Core Viewpoint - The Chinese beauty industry is experiencing a significant transformation driven by strategic investments in cutting-edge technology and content-driven brands, indicating a shift towards a more integrated and innovative market structure [4][25][28]. Investment Trends - In the first nine months of 2025, Chinese beauty companies completed 13 investments/acquisitions, with disclosed amounts exceeding 5.5 billion RMB, accounting for nearly 60% of the industry's capital flow [4][6]. - Major funding is concentrated in a few leading projects, indicating a selective investment phase, with the top three projects totaling nearly 5.2 billion RMB [6]. - The focus on technology and raw materials is evident, with regenerative medicine and RNA technology becoming key investment areas [7][24]. Strategic Investments - Huaxi Biological's investment in Saintno Pharmaceutical is a prime example of the focus on small nucleic acid drugs, which have significant potential despite the company currently lacking product sales [7][12]. - Proya's investment in Huazhi Xiao aims to build a business ecosystem, leveraging the brand's influence among young consumers and its potential for overseas expansion [10][13]. International Comparison - International giants like L'Oréal and Unilever are also active in the beauty investment space, with L'Oréal completing eight investments and Unilever seven in the first nine months of the year [14][19]. - The investment logic of international players tends to favor acquiring mature brands, while Chinese companies emphasize strategic collaboration and investment in technology [23][24]. Future Outlook - The current investment trends suggest a restructuring of the Chinese beauty industry, moving towards a model supported by technology, content, and global asset integration [25][30]. - The capital influx is raising industry standards, potentially eliminating smaller players lacking differentiation while providing growth opportunities for niche and innovative brands [24][25]. - The evolving landscape indicates that the future of the global beauty industry may be significantly influenced by the capital dynamics within China, potentially leading to the emergence of new world-class beauty giants from the Chinese capital ecosystem [30].

Core Viewpoint - Longevity science is becoming a key focus for high-end beauty brands, with Estee Lauder leading the way in its industrialization and practical application, aiming to define the future rules of the longevity science industry [3][4][21]. Group 1: Industry Trends - The concept of longevity science is complex and multidisciplinary, with few successful industrialization cases in the industry [4]. - Estee Lauder has established itself as a pioneer in the field, launching the "Skin Rejuvenation Center" in major luxury markets in China, such as Beijing and Nanjing [4][12]. Group 2: Service Model - The "Skin Rejuvenation Center" offers a one-stop anti-aging service system, combining AI skin detection, advanced spa treatments, and personalized skin age reports, making longevity science accessible to consumers [6][9]. - The center's service model differs from traditional beauty services by focusing on root causes of skin aging through precise biological markers, transitioning from symptomatic to root cause treatment [9][12]. Group 3: Technological Integration - The integration of cutting-edge anti-aging technologies, such as light therapy and oxygen therapy, represents a systematic upgrade of beauty service frameworks, marking a significant milestone in the industrialization of longevity science [12][19]. - Estee Lauder's innovative ingredient technology, such as the color peptide technology, activates longevity genes and addresses multiple aspects of skin rejuvenation [16][18]. Group 4: Research and Development - Estee Lauder has established partnerships with top academic institutions, including Stanford University, to support foundational research in longevity science [22][23]. - The company has published over 20 research papers and holds 23 patents related to color peptide technology, demonstrating its commitment to advancing the field [25][26]. Group 5: Market Positioning - The launch of the "Skin Rejuvenation Center" allows consumers to experience the benefits of longevity science firsthand, bridging the gap between theoretical research and practical application [29]. - Estee Lauder's proactive approach in the longevity science sector is attracting other brands to participate, thereby validating the future potential of the beauty industry [29].

Core Viewpoint - The article discusses the transformation of hair care products through the introduction of high-performance peptide ingredients, specifically Pantene's new 3A peptide, which aims to address the low utilization of effective ingredients in hair care and meet consumer demands for deeper and more effective hair treatment [3][10][12]. Group 1: Industry Trends - The beauty industry is experiencing a trend where various categories, including body care and scalp care, are being influenced by the "skincare" approach, leading to a more scientific and precise evolution of product formulations [3][9]. - Despite advancements in skincare, the hair care category has been lagging due to a lack of significant breakthroughs in effective ingredients and core technologies [10][20]. Group 2: Pantene's Innovations - Pantene has launched the new "Peptide Bubble Mask" series, which incorporates high-activity peptide ingredients to enhance penetration and targeted repair in hair care [4][14]. - The introduction of 3A peptide marks a new cycle in hair care, allowing for deeper penetration and effective treatment of damaged hair [6][12]. Group 3: 3A Peptide Characteristics - The 3A peptide is a dipeptide composed of β-alanine and L-arginine, known for its high purity (98%), absorption capability, and effectiveness in combating oxidative damage and restructuring hair proteins [12][13]. - The molecular size of 3A peptide is approximately 226 Daltons, enabling it to penetrate deeply into the hair core and address root causes of hair issues [13][36]. Group 4: Product Development and Consumer Feedback - Pantene's new products, including the "Deep Water Bubble Mask" and "Peptide Shampoo," have undergone significant upgrades to enhance their effectiveness and consumer satisfaction, with over 90% of testers reporting high satisfaction with the new formulations [14][18]. - The products are designed to provide immediate improvements for severely damaged hair while also promoting long-term health for both hair and scalp [20][36]. Group 5: Research and Development - Pantene's commitment to scientific research is evident in its collaboration with top experts, including Nobel laureates, to validate the efficacy of the 3A peptide in hair care [26][31]. - Advanced technologies, such as fluorescence lifetime imaging, have been employed to assess the penetration and effectiveness of the 3A peptide in hair strands, marking a significant advancement in hair care research [33][34].

Core Viewpoint - The high-end skincare industry is facing significant challenges as consumers increasingly compare the value of expensive skincare products with medical beauty treatments, leading to a shift in spending preferences [3][4]. Group 1: Price Competition - A price war is intensifying in the medical beauty sector, with many institutions lowering prices to attract customers, resulting in a significant drop in treatment costs [8][10]. - Platforms like Meituan and JD are actively promoting medical beauty services, contributing to a downward trend in pricing and making services more accessible [10][12]. Group 2: Changing Consumer Demographics - The consumer base for medical beauty is becoming younger, with the post-95 and post-00 generations emerging as the main spending force, while the average spending per visit has decreased by 10% in 2024 [12][14]. - The shift towards more affordable medical beauty options is increasingly appealing to younger consumers, who are prioritizing cost-effective skincare solutions [12][18]. Group 3: Market Competition and Mergers - Competition among medical beauty companies is intensifying, with a focus on mergers and acquisition of agency rights, indicating a period of expansion in the market [13][14]. - The medical beauty market is projected to grow rapidly, reaching nearly 370 billion by 2025, with a compound annual growth rate of 17.4% since 2020 [14][18]. Group 4: Impact on High-End Skincare Brands - High-end skincare brands are losing market share, with over 20 billion in revenue lost over the past 4-5 years, as consumers question the value of premium products [14][16]. - The spending patterns of high-end beauty consumers are shifting, with entry-level and some mid-tier consumers moving towards medical beauty options, impacting the traditional luxury skincare market [16][18]. Group 5: Consumer Preferences and Decision-Making - Consumers are increasingly favoring medical beauty treatments that offer immediate results and scientific backing over traditional high-end skincare products that rely on emotional branding [23][24]. - The demand for effective and affordable medical beauty solutions is reshaping consumer decision-making, leading to a preference for treatments that provide better cost-effectiveness [23][24]. Group 6: Strategies of High-End Brands - High-end skincare brands are exploring new strategies, including enhancing product technology and integrating medical beauty channels to capture a share of the growing market [24][30]. - Some brands are adopting a differentiated approach, focusing on unique value propositions and exclusive services to retain high-net-worth customers [32][36].

Core Viewpoint - The recent regulatory movement in the pharmaceutical sector, particularly the classification of exosomes as advanced therapy medicinal products (ATMP), has significant implications for the beauty industry, especially in the development of skincare products utilizing exosomes [3][5][31]. Regulatory Developments - In July 2023, the National Medical Products Administration (NMPA) released guidelines that clarify the classification of cell therapy products, officially categorizing exosomes as drugs [3][5]. - This regulatory clarity resolves previous ambiguities regarding the status of stem cells and exosomes, which are now recognized as pharmaceutical products [5][31]. Industry Trends - Over 17 beauty-related companies, including major players like L'Oréal and Estée Lauder, are actively exploring the potential of exosomes in skincare, indicating a growing trend towards innovative beauty solutions [5][17]. - Exosomes are gaining attention for their unique properties, such as promoting skin rejuvenation and anti-aging effects, which are increasingly being recognized in the beauty industry [9][13]. Scientific Background - Exosomes are small vesicles secreted by cells, containing proteins and nucleic acids, and are involved in intercellular communication [7][8]. - The scientific foundation for exosome research has been bolstered by Nobel Prize-winning discoveries related to cell communication and gene regulation [8][9]. Market Potential - The market for exosome-related skincare products is expanding, with significant sales growth observed on platforms like Douyin, where sales reached 1.646 billion yuan in the first half of 2025, marking a year-on-year increase of 359.8% [25][27]. - The average price of exosome-related skincare products on Douyin was 371.46 yuan, indicating a premium positioning in the market [25]. Challenges Ahead - Despite the promising potential, the beauty industry faces challenges related to regulatory compliance, as current regulations in China do not recognize exosomes as valid cosmetic ingredients [29][30]. - There is also a need for clearer technical standards and clinical evidence to support the efficacy and safety of exosome-based products [32][33].

Core Viewpoint - The concept of "home beauty" is gaining traction, leading to explosive growth in the home beauty device market, particularly in the "tightening and anti-aging" skincare demand, where beauty devices rank first in consumer interest [3][4]. Market Growth and Challenges - The home beauty device market is experiencing rapid growth, with the home water light segment projected to achieve a compound annual growth rate of 35% by 2024, becoming a significant trend in the medical beauty market [3][4]. - Despite this growth, the industry faces challenges such as inconsistent product effectiveness, consumer misconceptions, and a lack of established industry standards [3][4]. Industry Initiatives - Jmoon, a leading brand in the home beauty device sector, recently held a satellite conference titled "Home Water Light Opens a New Era of Skincare," in collaboration with the Chinese Association of Plastic and Aesthetic Surgery, to initiate a project on the standardization and development of home water light technology [4][6]. - This conference marks a critical turning point for the home water light segment, transitioning from "disorderly growth" to "standardized advancement" [6]. Market Dynamics - The water light product segment has become a core growth engine in the beauty industry, with the market size for water light needles in China projected to grow from 7.376 billion yuan in 2019 to 18.576 billion yuan by 2024, maintaining a double-digit growth rate [7]. - Water light treatments account for 32.4% of non-surgical medical beauty projects, significantly surpassing other treatments like laser rejuvenation (19.8%) and hyaluronic acid fillers (15.3%) [9]. Consumer Pain Points - The water light needle market faces three main pain points: invasive risks leading to skin sensitivity and infections, high treatment costs, and significant time commitments for consumers [9][10]. - The emerging home water light segment aims to address these issues by utilizing beauty devices and microneedle rollers to deliver nutrients like hyaluronic acid and collagen into the dermis, offering a non-invasive, convenient, and cost-effective skincare solution [9][10]. Technological Innovations - Jmoon is expanding its presence in the home water light segment, leveraging long-term technological accumulation and industry responsibility to innovate rather than follow trends [10][11]. - The brand has developed a home water light beauty device that incorporates pioneering transdermal technology, achieving a balance of medical-grade efficacy, home-use safety, and daily convenience [11][13]. Clinical Validation - The effectiveness and safety of Jmoon's water light device have been clinically validated, with studies showing significant improvements in skin conditions without adverse reactions [18][20]. - The device employs three core transdermal technologies—negative pressure, pulsed electric, and nano small molecule technologies—to enhance nutrient absorption and achieve medical-grade results at home [14][15]. Future Directions - The home beauty device industry faces challenges such as a lack of standards, insufficient technological innovation, and intense but disorganized competition [21]. - Jmoon, as a leading brand, is committed to addressing these challenges by collaborating with industry experts to establish standards and promote the safe and effective use of home water light technology [22][24]. - The recent conference and the launch of the "Home Water Light Technology Standardization and Development Research" project signify a collective effort to guide the future of the home water light segment towards a more regulated and innovative landscape [22][25].

Core Viewpoint - The Chinese fragrance market is undergoing significant changes, characterized by the rise of the "scent economy," the integration of fragrance into various personal care products, and the transformation of retail spaces into cultural and emotional connection hubs [3][4][14]. Group 1: Market Evolution - The 2025 China Fragrance Industry White Paper reflects the evolution of the fragrance market, highlighting a shift from "niche luxury" to "value resonance consumption" [4][7]. - The fragrance market in China is projected to grow at a compound annual growth rate (CAGR) of 8%, with an expected market size exceeding 33.9 billion yuan by 2028 [7][14]. - The growth drivers are changing, with emotional value and emotional connection becoming key factors for consumers [7][14]. Group 2: Channel Transformation - The relationship between online and offline channels has evolved from competition to dynamic coexistence, with online sales accounting for 34% of the fragrance market and expected to grow at an 11% CAGR [15][19]. - Offline channels are not declining; instead, they are experiencing growth, with fragrance being the only beauty category to show continuous positive growth in recent years [19][21]. - The future of channels will be characterized by a deep integration of offline experiences and online content, creating a seamless consumer journey from discovery to purchase [21][24]. Group 3: Consumer Demographics - New consumer segments are emerging, particularly in lower-tier cities and among male consumers, who are increasingly adopting fragrance usage for personal enjoyment rather than just for gifting [26][27]. - Over 40% of consumers select fragrances based on specific scenarios, indicating a shift from viewing fragrance as a luxury to a daily necessity [27][29]. Group 4: Product Category Changes - The boundaries of fragrance categories are dissolving, with fragrances now permeating personal care, home, automotive, and wearable products, evolving into a "holistic scent solution" [29][30]. - 63% of consumers use home fragrance products, reflecting a growing demand for scent in daily life [29][30]. Group 5: Strategic Responses - The company is focusing on long-term partnerships and brand education, emphasizing the importance of emotional value and cultural identity in marketing [34][36]. - A multi-dimensional approach is being adopted, including enhancing offline experiences, optimizing online operations, and fostering a fully integrated channel strategy [37][38]. - The company is leveraging technology and cultural storytelling to drive its marketing efforts, aiming to reshape brand value and consumer engagement [39][42].

Core Viewpoint - The 2025 China Fragrance, Flavor, and Cosmetics Industry Annual Conference and Boutique Expo (2025 CAME) will be held from September 25 to 27, 2025, at the Nanjing Yangtze River International Conference Center, providing opportunities for industry leaders to engage and explore high-value business collaborations [3]. Group 1: Event Details - The event will feature the latest trends in the fragrance and cosmetics market, showcasing innovative products across the entire industry chain [3]. - Attendees will have the chance to interact with decision-makers and technical experts from leading companies in the industry [3]. - Special activities will include on-site exhibitions and opportunities to receive gifts by visiting designated booths [3]. Group 2: Gift Distribution - Various brands will distribute gifts at their respective booths during the event, with specific quantities and products listed for each brand [4][7][8][11][14][17][20][23][26][28][30][33][34][36][38][42]. - For example, Shanghai Fenghua will distribute 300 travel-sized products, while Guangzhou Marubi will offer 200 samples of their skincare products [7][8]. - The distribution will occur from September 25 to 27, with some brands having specific time slots for gift distribution [18][23][26].

重磅嘉宾 CA FFC 中国工程院院士 江南大学教授 博士生导师 校学术委员会主任 江南大学未来食品科学中心首席科学家 年 会 简 介 2025年中国香料香精化妆品行业年会暨精品博览会 将于9月25 -27日在江苏南京召开。大会以 为主题，坚持 标准，突出"专业化、精品化、国际化"特色， 汇聚国内外知名企业、专家学者和行业精英，搭建"产学研销"深度融合的交流与合作平台，助力中 国香妆产业打造全球创新高地，培养新质生产力。 扫描上方二维码立即报名 嘉宾简介 陈坚，中国工程院院士，江南大学教授、博士生导师、校学术 委员会主任、江南大学未来食品科学中心首席科学家。长期从 事发酵工程和食品生物技术的研究和教学。 获国家技术发明二等奖2项、国家科技进步二等奖2项、何梁 何利基金科学与技术创新奖、中国专利奖金奖。担任国家 "973"项目首席科学家、获国家杰出青年基金。 兼任中国工程院环境与轻纺工程学部副主任、国务院学位委员 会轻工技术与工程学科评议组召集人、教育部科技委农林学部 常务副主任、中国生物工程学会副理事长、中国食品科学技术 学会副理事长、中国生物工程学会副理事长、Food Bioscience主编、国际食品科学 ...

" 过去行业里讲成分、讲故事，如今真正拼的是科研定生死。 " 一位化妆品行业研发负责人如此评价当前国货美妆的竞争态势。正如芯片之于智能手机， 核 心原料与底层技术，正成为化妆品行业最为激烈的"隐形战场"。 在这条高壁垒的赛道上，以"光甘草定"切入美白赛道的中国护肤品牌谷雨，正以一系列扎实的 科研进展，刷新我们对它的认知： 今年5月，谷雨 完成行业首个自研新原料"稀有人参皂苷CK" 的备案 ；7月，其在影响因子5 . 6的国际期刊《Co ll o i d s a n d Su rf a c e s B: Bi o i n t e rf a c e s》上发表关于极光甘草的机理研究论 文；随后，两项稀有人参皂苷CK核心发明专利获国家知识产权局正式授权。 谷雨稀有人参皂苷CK核心发明专利 提起谷雨，很多人第一反应是"光甘草定"。 2 0 0 7年，谷雨品牌尚未成立，但创始团队前瞻性地成立了护肤实验室。彼时，当多数国货还 在 原 料 、 配 方 、 包 装 上 对 标 国 际 品 牌 时 ， 谷 雨 的 创 始 团 队 却 选 择 走 一 条 " 逆 风 " 的 路 ： 从人 参、甘草等承载中华五千年文化的草本瑰宝中 ...