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山东曹县:古邑新姿绽华彩 汉服经济领风潮
Xiao Fei Ri Bao Wang· 2025-06-11 10:03
Core Insights - The article highlights the cultural and tourism development model of Caoxian, Shandong, which is leveraging its rich historical heritage to promote cultural transmission and industrial upgrading through the "Hanfu+" strategy [1] Cultural and Tourism Integration - Caoxian is constructing a cultural tourism development framework characterized by "one core leading, three belts linking," focusing on Shang Tang culture, red culture, and intangible cultural heritage [1] - The county has established one 4A-level scenic area and one 3A-level scenic area, with three provincial-level tourism strong towns and eleven characteristic tourism villages, receiving over 3 million visitors annually [1] Development Strategies - The county is implementing a "Cultural Gene Decoding Project" to identify and industrialize cultural elements, aiming to attract investment and cultivate leading cultural tourism enterprises [2] - Key initiatives include upgrading scenic areas, expanding the research travel market, and creating a series of cultural tourism festivals to enhance brand recognition [2] Hanfu Industry - Caoxian's Hanfu industry accounts for a significant portion of the national market, with 2,753 enterprises forming a complete ecosystem covering design, manufacturing, and application [3] - The projected sales for Hanfu in 2024 are expected to reach 8.75 billion, with a 90% market share in the ancient-style scenic area Hanfu supply market [3] Market Expansion - The county is capitalizing on the "Hanfu craze" by creating new cultural tourism scenarios that integrate Hanfu with makeup and photography [4] - Collaborations with well-known ancient-style scenic areas across the country have been established, achieving a 90% market share for Caoxian Hanfu in 72 5A-level ancient-style scenic areas [4] Promotion Activities - A series of promotional activities have been organized to enhance the visibility of Hanfu culture, including themed events and exchanges in various scenic areas [5] - The county's promotional video has gained national attention, further expanding the reach and influence of Caoxian Hanfu [5]
前5月数据出炉 我国外贸呈现哪些特点?一文详解
Xin Hua Wang· 2025-06-10 23:27
Core Viewpoint - China's foreign trade maintained a growth trend in the first five months of this year, with a total import and export value of 17.94 trillion yuan, reflecting a year-on-year increase of 2.5% despite a complex global trade environment [1][2]. Group 1: Trade Performance - In the first five months, China's exports of equipment manufacturing products reached 6.22 trillion yuan, growing by 9.2%, accounting for 58.3% of total exports [1][7]. - The contribution rate of equipment manufacturing products to overall export growth was 73%, with a peak contribution rate of 76.9% in May [1][7]. - The monthly trade data showed fluctuations, with a decline of 2.2% in January, but a recovery to a 2.5% growth by May, indicating resilience in foreign trade [2]. Group 2: Foreign Investment and Enterprises - Foreign enterprises' import and export value reached 5.21 trillion yuan in the first five months, making up nearly 30% of China's total trade [3]. - The number of foreign enterprises with import and export performance exceeded 73,000, the highest in five years, showcasing China's commitment to high-level opening-up [4]. Group 3: Policy and Market Expansion - The government is actively responding to the complex foreign trade situation through institutional innovation, customs facilitation, and market expansion [5]. - Local initiatives, such as Guangdong's "Yue Trade Global" and Sichuan's "Chuan Xing Tian Xia," complement national policies to create a vibrant foreign trade environment [5]. Group 4: Equipment Manufacturing Sector - The equipment manufacturing sector is a significant contributor to foreign trade, with products like electric vehicles, engineering machinery, and industrial robots showing substantial growth [1][7]. - China's shipbuilding industry is experiencing rapid development, with over 70% of new global ship orders directed to China [7]. Group 5: Private Enterprises - Private enterprises have become the core engine of China's foreign trade, with a total import and export value of 10.25 trillion yuan, growing by 7% and accounting for 57.1% of total foreign trade [9]. - Shenzhen's private enterprises are leading in foreign trade growth, with a significant number of specialized "little giant" enterprises emerging [9]. Group 6: Cultural Products and Toys - The toy industry, particularly in Guangdong, plays a crucial role in foreign trade, with a significant contribution from cultural IP and "national trend" toys [12][14]. - Dongguan is a major hub for toy production, with over 4,000 toy manufacturers and a complete industrial chain supporting the export of cultural toys [14].
“金融+国潮文化”新探索?银行也靠LABUBU拉存款,花样揽储背后透露哪些信号
Xin Lang Cai Jing· 2025-06-10 13:10
Core Viewpoint - The banking industry is increasingly adopting innovative marketing strategies to attract deposits, such as offering trendy gifts like LABUBU blind boxes to new account holders, reflecting a shift towards appealing to younger demographics [1][5][9] Group 1: Marketing Strategies - Ping An Bank has launched a promotional campaign where new customers can receive LABUBU blind boxes by depositing at least 50,000 yuan, indicating a shift from traditional deposit methods to more engaging marketing tactics [1][3] - The LABUBU brand, popular among young consumers, has become a significant draw for banks, with blind boxes selling for much higher prices on secondary markets, thus serving as a "social currency" [4][5] - The campaign is part of a broader trend where banks are exploring collaborations with popular cultural icons to enhance their appeal to younger clients [5][6] Group 2: Regulatory Environment - Recent regulatory guidelines prohibit banks from using gifts or cash incentives to attract deposits, which may pose challenges for such promotional activities [6][7] - Financial regulators have emphasized the need for banks to cease practices that involve offering physical gifts as a means of deposit attraction, with a deadline for existing practices set for 2025 [7][8] Group 3: Industry Trends - The banking sector is experiencing heightened competition for deposits, particularly as traditional marketing methods lose effectiveness among younger consumers [4][9] - The trend towards "flowering" deposit strategies is seen as a temporary measure to address significant pressure on banks' liabilities, especially in a declining interest rate environment [9]
平安银行存款5万送LABUBU盲盒引关注;中美谈判期间 美股小幅波动
Zhong Guo Ji Jin Bao· 2025-06-09 16:14
大家好,今晚简单关注一下海内外的消息。 平安银行存款5万送LABUBU盲盒 近日,社交媒体上有用户发文称,只要在平安银行存款就能获得LABUBU盲盒,吸引了大量关注。 据悉,这是平安银行近期在全国多地支行推出的一项面向"纯新客户"(之前未开立/销户满一年)的定期存款促销活动。新客户开立储蓄 卡后,存入超过5万元(人民币),定期3–6个月起,可获泡泡玛特热门潮玩IP"LABUBU"系列盲盒(1.0、2.0)。若同时办理信用卡,即 可获得3.0版盲盒。银行方面称通过正规渠道采购,保证正品。 平安银行对外回应称,目前该行部分分行推出"平安好邻居"新开户回馈活动,参与即有机会获得LABUBU。本次活动针对年轻潮流客 群,探索"金融+国潮文化"的一次创新尝试,为客户打造有趣有价值的金融服务体系。 作为泡泡玛特的现象级IP,4月起LABUBU新系列在全球范围内引发抢购。 美银美林研究报告指出,泡泡玛特的LABUBU 3.0系列已经在全球范围内走红,4月美国及欧洲市场销售同比增长约8倍和5倍,多数零售 店前出现大量排队购买的场景。 更重要的是,Labubu在时尚领域的影响力正在提升,越来越多的名人和KOL将其作为装饰物,包 ...
平安银行存款5万送LABUBU盲盒引关注
Xin Lang Cai Jing· 2025-06-09 14:05
Group 1 - Ping An Bank has launched a promotional campaign offering "LABUBU blind boxes" to new customers who open a savings account with a minimum deposit of 50,000 yuan, aiming to attract the younger demographic and explore the integration of finance with national cultural trends [1][2] - The LABUBU blind boxes, a product of Pop Mart, have seen a surge in demand, with prices on secondary markets reaching between 200 to 600 yuan, and hidden variants exceeding 3,000 yuan, indicating a strong consumer interest in collectible items [1][2] - The campaign aligns with the growing trend of "social currency" among Generation Z, providing a fresh marketing strategy for financial institutions [2] Group 2 - Ping An Bank reported a decline in its Q1 2025 financial performance, with operating revenue of 33.709 billion yuan, a year-on-year decrease of 13.1%, and a net profit attributable to shareholders of 14.096 billion yuan, down 5.6% from the previous year [3] - The bank's basic earnings per share stood at 0.62 yuan, reflecting the challenges faced in maintaining profitability amidst a competitive market [3]
毕业季催热 “手作经济”
Xiao Fei Ri Bao Wang· 2025-06-06 02:42
除传统手工艺配件外,工业材料跨界手作的现象引发关注。毕业季,学生群体面临搬家、租房等问 题,"DIY家具"也引起热议。铝型材、海洋板等建材因可塑性强、成本低,成为毕业生打造"租房生 活"的热门选择。在某社交平台上,有网友分享用铝型材自制书架的经历,相关教程点赞数量过万,带 动平台"铝型材DIY"关键词搜索量激增。业内人士分析,此类材料迎合了年轻人对"低成本高个性"的需 求。例如,一套铝型材书桌材料包价格仅为成品家具的三分之一,且支持自由组装,满足了毕业生对空 间利用和环保理念的追求。 本报讯 (记者 张丽娜 □ 葛菲)毕业季临近,以国潮文化为内核的"手作经济"迎来新一轮消费热潮。 DIY材料包、手作工具及非遗工艺配件订单如潮,年轻群体通过个性化手作表达情感与文化认同,推 动"手作经济"成为消费新增长点。 在电商平台,融合非遗技艺与国风元素的DIY材料包成为毕业季热门商品。小红书平台上,关于"毕业 DIY"的话题阅读量超百万次,国潮DIY材料包更是成为毕业礼物"新宠",以"簪花学士帽"为关键词的相 关笔记超过9000条。除DIY"簪花学士帽"外,学生群体还积极尝试不同的国潮风格,抖音平台上某博主 DIY"哈利波 ...
15.69万元起,“智能电混新一代”郑州日产Z9 GE电混皮卡正式上市
Zhong Guo Qi Che Bao Wang· 2025-05-31 14:50
Core Viewpoint - Zhengzhou Nissan officially launched its new "smart electric hybrid" Z9 GE PHEV during the "Duanwu Wonderful Tour" event, showcasing a blend of traditional culture and modern technology [1][3]. Product Launch - The Z9 GE PHEV offers two versions with electric ranges of 60 km and 135 km, and is available in seven configurations with a price range of 156,900 to 219,900 yuan [1]. - The vehicle features a unique external discharge function, allowing it to act as a "mobile power station" for various outdoor activities [4][6]. Technological Innovation - The event utilized MR (Mixed Reality) technology to connect traditional culture with modern electric hybrid technology, providing an immersive experience for attendees [3]. - The Z9 GE PHEV is equipped with a multi-source energy system, including electric, oil, and hybrid modes, which enhances fuel efficiency and reduces operational costs [10]. User Experience - The interior of the Z9 GE PHEV is designed for luxury and comfort, featuring Nappa leather seats with multiple adjustments and a panoramic sunroof, enhancing the camping experience [10]. - The vehicle supports various outdoor activities, transforming into a cinema or music venue, and is equipped to power appliances like refrigerators and coffee machines [6][8]. Cultural Integration - The event featured the character "Tang Xiaomei" from the "Tang Palace Night Banquet" IP, who engaged with the vehicle's smart features, highlighting the synergy between traditional culture and modern technology [11][13]. - Zhengzhou Nissan emphasizes the importance of cultural resonance and user needs in its product development, aiming to lead the electric transformation in the pickup market [16]. Industry Leadership - Zhengzhou Nissan positions itself as a leader in the Chinese pickup industry, leveraging its parent company Dongfeng's advantages in the new energy sector and Nissan's global manufacturing expertise [15][16].
十项团体标准发布!潮玩衍生品行业告别“野蛮生长”阶段
Sou Hu Cai Jing· 2025-05-31 06:12
Core Viewpoint - The release of ten group standards for trendy toy derivatives marks the end of the "wild growth" phase in the trendy toy industry, promoting quality and safety in consumer products [1][3][7]. Group 1: Industry Standards - The standards were jointly drafted by over 20 industry, academic, and research institutions, including Pop Mart International Group and the Dongguan Customs Technology Center, and were validated through extensive market sampling [3]. - The newly established standards focus on various trendy toy derivatives, including mobile phone cases, headphone charms, and plush products, addressing the urgent need for innovation in the domestic trendy toy industry [3][7]. Group 2: Quality and Environmental Standards - The standards emphasize quality safety and green environmental requirements, which, while increasing compliance costs for companies, are intended to guide the industry away from price competition towards sustainable development [7]. - The packaging regulations within the standards aim to protect consumer health and reduce environmental pollution from packaging waste, enhancing the international competitiveness of Chinese trendy toy brands [7]. Group 3: Economic Impact and Growth - Dongguan has prioritized the development of the trendy toy industry, implementing supportive policies that have led to the establishment of over 4,000 toy manufacturing companies and nearly 1,500 supporting enterprises, making it the largest toy export base in China [8]. - The industrial output value of trendy toy-related enterprises reached over 23.8 billion yuan, with a year-on-year growth of 19%, highlighting the increasing cluster effect, brand influence, and economic benefits of the trendy toy industry [8].
豫园股份:构建东方美学的黄金珠宝饰品护城河
Shang Hai Zheng Quan Bao· 2025-05-29 18:51
Core Viewpoint - Yuyuan Group, a leading Chinese gold and jewelry enterprise, is undergoing a significant transformation period, coinciding with the establishment of the Shanghai International Jewelry Fashion Functional Zone, which will benefit the company's development [2][9]. Industry Overview - The market environment is changing, with international gold prices rising sharply, surpassing $3,500 per ounce in April 2023, leading to increased domestic gold jewelry prices, with brands like Laomiao Gold seeing prices exceed 1,000 yuan per gram [3][4]. - The gold jewelry consumption is facing challenges due to high prices, with a projected decline in domestic gold jewelry consumption to 532.02 tons in 2024, a year-on-year decrease of 24.69% [4]. Company Performance - Yuyuan Group's core brands, Laomiao and Yayi, have established a vast sales network of 4,615 outlets nationwide, with gold jewelry sales accounting for over 60% of the company's total revenue [4][6]. - The company anticipates a decline in revenue and net profit for 2024 due to insufficient demand and structural changes in consumer preferences, compounded by international gold price fluctuations [4][5]. Product Innovation - The company is focusing on product innovation to adapt to changing consumer preferences, emphasizing the integration of Chinese cultural elements and the development of popular products [5][6]. - The "Guoyun Gold" series generated nearly 7.5 billion yuan in sales last year, becoming a core product line for the company [7]. Cultural Trends - The rise of "Guochao" culture is driving a cultural return and upgrade in the gold jewelry industry, with Yuyuan Group actively promoting cultural dissemination centered around this trend [8]. - The company is implementing an "Oriental Lifestyle Aesthetics" strategy, integrating various cultural and lifestyle elements to create a unique market position [8][9]. Strategic Location - Yuyuan Group benefits from its strategic location in the Yuyuan shopping district, attracting approximately 45 million visitors annually, enhancing its market presence [9].
端午前探访,首都“菜篮子”“果盘子”“肉案子”量足价稳
Bei Jing Ri Bao Ke Hu Duan· 2025-05-27 08:19
Group 1 - The upcoming Dragon Boat Festival has led to a significant increase in the supply of traditional products such as zongzi leaves and mugwort, particularly from Baiyangdian, which are favored by consumers [1][2] - The sales volume of zongzi leaves has doubled this year, with a notable shift from traditional sources in Hubei, Hunan, Jiangsu, and Anhui to local suppliers around Beijing [2] - The market is experiencing a peak in glutinous rice sales, with daily sales increasing from around 8-9 tons to nearly 20 tons during this festive period [2] Group 2 - The New Fa Di market has set up special sales areas for zongzi gift boxes to meet the rising demand from supermarkets and consumers, contributing to a vibrant festive atmosphere [2] - The fruit market is also thriving, with a total fruit supply reaching 12,000 tons and stable prices, including 60 yuan per box for 8 kg of black mulberries and 65 yuan for 5 kg of lychees [2] - Vegetable supply is stable at 20,000 tons with an average price of 2.5 yuan per kilogram, while pork supply is approximately 1,800 heads at an average price of 17.5 yuan per kilogram, ensuring sufficient supply during the festival [2]