深度合作，双向奔赴。如今，京东集团不仅积极参与宿迁新质生产力的培育，还持续赋能消费新场景的打造，已成为推动宿迁高质量发展的重要引擎之一。 与此同时，宿迁也发展成为京东集团在全国范围内业态最完整的基地之一。 从携手到互信—— 超200亿元助力宿迁打造"电商名城" "你好，京东客服很高兴为您服务。"8月28日，在京东集团全球客服中心，接线声此起彼伏。放眼望去，处处是年轻且充满活力的面孔。他们面带笑容，耐 心为消费者解决问题。 2009年，京东集团首批客服团队入驻宿迁。在市委、市政府的支持下，京东集团先后投资超60亿元，分三期建成全球客服中心，目前约有2万名员工在此服 务全球消费者。 （速新闻记者 吴兆刚 实习生 陈宣彤）8月30日，宿报优选·京东全球购跨境体验店（宿迁馆）和京东折扣超市宿迁经开区希望城店、沭阳中央商场店、泗洪 吾悦广场店、泗阳润迪·阳光里生活广场店同步开业，商品品类覆盖生活方方面面，激发城市消费新活力。这是京东集团融入宿迁发展的最新成果。 从离乡到回乡，京东与宿迁始终同行。自2009年将全球客服中心落户宿迁以来，京东集团持续加大在宿迁的投资力度，项目覆盖零售、物流、科技、健康、 工业等多个板块，并 ...

Core Viewpoint - JD.com is evolving beyond its traditional e-commerce model, expanding into various sectors such as food delivery, travel, and local services, while emphasizing a supply chain-driven business model [1][6][14]. Group 1: Business Transformation - JD.com is no longer perceived solely as an e-commerce platform, as it now offers services like food delivery, travel bookings, and local essentials through a single app [1][2]. - The company's founder, Liu Qiangdong, highlighted that all of JD's business operations are centered around supply chain management, suggesting a potential for diversification into various industries [6][8]. - The introduction of new services, such as travel and food delivery, raises questions about JD's ability to maintain quality and efficiency in these new sectors [1][3][14]. Group 2: Consumer Experience - Long-time users, like the consumer named "Sasha," express mixed feelings about JD's new offerings, particularly in food delivery, where they experienced delays and poor service [2][3]. - There is a concern that JD's expansion into sectors like travel may exceed consumer expectations, given the complexities and challenges of the industry [5][16]. - Consumers are skeptical about JD's ability to replicate its supply chain success in service-oriented sectors, as the focus shifts from product delivery to service quality [24][23]. Group 3: Supply Chain Focus - JD.com aims to leverage its supply chain capabilities to enhance efficiency across various sectors, including food delivery and travel, by integrating logistics and technology [9][11]. - The company believes that its supply chain model can be adapted to different industries, potentially allowing it to compete effectively in new markets [13][17]. - However, challenges remain, particularly in service-oriented sectors where human management and customer experience are critical [22][23]. Group 4: Market Position and Competition - JD.com is positioning itself as a disruptor in the market, with the potential to challenge established players in the food delivery and travel sectors [1][17]. - The company’s strategy includes enhancing user engagement through bundled services and improving member value, which could lead to increased customer loyalty [17][21]. - Despite the ambitious plans, industry experts caution that JD may face significant hurdles in penetrating the travel market due to existing competition and market dynamics [19][20].