盒马&派特鲜生创始人 侯毅 作者 | 邱鑫浩 来源 | 邱处机 在线下门店的经营压力下，侯毅的宠物零售新项目"派特鲜生"终究没能跑通模式。 据《第一财经》报道，派特鲜生在上海的10多家门店，已有7家显示停业。侯毅也表示，计划到今年12月中旬关闭所有线下门店，但会保留线上业务。 这距离侯毅高调创立这一宠物食品零售品牌，才过去不到9个月。 百店梦想 今年2月21日，侯毅宣布进军宠物食品零售领域，创立"派特鲜生"品牌，首店于2月22日开业。 根据他的宏伟计划，今年拟先在上海市场布局，开出100家门店，且结合线上线下共同发展，主打新零售、折扣化、零食量贩和人宠社交。 为了这一项目，侯毅不仅把微信头像更换为一只小狗，还在朋友圈发布招聘海报，全力投入宠物赛道。 火力全开下，派特鲜生在3月和4月，就在上海实现了10店联开。 一 凭借盒马创始人的背景和宠物行业的潜力，今年5月7日，"派特鲜生"宣布完成2500万美元的天使轮融资，创下近年来宠物行业天使轮融资新高。 当时"派特鲜生"表示，资金将用于大数据定制产品创新、建设供应链体系和门店精细化运营及拓展。 派特鲜生的商业模式，延续了侯毅擅长的"新零售"打法。 以长宁海粟广场店为 ...

本期分享的企业来自福建、香港两地，2家企业同日公开招股书，且上市注册文件均已生效，前者预计将于下月初上市，详情如下： 1、爱购控股(AIGO) 在新修订的招股书中，该公司更新了财务数据，发行规模未有调整，仍计划以每股4至6美元，发行200万股，拟募资范围在800万至1200万美元之间。 爱购控股总部位于福州，于今年3月18日完成境外上市备案，8月21日公开招股书。该公司是一家全球消费品供应商，产品包括照明、生活小家电、宠物用品 及智能家居，销售范围覆盖四大洲约 40 个国家和地区。2025上半年(未经审计)，爱购控股营收7432万欧元，上年同期7665万欧元，相应的净利润分别为954 万欧元、-30.4万欧元。 爱购控股上市路演PPT(25页) and and a ITHO t DEN F H 1175 1978 al and the Heart 3-85 in Free Writing Prospectus Statement This free writing prospectus relates to the proposed initial public offering of on "us", or ...

政策层面的积极引导尤为关键。合肥市农业农村局创新成立了全国首个宠物经济处，并在《三年行动计划》中设定了"2027年产业规模突破50亿"的目标； 深圳市在2024年印发了《深圳市福田区支持宠物行业高质量发展若干措施（试行）》；无锡市也发布了《无锡市促进宠物产业发展若干意见（公开征求意 见稿）》，力争到2027年全市宠物相关产业规模突破30亿元。 在"养宠热"持续升温的背景下，"它经济"正以前所未有的速度重塑消费结构与区域产业格局。宠物经济产业园，作为这一浪潮中的重要载体，正从地方政 策的扶持对象，逐步成长为推动产业集聚与升级的核心力量。 园区布局加速，政策红利持续释放 宠物经济正迈入千亿级赛道。根据艾瑞咨询发布的《2023年中国宠物消费趋势白皮书》显示，2023年中国宠物市场规模已达3924亿元，同比增长33.5%。 该机构预测，到2025年，这一数字将突破8114亿元。 企业数量方面，企查查数据显示，截至2025年11月，国内现存宠物经济相关企业已达498.33万家，较上一年度新增约33.7万家，覆盖食品、用品、医疗、 服务等全产业链。 园区建设明显提速。据宠业网络不完全统计，截至2025年11月，全国已有1 ...

港股消费热点解析 20251121 摘要 即时零售增长迅猛，尤其在运动户外、美妆、数码家电和宠物等品类表 现突出，增速超越大盘，而传统食品饮料品类增速相对较弱。新消费领 域线上线下均表现亮眼，新品类、新人群及新渠道展现出强劲增长势头。 AI 技术通过精准营销和消费者洞察显著提升效率，品牌应加大投入。智 能制造是构建长期竞争壁垒的关键，通过 AI 工具捕捉消费者需求、预测 产品趋势，并利用 AIGC 提升广告转化效率，实现精准触达和个性化推 荐。 市场呈现 K 型分化，高端与性价比并存。高端化需价值重塑，如健康导 向产品。性价比品牌通过供应链优化和新兴渠道降低价格。投资需深入 研究消费结构变化，把握高端与性价比两端机遇。 必选消费领域强调确定性和股东回报，关注自由现金流充裕的公司通过 分红或回购提升股东回报。保健品行业作为银发经济和健康需求增长的 赛道，具备成为隐形冠军的潜力。 评估消费公司时，现金流是基础，品牌是拉力，渠道是推力，管理层战 略眼光具有放大效应。优先选择现金流健康、品牌和渠道能力强且管理 层优秀的公司，或管理层积极修复短板的公司。 Q&A 今年双十一的整体表现如何？港股中的电商、茶饮、国潮美妆等 ...

Core Insights - The report highlights the structural transformation of China's pet consumption market, indicating a shift from incremental growth to stock competition, entering a quality growth era from 2023 to 2025 [1][2] - The pet market is projected to exceed 300 billion yuan in urban dog and cat consumption by 2024, with the cat economy growing at 10.7%, becoming the main driver of market growth [1][16] - The consumption structure is categorized into four core segments: food, supplies, health, and services, with food accounting for the highest proportion [1][19] Market Trends - The pet market is transitioning to a "quality growth" era, with the urban dog and cat consumption market expected to reach 300 billion yuan in 2024, reflecting a 7.5% year-on-year increase [16] - The dog consumption market is valued at 155.7 billion yuan, growing by 4.6%, while the cat market is valued at 144.5 billion yuan, with a growth rate of 10.7% [16] - The average annual consumption per pet dog is 2,961 yuan, up by 3.0% from 2023, while for cats, it is 2,020 yuan, increasing by 8% [16][27] Consumer Demographics - The pet ownership demographic is becoming younger and more decentralized, with post-90s and post-00s individuals becoming the main pet owners, and the proportion of male pet owners in lower-tier cities significantly increasing [1][27][28] - The proportion of pet owners in first-tier and new first-tier cities has decreased from 47% to 41%, indicating a shift towards lower-tier cities as a major source of new growth [27][28] Consumption Structure - The pet economy has established four core segments: - Food: 52.8% of spending, with staple food as the core [19] - Supplies: Moving towards smart and scenario-based iterations [19] - Health: Medical and health care spending accounts for 28%, driven by pet aging and increased preventive awareness [22] - Services: Grooming and beauty services account for 41% of store revenue, with high-end experience services showing significantly higher repurchase rates [24] Brand Growth Strategies - The platform provides a multi-phase growth strategy for pet brands, including incubation, growth, and maturity stages, focusing on user insights, supply chain upgrades, and innovative marketing [2][10] - Successful case studies from brands like Maifudi and TOPTREES demonstrate effective strategies in food, high-end grain, and pet health sectors, validating the "user-product-marketing" integrated operational logic [2][10] Decision-Making Changes - The purchasing process is evolving from impulsive, single-platform decisions to multi-channel, long-chain decision-making, with price-performance ratio and trust becoming key factors [33][34] - Consumers are increasingly seeking solutions to specific problems rather than just products, indicating a need for brands to align their messaging with consumer queries [39][40] Future Directions - The report suggests that brands should focus on full-link conversion strategies, multi-dimensional user operations, and collaborative layouts across the four core segments to drive growth [48][49]

Core Insights - The Chinese pet market is experiencing rapid growth, with a compound annual growth rate (CAGR) of 13.3%, making it the fastest-growing pet market globally [1] - The pet industry in China has seen a compound growth rate of 10% over the past six years, significantly outpacing the growth of retail sales [1] - The rise of the post-2000 generation is a new growth driver, with an expected 20 million pet owners by 2024, representing a 164% year-on-year increase [1] Market Dynamics - The pet market in China is projected to exceed 300 billion RMB in 2024 and is expected to surpass 400 billion RMB by 2027, indicating a cumulative growth of approximately 33% over three years [4] - Five key drivers are identified for the explosive growth of the pet economy: economic growth and income increase, accelerated urbanization, demographic changes, shifts in consumer attitudes, and improvements in policies and social environments [4] Consumer Trends - The average annual spending per pet is currently 2,419 RMB, with the post-2000 generation showing a preference for "parenting-style" pet care, leading to increased demand for personalized pet products, medical care, insurance, grooming, photography, and social activities [1] - The penetration rate of pet ownership among the post-2000 generation is 24%, compared to only 9% for the post-1980 generation, highlighting a significant shift in pet ownership demographics [1] Industry Innovations - Five pet companies presented at the investment conference, focusing on key areas such as pet healthcare, food, smart hardware, and service chains [4] - Innovations include advancements in medical technology for pets, development of new pet food brands, and the introduction of smart hardware to enhance pet care experiences [4] Strategic Recommendations - Companies are encouraged to deepen collaboration across various dimensions, including technological research, industry chain synergy, and international expansion [5] - There is a strong emphasis on developing high-end, functional products and leveraging technology to create competitive advantages [5] - With over 60% of the pet market being online, businesses should utilize big data and AI to enhance operational efficiency and engage in precise marketing strategies [5]

截至发稿，天元宠物市值为36亿元。 公司董事会同意聘任林敏子女士为公司证券事务代表，任期自第四届董事会第九次会议审议通过之日起 至第四届董事会届满之日止。 2025年1至6月份，天元宠物的营业收入构成为：宠物用品占比50.72%，宠物食品占比46.55%，其他主 营业务占比2.62%，其他业务占比0.11%。 每经头条（nbdtoutiao）——展望"十五五" | 专访黄群慧：既要重视AI赋能千行百业，也要考量其对就业 的替代效应和带来的收入极化 每经AI快讯，天元宠物（SZ 301335，收盘价：28元）11月21日晚间发布公告称，经公司董事长、总裁 薛元潮先生提名，并经公司第四届董事会提名委员会第一次会议资格审查通过，公司董事会同意聘任叶 青先生为公司副总裁、董事会秘书，任期自第四届董事会第九次会议审议通过之日起至第四届董事会届 满之日止。叶青先生被聘任为公司董事会秘书后，董事长、总裁薛元潮先生将不再代行公司董事会秘书 职责。 （记者 贾运可） ...

每经AI快讯，天元宠物（SZ 301335，收盘价：28元）11月21日晚间发布公告称，公司第四届第九次董 事会会议于2025年11月21日在浙江省杭州市临平区宁桥大道291号天元宠物鸿旺园区9号楼召开。会议审 议了《关于聘任证券事务代表的议案》等文件。 2025年1至6月份，天元宠物的营业收入构成为：宠物用品占比50.72%，宠物食品占比46.55%，其他主 营业务占比2.62%，其他业务占比0.11%。 截至发稿，天元宠物市值为36亿元。 每经头条（nbdtoutiao）——展望"十五五" | 专访黄群慧：既要重视AI赋能千行百业，也要考量其对就业 的替代效应和带来的收入极化 （记者 曾健辉） ...

Group 1 - The company Tianyuan Pet announced the resignation of Ms. Xue Yali from the position of Vice President due to adjustments in the corporate governance structure, while she will continue to serve as a non-independent director and hold other positions within the company [1] - For the first half of 2025, the revenue composition of Tianyuan Pet is as follows: pet supplies account for 50.72%, pet food accounts for 46.55%, other main business accounts for 2.62%, and other businesses account for 0.11% [1] - As of the time of reporting, Tianyuan Pet has a market capitalization of 3.6 billion yuan [1]

中宠股份今年以来股价涨58.59%，近5个交易日跌2.45%，近20日涨3.13%，近60日跌8.67%。 今年以来中宠股份已经1次登上龙虎榜，最近一次登上龙虎榜为6月6日，当日龙虎榜净买入-2673.30万 元；买入总计2.51亿元 ，占总成交额比23.81%；卖出总计2.78亿元 ，占总成交额比26.34%。 11月21日，中宠股份盘中下跌2.01%，截至10:23，报56.06元/股，成交5534.05万元，换手率0.32%，总 市值170.63亿元。 分红方面，中宠股份A股上市后累计派现3.22亿元。近三年，累计派现2.64亿元。 资金流向方面，主力资金净流出134.05万元，特大单买入0.00元，占比0.00%，卖出107.16万元，占比 1.94%；大单买入443.76万元，占比8.02%，卖出470.65万元，占比8.50%。 机构持仓方面，截止2025年9月30日，中宠股份十大流通股东中，香港中央结算有限公司位居第四大流 通股东，持股1432.28万股，相比上期减少700.92万股。东方红产业升级混合（000619）位居第九大流通 股东，持股179.29万股，为新进股东。申万菱信新动力混合A（ ...