夜经济
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盐城盐都打造“夜+日”双消费场景,点燃区域经济新动能
Sou Hu Cai Jing· 2025-09-13 13:18
Core Insights - Consumption is identified as the "main engine" for regional economic growth and a "barometer" for public well-being, with Yandu District in Yancheng City showcasing a vibrant integration of "night economy" and "daytime consumption" [1] Group 1: Cultural Empowerment - The cultural event "Dream Adventure in the River" has revitalized nighttime consumption in the old street area, combining traditional elements with modern entertainment to attract families [2][4] - The old street's unique atmosphere, enhanced by cultural activities, is expected to host more events that blend traditional culture with modern experiences, further stimulating nighttime consumption [4] Group 2: Industrial Integration - Yandu District is developing new consumer landmarks that offer a one-stop shopping experience, integrating various functions to enhance consumer engagement [5] - The Oriental Automotive Culture Square, focusing on the new energy vehicle industry, features a comprehensive service model that includes vehicle exhibitions, cultural experiences, and food options, driving consumer interest [7] Group 3: Trend Leadership - The district is targeting the youth market by creating trendy consumer spaces that inject youthful energy into the local economy [8] - The "Yuedong Live Trend Base" project aims to cater to family entertainment and fitness, with plans to significantly increase foot traffic and sales upon completion [10] Group 4: Economic Development - The continuous upgrade of diverse consumption scenarios and the implementation of unique activities are expected to inject strong momentum into the high-quality development of the regional economy [11] - Future initiatives will focus on expanding consumption through various events and enhancing the appeal of local shopping districts, thereby sustaining consumer vitality and contributing to urban development [11]
消费新观察|黄浦江风“吹热”夜经济 多元业态点亮“夜上海”
Sou Hu Cai Jing· 2025-09-12 09:25
Core Insights - Shanghai's night economy is experiencing a revival, particularly in the Xuhui District's West Bund Dream Center, which has become a popular destination for nightlife activities [1][3][5] Group 1: Night Economy Activation - Over 30 businesses along the riverside have extended their operating hours to 24:00 from Friday to Sunday, leading to a reported increase in weekend sales by approximately 17% compared to usual [3][7] - The outdoor dining areas have become a significant attraction, with customers often waiting up to two hours during peak times to enjoy meals with views of the Huangpu River [3][5] Group 2: Cultural and Entertainment Offerings - The West Bund Dream Center features free outdoor music and film festivals, enhancing the cultural experience for visitors and contributing to the area's vibrant atmosphere [5][7] - Starting in late September, the center will host various light shows and drone performances as part of the Shanghai International Light and Shadow Festival, further enriching the nighttime offerings [5][7] Group 3: Overall Economic Impact - The overall foot traffic at the West Bund Dream Center increased by 23.8% and 10.4% in July and August, respectively, with nearly half of the revenue generated after 18:00 [7] - Since June, Shanghai's total nighttime consumption has reached 880.09 billion yuan, reflecting a year-on-year growth of 3.3% [7]
夜经济升腾烟火气
Xin Hua Wang· 2025-09-11 23:47
Group 1 - The Alding Art and Cultural Community in Baotou, Inner Mongolia, has been attracting an average of 300 visitors daily since its soft opening earlier this year, particularly busy in the evenings [1] - The community offers a blend of tea dining and cultural products, serving as a cultural station for citizens' nighttime leisure [1] - There are currently 16 such urban book houses in the Kunlun District, emphasizing the importance of spaces that allow for relaxation and contemplation in the night economy [1] Group 2 - The Baotou Meiyue Marriott Hotel has successfully expanded its outdoor dining options, increasing the variety of food offerings from over 30 to more than 70, with a daily footfall of around 200 and an average spending of 50 yuan per customer [2] - The hotel has seen a 100% year-on-year increase in sales at its lobby bar, aided by the introduction of a night dining bar [2] - The Hongde Hotel in Baotou focuses on a barbecue concept, appealing to younger consumers by combining camping-style dining with traditional Sichuan cuisine [2] Group 3 - From January to July this year, the Kunlun District achieved a retail sales volume of 14.982 billion yuan, reflecting a year-on-year growth of 9.3%, which is 1.3 percentage points higher than the city average [3] - The retail sales growth rate for key enterprises increased by 16.4%, showing a slight acceleration compared to the previous month [3] - The night economy is recognized as a vital driver for enhancing consumer spending, promoting employment, and facilitating income growth, with plans for further development to boost urban commercial competitiveness [3]
重庆人70%收入用于吃喝玩乐,超越上海,拿下全国消费第一
Sou Hu Cai Jing· 2025-09-11 12:36
Group 1: Core Insights - Chongqing surpassed Shanghai in retail sales, achieving over 830 billion yuan in social consumer goods retail sales in the first half of 2025, marking it as the top city for consumption in China [1][2] - The city's success in consumption is attributed to a combination of industrial strength, affordable housing, consumer culture, and government policies [3][22] Group 2: Industrial Strength - Chongqing's manufacturing sector, particularly in automotive, electronics, and integrated circuits, serves as a strong foundation for consumer spending [5][9] - The automotive industry in Chongqing saw an 8.4% year-on-year increase in value added, with a production volume of 1.2185 million vehicles, ranking third nationally [8] - The electronics sector has established Chongqing as the world's largest notebook computer production base, with over 2,300 supporting enterprises [8] - The integrated circuit industry is rapidly growing, with a 67% year-on-year increase in production, reaching 5.2 billion chips in the first half of 2025 [9] Group 3: Income Growth - Chongqing's per capita disposable income rose from 11th to 9th place nationally in the first half of 2025, indicating strong income growth among inland cities [11] - The increase in income has directly contributed to enhanced consumer spending capacity [11] Group 4: Housing Affordability - Chongqing's housing price-to-income ratio averages 7, significantly lower than over 30 in cities like Beijing and Shanghai, allowing residents to allocate more income to consumption [12][14] - The average price of second-hand homes in Chongqing was 9,200 yuan per square meter in July 2025, only one-fifth of Shanghai's price [14] Group 5: Consumer Culture - Approximately 70% of Chongqing residents' disposable income is spent on consumption, reflecting a strong consumer culture [16] - The city has 37,000 hot pot restaurants, with the hot pot industry generating a total output value of 300 billion yuan, highlighting its cultural significance [16] Group 6: Government Policies - The government has implemented strategies to enhance consumption, including transforming geographical disadvantages into consumer advantages through unique attractions [17] - The promotion of night economy since 2020 has led to night consumption accounting for about 60% of total retail sales in 2024 [19] - Efforts to attract external tourists through cultural and tourism initiatives have resulted in a 10% increase in visitors during the May Day holiday in 2025 [19]
文旅消费定下2万亿目标 四川如何优化格局力争“多点开花”?
Mei Ri Jing Ji Xin Wen· 2025-09-10 14:35
每经记者|刘旭强 每经编辑|刘艳美 2025年已步入下半程,各地都铆足了劲拼经济。 不久前,四川提出文旅深度融合发展新目标——到2027年,全省文化和旅游发展格局进一步优化,文化及相关产业增加值、旅游总花费分别达 到3800亿元、2万亿元左右,文旅产业成为战略性支柱产业。 为实现这一目标,这个西部经济大省将如何发力?发展格局又将如何优化?9月1日至6日,《每日经济新闻》记者随"活力中国调研行"采访团 走进乐山、宜宾、泸州、内江,探寻各地推进文旅深度融合的新举措,助力促消费、扩内需。 宜宾高铁南片区E・PARK公园 图片来源:每经记者 刘旭强 摄 同样,"酒城"泸州不仅在升级酒文化文旅载体,下一步也将建立"云上博物馆",链接全国白酒企业博物馆、酒类遗址等,打造中国白酒博物馆 群落,推动馆企双向赋能,助推白酒产业发展,努力向世界讲好中国白酒故事。 "此前泸州在文旅上缺乏拳头产品,目前四川中国白酒博物馆正按进度推进,未来将成为具有中国特色的文化地标。"泸州市文化广电旅游局副 局长任建宇表示。 据悉,在泸州,仅泸州老窖博物馆去年就接待游客近50万人次、销售酒类产品营收超2700万元。泸州近年还以地标博览会为契机推动高 ...
南街夜市点燃西湖转塘夜经济
Mei Ri Shang Bao· 2025-09-08 02:45
Group 1 - The BAC Art Community in Xihu District has launched a "Long Street Night Market," enhancing the nightlife experience for residents and tourists with a variety of food options [1] - The night market features over 60 vendors offering diverse culinary delights, including hot stir-fry, grilled items, cold marinated dishes, snacks, ice drinks, and desserts [1] - The night market operates every Friday, Saturday, Sunday, and on holidays from 17:30 to 22:00, continuing through the summer and into the National Day and Mid-Autumn Festival [1] Group 2 - The local government is promoting new consumption transformation activities by encouraging regulated night markets, introducing local night market brands, and creating pet-friendly business areas [2] - The street aims to create a diverse "nightlife" scene that combines relaxation, art, and vibrant atmosphere, featuring elements like water splashes, performances, and interactive activities [2] - Various night events, such as the ancient building light show and special performances at the West Lake Carnival, are designed to enhance the urban family micro-vacation experience [2]
全方位释放夜间消费活力
Jing Ji Ri Bao· 2025-09-07 01:17
Group 1 - The article emphasizes the vibrant development of night economy across various cities, showcasing diverse consumption scenarios and cultural integration to boost urban vitality and consumer spending [1][2][3] - In Changchun, the newly upgraded Xinmin Street has become a popular destination with various cultural activities and pedestrian-friendly policies, leading to increased consumer engagement [2][3] - Jilin Province is actively promoting night economy through events like the "Exciting Night Jilin" summer performance season, attracting significant foot traffic and enhancing local tourism [3][4] Group 2 - Guangdong Province has launched over 200 night-themed consumption activities, focusing on tourism, entertainment, and shopping to stimulate local economic growth [4][5] - Guangzhou's night markets and commercial districts have seen substantial consumer traffic, with night consumption accounting for nearly 60% of total sales in key areas [5][6] - The city has implemented innovative policies to facilitate night economy development, including streamlined event approval processes and outdoor business regulations [6] Group 3 - Lanzhou has experienced a surge in hotel bookings and tourist visits, with a 47% increase in hotel orders during the summer, driven by its appealing night tourism offerings [7][8] - The city is enhancing its night economy by integrating food, culture, and tourism, aiming for a more refined and attractive night-time experience [7][8] - In Dingxi, innovative night consumption scenes have been developed, leading to a notable increase in tourist numbers and spending [8][9] Group 4 - The integration of night markets with local attractions, such as the historical site in Huanxian, has proven effective in drawing visitors and enhancing their overall experience [9]
活力中国调研行丨活力涌动消费焕新——湖北文旅发展一线观察
Sou Hu Cai Jing· 2025-09-06 05:12
Core Insights - The article highlights how Hubei province is leveraging its cultural and historical resources to boost the cultural tourism industry and stimulate consumer spending [1][3]. Group 1: Cultural Tourism Development - Yunmeng County Museum has undergone renovations, adding immersive exhibition halls and facilities that enhance visitor experience, leading to a cultural revival [3]. - The museum's cultural products, such as toys and sachets, have generated over 4 million yuan in revenue from January to July, attracting 20,000 educational tour groups [3][9]. - The "Two Dams and One Gorge" tourism project in Yichang has seen nearly 1 million visitors during the summer, marking a 30% increase year-on-year [4]. Group 2: Night Economy - The night economy in Hubei is thriving, with electric cruise ships offering scenic views along the Yangtze River, enhancing the overall tourist experience [3]. - The Tang City scenic area in Xiangyang features a vibrant night atmosphere with performances and modern technology, attracting a significant number of nighttime visitors [5][7]. - The "Wudang Dream" park in Shiyan has welcomed 600,000 visitors since its opening, generating 20 million yuan in revenue through immersive performances [9]. Group 3: Overall Tourism Statistics - Hubei province received 547 million tourists and generated approximately 571.7 billion yuan in tourism revenue from January to July, reflecting year-on-year growth of 14.61% and 16.07% respectively [9].
活力中国调研行丨活力涌动 消费焕新——湖北文旅发展一线观察
Sou Hu Cai Jing· 2025-09-06 04:14
Group 1 - The article highlights the revitalization of cultural tourism in Hubei, showcasing how local resources are leveraged to boost consumption and attract visitors [1][3] - Yunmeng County Museum has undergone renovations, adding immersive exhibition halls and facilities, which have significantly increased cultural product sales, generating over 4 million yuan in revenue from January to July [3][4] - The night economy in Hubei is thriving, with projects like "Two Dams and One Gorge" attracting nearly one million tourists during the summer, marking a 30% increase year-on-year [4] Group 2 - The Xiangyang Tang City scenic area features a blend of traditional performances and modern technology, with 60% of its 1.03 million visitors in the first half of 2025 attending at night [5][7] - The "Wudang Dream" park in Shiyan has welcomed 600,000 visitors since its opening, generating 20 million yuan in revenue through dynamic cultural presentations [9] - Hubei's tourism sector has seen significant growth, with 547 million visitors and a total tourism revenue of approximately 571.7 billion yuan from January to July, reflecting year-on-year increases of 14.61% and 16.07% respectively [9]
活力涌动 消费焕新——湖北文旅发展一线观察
Xin Hua Wang· 2025-09-06 04:01
Core Insights - The article highlights the development of the cultural tourism industry in Hubei, showcasing how local resources and historical heritage are leveraged to boost consumption and attract visitors [1][2]. Group 1: Cultural Tourism Development - Yunmeng County Museum has undergone renovations, adding immersive exhibition halls and facilities that enhance visitor experience, leading to a cultural revenue of over 4 million yuan from January to July [2]. - The integration of cultural elements into tourism experiences has increased visitor interest in cultural souvenirs, with 20,000 students visiting the museum for educational purposes, positively impacting local dining and accommodation sectors [2]. Group 2: Night Economy - The night economy in Hubei is thriving, with electric cruise ships like "Yangtze River Three Gorges No. 1" attracting tourists, showcasing local landmarks illuminated at night [3][4]. - The "Two Dams and One Gorge" cruise project has seen nearly 1 million visitors during the summer, marking a 30% increase year-on-year [4]. Group 3: Technological Integration - The use of modern technology, such as 3D projections and immersive experiences, is transforming traditional performances into dynamic interactions, enhancing visitor engagement [7][9]. - The "Wudang Dream" park has welcomed 600,000 visitors since its opening, generating 20 million yuan in revenue, demonstrating the financial viability of integrating technology into cultural presentations [9]. Group 4: Overall Tourism Statistics - Hubei received 547 million visitors and generated approximately 571.7 billion yuan in tourism revenue from January to July, reflecting year-on-year growth of 14.61% and 16.07% respectively [9].