证券研究报告 重申全年看好港资房企，关注港资商业 运营商 地产行业周报 行业评级：地产 强于大市（维持） 平安证券研究所地产团队 2026年2月8日 请务必阅读正文后免责条款 1 核心摘要 2 周度观点：节后楼市走向仍为板块短期走势关键。本周申万地产板块微涨0.01%，当前市场对后续板块看法及楼市走向仍存分歧。部分投 资者认为在缺乏超预期政策支持背景下，楼市企稳仍存在不确定性，但同时又担心踏空板块上涨行情。我们认为在大盘波动加大、二手 房成交淡季不淡、房企业绩压力提前释放等背景下，短期板块向下风险有限，对楼市企稳存担忧但又担心踏空的投资者，我们认为可适 度配置历史包袱较轻、拿地及产品力强的优质房企，若后续楼市逐步企稳回升，优质房企资金及拿地能力强亦有望率先受益，若楼市持 续底部震荡，相关企业亦具备基本面支撑。 重申全年看好港资房企，关注港资商业运营商。本周新鸿基地产、恒基地产、信和置业上涨1.11%、2.76%、2.8%。重申全年看好港资房 企，我们在1月发布专题报告《香港商业地产逐步触底，标杆商业开发运营商梳理》，我们认为中国香港商业地产现触底信号，核心区写 字楼租金、空置率边际改善，零售物业租金降幅收窄， ...

锚定国家"加快构建房地产发展新模式"要求，房地产行业正从"规模扩张"向"品质深耕"转型，住建部明确以"安全、舒适、 绿色、智慧"为核心的"好房子"建设导向，成为行业高质量发展的核心抓手。作为青岛"打造宜居宜业高品质城市"战略的重 要实践领域，主城核心区亟需能承载市民改善期待、契合政策导向的标杆项目，为城市居住品质升级提供鲜活样本。 作为央企龙头，保利发展（600048）深度践行"好房子"建设要求，结合近22万户业主需求调研，将"好房子"标准转化为可 触摸的生活场景。2026年开年伊始，保利青铁都心琅悦实景展示区正式开放，这座占位青岛几何中心的"城芯孤品"，以六 大无可复制的唯一性，为等待多年的高知改善家庭，交出了一份兼具民生温度与资产价值的"好房子"答卷。 01核心占位：新都心主轴，无可替代的城芯贵壤 都心琅悦的稀缺，始于天赋异禀的地段。作为青岛主城几何中心，新都心历经16年发展，早已从规划蓝图蜕变为成熟生活 极核：紧邻地铁3号线、与5号线地铁大厦站不足100米，双线枢纽让全城高效通达。步行新城吾悦广场(建设中)、2站凯德 mall、3站佳世客，3公里内7大商业环伺，步行即享烟火繁华；一路之隔便是市北中学小学 ...

Investment Rating - The report maintains an "Overweight" rating for the real estate industry [4] Core Insights - The report highlights the significance of Shanghai's new policy to acquire second-hand housing for affordable rental housing, indicating a strong signal in a declining market. The policy aims to link demand for affordable housing with improvement needs, potentially activating the market by directing purchasing power to higher-priced new and second-hand homes [11][12] - The report emphasizes that the real estate sector serves as an early economic indicator, suggesting that investing in real estate is akin to investing in economic trends. The competitive landscape is expected to improve, benefiting leading state-owned enterprises and quality developers [4] - The report suggests focusing on first-tier cities and select second- and third-tier cities, as this combination has shown better performance during market rebounds [4] Summary by Sections 1. Shanghai's Housing Acquisition Policy - Shanghai has initiated a program to acquire second-hand housing for affordable rental purposes, with pilot areas including Pudong, Jing'an, and Xuhui, each having distinct acquisition criteria and models [11] - The policy aims to match housing types with talent needs, focusing on low-priced, small-sized properties to stimulate market activity [12] 2. Market Review - The report notes that the real estate index has shown minimal change, outperforming the CSI 300 index by 1.34 percentage points. A total of 73 stocks in the real estate sector increased in value, while 40 stocks decreased [15] - The top-performing stocks included Jinglan Technology and Qianjing Garden, with significant weekly gains [21] 3. New and Second-Hand Housing Transactions - In the week leading up to February 6, new housing transactions in 30 cities totaled 131.2 million square meters, a 5.2% decrease from the previous week but a 138.2% increase year-on-year. First-tier cities saw a 4.0% increase week-on-week [26] - Second-hand housing transactions in 15 sample cities totaled 204.5 million square meters, reflecting a 3.5% decrease week-on-week but a 717.5% increase year-on-year [35]

本文字数：2511，阅读时长大约4分钟 作者 | 第一财经 魏中原 2026.02. 08 2月首周，A股市场风格显著切换，科技板块遭遇深度调整。当周，电子、通信行业领跌两市，其中 电 子 行 业 总 市 值 跌 去 约 8900 亿 元 。 龙 头 股 更 是 放 量 杀 跌 ， 重 创 板 块 情 绪 ， 中 际 旭 创 （ 300308.SZ ） 、 新 易 盛 （ 300502.SZ ） 周 跌 幅 均 超 13% ， 寒 武 纪 （ 688256.SH ） 单 周 重 挫 17.63%，股价创2025年8月末以来新低。 与之形成鲜明对比的是，白酒、地产等防御性板块逆势走强，贵州茅台（600519.SH）周内涨 8.14%，保利发展（600048.SH）创下年内股价新高。 市场人士分析，临近春节长假，资金避险情绪升温，叠加科技股前期涨幅透支估值，投资者正从高波 动赛道转向业绩确定性更强的领域，反映出市场对估值合理性的审慎重估与对稳健收益的追求。 科技赛道全线降温，资金放量出逃 多重因素共振导致科技回调 本轮科技股的深度回调并非偶然，而是多重因素共同作用的结果。从时间节点、外部环境到内在估 值，科技板块 ...

Core Viewpoint - The A-share market experienced a significant style switch in the first week of February, with the technology sector undergoing a deep adjustment while defensive sectors like liquor and real estate showed resilience [1][4]. Group 1: Technology Sector Performance - The technology sector faced a comprehensive pullback, with the electronic industry market capitalization dropping by approximately 890 billion yuan, and leading stocks like Zhongji Xuchuang and Xinyi Sheng seeing weekly declines exceeding 13% [1][2]. - The electronic industry recorded a trading volume of 313.9 billion yuan, marking a new high for the year, while the industry index fell by 5.22% and the communication sector by 6.94% [2][3]. - The ChiNext 50 index, representing the technology sector, experienced its largest weekly decline since November 2025, with a drop of 5.76% [2]. Group 2: Market Dynamics and Investor Behavior - The market's risk appetite for technology stocks has notably decreased, with many stocks retreating 20% to 30% from their recent highs, indicating a significant sell-off [3][4]. - The upcoming Spring Festival led to increased risk aversion among investors, prompting them to shift from high-volatility sectors to those with stronger earnings certainty [1][4]. - High valuations in the technology sector, with the electronic industry's price-to-earnings ratio at 69.76, have created substantial internal adjustment pressure [4][5]. Group 3: Factors Influencing the Adjustment - Multiple factors contributed to the technology sector's deep pullback, including seasonal trading patterns, high valuations prompting profit-taking, and increased market volatility due to external macroeconomic conditions [4][5]. - The anticipation of rising interest rates in the U.S. has negatively impacted technology stock valuations, as indicated by market reactions to Federal Reserve signals [5][6]. - The shift of funds from technology stocks to defensive sectors like liquor and real estate suggests a phase of market style transition, with investors seeking stability amid uncertainty [6].

Investment Rating - The industry investment rating is maintained as "Buy" [2] Core Insights - The report highlights that the recent launch of second-hand housing acquisition in Shanghai is beneficial for stabilizing housing price expectations [6] - In major cities, there has been a decline in both new and second-hand housing transactions, with significant year-on-year decreases noted [7] - The report suggests that the second-hand housing market in key cities like Beijing and Shanghai shows signs of price stabilization, indicating potential investment opportunities [8] Summary by Sections Recent Industry Performance - Over the past month, the relative return of the real estate sector compared to the CSI 300 index is -2%, while the absolute return is 2% [3][4] - The report notes a 14% absolute return over the past 12 months [4] Transaction Trends - In Beijing, the average daily transaction of second-hand homes was 501 units, while new homes averaged 75 units, reflecting a year-on-year decline of 4% and 23% respectively [5] - In Shanghai, the average daily transaction for second-hand homes was 599 units, and new homes were 299 units, with a year-on-year decline of 6% and 4% respectively [5] - Shenzhen reported a significant drop in new home transactions, with a year-on-year decline of 69% [5] Policy Developments - The report discusses a new policy from the Construction Bank to support the acquisition of second-hand homes for rental housing projects in Shanghai, targeting older properties with specific price and size criteria [6] - This policy aims to stabilize price expectations in the second-hand market, particularly for lower-priced properties, which constitute a significant portion of transactions [6] Investment Recommendations - The report recommends focusing on leading real estate companies with land reserves in core cities and those that are positioned to benefit from the increasing share of second-hand transactions [9] - Companies like Poly Developments and real estate agencies such as I Love My Home are highlighted as potential beneficiaries of market recovery [9]

Investment Rating - The report maintains a "Positive" rating for the real estate and property management sectors, highlighting the recovery potential of quality real estate companies and commercial real estate [2][31]. Core Insights - The report indicates that the real estate sector is approaching a bottom in its fundamentals after a deep adjustment, with recent central government policies aimed at stabilizing the market. The report emphasizes the importance of quality real estate companies, predicting that their profit recovery will occur sooner and be more resilient [2][31]. - The report recommends several quality real estate companies and commercial real estate firms, including Jianfa International, Binjiang Group, Greentown China, China Jinmao, and Poly Development, as well as commercial real estate firms like New City Holdings and China Resources Land [2][31]. Industry Data Summary New Home Transactions - In the week of January 31 to February 6, 2026, new home transactions in 34 key cities totaled 1.974 million square meters, a week-on-week decrease of 6.9%. The transaction volume in first and second-tier cities decreased by 3.1%, while third and fourth-tier cities saw a significant drop of 39.4% [3][4]. - Year-on-year, new home transactions in February increased by 327.2%, with first and second-tier cities up by 347.8% and third and fourth-tier cities up by 168.9% [4][10]. Second-Hand Home Transactions - In the same week, second-hand home transactions in 13 key cities totaled 1.198 million square meters, also down by 6.9% week-on-week. However, year-to-date transactions showed a 27.4% increase compared to the previous year [10][31]. Inventory and Supply - The report notes that 15 cities had a total of 290,000 square meters of new supply, with a sales-to-supply ratio of 2.62 times. The total available residential area in these cities was 88.525 million square meters, reflecting a slight decrease of 0.52% [21][31]. Policy and News Tracking - The report highlights significant policy developments, including the acceleration of commercial real estate REITs applications, with over 10 applications submitted to exchanges as of February 6, 2026. Additionally, Shanghai is advancing the acquisition of second-hand homes for rental housing, with pilot areas identified [31][32]. - Various regions, including Tianjin, Sichuan, and Hainan, have adjusted the minimum down payment ratio for commercial property loans to no less than 30% [31][32].

Core Viewpoint - The article discusses the recent land supply announcement in Beijing for 2026, highlighting the unique characteristics of the land parcels and the implications of the supply logic in the real estate market [2][3]. Group 1: Land Supply Announcement - On February 3, 2026, the first round of land supply was announced, involving five residential land parcels totaling 16 hectares and a planned construction area of 240,000 square meters [2]. - The five parcels include locations in Dongcheng, Fengtai, Shunyi, and Changping districts, but they did not enter the pre-application phase, leading to skepticism about the reliability of assessments made by media [2][3]. Group 2: Changes in Supply Logic - The announcement removed the "round" designation from the land supply list, making it difficult to identify which parcels are new for 2026 without detailed examination [4][5]. - Currently, there are 15 parcels listed in the supply plan, with 10 of them carried over from the 2025 list, indicating a significant amount of land being held [6][7]. Group 3: Supply Volume and Market Implications - The total area of land available for supply in 2026 is 51.42 hectares, with a planned construction area of 1,057,300 square meters, suggesting a substantial supply volume [10][11]. - The supply plan for 2026 is set between 200 to 240 hectares, with the first round accounting for only 6.7% to 8% of the total planned supply [12][13]. Group 4: Market Trends and Predictions - The anticipated land transaction amount for the first quarter of 2026 is projected to be only 6.49 billion yuan, a stark contrast to the previous year's first quarter, which saw transactions totaling 56.937 billion yuan [16]. - The overall land supply for 2026 is expected to decrease by approximately 15.4%, reflecting a strategic reduction in land availability amid high inventory levels in the market [18][19].

记者丨 吴抒颖 编辑丨包芳鸣 事实上，从2025年下半年起，房企融资规模已呈现触底回稳迹象。叠加2026年初多项融资新 政密集落地，行业融资环境持续优化，合理融资需求得到有效满足。 克而瑞统计数据显示，2025年全年，65家典型房企的累计融资总量为4143.14亿元；2025年12 月，房企境内债权融资119.38亿元，境外债权融资40.4亿元；资产证券化融资81亿元，环比增 长35.5%。 从房企境内外债融资的渠道可以看到，当前除了常态化的公司债发行以外，可转债、定增以及 海外信用债等已经基本重启。随着房地产市场风险缓释进入尾声，在融资的助力下，房地产市 场也有望回稳。 融资渠道通畅 华发股份此单定增，是今年房企的首单定增案。 此次定增，华发股份将全部用于项目建设。根据公告，扣除发行费用后的净额将全部用于珠海 华发城建国际海岸花园二期、绍兴金融活力城、成都阅天府、杭州武御林宸院、成都锦宸院三 期观著园、成都锦宸院一期流霞里、成都锦宸院二期天华里、成都锦宸院一期月华里和珠海华 发峰景湾花园二期。 "春江水暖鸭先知"，房地产市场回暖融资先行。 随着房地产金融支持政策持续发力、长效保障机制逐步完善，房企融资渠道更 ...

Core Viewpoint - The real estate market in major cities has entered a traditional seasonal downturn, characterized by overall cooling, increasing differentiation, and some bright spots. Supply and demand are contracting simultaneously, with developers showing low enthusiasm for sales and buyers exhibiting strong wait-and-see sentiment, leading to a prominent "look but don't buy" phenomenon [3][4]. Supply and Demand Dynamics - The real estate market is experiencing a cyclical downturn, with new home supply and demand both decreasing significantly. In many cities, new home transaction areas have dropped by 30% to 60% month-on-month, and year-on-year figures show a 20% decline, marking the lowest monthly figure in nearly a year [4]. - Developers are entering a rest period, significantly reducing the scale of new launches, with cities like Shenzhen and Nanjing experiencing supply gaps. The average absorption rate for new projects in Shanghai was only 16% in January [4]. Market Differentiation - Differentiation is evident across various dimensions: - Between cities and within city districts, core first-tier and strong second-tier cities (like Shenzhen and Hangzhou) show slightly higher visitor and subscription activity, while weaker second-tier and suburban areas are experiencing significant cooling [3]. - Product differentiation is notable, with affordable housing and high-end projects performing well, while ordinary improvement and suburban affordable housing continue to struggle [3]. - The second-hand housing market is becoming increasingly dominant, with transaction activity significantly outpacing new homes [3]. Land Market Trends - The land market is characterized by slowed supply, bottom-price transactions, and dominance by state-owned enterprises. Most cities are seeing a decline in transaction volume, with only a few core plots attracting interest, primarily from state-owned and central enterprises [5]. High-End Project Performance - High-end improvement projects in core locations are achieving high absorption rates, with cities like Hangzhou and Tianjin reporting rates of 62% and 68%, respectively. Notable projects include Shanghai's Taikoo Li, which sold 50 out of 60 units on the first day, achieving an 83% absorption rate [7]. Second-Hand Market Activity - In January, the transaction area for second-hand homes in 20 major cities reached approximately 1,483 million square meters, a month-on-month increase of 10% and a year-on-year increase of 25%, marking the second-highest level in 13 months [15]. - The second-hand market is showing a trend of stable volume and weak prices, with many cities experiencing price declines, particularly in lower-priced segments [17][20]. Future Outlook - The market is expected to continue its seasonal downturn in February due to the impact of the Spring Festival, with both new and second-hand home transactions likely to decline. However, a recovery is anticipated in March, with the potential for a "small spring" in the market as quality projects are launched [22].