面塑、制扇、簪花、黄桥烧饼、钦工肉圆、昆山奥灶面……每一站活动都精心遴选省内各设区市具 有地域特色的非遗代表性项目，以静态展陈、活态展示、舞台展演、市集体验等方式，让人们在现场吃 好看好玩好。 在淮安河下古镇，一名初三女孩看到镇江太平泥叫叫，满心喜爱，一晚上数次光顾，最终在传承人 唐颍的帮助下亲手制作了泥叫叫，心满意足地离去。"这样的互动，让我们的活动更有意义。"无锡市惠 山泥人厂有限责任公司主创人员兼工会主席周璐感慨。 今年"水韵江苏·家门口享非遗"活动的最大亮点，莫过于非遗与"苏超"的破圈联动。镇江站，南京 铜雕传承人雷洪涛带来的铜雕足球，让小球迷周裕东体验"一锤一凿"的锻造乐趣；连云港站，省级非遗 连云港贝雕展位上，"猪八戒踢足球"造型憨态可掬；宿迁站，制扇大师盛春的展位，绢宫扇上"常垫 底、无所谓、苏得起、镇在输"的卡通人物，以苏州人特有的幽默化解着竞技场上的输赢执念……"我本 是球迷，却被非遗圈了粉！"从靖江赶来为泰州队助威的倪明笑着说。 3月，春意盎然，南京百家湖凤凰文化广场，镇江锅盖面的蒸腾热气与常州梳篦的细腻纹理相映成 趣；11月，秋色浸染，盐城KK-PARK国际街区，碧螺春的清雅茶香与"盐城 ...

Core Insights - The 2025 China Cultural Tourism Industry Expo was held in Wuhan from September 12 to 14, showcasing various intangible cultural heritage (ICH) items, which became a highlight of the event [1]. Group 1: Event Overview - The expo featured vibrant displays of Hanji Fu New Year paintings, characterized by bright colors and a blend of traditional and modern aesthetics, attracting significant visitor interest [1]. - The event included various ICH exhibits from different provinces, such as Han embroidery and creative products like "cloth tigers" and "mud dogs" from Henan, appealing to younger audiences [3][5]. Group 2: Cultural Heritage Highlights - The Hanji Fu New Year painting technique has a history dating back to the Qing Dynasty and has been passed down for over a century, showcasing innovation by incorporating fashionable elements into traditional designs [3]. - The Shandong exhibition featured the ancient "Luban Lock," which has been recognized as a provincial intangible cultural heritage item, allowing visitors to engage with its historical significance through interactive experiences [5]. Group 3: Interactive Experiences - The expo included a special "Non-Heritage Cultural Creative Goods Warehouse" focusing on various non-heritage creative brands, offering hands-on activities such as traditional incense making and lacquer gourd crafting, enhancing visitor engagement with ICH [7].

Core Viewpoint - The event organized by Ping An Property & Casualty Insurance in Quanzhou aims to celebrate the traditional Qixi Festival by creating a warm atmosphere for elderly residents through the art of making traditional hairpins, showcasing local cultural heritage and fostering intergenerational connections [1][2][12] Group 1: Event Overview - The volunteers from Ping An Property & Casualty Insurance engaged with children to create traditional Quanzhou hairpins, emphasizing the importance of local cultural memory and non-material heritage [1][2] - The activity included a hands-on experience where children learned about the history and significance of the hairpin-making craft, enhancing their understanding of traditional customs [2][4] Group 2: Elderly Engagement - The volunteers visited elderly residents, helping them wear the handmade hairpins, which brought joy and a sense of celebration to their Qixi Festival [4][6] - The elderly participants expressed their happiness and nostalgia, reflecting on how the tradition of wearing flowers has evolved and how it now symbolizes their own romantic moments [4][6] Group 3: Cultural Significance - The hairpins served as a bridge connecting the younger generation's creativity with the elderly's cherished memories, highlighting the emotional warmth of the festival [4][12] - The event not only celebrated the Qixi Festival but also reinforced the value of traditional crafts and the importance of community support for the elderly [12]

Group 1 - The article highlights the trend of personalized graduation attire among Chinese university students, showcasing a shift from traditional academic robes to incorporating cultural elements into their outfits [1][5][6] - Data from e-commerce platforms indicates a significant increase in searches for traditional garments like cloud shoulders and horse-face skirts, with some items seeing over 100% growth compared to previous years [1] - Photography services have adapted to this trend by offering customized packages that include various styles of graduation photos, catering to the diverse preferences of graduates [1][2] Group 2 - The evolution of graduation attire in China has transitioned from simple, uniform clothing to a more diverse expression of personal style, influenced by cultural heritage [5][6] - Experts suggest that the integration of traditional elements into graduation attire reflects a creative transformation of cultural identity and a pursuit of individuality among contemporary youth [6][7] - The balance between maintaining the solemnity of graduation ceremonies and allowing for personal expression in attire is becoming a focal point for future graduation season consumption trends [7]