Investment Rating - The report indicates a positive investment outlook for the high-end real estate market, particularly in first-tier cities like Shanghai, which continues to lead in sales performance [3][7]. Core Insights - The report highlights that despite a general downturn in the real estate market, luxury properties are experiencing a unique surge, with several projects achieving sales exceeding 10 billion yuan, reflecting a growing consensus on the value of "certainty" in asset allocation during uncertain times [3][11]. - The luxury market is characterized by a significant demand for properties priced over 10 million yuan, with 21 out of the top 30 projects achieving this threshold, indicating a shift towards higher-value transactions [13][19]. Summary by Sections Market Dynamics - The top 30 projects in key cities are predominantly led by state-owned enterprises, with about 80% of these projects being developed by such entities, showcasing a trend towards collaborative development to mitigate risks [12]. - Shanghai dominates the luxury market, accounting for 13 out of the 30 top projects, with a notable resilience in high-end demand despite overall market adjustments [7][11]. Sales Performance - In 2025, the luxury segment showed a mere 2% decline in transaction volume for properties priced over 10 million yuan, while overall new residential sales in 25 key cities dropped by 22% [7][11]. - The report notes that the average price for luxury properties has crossed the 100,000 yuan per square meter mark, with several projects exceeding 150,000 yuan per square meter [13][19]. Consumer Preferences - High-net-worth individuals are increasingly prioritizing properties that offer unique locations, quality services, and features that meet their evolving needs, such as efficient space utilization and enhanced living experiences [14][16]. - The integration of cultural elements and advanced technology in property design is becoming essential to appeal to affluent buyers, reflecting a shift in consumer expectations towards lifestyle and identity [17][18]. Future Trends - The report anticipates a long-term trend of market differentiation, where high-end properties will continue to thrive due to their perceived value and certainty, while ordinary residential markets may face ongoing challenges [19].

Core Insights - The real estate market continues to face downward pressure, with all 70 cities experiencing a decline in second-hand housing prices for four consecutive months, indicating a "catch-up" phenomenon in first-tier cities [9][19] - The average year-on-year decline in new housing prices across 70 cities in 2025 was 3.8%, which is less than the 4.5% decline in 2024, marking three consecutive years of decline [4][12] - The average year-on-year decline in second-hand housing prices was 6.3% in 2025, also less than the 7.4% decline in 2024, indicating a persistent downward trend for four years [4][12] Real Estate Market Performance - In December 2025, new home prices in 70 major cities fell by 0.4% month-on-month, while second-hand home prices decreased by 0.7%, maintaining the same rate of decline as in November [4][12] - The total sales area in December was 93.99 million square meters, with a year-on-year decline of 15.6%, showing a slight improvement from the previous month's decline of 17.3% [12][13] - The total investment in real estate development in December was 419.7 billion yuan, with a year-on-year decline of 35.8%, marking the largest single-month decline since 2000 [16][19] Housing Price Trends - In first-tier cities, new home prices fell by 0.3% month-on-month in December, with Shanghai showing a slight increase of 0.2%, while Beijing, Shenzhen, and Guangzhou experienced varying declines [5][9] - The average year-on-year decline in new home prices in first-tier cities was 1.8% in 2025, a reduction of 1.4 percentage points compared to 2024 [5][9] - Second-hand home prices in first-tier cities fell by 0.9% month-on-month in December, with an average year-on-year decline of 4.2% [5][9] Investment Recommendations - The report suggests focusing on three main lines: stable companies with high sales and land reserve ratios in core cities, smaller companies that have made significant breakthroughs in sales and land acquisition since 2024, and commercial real estate companies exploring new consumption scenarios [10][20] - Companies such as China Resources Land, Binjiang Group, and China Merchants Shekou are highlighted for their strong market positions [10][20] - The report anticipates potential policy adjustments by the end of Q1 2026, which could help stabilize the market [9][19]

[Table_Page] 跟踪研究|房地产Ⅱ 证券研究报告 | & 海 外 】 华 润 置 地 | [Table_Title] 【 广 发 地 产 | | --- | --- | | （01109.HK） | | 销售稳居前三，购物中心租金双位数增长 [Table_Summary] 核心观点： | [Table_ 单位 Finance] :人民币百万元 | | 2023A | 2024A | 2025E | 2026E | 2027E | | --- | --- | --- | --- | --- | --- | --- | | 主营收入 | | 251,137 | 278,799 | 253,683 | 201,380 | 202,297 | | 增长率（ ） | % | 21.3% | 11.0% | -9.0% | -20.6% | 0.5% | | EBITDA | | 69,277 | 62,552 | 52,442 | 49,122 | 53,315 | | 归母净利润 | | 31,365 | 25,577 | 24,024 | 24,233 | 26,599 | | 增长率（ ） | % | ...

企查查APP显示，近日，泉州润晋房地产开发有限公司成立，法定代表人为高昕冉，注册资本为12亿 元，经营范围包含：房地产开发经营；物业管理。企查查股权穿透显示，该公司由华润置地控股有限公 司全资子公司泉州润投房地产开发有限公司、泉州城建集团和悦地产有限公司共同持股。 （原标题：华润置地、泉州国资成立房地产开发公司，注册资本12亿） ...

Group 1 - The core viewpoint of the news highlights a positive trend in the Hong Kong real estate sector, with most property stocks experiencing gains, indicating a recovery in the market [1] - The Minister of Housing and Urban-Rural Development, Ni Hong, emphasized three key areas for urban renewal this year: the renovation of old urban communities, the promotion of complete community construction, and the transformation of small public spaces in cities [1] - The government aims to stabilize the real estate market by implementing targeted policies and supporting reasonable financing needs of property companies, as well as addressing the housing demands of residents [1] Group 2 - In the secondary housing market, major cities are showing signs of recovery, with first-tier and strong second-tier cities experiencing increased activity [1] - Data from monitoring agencies indicate that the transaction volume in Beijing, Shanghai, and Shenzhen is improving, with Shanghai's second-hand housing listings decreasing for nine consecutive months, leading to a more balanced supply-demand relationship [1]

Group 1 - The core viewpoint of the news highlights a positive trend in the Hong Kong real estate stocks, with several companies experiencing significant gains, indicating a recovery in the market [1] - The Minister of Housing and Urban-Rural Development, Ni Hong, emphasized three key areas for urban renewal this year: the renovation of old urban communities, the promotion of complete community construction, and the transformation of small public spaces [1] - The government aims to stabilize the real estate market by implementing targeted policies and supporting reasonable financing needs of real estate companies, as well as addressing the housing demands of residents [1] Group 2 - In the secondary housing market, major cities like Beijing, Shanghai, and Shenzhen are showing signs of recovery, with a notable decrease in the number of listings in Shanghai for nine consecutive months, leading to a more balanced supply-demand relationship [1] - Specific stock performance includes China Jinmao rising by 4.4%, Greentown China by 4%, Zhongliang Holdings by over 3%, and New City Development by 1.8%, among others, indicating a general upward trend in the sector [2]

Core Insights - In 2025, the total area of residential land transactions in 100 cities decreased by 14.2% year-on-year, while the average transaction price per square meter increased by 3.4% [4] - The top three companies in terms of newly added land reserve value in 2025 were China Overseas Land & Investment (CNY 99.1 billion), China Resources Land (CNY 79.1 billion), and Poly Developments (CNY 78.7 billion) [5] - The core 30 cities accounted for 43% of the total area of residential land transactions in 100 cities and 72% of the total transaction value [7] Summary by Sections Residential Land Transactions - In 2025, the total area of residential land transactions in 100 cities was 320 million square meters, with a year-on-year decrease of 14.2%. The average transaction price was CNY 5,605 per square meter, reflecting a year-on-year increase of 3.4% [4] - For first-tier cities, the supply of residential land was 10.77 million square meters, down 31.2% year-on-year, with a transaction area of 9.66 million square meters, down 29.3% year-on-year, and an average price of CNY 35,203 per square meter, up 18.6% year-on-year [4] - In second-tier cities, the supply was 149 million square meters, down 4.5% year-on-year, with a transaction area of 125 million square meters, down 1.0% year-on-year, and an average price of CNY 6,420 per square meter, up 3.2% year-on-year [4] - In third-tier cities, the supply was 215 million square meters, down 24.9% year-on-year, with a transaction area of 185 million square meters, down 20.5% year-on-year, and an average price of CNY 3,509 per square meter, down 1.6% year-on-year [4] New Land Reserves - The companies with the largest newly added land reserves in terms of value in 2025 were China Overseas Land & Investment (CNY 99.1 billion), China Resources Land (CNY 79.1 billion), and Poly Developments (CNY 78.7 billion) [5] - The companies with the largest newly added land reserves in terms of area were China Overseas Land & Investment (5.11 million square meters), Poly Developments (4.56 million square meters), and China Merchants Shekou (3.32 million square meters) [5] Core 30 Cities Performance - In December 2025, the core 30 cities saw 558 land transactions, with a total area of 39.32 million square meters, down 16.4% year-on-year, and a total transaction value of CNY 231.8 billion, down 32.5% year-on-year [6] - For the entire year of 2025, the core 30 cities had 1,970 land transactions, with a total area of 137 million square meters, down 8.7% year-on-year, and a total transaction value of CNY 1.29 trillion, down 2.8% year-on-year [6] - The average transaction price in the core 30 cities was CNY 9,404 per square meter, reflecting a year-on-year increase of 6.4% [6] - The overall premium rate for land transactions in the core 30 cities was 8.1%, up 2.9 percentage points year-on-year [6]

证 券 研 究 报 告 房地产行业周报（2026 年第 3 周） 首开集团发行 7.5 亿私募债，1 月至今 11 城 推荐（维持） 二手房成交同比增长 19% 行业研究 房地产 2026 年 01 月 21 日 华创证券研究所 证券分析师：单戈 邮箱：shange@hcyjs.com 执业编号：S0360522110001 证券分析师：许常捷 邮箱：xuchangjie@hcyjs.com 执业编号：S0360525030002 证券分析师：杨航 证监会审核华创证券投资咨询业务资格批文号：证监许可（2009）1210 号 邮箱：yanghang@hcyjs.com 执业编号：S0360525090001 行业基本数据 | | | 占比% | | --- | --- | --- | | 股票家数(只) | 107 | 0.01 | | 总市值(亿元) | 12,199.78 | 0.98 | | 流通市值(亿元) | 11,699.32 | 1.17 | 相对指数表现 | % | 1M | 6M | 12M | | --- | --- | --- | --- | | 绝对表现 | 3.7% | 7.2% | ...

Market Performance - The real estate sector (CITIC) experienced a decline of -3.3% last week, while the CSI 300 and Wind All A indices changed by -0.6% and +0.5% respectively, resulting in excess returns of -2.7% and -3.8%[46] - Among 29 CITIC industry sectors, real estate ranked 26th in performance[46] New Housing Market - New home sales increased by 0.6% week-on-week but decreased by 36.8% year-on-year during the period from January 10 to January 16, 2026[8] - In major cities, new home transaction areas changed as follows: Beijing +16.3%, Shanghai +1.9%, Guangzhou +18.8%, and Shenzhen -0.6%[8] Second-Hand Housing Market - The transaction area for second-hand homes in 15 cities was 162.3 million square meters, down 1.8% week-on-week and down 8.4% year-on-year[14] - Cumulative transactions from January 1 to January 16, 2026, totaled 331.5 million square meters, reflecting a year-on-year decrease of 14.4%[14] Inventory and Absorption - Cumulative new home inventory in 13 cities reached 77.9 million square meters, with a week-on-week change of -0.1% and a year-on-year change of -4.7%[21] - The absorption cycle for new homes in 13 cities is 23.0 months, with a year-on-year increase of 6.6 months[21] Land Market - Land transaction area from January 12 to January 18, 2026, was 11.746 million square meters, down 21.9% week-on-week and down 49.7% year-on-year[38] - The average land price was 700 RMB/square meter, reflecting a week-on-week decrease of 44.4% and a year-on-year decrease of 51.1%[38] Investment Recommendations - Recommended mainland developers include: A-shares: Binjiang Group, China Merchants Shekou; Hong Kong stocks: China Overseas Development, Greentown China, China Resources Land, Jianfa International Group[7] - Suggested light-asset operation companies include: Property management: Greentown Service; Commercial management: China Resources Mixc Life; Leading intermediary platform: Beike-W[7] Risk Factors - Risks include potential underperformance of real estate regulatory policy relaxation, continued industry downturn, and persistent credit risks leading to liquidity deterioration[7]

Market Overview - The Hong Kong stock market experienced fluctuations today, with all three major indices closing lower. The Hang Seng Index fell by 0.29% or 76.39 points to 26,487.51 points, with a total turnover of HKD 2,377.66 million. The Hang Seng China Enterprises Index decreased by 0.43% to 9,094.76 points, and the Hang Seng Tech Index dropped by 1.16% to 5,683.44 points [1] Blue Chip Performance - Pop Mart (09992) led the blue-chip stocks, rising by 9.07% to HKD 197.2, contributing 19.52 points to the Hang Seng Index. The company announced a share buyback of 1.4 million shares for HKD 2.51 million at prices between HKD 177.7 and HKD 181.2. Morgan Stanley noted that this buyback could attract more investors [2] - Other notable blue-chip performances included China Life (601628) (02628) up 4.31% to HKD 33.4, contributing 16.6 points, and China Resources Land (01109) up 3.71% to HKD 29.64, contributing 5.52 points. Conversely, WuXi AppTec (603259) (02359) fell by 4.13% to HKD 113.7, detracting 3.73 points, and SMIC (00981) dropped by 3.25% to HKD 74.5, detracting 18.11 points [2] Sector Highlights - The technology sector showed mixed results, with Baidu rising by 0.95% while Tencent fell over 1%. Gold stocks rebounded, with spot gold surpassing USD 4,700 for the first time, and consumer stocks gained traction due to favorable consumption policies. Notably, Pop Mart's buyback led to a price increase of over 10% [3] - Gold stocks saw a recovery, with Zijin Mining International (02259) up 5.47% to HKD 179.4, Chifeng Jilong Gold Mining (600988) (06693) up 3.6% to HKD 33.94, Shandong Gold Mining (600547) (01787) up 2.73% to HKD 43.7, and China National Gold International (600916) (02099) up 2.04% to HKD 195 [3] Real Estate Sector - The National Bureau of Statistics reported a 0.3% month-on-month decline in new residential sales prices in first-tier cities for December 2025, with the decline narrowing by 0.1 percentage points from the previous month. Shenwan Hongyuan believes that the real estate sector has undergone deep adjustments, and recent central government directives to stabilize the market may lead to positive policy changes [5] - The real estate sector showed positive performance, with China Overseas Land & Investment (00081) up 4.93% to HKD 2.13, and China Resources Land (01109) up 3.71% to HKD 29.64 [4][5] Insurance Sector - The insurance sector performed well, with China Pacific Insurance (00966) up 4.39% to HKD 23.8, China Life (02628) up 4.31% to HKD 33.4, and New China Life Insurance (601336) (01336) up 2.72% to HKD 62.35. Reports indicated that major insurance companies saw significant growth in premium income through bancassurance channels [4][5] Aviation Sector - The aviation sector continued its upward trend, with China Southern Airlines (600029) (01055) up 4.57% to HKD 6.18, China National Aviation (601111) (00753) up 3.91% to HKD 7.45, and Cathay Pacific (00293) up 1.63% to HKD 12.49. Analysts expect strong demand during the upcoming Spring Festival travel season, with improved ticket pricing and revenue management driving profitability [6] Notable Stock Movements - Youjia Innovation (02431) saw a significant increase of 7.21% to HKD 15.77 after signing a memorandum of understanding with India's Sterling Tools Ltd. to focus on the automotive market [7] - Nanshan Aluminum International (02610) reached a new high, rising 6.04% to HKD 71.95, as the company plans to initiate a 250,000-ton electrolytic aluminum project with an estimated investment of USD 436.6 million [8] - GigaDevice Semiconductor (603986) (03986) continued to rise by 5.52% to HKD 306, benefiting from a tight supply of memory chips [9] - Shanghai Petrochemical (600688) (00338) issued a profit warning, expecting a net loss of approximately RMB 1.289 billion to RMB 1.576 billion for the year ending December 31, 2025 [10]