中新社东莞1月16日电 中新社记者 蔡敏婕 2026年马年新春临近，一批体现中华生肖马文化的潮玩，从广东东莞的生产车间"跃入"中国消费者 视野，更"奔赴"海外市场。 封口、钉针、粘贴"马鞍"……在东莞市均辉玩具有限公司的生产车间内，数十名工人有条不紊地推 进着一道道组装工序，一只只憨态可掬的马年吉祥物逐渐成形。"2025年11月下旬收到吉祥物平面设计 图稿后，我们敲定样品，当年12月中旬便正式投产。"该公司总经理王海均介绍，今年生肖吉祥物的生 产，包括材料采购、激光绣花、丝印、转印等多道复杂工序，一套产品从启动生产到完整出货，耗时可 达30至45天。 2026年春晚吉祥物"骐骐""骥骥""驰驰""骋骋"的版权文创合作方、东实集团文旅公司总经理助理胡 海山介绍，该系列文创以"马"为核心，秉持"取其神、变其形"的设计理念：提炼西周盠驹尊的庄重典 雅、唐代三花马的意气风发等文化内核，再以现代潮玩方式的Q版造型、明快色彩让传统生肖形象焕发 新潮活力。"我们聚焦年轻人的情绪价值需求，同步推出毛绒包挂等潮流衍生产品。"胡海山说，设计团 队在保留传统纹样与文化内核的基础上融入诸多巧思，比如采用透明亚克力工艺打造立体灵动的眼 ...

本文转自【中国新闻网】； 2026年春晚吉祥物"骐骐""骥骥""驰驰""骋骋"的版权文创合作方、东实集团文旅公司总经理助理胡海山 介绍，该系列文创以"马"为核心，秉持"取其神、变其形"的设计理念：提炼西周盠驹尊的庄重典雅、唐 代三花马的意气风发等文化内核，再以现代潮玩方式的Q版造型、明快色彩让传统生肖形象焕发新潮活 力。"我们聚焦年轻人的情绪价值需求，同步推出毛绒包挂等潮流衍生产品。"胡海山说，设计团队在保 留传统纹样与文化内核的基础上融入诸多巧思，比如采用透明亚克力工艺打造立体灵动的眼睛，通过数 码印花与刺绣的精妙结合，实现传统韵味与潮流质感的平衡。 1 1月14日，广东省东莞市石龙镇一家马年"潮玩"主题快闪店吸引消费者。随着马年春节临近，广东东莞 这座"中国潮玩之都"迎来马年"潮玩"生产销售热潮。中新社记者 蔡敏婕 摄 中新社东莞1月16日电 题：中国马年文创订单热 万只"潮玩马"电商畅销海外 中新社记者 蔡敏婕 2026年马年新春临近，一批体现中华生肖马文化的潮玩，从广东东莞的生产车间"跃入"中国消费者视 野，更"奔赴"海外市场。 封口、钉针、粘贴"马鞍"……在东莞市均辉玩具有限公司的生产车间内，数十名 ...

转自：贵州日报 一名小朋友购买盲盒抽中的电子手表。 各类盲盒摆满货架。 而品牌专卖店门外均未设置明显的年龄限制提示。店内展示架旁零星放置有"盲盒商品销售说明"，年龄 限制条款放在末尾，"未成年人消费者在店消费规则：未满8周岁未成年人禁止购买盲盒，8周岁及以上 未成年人购买盲盒商品需监护人同意"。 "这个提示字体太小了，如果不刻意寻找，很难发现。"时常在店里购买盲盒的周女士说。喜欢盲盒的小 学生乐乐也疑惑："有这个规定吗？我不知道。平时都是爸爸妈妈陪我去店里，没被店员询问过。" 当被问及"小朋友独自来买能否成交"时，位于亨特的泡泡玛特店员告诉记者，"没有满8岁的话，我们需 要她询问家长，征得同意后才会给她结账。" "我们是看年龄来的，如果小于8岁的孩子单独购买，肯定不行。像初中生这种未成年人，我们要打电话 向监护人核实。如果盲盒价钱较高，就需要大人陪同。"位于万象城的泡泡玛特店员说，未成年人单独 来购买的情况并不多，基本都有家长陪同。 除品牌专卖店外，记者还随机走访了5家售卖盲盒的潮玩店、精品店，这些门店均未在醒目位置设置年 龄提示。 贵州日报天眼新闻调查记者 摄影报道 近年来，盲盒热度居高不下，不仅深受成年人 ...

Core Insights - The 2026 Beijing Commercial Brand Conference and the announcement of the "2025 Top Ten Commercial Brands in Beijing" took place, focusing on the theme of "New Demand, New Supply" [2] - The event highlighted the importance of quality, taste, and branding in the development of Beijing's commercial landscape, emphasizing that successful brands must maintain quality and innovate to stand out in a competitive market [4][6] - The conference underscored the shift in consumer focus from production capacity to understanding market needs and stimulating demand, creating new opportunities for brands [6][8] Group 1: Brand Recognition - The "2025 Top Ten Commercial Brands in Beijing" includes notable brands such as Beijing Daoxiangcun, Beijing Huatian, and JD.com, representing the highest level of commercial development in the city [13][14] - These brands span various sectors, including shopping centers, dining, e-commerce, and traditional brands, showcasing their role as leaders in driving sustainable commercial growth in Beijing [14] Group 2: Subcategories and Special Awards - In addition to the main list, four subcategories were established: "Beijing Commercial Quality Service Brands," "Beijing Commercial Model Innovation Brands," "Beijing Commercial Craftsmanship Brands," and "Beijing Commercial New Star Brands" [16] - The "Beijing Commercial Quality Service Brands" list includes brands like 58 Tongcheng and Haidilao, recognized for their exceptional service quality [19] - The "Beijing Commercial Model Innovation Brands" features brands such as Sam's Club and Xibei, which are noted for their innovative business models that enhance industry quality [23] Group 3: Industry Trends and Insights - The conference highlighted the importance of expanding domestic demand as a key driver for economic growth, with consumer spending contributing 53.5% to economic growth in the first three quarters of 2025, an increase of 9% from the previous year [8] - The role of commercial brands in urban development was emphasized, with brand innovation being a new benchmark for market vitality [10] - The establishment of the Fashion and Trendy Toy Professional Committee aims to promote the trendy toy industry and enhance consumer engagement in cultural consumption [51][53] Group 4: Cross-Industry Collaboration - The launch of the Beijing Cultural, Commercial, Tourism, and Sports Cross-Industry Cooperation Information Release Platform aims to facilitate collaboration across various sectors, enhancing resource sharing and market innovation [57] - The platform will support efficient project releases and cooperation, contributing to the overall enhancement of consumption levels and industrial innovation in the capital [57]

Core Insights - The 2026 Beijing Commercial Brand Conference highlighted the emergence of new consumer landmark brands and innovative trendy brands in Beijing, showcasing a significant transformation in the commercial landscape [3] - The "Top Ten Commercial Brands of Beijing for 2025" were announced, featuring a diverse range of brands across various sectors, indicating a multi-faceted commercial and consumer landscape [3][4] Group 1: Brand Recognition - The "Top Ten Commercial Brands of Beijing for 2025" includes notable names such as Beijing Daoxiangcun, Beijing Huatian, Beijing SKP, and Xiaomi, representing excellence in shopping centers, trendy products, dining, e-commerce, and traditional brands [3] - Traditional brands are modernizing their value while maintaining their essence, and shopping centers are focusing on experience upgrades and diverse commercial spaces [3] Group 2: Market Trends - The focus of consumer demand has shifted from production capacity to understanding market needs and stimulating demand, creating new opportunities for brands [4] - The integration of different business models and cross-industry innovation is a prominent feature of Beijing's commercial landscape, with new annual special lists introduced to recognize excellence in various sectors [4] Group 3: Cross-Industry Collaboration - A new platform for cross-industry collaboration in culture, commerce, tourism, and sports was launched, aimed at enhancing resource sharing and market cooperation among businesses [5] - The platform will facilitate efficient project publishing and collaboration, supporting the growth of consumer capacity and industrial innovation in the capital [5]

Core Viewpoint - The article highlights the performance of various sectors in the Hong Kong stock market, with a focus on the semiconductor sector's strength and the significant rise in the stock price of Zhizhu due to its collaboration with Huawei on an AI model [2][4][9]. Market Performance - On January 16, the Hong Kong stock market indices collectively declined, with the Hang Seng Index at 26,844.96 points, down 0.29%, and a total market turnover of HKD 255.1 billion [2][3]. - The semiconductor sector showed resilience, with Huahong Semiconductor rising by 7.39% following the easing of export regulations for NVIDIA's H200 chips to China [4]. Company-Specific Developments - Zhizhu's stock price reached a new high of HKD 263 per share, reflecting an increase of over 8% during the trading session. The stock closed at HKD 250, with a trading volume of HKD 1.045 billion [9]. - The rise in Zhizhu's stock is attributed to the successful launch of the GLM-Image model, developed in collaboration with Huawei, which quickly gained popularity on the Hugging Face platform [9]. Sector Insights - The new consumption concept stocks, including Pop Mart, experienced a decline, with Pop Mart falling by 5.60%. A report from Bank of America suggests that the Chinese consumption sector may see a "low first, high later" trend by 2026 [6]. - CICC's Liu Gang emphasized the importance of structural opportunities in the Hong Kong market, recommending a focus on four key sectors: AI, dividend stocks, cyclical stocks, and consumer stocks [10].

Core Viewpoint - MiHoYo has established itself as a unique player in the domestic gaming industry, successfully competing with industry giants without relying on mergers and acquisitions, instead focusing on core products like "Genshin Impact" and "Honkai" series, while building a vast investment network across various sectors including AI, aerospace, and energy [1][6]. Investment Landscape - In early 2026, MiHoYo's investment strategy became more visible with the IPO applications of three companies: Suplay, MiniMax, and Soulgate, showcasing its diverse investment portfolio [2][3]. - MiHoYo holds significant stakes in these companies, being the largest external shareholder in Suplay (11.86%), an angel investor in MiniMax (approximately 6.4%), and a key institutional shareholder in Soulgate (5.47%) [3]. Strategic Focus - The investments in AI, trendy toys, and social platforms align with MiHoYo's vision of constructing a "virtual world," addressing three core aspects: technological foundation, IP monetization, and user entry points [8][9]. - MiniMax's technology is integrated into MiHoYo's games, enhancing content production efficiency and user interaction, with MiniMax's revenue reaching 380 million RMB in the first three quarters of 2025, a 174.7% year-on-year increase [13][14]. Monetization and User Engagement - Suplay has transformed its business model through MiHoYo's investment, significantly increasing its revenue from MiHoYo's IPs, which contributed over 60% of its earnings as of September 2025 [15][17]. - Soul, targeting Gen Z users, has become a crucial platform for virtual social interaction, with 390 million registered users and a daily active user rate of 1.1 million, 78.7% of whom are Gen Z [18][19]. Investment Strategy Evolution - MiHoYo's investment strategy shifted significantly in 2021, expanding beyond gaming content to include hard tech sectors like brain-computer interfaces and nuclear fusion, driven by strong cash flow from "Genshin Impact" [24][25]. - The company’s decision to avoid external investments allows it to focus on long-term strategic goals without pressure for short-term returns, with founders holding over 85% of the shares [26]. Long-term Vision - MiHoYo aims to create a virtual world that integrates social, consumer, work, and entertainment aspects, necessitating investments in diverse technologies like AI and energy [28][29]. - The company's investments are strategically aligned to build a technological foundation for this virtual world, indicating a comprehensive approach to future growth [30]. Conclusion - MiHoYo's investment strategy reflects a broader trend in the cultural technology industry, emphasizing the importance of integrating content, technology, and consumer engagement to maintain competitive advantage [32][33].

Core Insights - The 2026 Beijing Commercial Brand Conference and the announcement of the 2025 Top Ten Commercial Brands took place, focusing on the theme "New Demand, New Supply" [1] Group 1: Brand Development - The success of various brands in Beijing demonstrates that building a brand requires a commitment to quality and an understanding of consumer preferences in a competitive market [4] - Notable consumer landmark brands have emerged in Beijing, such as "Wenli," which attracted 600,000 visitors in its first three days, showcasing a blend of cultural, commercial, and recreational offerings [4] Group 2: Fashion and Trendy Brands - A number of unique fashion brands have emerged in Beijing, with companies like Pop Mart and 52toys establishing themselves as cultural symbols for the youth, promoting Chinese design internationally [5] - The fashion industry is supported by organizations like the China Fashion Designers Association and Beijing Institute of Fashion Technology, which focus on industry development and talent cultivation [5] Group 3: Local Specialty Stores - Local specialty stores, often located in alleys and neighborhoods, have gained popularity through word-of-mouth, becoming "queue kings" despite minimal marketing efforts [5] - The sustained commitment to quality and brand integrity by these businesses has earned them high consumer trust and loyalty, leading to spontaneous consumer demand [5]

Group 1 - The 2026 Beijing Commercial Brand Conference and the announcement of the 2025 Top Ten Commercial Brands were successfully held, focusing on the theme of "New Demand, New Supply" [1] - The establishment of the Fashion Trendy Play Professional Committee by the Beijing Commercial Association aims to promote trendy play enterprises and brands, addressing the growing spiritual needs of consumers [1][3] - The event gathered government leaders, commercial experts, and corporate representatives to witness the recognition of outstanding brands representing the highest level of Beijing's commerce [1] Group 2 - The chairman of Yuanlong Yatu Cultural Communication Co., Ltd. emphasized that the commercial sector in Beijing is entering a high-quality development phase driven by new demand and supply [3] - Trendy play is evolving from a niche interest among young consumers to a significant medium connecting cultural creativity, brand innovation, and urban consumption vitality [3] - The experience gained from the Beijing Winter Olympics mascot, Bing Dwen Dwen, highlights the importance of collaboration in creativity, production, channels, and communication for successful trendy play IPs [4] Group 3 - The Fashion Trendy Play Professional Committee is seen as timely in addressing the need to cultivate new consumption patterns and enhance the cultural creative industry [3] - The committee aims to build a communication platform for trendy play brand enterprises and retail service institutions, supporting Beijing's leadership in the trendy play consumption market [1][3] - The focus will be on fostering consumer engagement in trendy play, integrating cultural and commercial tourism, and developing new scenarios for the industry [4]

北京市商业联合会时尚潮玩专业委员会是北京市商业联合会携手时尚潮玩行业深耕细作多年、有丰富经验的潮玩类知名品牌、设计公司及行业专家、媒体机 构共同成立。 北京元隆雅图文化传播股份有限公司董事长孙震表示，潮玩不仅是年轻人的兴趣消费，还正在成为连接文化创意、品牌创新与城市消费活力的重要载体。在 这个关键节点，如何培育新型消费、壮大文化创意产业、提升城市消费层级是当前的重要课题。北京市商业联合会时尚潮玩专业委员会的成立正是顺应这一 阶段性的发展要求，恰逢其时。 北京时尚控股有限责任公司党委书记、董事长顾伟达表示，在"十五五"期间，公司将深化"时尚+商业+文旅+体育"融合模式，响应北京市扩大时尚消费专项 行动方案的要求，通过升级时尚悦享节，联动全市的商业体，将潮玩互动等场景融入核心商圈，放大票根经济效应，持续扩容时尚秀场联盟，推动潮玩深度 融入城市肌理，同步探索经济区域的协同模式，破解产业链痛点，实现资源互补。 北京市商业联合会时尚潮玩专业委员会的成立，是北京对新兴消费市场的一次前瞻性布局，也是推动潮玩行业走向集群化、规范化发展的重要举措。该专委 会的设立，不仅为北京潮玩产业注入了强劲动力，更在创意激发、市场规范、跨界 ...