智通财经APP获悉，花旗发布研报称，自安踏体育(02020)宣布收购Puma后，投资者的问题主要集中在 这次收购会对安踏的中国业务产生助力还是拖累。花旗维持对安踏目标价107港元，予以买入评级。 参考安踏过往收购的不同模式以及该行与中国零售商的讨论，该行预计，除了可能因重塑Puma中国业 务而快速增长的品牌收入外，安踏可能对Puma中国的零售/分销业务进行合并，即使安踏仅持有Puma 29%的股权，这将带来惊喜的上行潜力。考虑到安踏在中国强大的零售专长，预计Puma中国的分销/零 售业务将迅速增长。花旗认为，投资者可能低估了Puma中国业务在交易完成后对安踏带来的正面影 响。 ...

Investment Rating - The investment rating for the company is "Buy" (maintained) [2] Core Insights - The company announced the acquisition of a 29.06% stake in PUMA SE for €1.5 billion, becoming the largest shareholder, which is expected to enhance its global competitiveness and support its "single focus, multi-brand, globalization" strategy [2] - The company anticipates steady growth in 2026, with projected net profits of 12.977 billion, 14.560 billion, and 15.822 billion yuan for 2025, 2026, and 2027 respectively, reflecting a slight downward adjustment from previous estimates [2] - The company remains optimistic about its core categories and channel reforms, with potential growth driven by the upcoming Paris Olympics and strong performance from its FILA brand [2] Financial Summary and Valuation Metrics - Revenue projections for the company are as follows: 62.356 billion yuan in 2023, 70.826 billion yuan in 2024, 78.234 billion yuan in 2025, 85.959 billion yuan in 2026, and 94.151 billion yuan in 2027, with year-over-year growth rates of 16.2%, 13.6%, 10.5%, 9.9%, and 9.5% respectively [5] - Net profit estimates are 10.236 billion yuan for 2023, 15.596 billion yuan for 2024, 12.977 billion yuan for 2025, 14.560 billion yuan for 2026, and 15.822 billion yuan for 2027, with a notable decline of 16.8% in 2025 [5] - The company's EPS (Earnings Per Share) is projected to be 3.6 yuan in 2023, 5.5 yuan in 2024, 4.6 yuan in 2025, 5.2 yuan in 2026, and 5.7 yuan in 2027, with corresponding P/E ratios of 19.0, 13.1, 15.7, 13.4, and 12.3 [5]

Group 1 - The core viewpoint of the report is that Anta Sports (02020) is expected to see revenue growth from FY25E to FY27E, with projected revenues of 785.3 billion, 860.3 billion, and 942.0 billion yuan, representing year-on-year growth of +10.9%, +9.6%, and +9.5% respectively [1] - The net profit attributable to the parent company is forecasted to be 132.4 billion, 144.1 billion, and 162.0 billion yuan for FY25E to FY27E, showing a year-on-year decline of -15.1% (excluding equity investment income, it is +11.1%), +8.8%, and +12.4% respectively [1] - The report maintains a "buy" rating with a target price of 98.0 HKD, corresponding to a PE ratio of approximately 18.8 times for FY25E and a static PE of about 16.0 times, indicating an expected price increase of 25.8% from the current price [1] Group 2 - The company plans to acquire a 29% stake in PUMA for approximately 1.5 billion euros, equivalent to 122.8 billion yuan, which would make it the largest shareholder of PUMA if the transaction is completed [2] - This acquisition is expected to leverage PUMA's strong global brand value and enhance the company's brand operation capabilities, further advancing its globalization strategy [2] Group 3 - In Q4 FY25, the overall retail sales of the group met expectations, with FILA showing mid-single-digit growth and a quarter-on-quarter acceleration, while other brands achieved a growth rate of 35% to 40%, with Descente growing by 25% to 30% and becoming the third brand in the group to exceed 10 billion yuan in retail scale [3] - Other brands also performed well, with overall growth exceeding expectations, achieving 45% to 50% growth [3] Group 4 - For FY25, the operating profit margin (OPM) of various brands met initial guidance, with Anta achieving an OPM of 20% to 25% and FILA maintaining an OPM of around 25% despite brand and product promotions [4] - Descente and KELON contributed positively to profit margins, while the new brand Wolf Claw maintained an OPM range of 25% to 30% [4] Group 5 - In FY26, assuming a stable macro environment, Anta aims for positive revenue growth, while FILA seeks to sustain its growth momentum from FY25 [5] - Other brands may experience a slowdown in growth due to a higher revenue base, and the operating profit margins are expected to remain relatively stable, excluding the Wolf Claw brand [5]

Core Viewpoint - Company Anta Sports (02020) is expected to see revenue growth from FY25E to FY27E, with projected revenues of 785.3 billion, 860.3 billion, and 942.0 billion yuan, representing year-on-year growth of +10.9%, +9.6%, and +9.5% respectively. Net profit attributable to shareholders is projected to be 132.4 billion, 144.1 billion, and 162.0 billion yuan, with a year-on-year decrease of -15.1% (an increase of +11.1% after excluding equity investment income), +8.8%, and +12.4% respectively. The buy rating is maintained with a target price of 98.0 HKD, implying a potential upside of 25.8% from the current price [1] Group 1 - The company plans to acquire a 29% stake in PUMA for approximately 1.5 billion euros, equivalent to 122.8 billion yuan, which would make it the largest shareholder of PUMA if completed. This acquisition is expected to enhance the company's global strategy and leverage PUMA's strong brand value [1] Group 2 - For Q4 FY25, the overall retail sales of the group met expectations, with FILA achieving mid-single-digit growth and significant increases in various segments. Other brands saw a growth of 35-40%, with Descente growing by 25-30%, becoming the third brand in the group to exceed 10 billion yuan in retail scale [2] Group 3 - In FY25, the operating profit margin (OPM) for various brands met initial guidance, with Anta achieving an OPM of 20-25% and FILA maintaining around 25% OPM despite promotional activities. Other brands like Descente and KELON contributed positively to profit margins, with the new brand Wolf Claw maintaining an OPM range of 25-30% [3] Group 4 - In FY26, assuming a stable macro environment, Anta aims for positive revenue growth, while FILA seeks to sustain its growth momentum. Other brands may experience slower growth due to high revenue bases. The operating profit margins are expected to remain stable, with continued investments in sports resources and consumer experience to support growth [4]

Group 1: Anta Sports Acquisition of Puma - Anta Sports has signed an agreement to acquire 29.06% of Puma's shares, totaling €1.5055 billion (approximately ¥12.2776 billion), making it the largest shareholder of Puma [1][16][19] - The acquisition aims to collaborate with the Puma team to reshape the brand strategy, enhance its value, and fully unlock Puma's growth potential [2][17][19] - Anta believes that Puma has strong brand value and genetic traits that are rare and cannot be measured solely by short-term profitability or current acquisition prices [2][17] Group 2: Market Potential and Strategic Support - The Chinese market is one of the largest sports goods markets globally, yet Puma's revenue from China accounts for less than 7%, indicating significant development potential [2][17] - Anta's insights into Chinese consumers and its comprehensive operational capabilities are expected to provide strong strategic support for Puma's growth in China, aiming for growth above the industry average [2][17] - Anta has demonstrated strong organizational capabilities over the past decade, successfully growing brands like FILA and Salomon from obscurity to billion-dollar brands [2][17] Group 3: Operational Independence and Collaboration - Despite becoming the largest shareholder, Anta is not a controlling shareholder and recognizes the importance of maintaining operational independence while fostering deep collaboration with Puma [3][18] - The success of the partnership relies on building deep trust and forming a strong alliance, with Anta planning to appoint suitable representatives to work alongside Puma's management team [3][18] Group 4: Financial Performance and Growth Outlook - Anta's acquisition is expected to enhance its financial performance, with a focus on leveraging its strengths to support Puma's recovery and growth in the Chinese market [2][17] - The company has a clear understanding of the operational challenges ahead and has developed internal plans to address Puma's current losses and product line issues [2][17]

致：香港交易及結算所有限公司 公司名稱: 安踏體育用品有限公司 股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2026年1月31日 狀態: 新提交 | 1. 股份分類 | 普通股 | | 股份類別 | 不適用 | | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02020 | | 說明 | 不適用 | | | | | | | | 多櫃檯證券代號 | 82020 | RMB | 說明 | 不適用 | | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | | 法定/註冊股本 | | | 上月底結存 | | | | 5,000,000,000 | HKD | | 0.1 | HKD | | 500,000,000 | | 增加 / 減少 (-) | | | | 0 | | | | HKD | | 0 | | 本月底結存 | | | | 5,000,000,000 | ...

Investment Rating - The report maintains a "Buy" rating for Anta Sports (stock code: 2020.HK) [6][35]. Core Insights - Anta Sports plans to acquire a 29.06% stake in PUMA SE for €1.5 billion, which will make it the largest single shareholder of PUMA. This acquisition is aimed at enhancing its global footprint and brand matrix, following previous acquisitions of Amer Sports and Jack Wolfskin [6][8]. - The acquisition is expected to strengthen Anta's position in the mid-to-high-end professional sports sector and create new growth opportunities through global resource integration and synergy effects [6][8]. - PUMA is currently undergoing a strategic reset, which has led to a decline in its revenue and profits. The company reported a revenue of €5.974 billion in the first three quarters of 2025, down 8.5% year-on-year, and a net loss of €308 million [9][6]. - The report highlights that PUMA's footwear segment remains resilient, contributing approximately 53.7% of its revenue, and is expected to drive future growth despite current challenges [17][9]. Financial Projections - Anta Sports' projected total revenue for 2024 is ¥70.826 billion, with a growth rate of 13.58%. The net profit is expected to be ¥15.596 billion, reflecting a profit growth rate of 52.36% [2][36]. - The earnings per share (EPS) forecast for 2025 is adjusted to ¥4.66, with a corresponding price-to-earnings (PE) ratio of 15 [36][35]. - The report anticipates a gradual recovery in PUMA's performance post-acquisition, with long-term benefits expected from the integration of PUMA into Anta's operations [35][34].

Core Viewpoint - Anta Sports has signed a share purchase agreement with the Pinault family (Artémis) to acquire 29.06% of PUMA's shares for approximately €1.506 billion (about ¥12.28 billion), fully funded by the company's cash reserves, positioning Anta as PUMA's largest shareholder and enhancing its global brand portfolio [1][2]. Group 1: Acquisition Details - The acquisition price is set at €35 per share, representing a premium of approximately 63% over PUMA's closing price of €21.5 on January 27 [2]. - The transaction is expected to receive antitrust and regulatory approvals, with a target completion date before December 31, 2026. If conditions are not met, Anta may need to pay €100 million to the seller as a commitment fee [1][2]. Group 2: Strategic Implications - This acquisition is a significant step in advancing Anta's "single focus, multi-brand, and globalization" strategy, leveraging PUMA's strong brand presence in professional and trendy sports sectors to complement Anta's existing brand portfolio [1][3]. - PUMA's historical strengths in soccer, running, and motorsports, particularly in emerging markets like Africa and India, align well with Anta's current brand positioning, enhancing overall market competitiveness [3]. Group 3: Financial Outlook - PUMA's projected revenues for FY2023/24 are €8.6 billion and €8.8 billion, reflecting year-on-year growth of 6.6% and 4.4%, respectively, while net profits are expected to decline by 13.7% and 7.6% in the same periods [2]. - The acquisition is anticipated to improve PUMA's operational performance in China, where its revenue contribution is currently low (approximately 7% for FY2024), with significant growth potential through Anta's established retail model [3]. - Anta maintains a profit forecast for 2025-2027, estimating net profits of ¥130.2 billion, ¥140.1 billion, and ¥155.0 billion, respectively, and sets a target price of HKD 109.21 based on a PE ratio of 20x for 2026 [3].

Core Viewpoint - The company plans to acquire a 29.06% stake in the German sports brand PUMA for €1.5 billion in cash, which will make it the largest shareholder of PUMA upon completion of the transaction expected by the end of 2026 [1][2]. Group 1: Acquisition Details - The acquisition agreement was reached with Groupe Artémis, the investment company of the Pinault family, at a price of €35 per share, totaling €1.5 billion (approximately 12.3 billion RMB) [1]. - The transaction corresponds to an enterprise value/revenue multiple of approximately 0.8 times, with the acquisition price representing a 62% premium over PUMA's closing price of €21.63 on January 26 [1]. Group 2: Strategic Implications - The acquisition is expected to enhance the company's global brand portfolio, complement product offerings in various sports segments, and deepen its globalization strategy [2]. - PUMA, a globally recognized sports brand, has significant brand assets and influence, which can strengthen the company's presence in key sports markets such as Europe, Latin America, Africa, and India [2]. Group 3: Financial Performance and Challenges - PUMA is currently in a loss-making state, with revenues of €5.97 billion in the first three quarters of 2023, a decline of 8.5%, and a net loss of €309 million [1][3]. - The company faces challenges including insufficient brand momentum, U.S. tariff pressures, and high inventory levels, with a forecasted low double-digit revenue decline for 2025 [3]. Group 4: Operational Synergies - The company’s strong operational capabilities are expected to assist PUMA in accelerating its strategic transformation and achieving brand revitalization [3]. - The acquisition will not result in a controlling stake, allowing PUMA to maintain its management culture and independent governance structure while receiving support in brand revitalization, retail operations, and product channels [3]. Group 5: Future Projections - Revenue forecasts for the company from 2025 to 2027 are projected at 785.0 billion, 858.8 billion, and 932.9 billion RMB, with respective year-on-year growth rates of 10.8%, 9.4%, and 8.6% [4]. - The net profit attributable to the parent company is expected to be 132.3 billion, 140.8 billion, and 155.6 billion RMB for the same period, with a projected P/E ratio of 15.2x, 14.2x, and 12.9x [4].

Puma 以经销为主要销售渠道，市场一致预期2025 年收入双位数下滑、净利润亏损。Puma 在2021-2024 年营收分别为68.1/84.7/86.0/88.2 亿欧元， 固定汇率下同比分别增长31.7%/18.9%/6.2%/3.9%。9M25 Puma 实现营收56.5 亿欧元，同比下降13.2%。根据2024 年年报，Puma 品牌销售以加盟为主，占比收入 72.5%，直营占比较少；鞋类/服饰/配件收入占比分别为56.4%/33.4%/10.2% ； 欧洲/ 美洲/ 亚太区收入占 比分别为39.4%/40.1%/20.5%。市场一致预期Puma 在2025 年净亏损为6.2亿欧元。Puma 在跑步、足球、 篮球、训练、赛车等细分领域有较强的品牌力和产品力，在欧洲、拉丁美洲等安踏布局薄弱市场拥有强 大根基，预期此次收购将有效弥补集团在相关区域及足球、赛车等细分赛道的短板，丰富品牌矩阵多元 化优势，助力全球化进程迈向新阶段。 本次收购为战略投资，拟于交易完结后尽快寻求于监事会获得充分代表席位。此次收购是安踏集团推进 "单聚焦、多品牌、全球化" 战略的重要里程碑之一，将有效弥补集团全球化布局短板并验证多 ...