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蜜雪冰城“早餐计划”暂时未有大面积推广
近日有部分网友晒出蜜雪冰城早餐系列的产品截图,售价均为5元。关于蜜雪冰城是否开始卖早餐一 事,记者从一位接近蜜雪冰城的人士处了解到,目前"早餐计划"仅在大连、西安、南宁、杭州等城市进 行部分试新,上线产品包括早餐椰椰奶等四款乳品,售价均为5元。同时,目前暂时没有大面积推广计 划。 ...
蜜雪冰城推出5元早餐?仅在杭州、南宁等城市试点
21世纪经济报道· 2025-11-28 03:02
记者丨 易佳颖 编辑丨高梦阳 近日,有网友在社交平台上分享蜜雪冰城关于早餐调查的问卷,并发文:蜜雪冰城要开始卖早 餐了?还有部分网友晒出了早餐系列的产品截图,售价均为5元。 11月27日,21世纪经济报道记者从一位接近蜜雪冰城的人士处了解到,目前"早餐计划"仅在大 连、西安、南宁、杭州等城市进行部分试新,上线产品包括早餐椰椰奶、早餐五红奶、早餐五 黑奶、早餐玉米奶四款乳品。同时,目前暂时没有大面积推广计划。 在蜜雪冰城的企业微信上也可以看到,提供了豆浆、油条、豆腐脑、玉米、红薯、小米粥、牛 奶、咖啡、三明治等多种早餐选项,具体问卷调查中还涉及性别、年龄、职业、省份、喜欢的 早餐类型、购买早餐的花费等12个选项。 SFC 出品丨21财经客户端 21世纪经济报道 编辑丨金珊 见习编辑林芊蔚 21君荐读 基金结算新规封堵货币增强套利 点杯奶茶像签卖身契,实时位置广告推送边界何在 宗馥莉卸任娃哈哈集团公司董事长 2 智能 悦 读 · 权 威 . ry S 扫码点击下载 ...
香港大埔火灾已致65人遇难!蜜雪冰城:捐赠2000万港元!腾讯追加2000万港元 农夫山泉、百度、吉利等企业出手
Mei Ri Jing Ji Xin Wen· 2025-11-27 14:05
Group 1 - The fire in Hong Kong's Tai Po district resulted in 65 fatalities, including one firefighter, and 70 injuries, with 10 being firefighters [1] - The fire occurred on November 26, causing significant casualties and prompting widespread concern [3] Group 2 - Over 40 companies and organizations have pledged donations exceeding 600 million HKD for rescue and disaster recovery efforts [3] - Tencent Foundation announced an additional donation of 20 million HKD, bringing its total to 30 million HKD for fire relief efforts [3] - Other notable donations include 20 million HKD from SF Express, 10 million HKD from Nongfu Spring, and 30 million HKD from the Jack Ma Foundation [5][9][12] Group 3 - Alibaba Group initiated a donation of 20 million HKD and activated an emergency response mechanism to provide essential supplies to affected residents [14] - The Li Ka Shing Foundation allocated 30 million HKD for immediate aid and an additional 50 million HKD for community rebuilding [18] - Various companies, including Xiaomi, BYD, and Ctrip, also contributed 10 million HKD each to support disaster relief efforts [20][22][23]
零售板块短线拉升
Xin Lang Cai Jing· 2025-11-26 01:41
零售板块短线拉升,茂业商业涨停,中央商场、红旗连锁、三江购物、赫美集团、广百股份等纷纷走 高。 ...
中国茶饮,正在美国卷出一个新市场
3 6 Ke· 2025-11-26 01:03
Core Insights - The rise of Chinese tea brands in the U.S. is reshaping consumer habits and creating new market dynamics, with a significant increase in bubble tea shops expected to reach 7,845 by 2025 from 6,636 in 2024 [1][2] - The U.S. bubble tea market is valued at $2.6 billion and is growing at an annual rate of 9.1%, indicating strong potential for expansion [2][3] - No single bubble tea brand currently holds more than 5% market share in the U.S., suggesting a fragmented market with ample opportunities for growth [3] Market Entry Strategies - Heytea aims to position itself as a premium brand, directly competing with Starbucks by opening its first overseas LAB store in Times Square, New York, with a price point of $9.9 per item, which attracted significant customer interest [4] - Bawang Chaji adopts a different approach by pricing its products lower, with a large cup priced at $5.95, aiming to capture a broader consumer base in a competitive market [4] - Mixue Ice Cream and Tea is implementing a dual-coast strategy, opening stores in high-traffic areas like Manhattan and Hollywood, focusing on offering affordable products in premium locations [5] Challenges Faced - High operational costs in the U.S., including rent and labor, pose significant challenges for Chinese tea brands, necessitating higher revenue per store to achieve profitability [8] - The investment required for a single store in the U.S. can exceed $1 million, with substantial costs associated with securing prime locations [8] - Cultural differences and consumer perceptions of tea as a sweet beverage complicate market entry, as American consumers typically prefer higher sugar content in their drinks [9][10] Future Strategies for Success - Successful market entry requires precise location selection, with data indicating that at least 30,000 shopping centers in the U.S. can support bubble tea brands [12] - Product localization is crucial, as American consumers have different taste preferences, with a growing demand for brown sugar and matcha products [14] - Brands are expanding their offerings by bundling tea with other food items, enhancing customer experience and increasing average transaction values [15] Long-term Sustainability - Establishing a localized supply chain is essential for long-term success, with brands like Heytea investing in regional warehouses to control costs and ensure product consistency [16] - Cultural integration and brand value creation are vital, as brands need to offer a unique experience that differentiates them from traditional coffee shops and fast-food tea outlets [17] - The journey for Chinese tea brands in the U.S. is expected to be a long-term endeavor, focusing on gradual brand building and cultural assimilation rather than immediate profits [17]
1200亿河南奶茶兄弟,又干出1万家咖啡店!
(文章来源:21世纪经济报道) 11月24日,蜜雪冰城旗下幸运咖官宣门店数突破10000家,成为继瑞幸、库迪后,中国第三个万店咖啡 品牌。 ...
红旗连锁:截至2025年11月10日,公司股东总数64494户
Zheng Quan Ri Bao Wang· 2025-11-25 12:10
证券日报网讯红旗连锁(002697)11月25日在互动平台回答投资者提问时表示,截至2025年11月10日, 公司股东总数64494户。 ...
红旗连锁(002697.SZ):公司与淘宝闪购已有合作
Ge Long Hui· 2025-11-25 08:32
Core Viewpoint - The company Hongqi Chain has announced its collaboration with Taobao Flash Purchase on the investor interaction platform [1] Group 1 - The collaboration indicates a strategic partnership aimed at enhancing the company's market presence and operational efficiency [1]
红旗连锁:11月24日召开董事会会议
Mei Ri Jing Ji Xin Wen· 2025-11-24 12:07
每经头条(nbdtoutiao)——大鹏工业战略配售"肥"了自家人!认购价9元,上市首日涨到118元,实控 人和亲哥哥凭配售一天浮盈2492万元 (记者 曾健辉) 截至发稿,红旗连锁市值为76亿元。 每经AI快讯,红旗连锁(SZ 002697,收盘价:5.58元)11月24日晚间发布公告称,公司第五届第二十 六次董事会会议于2025年11月24日在公司会议室召开。会议审议了《关于增加2025年日常关联交易预计 额度的议案》等文件。 2025年1至6月份,红旗连锁的营业收入构成为:商业占比100.0%。 ...
红旗连锁(002697) - 关于增加2025年日常关联交易预计额度的公告
2025-11-24 09:00
证券代码:002697 证券简称:红旗连锁 公告编号:2025-037 成都红旗连锁股份有限公司 关于增加 2025 年日常关联交易预计额度的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整,没有虚 假记载、误导性陈述或重大遗漏。 一、日常关联交易基本情况 (一)、关联交易概述 成都红旗连锁股份有限公司(以下简称"公司""本公司")及子公司因日常 经营需要,将增加与关联方四川商通支付科技有限公司(以下简称"四川商通")、 四川商投启禾企业管理有限责任公司(以下简称"商投启禾")、四川省蔬菜饮食 服务有限责任公司(以下简称"蔬菜饮食")、四川和信数智科技有限公司(以下 简称"和信数智")发生的日常关联交易预计额度。增加与上述 4 家关联方的预 计总金额不超过人民币 947 万元,合同有效期均为 2025 年 1 月 1 日至 2025 年 12 月 31 日。 (二)前期预计的日常关联交易情况 经 2025 年 4 月 18 日召开的第五届董事会第二十次会议审议通过,公司及全 资子公司与四川省商业投资集团有限责任公司控制的企业发生关联交易,交易金 额合计不超过人民币 9,000 万元。 关联董事袁 ...