Core Insights - The automotive industry in mainland China is experiencing a significant divergence in sales performance as major car manufacturers report their November sales figures, with the impact of the "two new" policies fading and sales growth slowing down or even declining [1][2][3] Group 1: Sales Performance - Geely Automobile reported November sales of 310,000 units, a year-on-year increase of 24% and a month-on-month increase of 1%, with a cumulative total of 2.79 million units for the first eleven months, representing a 42% year-on-year increase [1] - Leap Motor achieved over 70,000 units in November, maintaining a year-on-year growth of 75%, with a cumulative delivery of 536,000 units for the first eleven months, up 113% year-on-year [2] - Xiaomi Automobile delivered over 40,000 units in November, maintaining this level for three consecutive months, and is expected to exceed its annual target of 350,000 units by the third week of December [3] Group 2: New Energy Vehicles - Geely's new energy vehicle sales reached 188,000 units in November, a year-on-year increase of 53%, with a penetration rate exceeding 60% [1] - Leap Motor's B and C series vehicles are seeing increased deliveries, with the A10 model recently unveiled at the Guangzhou International Auto Show [2] - The "Five Realms" product matrix of Chery Automobile has been completed, indicating strong future performance potential [2] Group 3: Competitive Landscape - Ideal Auto's November deliveries were 33,000 units, a year-on-year decrease of 32%, with cumulative deliveries for the first eleven months at 362,000 units, down 18% year-on-year [3] - NIO's November sales were 36,000 units, a year-on-year increase of 76%, but cumulative deliveries for the first eleven months were only 278,000 units, indicating challenges in meeting year-end targets [3] - The overall industry is facing a challenging environment with regulatory pressures and the withdrawal of subsidies, limiting the potential for significant changes in market structure in December [3]

Core Viewpoint - The automotive market is experiencing a significant shift in sales dynamics as major car manufacturers report their November sales figures, with a notable decline in the "tail-end" effect compared to previous years. The exit of subsidy policies is leading to a slowdown in sales growth, making it challenging for companies to balance sales and profitability during the year-end push [1][2]. Group 1: Sales Performance - BYD (002594) achieved sales of 480,000 units in November, a month-on-month increase of 9%, with domestic sales at 348,000 units. Cumulative sales from January to November reached 4.182 million units, reflecting an 11% year-on-year increase. Notably, overseas exports exceeded 130,000 units, marking a nearly 300% year-on-year increase [2]. - Geely Automobile (00175) reported November sales of 310,000 units, a year-on-year increase of 24% and a month-on-month increase of 1%. Cumulative sales for the first eleven months reached 2.79 million units, a 42% year-on-year increase, positioning the company to meet its annual target of 3 million units [2]. - New energy vehicle sales for Geely in November reached 188,000 units, a year-on-year increase of 53%, with a penetration rate exceeding 60% [2]. Group 2: Emerging Players - Leap Motor (09863) sold over 70,000 units in November, a year-on-year increase of 75%, maintaining a steady performance. Cumulative deliveries for the first eleven months reached 536,000 units, a 113% year-on-year increase, surpassing its annual target of 500,000 units [3]. - Hongmeng Zhixing delivered 82,000 units in November, a year-on-year increase of 90%, with strong demand for its models [3]. - Xiaomi Automobile delivered over 40,000 units in November, maintaining this level for three consecutive months, and is expected to exceed its annual target of 350,000 units [3]. Group 3: Competitive Landscape - Li Auto (02015) delivered 33,000 units in November, a year-on-year decrease of 32%, with cumulative deliveries of 362,000 units, an 18% year-on-year decline [4]. - Xpeng Motors (09868) delivered 37,000 units in November, a year-on-year increase of 19%, with cumulative deliveries of 392,000 units, reflecting a 156% year-on-year increase [4]. - NIO (09866) reported November sales of 36,000 units, a year-on-year increase of 76%, with cumulative deliveries of 278,000 units from January to November [4].

Core Viewpoint - Haitong International initiates coverage on Zhihu-W (02390) with an "Outperform" rating, setting a target price of HKD 14.8 based on a projected price-to-sales ratio of 1.2x for the fiscal year 2025 [1] Group 1: Company Analysis - The integration of generative AI in Zhihu's Q&A expansion, personalized recommendations, and advertising creative generation is expected to enhance both content supply and commercial conversion efficiency, providing new monetization flexibility [1] - Zhihu's unique positioning in the Q&A community, combined with the benefits from large models and ample cash reserves, is viewed positively [1] - The management has committed to returning value to shareholders, having repurchased USD 66.5 million worth of shares in the first nine months of 2025 [1]

Core Viewpoint - Haitong International initiates coverage on Zhihu-W (02390) with an "Outperform" rating, setting a target price of HKD 14.8 based on a projected price-to-sales ratio of 1.2x for the fiscal year 2025 [1] Group 1: Company Analysis - The integration of generative AI in Zhihu's Q&A expansion, personalized recommendations, and advertising creativity is expected to enhance both content supply and commercial conversion efficiency, providing new monetization flexibility [1] - Zhihu's unique positioning in the Q&A community, combined with the benefits from large models and ample cash reserves, is viewed positively [1] - The management has committed to returning value to shareholders, having repurchased USD 6.65 million in the first nine months of 2025 [1]

Core Viewpoint - Haitong International initiates coverage on Huazhu Group with an "Outperform" rating and a target price of HKD 41, highlighting the company's leadership in the Chinese hotel chain market and its effective multi-brand strategy [1] Group 1: Company Performance - Huazhu Group is the market leader in the Chinese hotel chain sector, benefiting from an increase in the chain rate of the hotel industry, with its room night volume ranking in the top tier [1] - The company employs a multi-brand matrix and membership system, which, combined with efficient team execution, has led to a continuous increase in market share [1] - The proportion of mid-range hotels is significant, providing resilience, while the increase in the proportion of mid-to-high-end hotels further supports the growth in overall revenue per available room (RevPAR) [1] Group 2: Business Model and Strategy - The company is transitioning towards a high-margin, asset-light franchise model, closing low-quality stores, which is expected to lead to sustained profit margin improvements [1] - The forecast for the fourth quarter includes a net addition of 234 hotels, with a total hotel count projected to reach 12,814 by 2025 [1] - The company is committed to its long-term goal of 20,000 stores by 2030, aiming for a 15% market share [1] Group 3: Financial Projections - Haitong International predicts adjusted EBITDA for the next two years to be RMB 7.94 billion and RMB 9.13 billion, respectively, with adjusted EBITDA margins expected to increase by 5 percentage points and 3 percentage points year-on-year [1]

Core Viewpoint - Haitong International initiates coverage on Zhihu with an "outperform" rating, projecting a target price of HKD 14.8 based on a price-to-sales ratio of 1.2 times for the fiscal year 2025 [1] Group 1: Financial Projections - The firm forecasts Zhihu's total revenue for Q4 2025 to be RMB 640 million and for the entire fiscal year 2025 to reach RMB 2.75 billion [1] - The management has committed to continuous shareholder returns, having repurchased USD 66.5 million worth of shares in the first nine months of 2025 [1] Group 2: Business Strategy and Opportunities - The integration of generative AI in various scenarios such as Q&A expansion, personalized recommendations, and advertising creativity is expected to enhance both content supply and commercial conversion efficiency [1] - The company is well-positioned in the Q&A community, benefiting from the large model dividend and ample cash reserves [1]

报告指，百度本季度首次披露AI驱动的新业务收入，合计按年增长50%，占百度核心业务收入39%。另 外，11月25日，百度发布设立技术研发组织相关公告，新设基础模型研发部，负责研发高智能可扩展的 通用人工智能大模型，并新设应用模型研发部，负责业务应用场景需要的专精模型调优和探索，均向百 度CEO李彦宏汇报，公司未来将继续深度挖掘AI相关业务。该行认为这将帮助百度加速AI产品的货币 化进程。 海通国际发表报告，随着AI技术浪潮从探索逐步走向规模化落地，百度作为国内全栈布局的AI领导者 之一，其战略定位与商业化前景值得重点关注，因此对其展开首次覆盖，予其"优于大市"评级，H股目 标价171港元。 ...

海通国际发表报告，首次覆盖微博，考虑到微博用户及时长基本盘已稳固，平台已进入稳态发展阶段， 增速趋于平稳，相较其他可比互联网公司处于低位。基于此给予其低于行业平均的估值倍数，即2026财 年市盈率8倍，H股目标价107港元，评级"跑赢大市"。报告指，微博第三季业绩喜忧参半，总营收4.4亿 美元，按年下降5%，按季下降1%，与10月下旬被下调后市场预期持平。在线广告收入按美元计按年下 降6%，人民币口径按年下降5%；增值服务收入6690万美元，按年增加2%。经调整净利润1.1亿美元， 超预期3%，调整后净利率比市场预期高1个百分点；经调整营业利润率为30%，按季和按年均下滑6个 百分点。 ...

Core Viewpoint - Haotong International initiates coverage on Boss Zhipin (02076) with an "Outperform" rating and a target price of HKD 105, highlighting its unique business model in China's online recruitment sector and the potential of GAI technology to strengthen its leading position [1] Group 1: User Growth and Market Position - The company continues to see growth in new user numbers, with an average monthly active users (MAU) of 63.8 million as of Q3 2025, representing a year-on-year increase of 10% and a quarter-on-quarter increase of 0.3% [1] - The total number of paid enterprise users increased by 13.3% year-on-year and 4.6% quarter-on-quarter, reaching 6.8 million by the end of Q3 2025 [1] - Boss Zhipin's daily active user (DAU) market share reached 43%, which is double that of the second competitor, indicating a strong market position [1] Group 2: Industry Supply and Demand Dynamics - In Q3, the company experienced its first instance in nearly three years where the average daily active users of enterprise clients outpaced that of job seekers, signaling a performance turning point [2] - Revenue from blue-collar business continues to outperform the overall platform, while the white-collar segment sees increased participation from small and medium enterprises [2] - The growth rate of new job postings in the white-collar sector has exceeded that of the same period in 2023, suggesting a positive trend for Q4 [2] Group 3: Operational Efficiency and Profitability - The company has improved operational efficiency, with estimated non-GAAP costs and operating expenses reduced by RMB 152 million in Q3, leading to an operating profit margin of 42% [3] - The company is expected to maintain prudent expense control and efficiency measures, with profit margins in Q4 projected to remain stable compared to Q3, and an overall improvement in profit margins anticipated for 2025 [3] Group 4: AI Business Development - The AI job-seeking assistant has been fully launched, resulting in a significant increase in user interaction rates [4] - The AI communication assistant has been integrated into existing commercial products, enhancing the average two-way conversion rate by 7% [4] - The company is cautiously exploring diversified AI management services and bulk recruitment solutions targeting high-end white-collar, gold-collar, and blue-collar sectors, with initial benefits being realized [4]

智通财经APP获悉，海通国际发布研报称，首次覆盖，给予微博-SW(09898)"优于大市"评级，目标价每 股107港元，主要考虑到微博用户及时长基本盘已稳固，平台已进入稳态发展阶段，增速趋于平稳，相 较其他可比互联网公司处于低位。 微博是中国领先的社交媒体平台，在社交媒体平台中具有独特的地位(庞大的用户群，充足的社交关系 资源，实时的、裂变式的信息传播模式，丰富的营销资源和名人效应),能品效合一营销解决方案效率 高，是企业不可或缺的广告购买渠道。另外，该行认为生成式AI技术在微博内容创作、精准投放及热 点发现等场景的应用，未来将进一步提升平台变现效率。 3Q25业绩喜忧参半 总营收4.4亿美元(同比下降5%/环比下降1%)，与10月下旬被下调后的彭博一致预期持平。在线广告收入 按美元计同比下降6%，人民币口径同比下降5%;增值服务收入6,690万美元，同比增加2%。调整后净利 润1.1亿美元，超预期3%，调整后净利率比彭博一致预期高1个百分点;调整后营业利润率为30%，环比/ 同比均下滑6个百分点。 Q4广告温和复苏，2026年收入可见性目前较低，但不改其营销的独特性 三季度电商、汽车板块表现韧性，游戏、3C ...