Zhong Guo Qing Nian Bao

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高中毕业生旅游预订热度同比激增137% “准考证经济”带动文旅消费热
Zhong Guo Qing Nian Bao· 2025-06-20 22:44
Core Insights - The "Exam Admission Ticket Economy" is driving a surge in tourism consumption among high school graduates in China, with a 137% year-on-year increase in travel bookings during the gap between exam completion and college application [1][2] - Various tourist attractions are offering significant discounts or free entry to graduates, aiming to attract a price-sensitive demographic and enhance brand visibility through social sharing [1][4] Group 1: Industry Trends - Tourist attractions are shifting from a "ticket economy" to an "experience economy," focusing on immersive and interactive experiences to boost secondary consumption and brand loyalty [4] - The consumer base is becoming younger and more individualized, with post-2005 youth showing a preference for unique travel experiences such as educational tours and cultural explorations [4] - The potential of lower-tier tourism markets is becoming evident, with increased traffic to county-level and third- and fourth-tier attractions [4] Group 2: Company Strategies - Companies like Guangzhou Zhengjia Cultural Tourism Group are implementing ticket discounts to increase visitor numbers, even if it temporarily reduces per capita revenue, with the aim of long-term brand building [1][4] - The Anhui Huizhou Tourism Group is diversifying its offerings by introducing educational courses and intangible cultural heritage experiences to capitalize on secondary spending [1][4] - Companies are encouraged to develop a comprehensive "experience-product-service" system that aligns with young people's interests, utilizing technologies like AI and VR to create engaging products [4]
清华毕业生到重点单位就业率因何逐年增加
Zhong Guo Qing Nian Bao· 2025-06-20 10:58
Core Insights - The article highlights the successful employment strategies implemented by Tsinghua University to enhance the job prospects of its graduates, particularly in alignment with national strategic industries [1][2][3]. Group 1: Employment Strategies - Tsinghua University has developed a "1+N" recruitment service model to address the information gap and improve job matching for students, incorporating activities like alumni salons, industry lectures, and enterprise open days [3][5]. - The "Job Seeking Tour" initiative allows students to visit key enterprises, providing them with firsthand experience of the work environment and culture, which has led to a significant employment conversion rate of over 20% for participating graduates [3][5]. Group 2: Industry Collaboration - Tsinghua University collaborates with companies like Huawei to create a talent cultivation model that integrates research projects with practical industry exposure, enhancing students' skills and employability [4][5]. - The university has established a mentor team consisting of over 200 alumni and 100 industry career coaches to provide practical job-seeking skills and industry insights to students [5][6]. Group 3: Student Experiences - Graduates like Xu Bowen have expressed that participation in the "Job Seeking Tour" has helped them clarify their career paths and understand the strategic importance of industries in the western development of China [2][3]. - The mentorship provided by the career coaches has been instrumental in alleviating job-seeking anxiety among students, helping them navigate their career choices more effectively [5][6].
未来产业集群“高端定制”厂房实现交付
Zhong Guo Qing Nian Bao· 2025-06-20 04:33
为有效解决高支模施工这一核心难题,项目建设团队迎难而上,成立了专项技术攻关课题组。课题组聚 焦高支模架体的精细化排布与精准受力计算,进行了反复的模拟推演和详尽的力学分析。经过数次论 证,团队最终成功优化了架体设计方案,并顺利通过了严格的设计验算,为安全施工奠定了坚实的理论 基础。 扬州市杭集高新投资发展有限公司项目建设代表柏林说,智造基地的核心定位是打造研发创新策源地、 新质生产力孵化地,未来将成为新的创新高地、产业高地、人才高地,为产业转型升级与高质量发展注 入澎湃动能。 来源:中国青年报客户端 中国青年报客户端天津6月20日电(中青报·中青网记者 胡春艳)6月20日,由驻津央企中国铁建大桥局 施工建设的江苏省扬州市未来产业联合研究院智造基地项目一期正式交付,打造的高标准智造厂房将有 力助推城市科技创新发展。 人员在现场。受访者供图 该项目一期工程总建筑面积6.77万平方米,主要施工内容包含4栋高标准智造厂房,园区道路、绿化及 周边配套工程施工,将为引入的高科技企业提供集研发、中试、生产于一体的现代化产业空间载体和优 质发展环境。 "要建设好现代化高标准厂房,克服'大高层'施工是我们面临的最大挑战"中国铁建 ...
跨越20年的手语课缘何生生不息
Zhong Guo Qing Nian Bao· 2025-06-20 03:08
"今晚我们要学习手语版中国科大校歌《永恒的东风》。"手语部负责人、统计学专业大四学生韩羽萌 说。此刻,窗外的雨声化为柔和的课堂背景音。 安徽合肥,中国科学技术大学第二教学楼2210教室,雨点拍打着窗户,数十把雨伞湿漉漉地依偎在墙 角。教室里,笑声、交谈声交织在一起。 这是中国科大芳草社特教服务团手语部组织的手语课堂,也是本学期最后一节课。晚上8点30分,雨势 不减,同学们仍踩着水花陆续赶来。上课铃响起前,已有近30名学员来到教室。 一群科研学霸课余学手语,难在哪 不同于以听觉主导的语言体系,手语以"画面"为底层逻辑,手势起止、速度、角度等都承载特定意义。 2005年至今,中国科大芳草社手语课堂已走过二十载。一群又一群平时埋头实验、醉心科研的学霸,用 双手学习全新的语言。 手语入门,并不容易。 "不仅一个手势能表示多种含义,不同速度打出来的手语意义也不同。"韩羽萌举例,将拇指、食指、小 指直立,手背朝外,这个手势既可以通过仿字打法来表示"山",也是国际通用的"我爱你"。 此外,手语往往以视觉化的画面描述为基础。韩羽萌解释说,"红色"的手语表达,是用两指轻触嘴唇, 因为嘴唇常呈红色;表达"黄色"时,用手触摸脸颊, ...
非遗“新”传人们,动力从何而来
Zhong Guo Qing Nian Bao· 2025-06-20 03:07
Core Viewpoint - The article highlights the revival and modernization of intangible cultural heritage (ICH) through the efforts of young creators and the integration of traditional skills with contemporary media, particularly short videos, to engage a broader audience and enhance the livelihoods of artisans [1][3][5]. Group 1: Young Creators and ICH - Young self-media creator Jiang Xunqian has become the seventh-generation inheritor of the "Datiehua" (Iron Flower) technique, emphasizing the importance of ICH in preserving cultural heritage [1]. - Jiang's short videos have significantly increased public interest in the "Datiehua" technique, with over 800 million views in a short period, showcasing the potential of digital platforms to revitalize traditional crafts [4][5]. - The interaction rate for short video accounts of ICH artisans is reported to be between 20% and 25%, indicating strong audience engagement [5][6]. Group 2: Innovative Approaches to ICH - Young creators are utilizing various innovative methods, such as cross-disciplinary collaborations and creative storytelling, to promote ICH, resulting in a surge of interest and participation [7]. - The "Running Parkour Noodles" project combines parkour with traditional ICH, achieving over 12 million likes on a single video, demonstrating the effectiveness of creative fusion in attracting attention [7]. - The "2025 Douyin ICH Data Report" indicates a 31% year-on-year increase in ICH-related videos, with 749.9 billion views, highlighting the growing popularity of ICH content among younger audiences [8]. Group 3: ICH and Tourism - The integration of ICH into the tourism sector is reshaping cultural experiences for young people, making travel more appealing and enriching [10][11]. - Chengdu's theater performances incorporate ICH elements, attracting a younger audience and fostering interest in traditional culture [10]. - The "Dujiangyan Water Festival," recognized as a national ICH, has been successfully marketed as a global tourism brand, showcasing the potential of ICH in enhancing local tourism [11][12].
情绪消费创造了“只有我懂”的快乐
Zhong Guo Qing Nian Bao· 2025-06-20 02:59
Core Insights - The article discusses the rise of emotional consumption among young people in China, highlighting a shift from traditional consumption patterns to a focus on self-pleasure and emotional satisfaction [1][2][3] Group 1: Emotional Consumption Trends - In 2024, 46.28% of young consumers in China prioritize "self-pleasure" in their spending habits, indicating a significant trend towards emotional consumption [1] - Young consumers are increasingly willing to spend on low-cost, high-frequency emotional purchases, such as toys and experiences, as a way to cope with stress and anxiety [2][3] - The concept of "heart price ratio" is gaining importance among young consumers, contrasting with the previous generation's focus on "cost performance" [1][2] Group 2: Social and Economic Context - High housing prices and job market pressures have led young people to rethink their consumption goals, embracing the idea of enjoying life without the need for large purchases [2][3] - Emotional consumption is seen as a way to break the rigid routines of life, providing immediate rewards and a sense of joy [2][3] Group 3: Market Opportunities - The demand for emotional consumption is driving innovation across various sectors, including cultural tourism, content e-commerce, and experiential spaces [3] - Examples include the integration of digital performances in cultural sites and the emergence of unique food products that resonate with consumers emotionally [3] Group 4: Challenges and Considerations - Despite its growth, emotional consumption faces challenges such as product quality issues and a lack of transparency in data collection by platforms [4] - There is a need for companies to provide high-quality products and services while ensuring regulatory frameworks are in place to support sustainable growth in this sector [4][5]
每1元补贴拉动近1.7元消费 超长期国债撬动适老化“焕新”
Zhong Guo Qing Nian Bao· 2025-06-19 23:47
Core Viewpoint - The article highlights the positive impact of government subsidies on the elderly population in Beijing's Chaoyang District, facilitating home modifications for aging individuals and enhancing their quality of life through financial support and improved living conditions [1][2][3]. Group 1: Government Support and Subsidies - The Chinese government has allocated approximately 300 billion yuan in special long-term bonds to support the "Two New" initiatives, which include subsidies for home modifications for the elderly [1]. - Chaoyang District provides subsidies ranging from 60% to 80% for home modifications, with a maximum limit of 5,000 yuan per household [2]. - As of now, Chaoyang District has issued subsidies to 10,034 households, amounting to around 36 million yuan, which has stimulated approximately 60.89 million yuan in elderly household consumption, demonstrating a leverage effect of nearly 1.7 times the subsidy amount [2]. Group 2: Implementation and Community Engagement - A three-tiered mechanism involving district, street, and community levels has been established to ensure effective policy implementation, with community workers responsible for promotion and review [3]. - The policy has expanded its coverage from economically disadvantaged elderly families to all registered elderly households in the district, allowing for a wider selection of products and services [3]. - The introduction of personalized services, such as tailored modifications for individual needs, has been emphasized, with local authorities adapting to specific requirements of elderly residents [4]. Group 3: Market Demand and Consumer Behavior - The subsidies have effectively reduced financial barriers for elderly individuals, increasing their willingness to spend on necessary home modifications [2]. - The policy not only alleviates the financial burden on the elderly but also stimulates market demand for aging-related products and services [3]. - The implementation of similar policies in other regions, such as Hebei Province, indicates a growing trend towards supporting elderly home modifications through financial incentives [3].
元首战略引领 中国-中亚合作有了新“创举”
Zhong Guo Qing Nian Bao· 2025-06-19 21:18
5月27日,上海世博展览馆,2025上海国际旅游交易博览会哈萨克斯坦首都阿斯塔纳展台前,两名推介 当地旅游资源的工作人员在拍照。视觉中国供图 6月16日至18日,中国国家主席习近平应邀赴哈萨克斯坦阿斯塔纳出席第二届中国-中亚峰会。峰会期 间,中国领导人同中亚五国元首签署阿斯塔纳宣言和永久睦邻友好合作条约——前者涵盖领域广泛,从 5月29日,中国-中亚国际人文旅游专列(西安-阿拉木图段)从陕西西安首发开行,其开行是落实首 届中国-中亚峰会成果的务实举措,也是对中欧班列创新发展的战略拓展。新华社记者 杨一苗/摄 政治互信到战略对接,明确了中国中亚未来合作方向;后者以法律形式将世代友好的原则固定下来,既 是六国关系史上新的里程碑,也是中国周边外交的创举。 5年前,在中国倡导下,中国-中亚机制成立,用中国人民大学国际关系学院俄罗斯东欧中亚研究所副所 长刘旭的话说,六国形成了兼顾地区及双多边、有鲜明特色的外交模式。5年后,站在承前启后的节 点,第二届中国-中亚峰会宣布签署12份合作文件、峰会成果清单多达110项。吉尔吉斯斯坦《中亚时 报》评论称,此次峰会不仅是一次外交盛会,也标志着一个年轻却日益紧密的多边框架正走向成熟 ...
年轻人到底爱看什么 上影节大咖想要“读懂青年”
Zhong Guo Qing Nian Bao· 2025-06-19 21:11
Core Insights - The ongoing Shanghai International Film Festival highlights the industry's focus on understanding and resonating with young audiences, emphasizing the importance of emotional connection in storytelling [4][5][6] - The film "逆风而行" (Against the Wind) addresses the collective memory of struggle and growth associated with the college entrance examination, aiming to evoke emotional resonance with viewers [5][6] - Directors are increasingly aware of the need to engage with audiences on a deeper level, with a shift from merely presenting stories to standing among viewers and reflecting their experiences [7][8] Industry Trends - The rise of short videos as a dominant form of entertainment poses a challenge for traditional film consumption, as audiences seek content that expresses their attitudes and emotions [7][8] - The concept of activating a "universe" around a film, where a single work can drive multiple revenue streams through merchandise and related products, is gaining traction in the industry [9][10] - The need for a shift in production mechanisms, including cost control and reducing reliance on box office revenue, is emphasized to adapt to changing market dynamics [10][11] IP Development - The potential of film IPs to generate significant revenue through merchandise and cross-industry collaborations is highlighted, with examples like "哪吒之魔童闹海" (Nezha) demonstrating the economic impact of successful IPs [11][12] - The importance of creating emotionally resonant characters and stories that can connect with audiences on a deeper level is seen as essential for developing powerful IPs [12][13]
“中国高铁名片”背后的先锋力量
Zhong Guo Qing Nian Bao· 2025-06-19 15:30
Core Viewpoint - China's high-speed rail (HSR) has transformed from a follower to a leader in the global rail industry, showcasing significant advancements in technology and service efficiency [3][5][10]. Group 1: Development and Achievements - The high-speed rail network in China has exceeded 3,000 kilometers, with services like the Jinan to Qingdao route achieving a minimum departure interval of 15 minutes and a travel time of just 1 hour and 21 minutes [5][7]. - The Shenzhen North Station, where the "迎春花" service team operates, handles nearly 120 million passenger arrivals and departures annually, ranking among the top in the country [7]. - The journey from Heze to Beijing has been reduced from nearly 12 hours on a traditional train to just over 3 hours on high-speed rail, illustrating the dramatic improvements in travel times [5][7]. Group 2: Technological Innovations - The China Railway Group has made significant technological breakthroughs, including overcoming challenges in permanent magnet traction technology, which involved extensive testing and data collection [8][10]. - Innovations in construction tools and methods have been developed by workers like Ma Xiaoli, who has created over 20 new construction devices and holds more than 150 national patents [12]. Group 3: International Projects - The Jakarta-Bandung high-speed rail project, a landmark initiative under the Belt and Road Initiative, faced unique challenges such as language barriers and environmental conditions, yet the team successfully completed extensive geological surveys [14].