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运动过节成假期旅游新选择!江西部分运动酒店入住率达九成→
Sou Hu Cai Jing· 2025-10-08 09:41
最新数据显示,吉林市碳纤维全产业链产能已达30万吨,国内市场占有率约50%。 江西某运动酒店运营负责人 张雅丹:入住率能达到80%-90%,客人凭酒店的房卡到各个场馆就可以享受非常大的优惠和折扣。 这个国庆假期,吉林省吉林市的不少市民来到"万种商品城市展厅",了解新颖的运动产品。由碳纤维制成的自行车、球拍等运动产品,成为了大家关注的焦 点。这个曾经主要应用于航空航天等"高精尖"领域的新材料,如今成为了可感可知的生活用品,也为拉动消费带来了新动力。 (央视财经《第一时间》)国庆中秋假期,全国各地多个消费场景人气持续攀升,旅行出游不再是单一的度假方式,在家门口的运动健身、逛展等也成为这 个假期不错的选择。 在江西南昌一家文化体育产业园,国庆假期迎来了不少市民前来运动健身。球场内,球员们奔跑传球,活力满满。卡丁车馆引擎轰鸣声不断,车手们紧握方 向盘,体验刺激的"漂移对决",双人卡丁车也成为不少亲子家庭的首选。 运动热潮下,园区内的运动酒店也热度延续,这里除了随处可见的运动设施,客房内还配备了瑜伽垫、哑铃、运动魔镜等,完善的配套吸引了许多体育爱好 者专程前来咨询、入住。 转载请注明央视财经 编辑:潘煦 ...
国庆中秋假期兴起运动过节热 为拉动消费带来新动力
Yang Shi Wang· 2025-10-08 02:56
央视网消息:国庆中秋假期,全国各地多个消费场景人气持续攀升,旅行出游不再是单一的度假方式,在家门口运动健身、逛展等也成为这个假期不错 的选择。 这个国庆假期,吉林省吉林市的不少市民来到"万种商品城市展厅",了解新颖的运动产品。由碳纤维制成的自行车、球拍等运动产品成为了大家关注的 焦点。这个曾经主要应用于航空航天等"高精尖"领域的新材料,如今成为了可感可知的生活用品,也为拉动消费带来了新动力。 最新数据显示,吉林市碳纤维全产业链产能已达30万吨,国内市场占有率约50%。 运动热潮下,园区内的运动酒店也热度延续,这里除了随处可见的运动设施,客房内还配备了瑜伽垫、哑铃、运动魔镜等,完善的配套吸引了许多体育 爱好者专程前来咨询、入住。 在江西南昌一家文化体育产业园,国庆假期迎来了不少市民前来运动健身。球场内,球员们奔跑传球,活力满满。卡丁车馆引擎轰鸣声不断,车手们紧 握方向盘,体验刺激的"漂移对决",双人卡丁车也成为不少亲子家庭的首选。 ...
跨境电商运营:2025年全球健身器材市场洞察报告
Sou Hu Cai Jing· 2025-08-08 15:54
Market Overview - The global fitness equipment market is projected to reach USD 17.92 billion in 2024 and USD 30.61 billion by 2034, with a compound annual growth rate (CAGR) of 5.5% during the forecast period [8][9]. - The market includes various equipment types such as treadmills, ellipticals, rowing machines, and strength training devices, driven by rising health awareness and increasing obesity rates [8][5]. - The prevalence of chronic diseases due to lifestyle changes and unhealthy eating habits is boosting the demand for fitness equipment and global fitness centers [8][5]. Regional Analysis - North America holds the largest market share at 33%, while the Asia-Pacific region is expected to grow the fastest, driven by rising health consciousness and disposable income [16][17]. - The demand for fitness equipment in countries like China and India is increasing significantly due to a growing young population and the adoption of Western culture [16][17]. E-commerce Growth - The e-commerce segment of the fitness equipment market is expected to reach USD 14.076 billion by 2029, showing significant growth from 2024 to 2029 [13][14]. - Although traditional offline sales remain the primary channel, online retail is gradually increasing its market share, especially during the pandemic [13][14]. Home Fitness Equipment Market - The global home fitness equipment market is estimated at USD 11.6 billion in 2023, projected to grow to USD 18.94 billion by 2032, reflecting a CAGR of 5.8% [18][19]. - Despite a decline in demand post-pandemic, the market remains at a high level, with significant consumer interest in home fitness solutions [19][18]. Consumer Insights - The age group of 18-34 years shows the highest exercise frequency, while the 35-54 age group exhibits a strong intent to purchase fitness equipment [21][22]. - Males have a slightly higher purchasing intent for fitness equipment compared to females, with a growing interest among women in products that enhance flexibility and balance [23][22]. Market Trends - Key trends include innovation in smart products, brand upgrades, exploration of emerging markets, and product differentiation [5]. - Notable brand examples include Peloton, which leads with a hardware-software-community model, and UREVO, which successfully expanded internationally through multi-platform sales and localization strategies [5].
前5月江苏体育用品出口同比增长7.8%
Xin Hua Ri Bao· 2025-07-03 23:25
Group 1 - Jiangsu sports goods and equipment exports reached 6.8 billion yuan from January to May, with a year-on-year growth of 7.8% [1] - Nanjing Jinbao Sports Equipment Co., Ltd. reported a 36% increase in football exports during the same period [1] - Nantong Kaixuan Sports Goods Co., Ltd. exports over 9 million yuan worth of sports products to 18 countries and regions [1] Group 2 - Zhenjiang Hangyan Sports Goods Co., Ltd. has seen significant growth in badminton and lightweight sports equipment exports, with orders extending to July [2] - Nantong Ironman Sports Goods Co., Ltd. focuses on "Internet + Sports" and has developed nearly 900 patents for its products [2] - Jiangsu Jinling Sports Equipment Co., Ltd. has a global customer network covering over 80 countries and regions, actively participating in major international events [3]
退休中产,对健身房下手了
36氪· 2025-05-17 11:05
Core Viewpoint - The article highlights the increasing trend of elderly individuals engaging in strength training at gyms, showcasing their impressive physical capabilities and the shift in societal perceptions regarding fitness among older adults [10][11][12]. Group 1: Elderly Fitness Trends - More elderly individuals are entering gyms, transitioning from outdoor parks to indoor fitness environments, and becoming formidable competitors against younger gym-goers [8][10]. - The article describes various elderly individuals, such as a 73-year-old man lifting 60 kg and an 80-year-old woman performing pull-ups, emphasizing their remarkable strength and fitness levels [7][18]. - The elderly are adopting a relaxed and enjoyable approach to fitness, focusing on personal enjoyment rather than strict routines, which contrasts with the more regimented training of younger individuals [22][40]. Group 2: Social Dynamics and Family Involvement - Younger generations are encouraging their parents to join gyms, often participating together to foster a shared interest in fitness and improve their parents' health [45][46]. - The article notes that many elderly individuals are discovering hidden fitness talents, surprising their children with their strength and capabilities [53][54]. - The social aspect of gym attendance for the elderly is highlighted, as they engage in conversations and form connections, creating a community atmosphere within the gym [37][38]. Group 3: Health Benefits and Lifestyle Changes - The article discusses the health benefits of strength training for the elderly, including increased muscle mass and improved overall health, which can help prevent injuries and enhance quality of life [119][124]. - It emphasizes the importance of a balanced diet alongside exercise, with elderly individuals adopting healthier eating habits to support their fitness goals [104][118]. - The narrative illustrates how elderly individuals are redefining their lifestyles, prioritizing fitness and health, and finding joy in their physical activities [134][135].
面对复杂的国际形势 飞尔智能逆风中“韧性生长”
Mei Ri Shang Bao· 2025-05-15 23:28
Core Viewpoint - The article highlights the challenges faced by foreign trade enterprises and the proactive measures taken by Feier Intelligent to adapt to the changing international trade environment, particularly through innovative marketing strategies and market expansion efforts [1][4]. Group 1: Company Overview - Feier Intelligent specializes in fitness equipment and has successfully established itself in the cross-border e-commerce market, achieving significant sales milestones with products like abdominal machines and fat-burning machines, generating over $2 million and $10 million in sales respectively [1][2]. - The company originated in Yiwu, China, and has expanded its operations by establishing cross-border headquarters and R&D centers in Shenzhen and Hangzhou [2]. Group 2: Marketing and Sales Strategy - In response to market saturation and product similarity, Feier Intelligent shifted its marketing strategy to include storytelling through short videos and live streaming, which has significantly increased user engagement and sales [2]. - The company has adopted a "24-hour live streaming" format to ensure consistent sales and customer interaction, leading to viral success with some videos reaching over 5 million views [2]. Group 3: Market Challenges and Responses - Feier Intelligent faces uncertainties in the international trade environment, with 80% of its orders coming from the North American market, prompting the need for diversified strategies to mitigate risks [4]. - To address rising costs, the company is adjusting product prices, optimizing supply chain partnerships, and enhancing logistics through direct agreements with shipping companies [5]. Group 4: Global Expansion Efforts - The company is actively expanding into European and Latin American markets, forming specialized teams for market research and local operations, and planning to establish manufacturing facilities in Southeast Asia to reduce costs and diversify risk [5]. - Feier Intelligent is participating in global trade shows to showcase new products and attract potential partners, indicating a strong commitment to international growth [5].