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(乡村行·看振兴)“归燕”反哺桑梓地 澄迈古村焕新生
Zhong Guo Xin Wen Wang· 2025-11-17 04:05
中新网海南澄迈11月17日电 题:"归燕"反哺桑梓地 澄迈古村焕新生 "春江水暖鸭先知。"才存村内的这句话,形象展现了冯宝对乡村广阔发展机遇的敏锐洞察。他告诉中新 网记者,才存共享农庄通过开发利用村中资源,打造集咖啡、胡椒、农产品加工、休闲农业、咖啡馆、 民宿等项目于一体的农业开发综合体,采取"聘用+分红"等模式,带动村民就业增收。 "返乡前,这里是当地较贫穷的村子,村民多外迁或外出务工,少有人愿意前往。"冯宝说,团队在创业 初期,面临不少"在外混不下去""想套取政府资金"等质疑声音。"我们坚守反哺家乡,实现自身发展的 初心,通过项目打造、效益提升、改善村中环境等实际发展举措,逐渐打消村民的质疑。" 才存共享农庄现已小有名气,去年整体收入约七八百万元。有固定社会团体客源,回头客多,加之全国 乡村排球等活动在此举办,带来客流量,进而催生了对土特产的需求。冯宝说,村民售卖鸡鸭鹅、水果 等自家土特产获得实际收益,"他们看到发展前景后,对项目的支持度大幅提升"。 同样是生于斯长于斯的澄迈人,海南澄迈保良乡村旅游开发有限公司董事长符策华心存儿时的美好乡村 记忆,对家乡有着深厚感情。2018年,他顶着家人的反对,回到保良 ...
创造乡村优质生活空间
Jing Ji Ri Bao· 2025-11-03 22:35
Core Viewpoint - The development and governance of rural areas should focus on leveraging their unique values, including agricultural production, living space, ecological protection, and cultural heritage [1][2]. Group 1: Rural Development and Quality of Life - Rural areas are not only homes for farmers but also desirable places for urban residents, necessitating the enhancement of infrastructure, public services, and living environments [2][3]. - The creation of quality living spaces in rural areas is essential for industrial development, as production, living, ecological, and cultural functions often coexist and support each other [2][3]. Group 2: Economic and Ecological Integration - A balanced approach to production, living, and ecological development is crucial, with a focus on increasing farmers' incomes to improve their quality of life [3]. - Enhancing the rural living environment is vital, addressing issues such as sanitation and waste management to ensure a pleasant living space [3]. Group 3: Infrastructure and Public Services - Significant improvements have been made in rural infrastructure, such as toilets and water supply, as well as in public services like healthcare and education, making rural areas more attractive [4]. - There is a need to strengthen the rural elderly care service system, exploring suitable supply methods and promoting integrated medical and elderly care services [4]. Group 4: Modernization and Cultural Preservation - The modernization process in China aims to ensure that rural areas maintain their cultural identity while embracing future opportunities [5].
达州借力“川超”打造商文旅体融合的沉浸式消费盛宴 因一场球赛“体验一座城”
Si Chuan Ri Bao· 2025-10-31 06:37
Core Insights - The article highlights the integration of sports events with local tourism and consumption in Dazhou, aiming to create an immersive consumer experience that boosts local economy [9][12][14] Group 1: Event and Cultural Integration - Dazhou's home team, Dazhou Chuanhanzi, hosted a match against Guang'an, featuring pre-game performances including a group exercise by 460 elementary students and a drone light show with 2000 drones [10] - The cultural performances are rotated among different counties to showcase local特色文化, enhancing the overall event experience [10] Group 2: Tourism and Consumer Engagement - Dazhou is leveraging the "Golden September and Silver October" consumption season by organizing events like the Fourth China (Sichuan) International Panda Consumption Festival and promoting the Ba Mountain Grand Canyon as a 5A scenic area [9][11] - Various initiatives are in place to facilitate visitor access, including adjusted flight schedules, additional intercity trains, and free parking for out-of-town vehicles [11] Group 3: Economic Impact and Promotions - The "event economy" is becoming a significant driver of local consumption, with initiatives like free meals at local restaurants for ticket holders, which has attracted thousands of visitors [12] - Dazhou is integrating sports events with local hospitality and dining, offering discounts and special packages to enhance the consumer experience [12][14] Group 4: Long-term Consumer Habits - Dazhou is focused on transforming short-term consumption spikes into long-term consumer habits, with initiatives like the opening of a pearl industry park and a local agricultural product exhibition center [15] - The ongoing autumn consumption season will feature over 300 promotional activities aimed at tapping into consumer potential until November 30 [15]
土特产让农民搭上致富快车
Jing Ji Ri Bao· 2025-09-26 21:52
Core Insights - The central government's No. 1 document for this year specifically addresses the development of rural characteristic industries, highlighting the growth of green and specialty agricultural products, as well as rural handicrafts [1] - The National Intellectual Property Administration reports that by the end of 2024, the direct output value of geographical indication products in China will exceed 960 billion yuan, indicating the significant role of local specialties in rural economic development [1] - The development of local specialties can effectively promote rural industrial upgrades and increase farmers' income, with many regions focusing on deep processing of local products to broaden income channels [1] Group 1: Current Developments - Many rural areas are actively developing specialty agricultural clusters, showcasing the vitality of rural revitalization through local products [1] - The establishment of a full industry chain operation model, including production, purchase, storage, and sales, enhances the overall strength of the rural economy [1] - Local specialties create numerous job opportunities and can elevate the reputation and visibility of rural areas through brand operations [1] Group 2: Challenges and Solutions - Current challenges in developing local specialties include insufficient product uniqueness, fragmented industrial layout, and weak brand identity [1] - To improve product quality, it is suggested to adopt standardized planting techniques and establish quality testing mechanisms to address the "small, scattered, and weak" issues [2] - The sales channels should be optimized by integrating online platforms and offline markets, while also creating experiential consumption scenarios through rural tourism [2] Group 3: Branding and Value Chain - Emphasis should be placed on uncovering the cultural stories behind local specialties and designing distinctive packaging to enhance brand recognition [2] - The industry should move beyond the low-end model of "only selling raw materials" by processing primary agricultural products into ready-to-eat meals and leisure foods, while also developing related industries such as logistics and e-commerce services [2]
文化中国行·传统村落人文影像志丨丰收节前后,这里藏着皖南最“红火”的秋
Xin Hua Wang· 2025-09-23 07:19
Core Viewpoint - The article highlights the unique agricultural and cultural landscape of Yangchan Village in Anhui Province, showcasing its vibrant harvest season and the transformation from a "hollow village" to a popular tourist destination through the promotion of local traditions and products [1][25][30]. Group 1: Agricultural Practices - Yangchan Village is characterized by its diverse crops, including chili peppers, corn, and mountain walnuts, which are prominently displayed during the autumn harvest season [1][22]. - The village's agricultural practices are integrated with traditional methods, where villagers dry their harvests in front of their homes, creating a distinctive "sun-drying" landscape [1][22]. Group 2: Cultural Heritage - The village is known for its hundreds of earthen buildings, which were constructed using local materials, reflecting the historical significance and architectural style of the region [8][13]. - Yangchan Village was included in the second batch of China's traditional village list in 2013, emphasizing its cultural heritage [13]. Group 3: Tourism Development - In recent years, local government initiatives have leveraged the village's unique architecture and agricultural practices to develop tourism, allowing villagers to earn income through guiding, homestays, and agritourism [25][30]. - In 2024, Yangchan Village received 215,600 visitors, with nearly 100,000 during the autumn harvest period, indicating a significant increase in tourism and economic activity [30].
砥砺奋进七十载 天山南北谱华章丨各民族携手一心 共筑富裕路
Core Viewpoint - The article highlights the collaborative efforts of various ethnic groups in Xinjiang, showcasing significant improvements in living standards, economic development, and social cohesion over the past 70 years, particularly since the 18th National Congress of the Communist Party of China [2][21]. Economic Development - Xinjiang's collective income for 2024 is projected to exceed 2.3 million yuan, reflecting the successful implementation of local agricultural and tourism initiatives [12]. - The region has seen a rise in new industries, with the new energy sector expected to have the largest installed capacity in the country by 2024, alongside the establishment of a billion-level wind power equipment industry cluster and over 30 AI data centers [24]. - Xinjiang's import and export volume has surpassed 100 billion yuan for three consecutive years since 2022, positioning the region as a key hub for the Belt and Road Initiative [28]. Social Welfare - More than 70% of fiscal spending in Xinjiang is directed towards social welfare, ensuring stable employment for all capable individuals in urban and rural areas [22]. - The standardization rate of township health clinics and village health rooms has reached 100%, with remote diagnosis services available in all townships, and the retention rate for compulsory education remains above 99% [22]. Environmental Improvement - The construction of the world's longest ecological barrier around the Taklamakan Desert has been completed, contributing to significant environmental restoration and the transformation of barren land into productive agricultural areas [26]. Community Cohesion - Residents of various ethnic backgrounds in Xinjiang have formed strong community bonds, likening their unity to that of pomegranate seeds, which symbolizes their collective efforts towards prosperity [10][20].
砥砺奋进七十载 天山南北谱华章 | 贫困村→小康村 各民族携手一心共筑富裕路
Yang Shi Wang· 2025-09-22 02:05
Group 1 - Xinjiang has been a multi-ethnic region for a long time, with various ethnic groups working together towards prosperity, especially since the 18th National Congress of the Communist Party of China [1] - The series of reports titled "Striving Forward for Seventy Years, Writing a Chapter in the South and North of Tianshan" highlights the collaborative efforts of different ethnic groups in Xinjiang to build a prosperous future [1] Group 2 - Wang Xiaohong, a pioneer in e-commerce, is helping villagers sell local products like honey and fruits, emphasizing the importance of collective development [3] - In Daxi Village, local specialties such as barbecued meat and fish attract many tourists, and Wang Xiaohong has successfully sold hundreds of tons of unsold pears [3] Group 3 - The collaboration between neighbors in Daxi Village, such as Abulikemu and Zhou Jinshan, showcases the spirit of mutual learning and support in agricultural practices, leading to improved livelihoods [5] - The village has transformed from barren land to productive fields, generating over 2.3 million yuan in collective income in 2024 [7] Group 4 - Similar transformations are occurring in many villages and communities across Xinjiang, such as in Ayagemangan Village, where residents have improved their living standards through the cultivation of fruits and flowers [9] - In Yining City, the Six Star Street, a national-level tourism and leisure area, has seen residents from various ethnic groups collaborate to enhance the tourism experience [11]
优质土特产如何香飘大市场
Jing Ji Ri Bao· 2025-08-06 22:04
Core Viewpoint - The recent release of the "Implementation Plan for Promoting Agricultural Product Consumption" by the Ministry of Agriculture and Rural Affairs and other departments signals a positive move towards expanding consumption and domestic demand in the agricultural sector [1][2]. Group 1: Agricultural Product Consumption - The plan includes 23 measures across 9 areas aimed at enhancing agricultural product consumption, which is crucial for improving people's livelihoods and driving high-quality agricultural development [1][2]. - The plan emphasizes the importance of local specialties and the integration of various agricultural functions, leading to the development of pillar industries from unique local products [1]. Group 2: Challenges and Solutions - Despite achievements, challenges such as low added value of specialty agricultural products, high circulation costs, and significant post-harvest losses (20% to 30% for fruits and vegetables) remain [2]. - The plan proposes targeted strategies to address these issues by optimizing supply, enriching consumption scenarios, and enhancing online sales potential [2]. Group 3: Consumer Trends and Market Potential - Consumer preferences are shifting from basic needs to a demand for high-quality and healthy food, with a forecasted continuous upgrade in agricultural product consumption over the next decade [3]. - The plan aims to enhance product quality and marketing strategies to ensure that local specialties can successfully enter larger markets, aligning with the goal of a unified national market [3].
(乡村行·看振兴)农旅融合 福建福鼎乡村蝶变引客来
Zhong Guo Xin Wen Wang· 2025-07-26 13:38
Core Viewpoint - The article highlights the successful agricultural and tourism integration in Kewan Village, Fujian Province, focusing on the cultivation and marketing of water peaches, which has significantly boosted local income and community development [4][7]. Group 1: Agricultural Development - Chen Xingjin's family cultivates nearly 150 water peach trees, yielding approximately 10,000 kilograms annually, generating an income increase of nearly 100,000 yuan [4]. - The water peaches from Kewan Village are characterized by high juice content, thin skin, strong aroma, and sweetness, with prices ranging from 5 to 15 yuan depending on quality [4]. - Expert guidance in planting techniques and pest control has improved both the quality and yield of the peaches, contributing to the village's agricultural success [4][7]. Group 2: Community and Economic Reforms - The implementation of the "Fortress Project" by the Fuding Municipal Committee has streamlined village governance, reducing the number of administrative personnel from 14 to 7, enhancing efficiency [7]. - The village has seen the establishment of three themed cafes, which are projected to increase collective income by 150,000 yuan annually [7]. - The integration of tourism and agriculture is being further developed through the establishment of boutique homestays and cultural projects, aiming to attract more visitors and enhance local economic growth [8].
朋友圈再扩大!日本日中协力中心将组织参加大湾区农交会
Nan Fang Nong Cun Bao· 2025-07-17 06:33
Core Viewpoint - The Japan-China Cooperation Center has been invited to participate in the 2025 Greater Bay Area Agricultural Products Trade Fair, aiming to enhance agricultural exchanges and cooperation between Japan and China [4][6]. Group 1: Event Overview - The 2025 Greater Bay Area Agricultural Products Trade Fair will take place from December 12 to 14, 2025, in Guangzhou, China [9][30]. - The event will feature seven major exhibition areas, including original agricultural product brands, high-end ingredients, and international brands, aiming to create a comprehensive agricultural trade platform [10][11]. Group 2: Participation and Organization - The Japan-China Cooperation Center held a meeting on July 15 to discuss organizing Japanese enterprises to participate in the trade fair and to expand the scope of招商活动 (investment attraction activities) across Japan [5][7][8]. - The meeting included notable Japanese officials from the Ministry of Agriculture, Forestry and Fisheries, and the Ministry of Foreign Affairs, indicating high-level support for the event [6]. Group 3: Exhibition Areas - The exhibition will include areas for high-end ingredients, international brands, and products that align with the concept of food and medicine integration, showcasing a variety of agricultural products and innovations [19][20][21]. - Specific areas will focus on regional specialties, organic products, and geographical indication products, promoting local agricultural brands and quality [14][21]. Group 4: Activities and Engagement - The event will feature various activities such as the release of the annual development report on Chinese agricultural brands and a list of the top 50 agricultural enterprise brands in Guangdong [22][23]. - B2B matchmaking activities will be organized to facilitate direct connections between buyers and exhibitors, enhancing trade opportunities [29].