉密码”风波未平、1亿粉丝账号已移交 “快手带货一哥”辛巴这次退播“动真格”?
Mei Ri Jing Ji Xin Wen· 2025-08-19 13:04
每经记者|王郁彪 每经编辑|张海妮 "快手带货一哥"辛巴(本名辛有志)又"性情"了。 在8月18日晚间的"818"粉丝专场直播中,辛巴称,即日起将正式离开直播行业,不再参与各项工作。他 在直播中数度哽咽,称自己身体出现严重问题,无法继续直播。 "20岁的时候得了肺结核,24岁时检查出有支气管炎,31岁时得了肺气肿。"辛巴还称,三年前直播就已 经很吃力,经常需要边直播边吸氧。曾经还为了坚持直播多次注射过"能量针",甚至肾上腺素。 8月19日,辛选相关负责人向《每日经济新闻》记者确认,辛巴目前身体不能承受任何压力,肺功能已 达极限,这次辛巴的退出是个人健康与公司长期发展的平衡选择。1亿粉丝账号作为公司资产已移交, 并正式任命联合创始人初瑞雪(辛巴妻子)全面接管辛选集团。 辛选旗下另一个粉丝过亿的主播,也是辛巴的大徒弟蛋蛋(原名杨润心)并未在这场"告别直播"中露 面。此前,辛巴在直播中宣布,将为蛋蛋成立独立公司。"她如果不愿叫我师傅,随时可以自立为 王。"辛巴说。 就在上个月,有消息称,辛巴自创品牌"棉密码"卫生巾被检出致癌物。前几日,相关用户维权困难的消 息也挂上了热搜。曾多次宣布"退网"的辛巴,在这个微妙的时间 ...
暴跌超20%,东方甄选:启动报警和司法流程
Zheng Quan Shi Bao· 2025-08-19 11:37
8月19日,一则涉及新东方教育科技集团CEO周成刚相关传言让东方甄选股价尾盘跳水。截至8月19日港股收盘,东方甄选股报收34.32港元,跌20.89%, 此前一度上探至近两年高位53.7港元,涨幅超23.5%。 新东方集团CEO周成刚(俞敏洪长期搭档) 涉嫌通过关联交易侵占上市公司利益,已被 监管部门立案调查。此消息尚未被正式公 : 2 : 08 告,但引发投资者恐慌性监管 公司尚未发布澄清 直播业务监管风险 手发布 《直播带货合规指引 (征求意见稿)》,拟 限制"高佣金抽成模式",而东方甄选佣金率 长期超30%,若政策落地将直接影响其核心 盈利模式。 我方辟谣声明: 关于周成刚老师的传闻纯属谣言,关于" 东方甄选佣金率长期超30%"的说法严重失 实,东方甄选售卖产品确保高品质和高性价 比,实际平均佣金率不到20%。 针对上述谣言,我司已启动报警和司法流 程,对于这样的不法行为,我们将一追到底。 随后,东方甄选发布辟谣声明:针对谣言,公司已启动报警和司法流程。 东方甄选 辟谣声明 2025年8月19日 今天,有人造谣如下: 88108 ...
东方甄选股价大跳水因新东方CEO被立案调查?回应了
Nan Fang Du Shi Bao· 2025-08-19 09:58
8月19日,有消息称"新东方CEO周成刚涉嫌通过关联交易侵占上市公司利益,已被监管部门立案调 查",对此,新东方向南都N视频记者回应称,此消息纯属造谣,"对于恶意造谣、传播不实信息者,我 司保留依法追究其法律责任的权利。" 此外,还有网友发帖称,网信办拟发布《直播带货合规指引(征求意见稿)》,拟限制高佣金抽成模 式,而东方甄选佣金率长期超30%。对此,东方甄选发布声明称,"关于周成刚老师的传闻纯属谣言, 关于东方甄选佣金率长期超30%的说法严重失实,东方甄选售卖产品确保高品质和高性价比,实际平均 佣金率不到20%。" 据了解,东方甄选将于8月22日发布截至2025年5月31日的2025财年业绩报告。政商证券研报显示,根据 飞瓜等数据估计东方甄选25财年实销GMV为75亿+(注:已经剔除与辉同行),预计26财年实销GMV 有望增长至90亿+。 而此次被关注的周成刚是俞敏洪的多年老搭档。周成刚曾在直播时透露,他和俞敏洪是在高考补习班认 识的,当时俞敏洪是班长,他是英语课代表。公开资料显示,周成刚先后毕业于苏州大学、澳大利亚麦 觉里大学,曾在英国广播公司(BBC)任亚太部任记者、节目主持人,2000年加入新东方,先 ...
辛巴退网留谜局:妻子掌权无股份,爱徒蛋蛋疑遭直播间“屏蔽”
新浪财经· 2025-08-19 09:40
Core Viewpoint - The article discusses the recent announcement by prominent live streamer Xin Youzhi (Xin Ba) regarding his permanent retirement from online activities due to health issues, while raising questions about the future leadership of his company and the ongoing controversies surrounding his brand products [2][4][8]. Group 1: Xin Youzhi's Retirement - Xin Youzhi announced on August 18 that he is permanently retiring from online activities due to health concerns, stating that his account is a company asset and will be managed by his wife, Chu Ruixue [7][8]. - Despite the transfer of management to his wife, Chu Ruixue does not hold any core shares in the company, raising doubts about her actual control over the business [6][8]. - This marks the fifth time Xin Youzhi has announced a retirement, with previous instances occurring in April 2020, April 2021, November 2023, and April 2024 [9]. Group 2: Relationship with Disciple Dandan - Dandan, a prominent disciple of Xin Youzhi, previously claimed that her account would largely belong to her in the future, but she was absent during Xin's retirement announcement, leading to speculation about a potential rift between them [4][11]. - Dandan has expressed gratitude towards Xin Youzhi for his mentorship, stating that he has given her everything, and emphasized the importance of maintaining her original intentions and responsibilities as a business leader [15]. - There have been past tensions between Dandan and Chu Ruixue, which Xin Youzhi had to mediate, indicating a complex dynamic within the team [15]. Group 3: Ongoing Controversies - The article highlights the ongoing issues related to the "Mian Mima" sanitary napkin brand, which has faced allegations of containing carcinogenic substances, raising concerns about product safety and consumer trust [18][19]. - Despite the controversies, products from the "Mian Mima" brand remain available for sale, with significant sales figures reported, indicating a potential disconnect between consumer concerns and purchasing behavior [19][20]. - Xin Youzhi mentioned in his retirement announcement that he would focus on addressing these issues, suggesting a shift in his priorities away from live streaming [17][20].