数字消费
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快递业务量快增 数字消费供需两旺
Zheng Quan Ri Bao· 2026-01-07 17:06
1月7日,2026年全国邮政工作会议在北京召开。会议公布的数据显示,2025年,邮政行业业务收入和行 业寄递业务量分别完成1.8万亿元和2165亿件,同比分别增长6.4%和11.5%。其中,快递业务收入和快递 业务量分别完成1.5万亿元和1990亿件,同比分别增长6.5%和13.7%。 中央财经大学副教授刘春生对《证券日报》记者表示,快递业务量与消费紧密相关,快递业务量越大, 其为广大消费者提供的便利服务就越多;消费市场越火热,快递业务量增长的空间就越大。快递业务量 显著增长,说明我国消费潜能巨大且正持续释放。 快递业务量显著增长,离不开政策的强有力支持。2025年全年,顶层设计双向发力,兼顾快递行业高质 量发展与提振消费两方面议题。 在快递行业,2025年3月份,《国家邮政局关于加快邮政业科技发展的意见》正式发布;6月1日起, 《国务院关于修改〈快递暂行条例〉的决定》正式施行;10月份,《国家邮政局技术研发中心管理办 法》对外公布。 在消费领域,2025年2月份,国家市场监督管理总局、商务部等多部门联合发布《优化消费环境三年行 动方案(2025—2027年)》;3月份,中共中央办公厅、国务院办公厅印发了《提 ...
中国信通院:数字消费蓝皮书(2025年)
Sou Hu Cai Jing· 2026-01-05 07:12
今天分享的是:中国信通院:数字消费蓝皮书(2025年) 报告共计:56页 数字消费蓝皮书(2025年)核心内容总结 《数字消费蓝皮书(2025年)》系统阐述了数字消费的发展态势、核心特征与未来趋势,展现了其在经济社会发展中的重要价值。 数字消费是数字技术引发消费对象或方式数智化变革的消费活动,已形成"技术赋能-需求牵引-政策保障"的良性循环,在扩大内需、稳 定经济增长、助推结构转型和助力社会民生等方面发挥关键作用。2024年,实物商品网上零售额占社会消费品零售总额比重达26.8%, 服务消费对消费增长贡献率达63%,数字消费已成为经济增长的重要支撑。 供给侧方面,数字消费供给加速创新提质。数字产品不断迭代,AI手机、具身智能机器人等新一代智能终端涌现,产品从"单一智能"迈 向"万物智联";数字服务深度渗透教育、医疗、文旅等领域,催生虚拟课堂、远程会诊等新场景;供给方式持续升级,直播电商、即时 零售等新模式快速发展,线上线下融合与虚实融合消费不断创新;供给生态跨界融通,数字文化IP跨界合作与低空消费等新形态场景加 速涌现。 需求侧方面,数字消费需求持续扩容升级。居民消费意愿强劲,消费理念从关注质量价格向追求情感 ...
三部门联合印发通知 加大消费重点领域金融支持
Xin Hua Wang· 2026-01-03 23:36
Core Viewpoint - The joint issuance of the notification by the Ministry of Commerce, the People's Bank of China, and the Financial Regulatory Administration aims to enhance financial support for key consumption areas to stimulate domestic demand and consumption growth [1] Group 1: Support for Consumption - Various departments have implemented targeted measures to boost consumption, integrating livelihood benefits with consumption promotion [2] - Banks are leveraging a "Consumption Finance in Action" initiative to enhance the integration of credit, scenarios, payment, and derivative services, thereby expanding domestic demand [2] - The notification emphasizes collaboration between financial institutions and key merchants to improve payment services and meet consumer demand for upgrading products [2] Group 2: Innovation in Consumption Scenarios - The notification encourages the development of specialized loan products tailored to rural e-commerce and county-level commercial improvements [4] - Financial institutions are collaborating with businesses to promote digital RMB usage in consumer scenarios, such as at the Shanghai Lego Land, enhancing payment convenience [4] - The integration of consumption finance into various sectors, including shopping, tourism, and home improvement, facilitates consumer access and supports market expansion [4] Group 3: New Consumption Models - The notification advocates for the development of new consumption formats, focusing on sustainable and controllable risks while exploring financial support for emerging economic models [5] - Financial services are encouraged to be diverse and differentiated to support new consumption patterns, including green and digital consumption [5] Group 4: Strengthening Supply-Demand Connection - Financial institutions are urged to optimize product services to enhance the alignment between supply and demand in upgraded consumer goods and innovative consumption scenarios [6] - The need for financial products to transition from standardized to personalized offerings is highlighted, ensuring they meet diverse consumer needs [6] - Collaboration among various policies is essential to create a healthy consumption finance market, reducing financing costs for consumers [7]
数字消费展现强劲动能
Ren Min Ri Bao Hai Wai Ban· 2026-01-01 23:11
位于上海南京路步行街的百联ZX创趣场内人头攒动,不少消费者正在选购"谷子"。王 初摄(人民视 觉) "Meet China"入境旅游数字消费大屏具备商品导购、故事化解说、多语种交互与境外银行卡便捷支付等 功能。图为用户展示"Meet China"入境旅游数字消费大屏打印的购物核销单。新华社记者 陈浩明摄 参观者在第八届中国国际进口博览会现场,试戴一款AI眼镜。新华社记者 樊雨晴摄 消费者在位于广东深圳龙岗区的全球首家机器人6S店参观。新华社记者 周 科摄 在第五届中国国际消费品博览会全球特色消费展区,消费者在体验干眼症治疗医疗设备,感受沉浸式按 摩。张 茂摄(人民视觉) 近日,中国互联网络信息中心政策与国际合作所发布《数字消费发展报告(2025)》(以下简称《报 告》)。《报告》显示,2025年上半年我国数字消费总额达9.37万亿元,数字消费用户规模突破9.58亿 人,数字消费正成为消费的重要动能。 数字消费包括数字产品消费、数字服务消费、数字内容消费以及通过数字渠道实现的消费。下单即时配 送、选购智能家居、在智慧商圈购物、跟着"AI导游"参观博物馆……多样化的数字消费场景,越来越高 频地出现在人们的日常生活 ...
晓数点|2026年1月财经日历请查收!
Di Yi Cai Jing Zi Xun· 2025-12-31 05:29
| | | 财经目历 E 17777 LSU P INT/D i TV I 217 t 60 日后 中国2025 加拿大央行 美联储公布 中国1月PMI 年规模以上 公布利率决 利率决议 工业企业利 议 润 第十九届亚洲金融论坛 (1/26-1/27) 编辑 | 高明妍 制图丨方舟 x | 2026年 月 January | | | | | | | | | | 重大事件 重要数据 重点公司 | | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | | | | | | = | B | | 五 | | 六 日 | | | | 初十 | 29 | + | 30 | 十二 | 37 | 十三 | 1 | 十四 | 2 | 十五 3 | 十六 | 4 | | | | | | | | 我国调整部 | 分商品关税 港股上市 | 壁仍科技在 | | 2026年博鳌全球数字消 费大会(1/3-1/5) | | | | | | | | | | 税率税目 | | A股休市 | | | | | | | | | | | ...
AI时代数字消费如何重塑节日生活
Sou Hu Cai Jing· 2025-12-30 15:18
元旦假期将至,当你向AI助手说出"帮我规划元旦出行",它回应的不再只是机票酒店列表,而是一份真 正"懂你"的节日方案——它会结合你的健康数据,避开不适合长时间步行的景点;根据你近期的消费记 录,推荐那些你可能会心动的特色市集;甚至感知到你"想放松又怕无聊"的情绪状态,在行程中恰到好 处地安排一场沉浸式数字艺术展。 数字消费的"现象级"渗透 "消费是拉动经济增长的'主引擎'和稳定运行的'压舱石'。但是,现阶段我国面临消费动能不足、供需错 配、服务断层、人群与区域失衡等结构性问题,制约了内需潜力的充分释放。"中国信息通信研究院政 策与经济研究所专家王文宇在接受报采访时指出,"以数字技术和网络平台为关键支撑的数字消费,通 过实时需求洞察、精准匹配、产品赋能等核心能力,为破解传统消费体系的结构性矛盾提供了全新路 径,也正成为经济增长的关键引擎与民生改善的重要抓手。" 王文宇进一步用数据佐证了这一趋势的宏观影响:"经计算发现,从2015年至2024年的10年间,数字消 费占总消费的比重持续扩大,从18.9%增长到31.5%,同时几乎贡献了总消费增量的半数,已成为国内 消费重要的组成部分和国内消费增长的核心引擎之一。一方 ...
【海报】年度盘点|2025年消费市场六大看点,你参与了几个?
Zhong Guo Jing Ji Wang· 2025-12-30 08:09
Group 1 - The core viewpoint of the article highlights the significant growth in consumer spending driven by various sectors, including automotive and home appliances, with a total sales amount exceeding 2.5 trillion yuan by November 2025, benefiting over 360 million people [2] - Online retail sales in the country increased by 9.1% year-on-year, while online service consumption surged by 21.7%, indicating that digital consumption and online services are becoming crucial drivers of domestic demand [6] - The silver economy market is projected to reach 15.8 trillion yuan this year, encompassing diverse areas such as elderly care services, health and wellness, and cultural tourism, with the new elderly demographic leading the upgrade in quality consumption [10] Group 2 - Domestic travel participation reached 4.998 billion trips in the first three quarters of 2025, marking an 18.0% year-on-year increase, with spending amounting to 4.85 trillion yuan, reflecting tourism consumption as a key area for boosting overall consumption [13] - The "emotional economy" in China is expected to exceed 2 trillion yuan this year, driven by trends such as the popularity of collectible toys and cross-province concert attendance, showcasing strong growth momentum in emotional consumption [17] - The event economy is anticipated to become a significant engine for economic growth in 2025, with major monitored events, such as the "Suo Super," generating over 38 billion yuan in consumption across various scenarios, demonstrating robust consumer driving capacity [20]
中国信通院:“人工智能+”消费提质将成为数字消费主线
Ren Min Wang· 2025-12-30 07:47
Core Viewpoint - Digital consumption is a crucial component of resident consumption and a key engine for digital upgrading, expected to steadily grow with "AI+" consumption as the main theme [1] Group 1: Digital Consumption Growth - Digital consumption will continue to play an important role in expanding domestic demand and stabilizing economic growth amid increasing external uncertainties [1] - The integration of "AI+" will drive innovative convergence, becoming the mainstream trend in business evolution [1] Group 2: Consumer Confidence and Market Dynamics - The expansion of consumer groups and income growth will enhance residents' confidence in consumption [1] - Factors such as data, capital, and green elements will further empower the depth and effectiveness of digital consumption [1] Group 3: Consumption Trends and Business Models - Changes in the consumption decision-making chain and added value will accelerate the evolution of consumption scenarios and business models [1] - The blue paper is the third consecutive annual report by the China Academy of Information and Communications Technology, providing insights into the value of digital consumption and its relationship with economic growth, transformation, and improving people's livelihoods [1]
焕新消费体验 让“买买买”更便捷
Sou Hu Cai Jing· 2025-12-29 01:33
Group 1 - The core viewpoint of the articles highlights the robust growth of online consumption as a key driver for economic development, with a reported 5.7% year-on-year increase in online retail sales of physical goods from January to November, outpacing the overall retail sales growth by 1.7 percentage points, and accounting for 25.9% of total retail sales [1][2][4] - The central economic work conference emphasized the need to implement actions to boost consumption, including plans to increase residents' income and expand the supply of quality goods and services, which is expected to sustain the growth of online retail sales during the year-end consumption peak [1][4] - The online retail sector is benefiting from a dual boost of market resilience and policy support, with online consumption becoming a core engine for growth, effectively countering fluctuations in offline consumption and stabilizing the overall consumption landscape [4][5] Group 2 - The online retail market is seeing significant contributions from various categories, with food, clothing, and daily necessities experiencing growth rates of 14.9%, 3.5%, and 4.4% respectively, indicating a diverse demand across consumer segments [2] - Major e-commerce platforms are enhancing their supply chain capabilities to ensure timely delivery of fresh products, with Pinduoduo reporting a 51% year-on-year increase in quality product SKUs since the launch of its "100 billion support" plan [2] - The service consumption sector is also thriving, with platforms like Meituan reporting over 1 billion yuan in online transaction volume within 24 hours during promotional events, showcasing the high consumer engagement in leisure and entertainment services [3][4] Group 3 - The government is actively promoting policies to stimulate consumption, including financial support and collaboration with e-commerce platforms to develop business models suited to the internet, which is expected to enhance the overall consumption environment [5] - The year-end shopping season is being leveraged by platforms like Douyin and Kuaishou, which are launching various promotional activities to maximize consumer engagement and drive sales [5] - Experts suggest that to further unlock online consumption potential, efforts should focus on optimizing the consumer environment, innovating shopping experiences, and enhancing policy support to reduce costs and boost consumer confidence [4][5]
科技赋能产业 数智创领新局
Xin Lang Cai Jing· 2025-12-28 19:25
Core Viewpoint - 2025 is identified as a crucial year for accelerating the construction of a modern industrial system, enhancing the vitality and resilience of industrial and supply chains, and promoting the quality and expansion of consumption [1] Group 1: Industrial Chain Renewal - China Telecom's Yipay is set to further undertake responsibilities in modern industrial chain construction, transitioning from basic payment to digital consumption and data operations through ecological co-construction and scenario integration [1][2] - The "Modern Industrial Chain Renewal Co-Chain Action and Digital Consumption Rights Ecological Alliance" was launched during the "Smart Technology Ecological Conference," gathering over 400 partners to discuss new measures and achievements [2] Group 2: Digital Consumption Ecosystem - Yipay has created the "Lingze" digital consumption ecosystem platform, connecting over 70 central state-owned enterprises and 200 leading brands, effectively releasing business growth potential [3] - The platform offers a one-stop 24-hour unmanned retail solution that can help merchants reduce operational costs by over 35% [3] Group 3: Data Operations - Yipay has developed the "Yufeng" intelligent regulatory platform using big data and AI to address traditional management issues, enabling real-time monitoring and intelligent warnings for liquidity, credit, and operational risks [4] - The platform has been successfully applied in over 30 central state-owned enterprises and recognized as a high-value scenario for AI by the State-owned Assets Supervision and Administration Commission [4] Group 4: Financial Management Solutions - Yipay launched the "Chenji" financial digital system in collaboration with China Telecom Financial Company, achieving 100% domestic production across its technology stack and supporting high concurrency payment capabilities [5] Group 5: AI Technology Development - Yipay has established the Insight AI platform, which integrates various AI capabilities and has undergone significant upgrades to enhance its service offerings [7] - The second-generation inference acceleration architecture, Talon, has achieved a speed increase of 6.52 times while reducing costs to one-sixth, marking a significant breakthrough in AI technology [8] Group 6: Security and Compliance - Yipay has built a comprehensive security system that includes technical, compliance, and ecological safety to protect user rights and ensure stable operations [14] - The "Yufeng" regulatory system adheres to national financial regulations and integrates compliance requirements into business processes [14] Group 7: Future Outlook - Yipay aims to continue deepening the integration of AI technology with payment ecosystems, expand multi-modal applications, and strengthen technological innovation to support high-quality development in the modern industrial chain [15]