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【独家】德国工业烘焙技术赋能:本土化 x 营养强化,中国烘焙如何完成“升级大考”?
东京烘焙职业人· 2025-08-20 08:40
Core Viewpoint - The article discusses the upcoming German Industrial Baking Localization & Nutrition Fortification Summit, highlighting the challenges and opportunities in the Chinese baking industry as it moves towards industrialization, standardization, and internationalization [3][5]. Group 1: Event Overview - The summit will take place on September 12, 2025, in Kunshan, Jiangsu, organized by Stenningredients, aiming to deepen cooperation between the Chinese and German baking industries [2][3]. - It will feature international experts, industry champions, and leading company representatives, focusing on the localization of German industrial baking practices and innovative applications of nutritional fortification [5][10]. Group 2: Key Challenges and Topics - The summit will address core challenges faced by the Chinese baking industry, such as the need for clean labels, production efficiency, and the shift in market demand from taste to health and nutrition [5][6]. - Key topics include dual-track innovation, the adaptation of German baking technology to Chinese market needs, and the integration of international standards with local practices [6][10]. Group 3: Summit Structure - The event will cover four main areas: market and trend insights, technology and process learning, nutrition and formula innovation, and immersive visits for practical exchanges [22][27]. - Participants will gain insights into the latest German industrial baking concepts, engage directly with experts, and take away actionable solutions for formula optimization and production management [27][29]. Group 4: Organizers and Brands - The summit is organized by Stenningredients, a global leader in functional food ingredients, and will showcase its three major brands: SternEnzym, DeutscheBack, and SternVitamin, each specializing in enzyme solutions, industrial baking, and nutritional fortification respectively [29][31].
【书籍专题 · 面包大全】意大利芝士烘饼
东京烘焙职业人· 2025-08-20 08:40
Core Viewpoint - The article provides a detailed recipe for making Italian cheese buns, highlighting the ingredients and step-by-step preparation process [2][3][6][8][9][13][16][17][20][23][24][28]. Ingredients Summary - The recipe includes high-gluten flour (350g), low-gluten flour (150g), salt (10g), dry yeast (6g), olive oil (20g), cheese powder (15g), tomato paste (12g), Italian mixed herbs (2g), and water (300g) [3]. Preparation Process Summary - Mix all ingredients until the dough is smooth and can stretch to form a membrane, then let it ferment at room temperature for 40 minutes [6]. - Divide the dough into 100g pieces and roll them into balls, allowing them to rest for 30 minutes [8][9]. - Roll out the dough, place cheese cubes inside, fold the dough over, and seal the edges [13][16][17]. - Roll out the dough again into a long shape and let it ferment at 30°C and 80% humidity for 20 minutes [20][24]. - Bake in the oven at 220°C for the top and 210°C for the bottom for 15 minutes [28].
最新招聘 | 深圳市麦轩食品招聘多个岗位
东京烘焙职业人· 2025-08-20 08:40
Company Overview - Shenzhen Maixuan Food Co., Ltd. originated from a bakery established in 1932 in Yuen Long, Hong Kong, and was officially registered in 2002 after being set up by the fourth generation of the Zhuang family in Shenzhen [4] - The company focuses on traditional Chinese festive foods and innovative pastries, including mooncakes, rice dumplings, and wedding cakes, and has obtained multiple food safety certifications such as ISO9001, ISO22000, and HACCP [4] - Maixuan is recognized as the largest mooncake producer in Shenzhen, with modern production bases covering an area of 72,000 to 76,000 square meters [4] - The brand "Maixuan" has received accolades such as "Shenzhen Old Brand" and "Guangdong Old Brand," and has won gold awards at the Shenzhen Mooncake Festival multiple times [4] Job Opportunities - The company is hiring for various positions, including Product Manager and Sales Director, with specific responsibilities and requirements outlined for each role [5][9] - The Product Manager role involves market research for festive products, product design and development, promotional material creation, and sales training [6] - The Sales Director position requires extensive experience in the food industry, particularly with international chain stores, and involves managing sales teams and developing sales strategies [9][11] Compensation and Benefits - The salary range for the Product Manager position is between 12,000 to 20,000 RMB per month, plus project-based bonuses, with benefits including social insurance and meals [8] - The Sales Director position offers a comprehensive monthly income of 40,000 to 70,000 RMB, along with similar benefits [9]
最新招聘 | 深圳市麦轩食品招聘多个岗位
东京烘焙职业人· 2025-08-19 08:33
Company Overview - Shenzhen Maixuan Food Co., Ltd. originated from a bakery established in 1932 in Yuen Long, Hong Kong, and was officially registered in 2002 after being set up by the fourth generation of the Zhuang family in Shenzhen [4] - The company focuses on traditional Chinese festive foods and innovative pastries, including mooncakes, rice dumplings, and wedding cakes, and has obtained multiple food safety certifications such as ISO9001, ISO22000, and HACCP [4] - Maixuan is recognized as the largest mooncake producer in Shenzhen, with modern production bases covering an area of 72,000 to 76,000 square meters [4] - The brand "Maixuan" has received accolades such as "Shenzhen Old Brand" and "Guangdong Old Brand," and has won gold awards at the Shenzhen Mooncake Festival multiple times [4] Job Opportunities - The company is hiring for various positions, including Product Manager and Sales Director, with specific responsibilities and requirements outlined for each role [5][9] - The Product Manager role involves market research for festive products, product design, promotional material creation, and sales training, requiring a bachelor's degree and at least three years of relevant experience [6][7] - The Sales Director position requires over ten years of experience in the food industry, with a focus on managing teams and developing sales strategies, offering a comprehensive monthly income of 40,000 to 70,000 [9][12] Compensation and Benefits - The Product Manager position offers a monthly salary ranging from 12,000 to 20,000, along with project-based bonuses and benefits including social insurance and housing [8] - The Sales Director role includes a competitive salary package with similar benefits, emphasizing the company's commitment to employee welfare [9][12] Location - The company's operations are based in the Songgang Street, Bantian District, Shenzhen, Guangdong Province [10]
有人靠水卖出高价!“面包与水”之间的秘密,经常被忽略!
东京烘焙职业人· 2025-08-19 08:33
Core Viewpoint - The article emphasizes the critical role of water in bread making, detailing how water content affects dough properties, fermentation, and the final quality of the bread [5][10][60]. Group 1: Importance of Water in Bread Making - Water enables the absorption of proteins in flour, forming gluten, which contributes to the dough's elasticity and workability [5]. - It facilitates the gelatinization of starch, making the dough more pliable [6]. - Water dissolves dry ingredients like salt, sugar, and yeast, essential for fermentation [6]. - Sufficient water supports yeast growth, allowing for better nutrient absorption and gas production during fermentation [6]. - Proper water content controls the dough's texture and temperature, impacting the final bread's softness and chewiness [7][8]. Group 2: Effects of Water Content on Bread Types - A water content below 60% is typical for bagels, which have a lower moisture level [11]. - Common breads like toast and sweet bread have a water content of around 65% [12]. - High water content (70-80%) is characteristic of hard breads like baguettes, resulting in larger air bubbles [13]. Group 3: Quality Implications of Water Content - Excessive water can lead to overly soft or sticky dough, while insufficient water results in hard, unmanageable dough [14][15]. - The right amount of water enhances the bread's texture, making it softer and more enjoyable [16]. - Proper hydration helps maintain the bread's freshness, while too much water can shorten its shelf life [17]. Group 4: Controlling Water Content - Water quantity should be determined based on the recipe, typically around 60-70% of the flour weight, with adjustments for flour quality and temperature [21]. - Different methods of adding water can help control moisture levels in the dough [22][23]. - Monitoring the dough's condition during preparation allows for real-time adjustments to water content [24]. Group 5: pH and Water Hardness - The ideal pH for water used in bread making is between 5.5 and 6.5, as it affects yeast activity and gluten properties [46]. - Water hardness, defined by mineral content, influences dough texture; hard water can create a firmer dough, while soft water may lead to overly slack dough [50][52]. - The optimal hardness for bread-making water is around 100 mg/L, enhancing gluten's adhesive properties [56]. Group 6: Conclusion - Understanding the role of water in bread making allows for adjustments in product type, process, and texture, leading to improved baking outcomes [61].
【书籍专题 · 面包大全】蔓越莓橙皮面包
东京烘焙职业人· 2025-08-19 08:33
Core Viewpoint - The article provides a detailed recipe for making cranberry orange peel bread, highlighting the ingredients and step-by-step process for preparation and baking [2][3][4]. Ingredients Summary - The recipe includes high-gluten flour (450g), rye flour (50g), salt (8g), sugar (60g), dry yeast (5g), milk powder (15g), butter (40g), cranberries (100g), and orange peel (25g) [3]. Preparation Process Summary - The dry ingredients (excluding butter, cranberries, and orange peel) are mixed with wet ingredients until smooth and elastic, followed by the addition of butter, cranberries, and orange peel [6]. - The dough is kneaded until it can stretch into a smooth membrane [7]. - The dough is fermented at 30°C for 60 minutes [9]. - The dough is divided into pieces of 300g each and shaped into rounds [11][12]. - The rounds are placed in circular paper molds and fermented again at 30°C and 80% humidity for 60 minutes [13]. - After fermentation, egg wash is applied, and a cross incision is made on the surface [18]. - The bread is baked in an oven at 180°C for the top and 210°C for the bottom for 23 minutes [19].
最新招聘 | 深圳市麦轩食品招聘多个岗位
东京烘焙职业人· 2025-08-18 08:33
Company Overview - Shenzhen Maixuan Food Co., Ltd. originated from a bakery established in 1932 in Yuen Long, Hong Kong, and was officially registered in 2002 after being set up by the fourth generation of the Zhuang family in Shenzhen [4] - The company focuses on traditional Chinese festive foods and innovative pastries, including mooncakes, rice dumplings, and wedding cakes, and has obtained multiple food safety certifications such as ISO9001, ISO22000, and HACCP [4] - Maixuan is recognized as the largest mooncake producer in Shenzhen, with modern production bases covering an area of 72,000 to 76,000 square meters [4] - The brand "Maixuan" has received accolades such as "Shenzhen Old Brand" and "Guangdong Old Brand," and has won gold awards at the Shenzhen Mooncake Festival [4] Recruitment Information - The company is currently hiring for various positions, including Product Manager and Sales Director, with specific responsibilities and requirements outlined for each role [5][9] - The Product Manager role involves market research for festive products, product design, promotional material creation, and sales training, requiring a bachelor's degree and at least three years of relevant experience [6][7] - The Sales Director position requires over ten years of experience in the food industry, with a focus on managing teams and developing sales strategies, offering a comprehensive monthly income of 40,000 to 70,000 [9][12] - Salary packages for the Product Manager range from 12,000 to 20,000 per month, including project bonuses and benefits such as social insurance and housing [8]
【书籍专题 · 面包大全】蜂蜜柚子茶吐司
东京烘焙职业人· 2025-08-18 08:33
Core Viewpoint - The article provides a detailed recipe for making Honey Grapefruit Tea Toast, highlighting the ingredients and step-by-step preparation process [2][3]. Ingredients Summary - Sweet dough: 900 grams [3] - Filling: - Honey grapefruit tea: 200 grams [3] - Egg wash: appropriate amount [3] - Candied orange peel: appropriate amount [3] - Mexican sauce: appropriate amount [3] Preparation Process Summary - Step 1: Divide the fermented dough into pieces of 450 grams each, roll them into balls, and let them rest for 20 minutes [5]. - Step 2: Roll out the dough [8]. - Step 3: Spread honey grapefruit tea evenly on the surface of the dough [9][12]. - Step 4: Fold the dough from both sides [13]. - Step 5: Fold in the opposite direction [14]. - Step 6: Roll the dough into a flower shape [19]. - Step 7: Place in a 450-gram toast mold and ferment at 30°C and 75% humidity for 60 minutes [20]. - Step 8: After fermentation, brush the surface with egg wash and sprinkle with orange peel [21]. - Step 9: Squeeze Mexican sauce on top [25]. - Step 10: Bake in the oven at 170°C for the upper heat and 210°C for the lower heat for 25 minutes [26].
【独家专访】辛一铜锣烧靠“日常感”撑起82家店:经历高峰、低谷后的蜕茧成蝶
东京烘焙职业人· 2025-08-18 08:33
Core Viewpoint - The article highlights the entrepreneurial journey of Dong Shuyuan, co-founder of "Xin Yi Copper Cake," emphasizing the importance of product specialization and brand standardization in the bakery industry. Group 1: Entrepreneurial Journey - Dong Shuyuan sold his rising bakery brand to start anew in Shanghai, focusing on a single product, the copper cake, which has now expanded to 82 stores nationwide [2][4]. - The initial experience of running a full-category bakery led to the realization of its limitations in scalability and standardization [5][24]. Group 2: Product Development and Innovation - The copper cake is positioned as a versatile product that can fit various meal occasions, with a focus on local seasonal ingredients for fillings [7][8]. - The development of fillings follows a principle of one-third innovation, one-third classic replication, and one-third experimental flavors, ensuring a balance between novelty and customer familiarity [16][17]. Group 3: Business Model and Strategy - The brand underwent a significant transformation after a period of rapid expansion, shifting to a model focused on high efficiency and low-cost franchising [24][30]. - The company emphasizes the importance of maintaining product quality and customer experience, with strict criteria for franchise partners to ensure operational stability [30][32]. Group 4: Market Positioning and Trends - The brand's high repurchase rate is attributed to its redefined positioning of copper cake as a meal alternative rather than just a dessert, aligning with current market trends [21][36]. - The company plans to innovate further by launching flagship stores and expanding filling types while maintaining a clear narrative about its product offerings [36][38].
【书籍专题 · 面包大全】番茄面包
东京烘焙职业人· 2025-08-17 08:33
Group 1 - The article discusses a recipe for making bread, highlighting the ingredients and their specific measurements [2][3] - The preparation process includes mixing dry and wet ingredients, allowing the dough to rise, and shaping it with fillings [5][6][12] - The baking instructions specify the temperature and time required for optimal results [22][25] Group 2 - The article features various topics related to the baking industry, including the opening of new bakeries and trends in consumer preferences [27] - It mentions the challenges faced by bakeries, such as closures, and what successful shops are doing to remain profitable [27] - The article also touches on innovative baking techniques and ingredients that are gaining popularity among bakers [28]