从累计数据来看，今年上半年百强房企累计销售操盘金额为16526.8亿元，累计同比下降10.8%，降幅较 1-5月有所扩大。 与此同时，百强房企梯度分化明显。2025年6月仅TOP30房企销售操盘金额门槛同比增长1.2%至119.8亿 元，其他各梯队房企的销售操盘金额门槛均有所降低。 值得注意的是，上半年，全口径销售金额超千亿的房企数量为3家，较去年上半年减少2家。 而这3家"千亿房企"分别为保利发展、中海地产、华润置地，全口径销售金额分别为1452亿元，1201.3 亿元、1103亿元。其中，保利发展在今年前5月以1161亿元持续领跑，也成为年内首个销售额破千亿元 的房企。 百强房企最新"成绩单"出炉。 此外，上半年全口径销售金额超百亿的房企共有45家，比2024年上半年少了1家。 6月30日，据克而瑞研究中心发布，今年6月，TOP100房企实现单月销售操盘金额3389.6亿元，环比增 长14.7%。 具体来看，近六成百强房企单月业绩环比增长，其中28家企业单月业绩环比增幅大于30%。如中海地 产、华润置地、招商蛇口、中国金茂、越秀地产、中国铁建、绿地控股等房企，单月业绩环比提升。 另有分析人士称，促进市场持 ...

6月30日，武汉、成都、天津、广州等多地有土地出让。 其中，武汉5宗涉宅用地中，有3宗底价成交、2宗溢价成交，总成交金额28.997亿元。值得注意的是，最热门 的江岸区地块吸引了至少11家竞买人参与，经过106轮竞价，最终由绿城以6.645亿元竞得，成交楼面价27920 元/㎡，溢价率54.36%。 成都1宗金牛区宅地吸引了8家房企参与竞拍，最终由中能建以楼面价20200元/㎡竞得，折合总价17.48亿元， 溢价率23.93%。 多地有土地出让 6月30日，成都市本级范围内出让1宗金牛区宅地，总用地面积34610.92㎡， 规划建筑面积86527.3㎡，容积率 2.5，起始楼面价16300元/㎡，折合起始总价14.1亿元。 该地块吸引了保利发展、金茂、越秀、中能建、中海、中铁建、华润置地、中旅投资共8家房企参与竞拍，最 终中能建以楼面价20200元/㎡斩获，折合总价17.48亿元，溢价率23.93%。 6月30日，天津出让15宗涉宅用地，总成交金额87.77亿元。 天津15宗涉宅用地总成交金额87.77亿元，其中，河西区一宅地由中海以7.4亿元竞得，成交楼面价21002元/ ㎡，溢价率11.45%；其余14宗 ...

Core Insights - The land auction in Wuhan on June 30, 2025, resulted in the sale of 6 plots covering 19.10 hectares, with a total transaction value of 2.906 billion yuan, indicating strong demand in the central urban area [1] - The record high floor price for residential land in Wuhan was achieved by Greentown at 27,920 yuan per square meter for the Hankou plot, marking the second highest in the city's history [1] - The city's strategy of optimizing land supply and focusing on high-quality plots is evident, as shown by the low plot ratio of 1.30 for the sold land, highlighting its scarcity value [1][2] Land Market Dynamics - Since September 2024, Wuhan has actively increased the supply of quality land in central urban areas, implementing measures to enhance land quality and control prices [2] - The enthusiasm of real estate companies for land acquisition has risen, with major firms like China Resources and Vanke participating actively in recent auctions [3] - The "Han Nine Policies" have effectively stimulated housing demand by lowering purchase costs, leading to a positive trend in the land market [3] Urban Development and Investment Attraction - Key plots sold are located in core development areas with mature surrounding amenities, indicating significant future growth potential [5] - Wuhan's designation as a central city in the midlands and its planning as a technology innovation center are attracting investor interest, enhancing its position in the national development landscape [5] - The city's infrastructure, including dual hubs for air transport and extensive high-speed rail connectivity, supports the flow of resources and talent, further boosting its investment appeal [5] Market Trends and Future Outlook - The competitive landscape of the land market is shifting, with first and second-tier cities seeing heightened competition for core areas, while third and fourth-tier cities face inventory pressures [6] - The premium prices achieved for quality plots in Wuhan are significant for the city's development trajectory, suggesting a positive outlook for future land transactions [6]

Core Viewpoint - The recent land auction in Hefei saw three residential plots successfully sold, with the most notable being the Shuxihu GX202504 plot, which was unexpectedly acquired by Jinmao at a lower-than-expected price of 1,526 million CNY per mu, indicating cautious bidding behavior among developers [1][2][10]. Summary by Category Land Auction Results - The Shuxihu GX202504 plot was sold to Jinmao for 1,526 million CNY per mu, resulting in a floor price of 17,607.69 CNY per square meter, which is below market expectations of over 20,000 CNY per square meter [2][4]. - The JK202502 plot in the Economic Development Zone was acquired by China Resources for 1,282 million CNY per mu, with a floor price of 10,683 CNY per square meter [6]. - The GX202503 plot in the High-tech Zone was won by Hefei High-tech City Development Group at a base price of 948 million CNY per mu, translating to a floor price of 7,900 CNY per square meter [8]. Developer Participation and Market Sentiment - The bidding process for the Shuxihu plot was cautious, concluding in just over twenty rounds, reflecting a lack of strong confidence among developers despite the plot's desirability [2][10]. - Overall, developers' willingness to acquire land remains weak, as evidenced by the conservative bidding even for prime plots like Shuxihu [10]. Upcoming Auctions - The next round of land auctions is scheduled for June 28, with 18 residential plots initially planned, but seven plots were withdrawn due to a lack of bidders [12]. - The most anticipated plot in the upcoming auction is the Yaogongmiao 07 plot, with six developers, including Greentown and China Merchants, expressing interest [12][13].

Core Viewpoint - Despite a deep adjustment in the real estate market, the enthusiasm for land auctions in hot cities continues to persist, with significant competition among major developers for prime land parcels [1][2][3]. Group 1: Land Auction Highlights - On June 26, a residential and commercial land parcel in Chengdu was sold for a total price of 572 million yuan, with a floor price of 19,200 yuan per square meter and a premium rate of 19.25% [1]. - In Tianjin, three residential plots were sold on June 25, with a total price of 259 million yuan and a premium of 16.93% for one of the plots [1]. - The land auction in Shanghai on June 19-20 saw five out of six plots sold at a premium, totaling 21.257 billion yuan, with the most notable plot in Yangpu District fetching a record floor price of 95,530 yuan per square meter and a premium rate of 30.79% [3][6]. Group 2: Market Trends and Developer Behavior - Developers are increasingly focusing on hot cities and areas with guaranteed liquidity, as evidenced by the high average premium rates exceeding 15% in cities like Shanghai, Hangzhou, and Chengdu during the first five months of the year [2][22]. - The trend of high premium land sales is accompanied by instances of land being sold at base prices in various cities, indicating a divergence in market conditions [1][21]. - Major developers such as Poly Developments and China Overseas Land & Investment are actively participating in land auctions, with Poly leading in land acquisition value at 41.32 billion yuan in the first five months of the year [15][14]. Group 3: Land Market Dynamics - The land market is experiencing a significant divide, with core city plots attracting high premiums while non-core areas see declining interest from developers [22][23]. - The average premium rates in core cities reflect a strong demand for quality land, while areas with less favorable attributes are struggling to attract bids, often resulting in base price sales [22][23]. - Developers are adjusting their strategies to focus on high-quality, high-turnover projects in first and second-tier cities, while reducing investments in lower-tier cities to manage risks effectively [20][21].

Core Viewpoint - The China Securities Index for Hong Kong Stock Connect Real Estate has shown a mixed performance, with a recent increase over the past month but a decline over the last three months, indicating volatility in the real estate sector [2]. Group 1: Index Performance - The China Securities Index for Hong Kong Stock Connect Real Estate reported a 3.41% increase over the past month, a 0.88% decrease over the last three months, and a 7.81% increase year-to-date [2]. - The index was established on November 14, 2014, with a base value of 3000.0 points [2]. Group 2: Index Composition - The index includes a maximum of 50 eligible Hong Kong-listed companies that meet the real estate theme criteria [2]. - The top ten weighted companies in the index are: Sun Hung Kai Properties (13.77%), Beike-W (13.5%), China Resources Land (10.84%), Cheung Kong Property (7.94%), China Overseas Land & Investment (6.58%), Wharf Holdings (4.42%), Henderson Land Development (4.42%), Sino Land (4.26%), Wharf Real Estate Investment (3.23%), and China Resources Mixc Lifestyle (2.97%) [2]. Group 3: Market and Sector Allocation - The index's holdings are entirely composed of companies listed on the Hong Kong Stock Exchange, with a 100% allocation to the real estate sector [3][4]. - The index undergoes biannual adjustments every June and December, with provisions for temporary adjustments in special circumstances [4].

以下文章来源于真叫卢俊 ，作者真叫卢俊团队 本文来自微信公众号： 真叫卢俊 （ID：zhenjiaolujun0426） ，作者：乔不丝，头图来自：作者拍摄 你知道吗，现在的上海，被400多家购物中心包围。从平均值来看，上海约每8万人就拥有一家大型购物中心，而东京平均每20万人以上才有 一家大型购物中心。 上海人均商业面积，仅次于迪拜，是东京的3倍。 真叫卢俊 . 认认真真聊地产，实实在在谈买房。 即便已繁华到了天花板的程度，上海的商业依旧持续爆发。 今年全年上海预计新开商业约60个，总规模超过三百万平，其中闵行新开商业体量居全市首位，预计新开12家商业，面积超过一百万平。 这是上海商业建立起来的庞大版图，而以下是另外一组关于消费的数字： 今年第一季度，上海全市社会消费品零售总额增速为负。 也就意味着，越来越多的商场在上海建成开业，但却没有带来人们消费欲望的快速膨胀。 数据上看，这座城市现在也正在进入一个商业供给过剩时代。 于是我们就看到了有些格格不入的另一面：有很多的商场，正在被上海的繁华所抛弃。 这已经不是我们第一次聊到这个话题。我们在上海最核心的地段，目睹一家家百货商场的消失——太平洋百货、梅陇镇广场、 ...

Investment Rating - The report assigns an "Overweight" rating to the real estate sector [1] Core Insights - The real estate market in May continued to show stability, aligning with the government's efforts to stabilize the market and prevent further declines [3][60] - Key indicators such as sales area and sales amount showed narrow fluctuations compared to April, with sales area declining by 4.6% year-on-year and sales amount decreasing by 7.1% [5][60] - The report anticipates that urban renewal will be a significant focus, with an emphasis on "building good houses" as a consensus in the industry [61][62] Summary by Sections 1. Industry Performance - In May, the real estate market maintained a steady state, with most data showing narrow fluctuations compared to April [5][60] - Year-on-year sales area decreased by 4.6%, while sales amount fell by 7.1% [5][60] - The report notes that the overall trend is expected to continue, with a focus on stabilizing the market [3][60] 2. Investment Trends - The cumulative real estate development investment from January to May 2025 was 36,234 billion yuan, a year-on-year decrease of 10.7% [12] - New construction area saw a year-on-year decline of 22.8%, while completed area decreased by 17.3% [18][26] - The report suggests that the focus should shift from year-on-year growth rates to absolute levels, with a projected total real estate development investment of 10 trillion yuan for 2024 [61][62] 3. Sales Performance - From January to May 2025, the total sales area of commercial housing was 35.3 million square meters, with a year-on-year decline of 2.9% [26][28] - The sales amount for commercial housing was 34,091 billion yuan, reflecting a year-on-year decrease of 3.8% [10][26] - The report highlights a mismatch in supply and demand in first-tier cities, with sales showing significant strength [33] 4. Funding Sources - Total funding sources for real estate reached 40,232 billion yuan from January to May 2025, down 5.3% year-on-year [45][47] - Domestic loans accounted for 16.6% of funding sources, with a year-on-year decrease of 1.7% [47][49] - The report indicates that self-raised funds decreased by 7.2%, while foreign investment saw a significant increase of 49% [47][56] 5. Investment Recommendations - The report recommends several companies for investment, including Vanke A, Poly Development, and China Overseas Development in the development category [62] - For commercial and residential sectors, companies like China Resources Land and Longfor Group are highlighted [62] - The report emphasizes that companies with lower burdens will have a more significant advantage in the current structural market [62]

Group 1 - China Resources Land has secured an offshore RMB 5.85 billion loan, enhancing its financial stability and liquidity, which will support project development and improve market competitiveness [1] - Rongwanjia plans to acquire properties from Rongsheng Development for RMB 1.07 billion to offset receivables, significantly improving its financial situation and reducing bad debt risk [2] - Shanghai Pufang Group has transferred 68.7547% of Pudong Investment's equity to Pudong Development Bank without compensation, allowing for a more focused business strategy and potential synergies in land development [3] Group 2 - Sanya has successfully auctioned three residential land parcels for a total of RMB 4.197 billion, injecting vitality into the local real estate market and attracting more investment interest [4] - Xinda Real Estate has received approval from the China Securities Regulatory Commission to issue up to RMB 3 billion in corporate bonds, which will enhance liquidity and alleviate debt pressure [5]

华润置地 20250617 摘要 华润置地 1-5 月累计收入 204 亿元，同比增长 10%，其中经营性不动 产业务收入 133 亿元，同比增长 13%，购物中心租金收入 114 亿元， 同比增长 17%，同店增长 6%。写字楼租金收入同比小幅下降 7%，酒 店经营收入同比下降 9%。 今年 1-5 月及 5 月单月购物中心零售额同比增长约 20%，同店增长高单 位数。13 家重奢购物中心的同店表现略高于整体增速。客流方面，今年 1-5 月累计客流及 5 月单月客流均同比增长 35%。 公司新增货值约 900 多亿，加上去年带过来的两千五六百亿，总可售资 源超过 5,000 亿。预计全年签约额略有小幅增长，去化率预计比去年略 有提高，高质量一线城市供货比例提升。 公司始终保持投资纪律性，聚焦高净值城市，关注项目回报刻度是否满 足要求，严格管理负债比率和现金流风险。维持毛利率在 15%左右，净 利润率在 8%到 10%之间，内部收益率（IRR）在 15%以上。 公司优化租户结构，使其与消费者需求最优匹配，通过共创共赢提升运 营结果。流量增长是零售额增长的主要驱动因素，这与引流能力、运营 服务、租户组合、品牌创 ...