乡村民宿
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新疆乌鲁木齐:冰雪游带火乡村游
Zhong Guo Xin Wen Wang· 2025-11-25 14:09
0:00 11月24日,在乌鲁木齐县一处山地度假区,滑雪爱好者随着山坡的起伏,在雪道上极速飞驰。 该度假区位于乌鲁木齐县平西梁村附近,村民们靠山吃山,靠着滑雪场优越的地理位置,发展适合自己 的小产业。 如今,平西梁村对外开放的民宿有60家,每年接待客流量大概在40万人次,冰雪"冷资源"已经成为推动 乡村振兴的"热经济"。 (左丹丹 新疆乌鲁木齐县报道) 责编:张靖雯、陈亚楠 ...
聚焦三大赛道,中山市乡村青年创业大赛即将启动
Nan Fang Du Shi Bao· 2025-11-15 12:57
Core Points - The Zhongshan Rural Youth Entrepreneurship Competition aims to stimulate innovation and entrepreneurship among rural youth, aligning with the "Hundred Million Thousand Project" to gather significant support for rural revitalization [1][5][7] Group 1: Competition Overview - The competition is themed "Create and Share Hundreds of Millions, Build Dreams in New Countryside" and will take place from mid-November 2025 to January 2026 [1] - It features a multi-dimensional platform for showcasing achievements, storytelling, entrepreneurial competition, and brand promotion [1][5] - The competition will adopt a three-tier evaluation process involving town and street recommendations, city-level assessments, and final evaluations [3][4] Group 2: Competition Tracks - The competition includes three main tracks: Modern Agriculture, New Quality Productivity, and Rural Leisure Tourism [3][4] - The Modern Agriculture track encourages innovation in agricultural production, processing, circulation, and sales, focusing on traditional local products and the introduction of new agricultural varieties [3][4] - The New Quality Productivity track aims to strengthen collective village economies and promote traditional industries through digital transformation and the development of emerging industries [4] - The Rural Leisure Tourism track focuses on enhancing the quality and uniqueness of rural tourism, promoting new business models such as rural homestays and eco-tourism [4] Group 3: Support and Incentives - The competition integrates resources from various departments to provide comprehensive support for participants, including awards and recognition for outstanding projects [6][8] - Awards include the "Top Ten Rural Youth Entrepreneurship Pioneers" and various other recognitions, along with post-competition support services [6] - Media channels will be utilized to enhance the visibility and impact of entrepreneurial projects and participants [6] Group 4: Participation Requirements - Participants must be aged between 18 and 45, with a focus on those actively engaged in rural revitalization and entrepreneurship [8] - All projects must be registered within Zhongshan and comply with relevant laws and regulations, demonstrating positive economic and social impacts [8]
国庆中秋假期文旅市场热度攀升 多元体验激发消费新增量
Yang Shi Wang· 2025-10-07 09:07
Core Insights - The recent National Day and Mid-Autumn Festival holidays have seen a surge in "reverse tourism," with rural areas and cultural events attracting significant visitor numbers, thereby boosting the tourism market [1][3]. Group 1: Reverse Tourism and Cultural Events - A cultural feast in Nanning, Guangxi, featuring local customs, food, and intangible cultural heritage, has drawn large crowds, showcasing the vibrancy of county-level tourism [3]. - The "New Grand Market" concept has revitalized local tourism, enhancing engagement and participation in traditional festivities [1]. Group 2: Night Economy and Rural Homestays - The night economy has gained momentum, with night tours and cultural performances, such as the Huai Opera in Jiangsu, contributing to increased consumer spending [4][6]. - Rural homestays have become increasingly popular, particularly in scenic areas like Dandong, Liaoning, where new highways have facilitated self-driving tourism [6]. Group 3: Technological Integration in Tourism - The integration of technology, such as drones and modern light effects, has enhanced the visitor experience, particularly in Jinan, Shandong, where cultural and natural attractions are combined [8]. - The use of immersive experiences in scenic spots has successfully transformed visitor traffic into consumer spending [6]. Group 4: Sports and Cultural Integration - Various events, such as the "China Open Carnival" in Beijing and the first Tri-Nation Pickleball Invitational in Yunnan, have promoted the deep integration of sports and cultural tourism, enhancing the overall holiday experience [10][11].
让农文旅“拧成一股绳”
Jing Ji Ri Bao· 2025-09-18 21:58
Core Viewpoint - The integration of agriculture, culture, and tourism is essential for expanding agricultural product consumption and revitalizing rural tourism markets, requiring collaboration among various government levels and industry sectors [1][3]. Group 1: Market Performance - In the first three quarters of 2024, rural tourism received 2.248 billion visitors, a year-on-year increase of 15.5%, with total revenue reaching 1.32 trillion yuan, up 9.8% [2]. - By the end of 2024, rural tourism visitor numbers are expected to exceed 20% growth compared to the same period in 2023 [2]. - In the first quarter of 2024, rural tourism recorded 707 million visitors, a growth of 8.9%, generating revenue of 412 billion yuan, an increase of 5.6% [2]. Group 2: Policy and Strategic Framework - The 2022 Central Document No. 1 emphasized the need for deep integration of agriculture, culture, and tourism to support rural industry diversification and value chain extension [3]. - The 2024-2035 Agricultural Power Construction Plan aims to establish a modern rural industrial system that integrates agriculture, forestry, animal husbandry, fishery, and tourism [3]. - Current policies serve as guidance for various departments and stakeholders in executing the integration of agriculture, culture, and tourism [3]. Group 3: Challenges and Solutions - Existing challenges in the integration process include single industry fusion, insufficient participation from villagers, lack of cultural depth in products, and outdated infrastructure [3]. - To address these issues, collaboration among government levels, industry sectors, and rural communities is necessary to innovate business models and optimize operational strategies [3][4]. Group 4: Service and Operational Enhancements - Strengthening financial support and enhancing infrastructure such as water, electricity, and digital services are crucial for improving rural tourism and agricultural product consumption [4]. - The focus should be on elevating the management and operational standards of related industries, including non-heritage workshops, homestays, and rural markets [4]. Group 5: Consumption Model Optimization - Leveraging local agricultural resources to create attractive tourism experiences can transform agricultural products into tourism highlights [5]. - Establishing sustainable mechanisms that allow farmers to benefit from both agricultural sales and participation in rural tourism services is essential for shared prosperity [5].
(乡村行·看振兴)长城脚下长城寨:盘活闲置农房 兴起乡村旅游
Zhong Guo Xin Wen Wang· 2025-09-11 06:13
Core Viewpoint - The article highlights the revitalization of Changchengzhai Village through the development of rural tourism, leveraging the historical significance of the nearby Wild Boar Mouth Great Wall and the integration of local resources to promote economic growth and community well-being [1][2]. Group 1: Rural Tourism Development - Changchengzhai Village is transforming idle farmhouses into a comprehensive rural tourism resort, creating a tourism brand centered around the Wild Boar Mouth Great Wall [1][2]. - The village is constructing culturally themed rural homestays using traditional materials, aiming to enhance visitor experiences and promote nature-based leisure activities [2][3]. Group 2: Infrastructure and Community Improvement - The village has implemented relocation for poverty alleviation, resulting in well-structured housing and improved infrastructure, including water, electricity, and sanitation facilities [2][4]. - Community facilities such as a party service center, sports areas, and health clinics have been established to support the residents [2]. Group 3: Economic Diversification - The village is adopting a "cooperative + farmer" model to encourage the cultivation of premium fruits on idle land, thereby expanding income sources for villagers [3]. - A photovoltaic power station has been established, generating over 600,000 yuan annually for the village's collective economy [3]. Group 4: Future Plans and Community Engagement - The village plans to innovate in management and project development to establish itself as a new model for rural tourism in the region [5]. - Residents are encouraged to start family-run agritourism businesses, contributing to the local economy and enhancing the village's tourism appeal [5].
供需联动释放农产品消费潜能
Jing Ji Ri Bao· 2025-09-10 22:10
Core Insights - The 2025 China Harvest Festival has launched a consumption season aimed at promoting agricultural products, with initiatives from e-commerce platforms and financial institutions to support farmers [1][2] - The focus is on optimizing the supply of green and high-quality agricultural products to meet the evolving consumer demand for nutrition and health [4][5] Group 1: Agricultural Supply and Quality - The agricultural sector is actively optimizing its structure to enhance the supply of green and high-quality products, with over 36,000 new certifications for green, organic, and geographical indication products since the start of the 14th Five-Year Plan, a 70% increase from the end of the 13th Five-Year Plan [2] - The total sales of green food reached 609.78 billion yuan in 2024, with a high agricultural product quality safety monitoring pass rate of 97.9% in the first half of the year [2] - Geographical indication products have seen significant growth, with 2,544 recognized products and a direct output value exceeding 960 billion yuan [2] Group 2: Food Processing and Consumption - The food industry plays a crucial role in connecting agricultural production with consumer demand, with a focus on deep processing of agricultural products to enhance consumption [3] - The scale of fresh agricultural product consumption in China reaches 1 billion tons annually, supported by nearly 20 million cubic meters of cold chain facilities [3] - The development of a high-efficiency agricultural product circulation system is essential to reduce losses and meet cross-regional transportation needs [3] Group 3: Nutritional Health Focus - The emphasis on nutrition and health in agricultural production is highlighted by the "China Food and Nutrition Development Outline (2025-2030)," which integrates nutritional needs throughout the food supply chain [4] - There is a growing demand for high-quality protein sources, with a focus on stabilizing meat and egg supply while increasing fish, dairy, and soybean products [4][5] - The need for innovative food technology and a multi-layered nutritional food industry is emphasized to address the dual challenges of excess energy and micronutrient deficiencies [5][6] Group 4: Expanding Consumption Scenarios - The diversification of agricultural product consumption is evident, with new consumption scenarios emerging through rural tourism and experiential agriculture [7] - The development of leisure agriculture has generated nearly 900 billion yuan in revenue, becoming a vibrant area for tourism and consumption [7] - Agricultural branding initiatives are being implemented to enhance consumer confidence and connect quality products with market demand [8]
江宁区龙尚村入选全国乡村振兴典型案例
Nan Jing Ri Bao· 2025-08-12 02:24
记者昨天从江宁区汤山街道获悉,该街道龙尚村《凝聚文旅产业大合力 激活乡村振兴新赛道》案 例,成功入选中央农村工作领导小组办公室刊发的《推进乡村全面振兴典型案例2025》,为我市唯一 入选村。 龙尚村位于南京东郊、汤山西麓,处于大龙山、青龙山两山腹谷地带,紧邻S122省道,网红道 路"小川藏线"依村而卧,山水资源丰富。漫步龙尚村,远眺,群山环绕、山水秀美,近看,乡间小路整 洁平坦、沿路民宅美观秀气,随时可以偶遇前来拍照打卡的游客。很难想象,10年前,这里还是"欠发 达村"。 从落后的小山村到先进的文旅村,转机出现在2017年。依托特色自然资源,当年,龙尚村邀请南 京大学城市规划设计研究院为村里做规划,制定了江宁区首个以行政村为主体的发展规划——龙尚漫谷 发展规划,整体开展村庄形象重塑,做活"山水文章",吃上"旅游饭"。 根据规划,当地先后系统整治九乡河河道,管好"十万亩"山林,全力恢复生态环境;完成长2.7公 里、宽9米的"龙尚大道",横穿青龙山的"板汤线"提档升级,将龙尚村与江宁其他美丽乡村串联成线;打 造特色田园乡村,整体推进尚庄、孙家边美丽乡村建设改造,并启动庞家边特色田园乡村、涧南环境整 治等项目,进一 ...
白墙红瓦好戏“上场” 枕山听溪观星“出圈”(寻找最美乡村·小昆村)
Ren Min Ri Bao· 2025-07-25 22:02
Core Viewpoint - The article highlights the revitalization of Xiaokun Village in Zhejiang Shengzhou, emphasizing its transformation through cultural tourism and ecological development, leading to increased visitor attraction and community engagement [6]. Group 1: Village Development - Xiaokun Village has been included in the fifth batch of traditional Chinese villages, showcasing its historical and cultural significance [6]. - The village collective has adopted a strategy of "ecological prosperity and cultural tourism enrichment" to drive comprehensive rural revitalization [6]. - Infrastructure improvements include the widening and hardening of steep mountain roads into a "wealth road" for the village [6]. Group 2: Tourism and Community Engagement - Idle farmhouses have been renovated into modern facilities while preserving traditional wooden beams, transforming them into guesthouses [6]. - The village has initiated a rural Yue Opera competition at the newly built ancient opera stage, enhancing cultural engagement [6]. - A newly established camping site for stargazing has attracted numerous visitors, contributing to the village's growing popularity as a tourist destination [6].
趁“热”出发 陕西冷资源变身暑期消费热引擎
Sou Hu Cai Jing· 2025-07-24 07:55
Core Viewpoint - The article highlights the emergence of summer tourism driven by high temperatures, with various cooling experiences becoming popular among consumers, reshaping the summer consumption market [1] Group 1: Cooling Tourism Experiences - The "Walnut Tree Under" homestay in Li Jia Jian Village offers a refreshing escape with an average summer temperature 10°C lower than urban areas, attracting city visitors seeking relief from the heat [2][4] - The homestay has developed diverse family-friendly activities, including hiking, flower picking, and cultural experiences, enhancing visitor engagement and satisfaction [4][6] - During peak summer weekends, the homestay can accommodate over 500 visitors in a single day, contributing significantly to local employment and agricultural income [6] Group 2: Cultural and Educational Attractions - Museums and art exhibitions in Xi'an have become popular summer destinations, providing a variety of cultural experiences for citizens looking to escape the heat [7] - The Xi'an Civil Air Defense Science Education Museum has seen a surge in visitors, offering interactive learning experiences that combine education with a cool environment [9][11] - The newly opened Shaanxi Intangible Cultural Heritage Experience Center features over 2,000 exhibits, attracting families and enhancing cultural appreciation through immersive displays [11][13] Group 3: Indoor Recreational Activities - Indoor skiing has gained popularity in Xi'an as a new summer trend, with facilities maintaining a constant temperature of -6°C, providing a stark contrast to the outdoor heat [14][15] - Ski resorts are attracting significant foot traffic, with daily visitor numbers averaging around 300, making them a favored choice for summer leisure activities [15] - The combination of cultural experiences, skill learning, and family interaction is transforming the concept of summer cooling into a multifaceted tourism model in Shaanxi [15]
“凉资源”成“热经济”——文旅融合催热云南曲靖“避暑经济”
Xin Hua Wang· 2025-07-20 01:48
Core Insights - The article highlights the transformation of "cool resources" into a "hot economy" in Qujing, Yunnan, driven by the integration of culture and tourism, particularly in the context of summer tourism [1][5]. Group 1: Tourism Growth - Qujing's cool climate and unique tourism resources have attracted a significant number of visitors, with a reported 33.96 million tourists expected from May to September 2024, generating a total tourism expenditure of 36.436 billion yuan [2]. - The number of tourists staying for more than 15 days has notably increased, indicating a shift towards longer-term stays [2]. Group 2: Service Optimization - Qujing has enhanced visitor experiences by optimizing service offerings and introducing diverse cultural tourism products, such as community dining options tailored to various regional tastes [3]. - The city has developed over 90,000 travel accommodations, capable of hosting more than 400,000 visitors simultaneously, with some facilities designed to meet the needs of elderly tourists [3]. Group 3: Cultural Integration - Qujing has organized various cultural and recreational activities, including concerts, educational tours, and sports events, to create vibrant consumer experiences and boost local economic activity [5]. - The city aims to shift from short-term tourism to seasonal residency, enhancing the overall experience for summer visitors and contributing to sustained economic growth [5].