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比亚迪2月销量同比下滑36%,多家新势力逆势增长,2026年上半年新车密集上市潮将至
Jin Rong Jie· 2026-03-01 12:35
本文源自:市场资讯 作者:观察君 广发证券在2月28日发布的研报中指出:"继续关注'自主加速平替合资燃油车+高端SUV'竞品组合的表 现。其中比亚迪秦PLUS组合中海豹06、银河A7自上市以来份额表现亮眼;比亚迪唐组合中,银河M9 自上市以来销量表现亮眼。"中国银河证券在同日研报中表示:"展望春节后,复产复工有序推进,全国 首个A级车展北京车展临近(4月24日-5月3日),车企即将进入2026年上半年旗舰新品发布周期,理想 L9Livis、小鹏GX、比亚迪大唐、小米YU7GT、新款SU7、问界M6、魏牌V9X、智界V9、极氪8X等新 车有望上市,市场迎来新一轮密集供给,有望带动市场需求回暖。" 声明:市场有风险,投资需谨慎。本文为AI基于第三方数据生成,仅供参考,不构成个人投资建议。 3月1日,比亚迪股份在港交所发布2026年2月产销快报。数据显示,公司2月乘用车销量为187782辆,同 比下滑36.00%。其中,纯电动乘用车销量79539辆,同比下滑35.00%;插电式混合动力乘用车销量 108243辆,同比下滑36.70%。从动力结构看,插混车型仍是比亚迪乘用车销量的主要支撑,占比约 57.6%。 公告同 ...
高端化与全球化“双轮驱动”:赛力斯1月销量同比大增 中东获首批订单
Quan Jing Wang· 2026-02-28 03:51
2026年开年以来,赛力斯迎来国内销量与海外突破双线"开门红":公司1月新能源汽车销量达43,034 辆,同比增长140.33%,彰显强劲增长动能;海外布局亦实现关键性跨越,AITO问界在阿联酋成功斩获 200台首批订单,标志着赛力斯全球化战略迈出坚实一步,为后续国际化拓展奠定重要基础。 作为中国高端智能新能源汽车品牌,问界仅用46个月便达成100万辆整车下线里程碑。其中,旗舰车型 问界M9累计交付突破27万辆,累计21个月稳居50万元级车型销量冠军,以硬核产品力夯实其高端新能 源"王者地位";问界M8持续领跑40万元级细分市场;问界M7累计交付突破40万辆,成为30万元级的价 值之选,进一步夯实了问界在高端市场的领先地位。 在持续巩固市场优势的同时,问界品牌加速完善产品矩阵,以满足更广泛消费群体的期待。据官方披 露,问界家族将迎来全新成员问界M6,这向市场释放出一个明确信号:问界产品矩阵即将完成从20万 元到60万元价格区间的全面覆盖,向更高销量规模发起冲击。该布局既进一步巩固高端市场份额,又通 过精准的市场洞察与产品布局全面覆盖多元用户需求,彰显品牌全面引领高端新能源市场的决心与实 力。业内分析指出,赛力 ...
余承东公布鸿蒙智行问界M6车型全色系
Feng Huang Wang· 2026-02-27 02:28
动力系统方面,问界M6增程版提供三种纯电续航版本,分别为180公里、260公里和272公里(测试工况 暂未公布)。路试车已在国内多地亮相,新车计划于今年春季正式发布。 凤凰网科技讯2月27日,余承东在社交媒体上展示问界M6多款车色,涵盖橙、白、黑、银、青、紫、蓝 等多款车色。 根据工信部信息及官方公布数据,问界M6车身尺寸为长4960mm、宽1985mm、高1736mm,轴距 2950mm。外观采用俯冲姿态设计,配备顶置激光雷达、半隐藏式门把手及晶耀大灯,车尾搭载AITO发 光尾灯。 ...
中国银河证券:以旧换新政策优化提升购车均价 3月乘用车消费有望回暖
智通财经网· 2026-02-25 01:29
1-2月处于我国传统春节消费淡季,叠加政策退坡影响,国内销量阶段性回落,展望春节后,复产复工 有序推进,全国首个A级车展北京车展临近(4月24日-5月3日),车企即将进入2026年上半年旗舰新品发 布周期,理想L9 Livis、小鹏GX、比亚迪大唐、小米YU 7GT、新款SU7、问界M6、魏牌V9X、智界 V9、极氪8X等新车有望上市,市场迎来新一轮密集供给,有望带动市场需求回暖,新能源渗透率有望 触底反弹。 风险提示 智通财经APP获悉,中国银河证券发布研报称,以旧换新政策补贴标准优化有效引导消费者换购更高价 位车型,预计将提升以旧换新政策效果,对汽车市场消费形成更为有利的支撑作用。展望春节后,复产 复工有序推进,全国首个A级车展北京车展临近(4月24日-5月3日),车企即将进入2026年上半年旗舰新 品发布周期,市场迎来新一轮密集供给,有望带动市场需求回暖,新能源渗透率有望触底反弹。该行推 荐处于新车强周期的乘用车头部企业、智能化产业链与人形机器人产业链。 中国银河证券主要观点如下: 以旧换新政策初现成效,已拉动汽车消费超千亿元,补贴标准优化后带动以旧换新购车均价提升至超16 万元 据央视财经数据,截至2 ...
中国银河证券:节后多款旗舰新能源产品有望陆续上市,汽车市场消费有望回暖
Mei Ri Jing Ji Xin Wen· 2026-02-25 00:31
每经AI快讯,中国银河(601881)证券研报表示,1-2月处于我国传统春节消费淡季,叠加政策退坡影 响,国内汽车销量阶段性回落,展望春节后,复产复工有序推进,全国首个A级车展北京车展临近(4月 24日-5月3日),车企即将进入2026年上半年旗舰新品发布周期,理想L9Livis、小鹏GX、比亚迪 (002594)大唐、小米YU7GT、新款SU7、问界M6、魏牌V9X、智界V9、极氪8X等新车有望上市,市 场迎来新一轮密集供给,有望带动市场需求回暖,新能源渗透率有望触底反弹。 ...
汽车行业政策落地与新品周期成热点,板块表现分化
Jing Ji Guan Cha Wang· 2026-02-16 21:35
Core Viewpoint - The automotive industry is currently focused on policy implementation and new product cycles, with significant developments expected in 2026, including the listing of Lantu Automotive and the introduction of new models [1] Group 1: Policy Developments - The 2026 vehicle trade-in subsidy details have been released, with an average subsidy reduction of 30% compared to 2025, but the policy rollout is earlier than in previous years [1] - Cities like Shanghai and Jiangxi are offering up to 20,000 yuan in subsidies for individual consumers to stimulate consumption during the Spring Festival [1] Group 2: New Product Launches - Lantu Automotive plans to launch four new models within the year, including the L3-level SUV Lantu Taishan Ultra [1] - New models from AITO and Li Auto are being prepped for the mid-to-high-end market, while BYD's new sub-brand "Linghui" focuses on B-end mobility solutions [1] Group 3: Market Performance - The automotive sector index reported a decline of 0.48% on February 13, with a 5-day cumulative increase of 1.56% [2] - The main funds in the automotive sector saw a net inflow of 181 million yuan on February 11, although individual stock performances varied significantly [2] Group 4: Institutional Insights - Analysts suggest that the automotive industry's driving force is shifting towards product innovation, with expectations of a rapid sales rebound post-Spring Festival [3] - The focus on smart technology and globalization presents structural opportunities, particularly for leading manufacturers benefiting from premium pricing [3] Group 5: Financial Analysis - January production and sales data reveal a significant decline of 25.7% and 28.3% month-on-month, with domestic sales of new energy passenger vehicles down 22.9% year-on-year, while exports increased by 100% [4] - Mercedes-Benz reported a revenue forecast of 132.2 billion euros for 2025, indicating resilience in the high-end market [4]
赛力斯剥离蓝电减负 “断舍离”难掩问界腹背受敌
Xin Lang Cai Jing· 2026-02-14 02:57
Core Viewpoint - The company, Seres, is undergoing a significant asset restructuring by divesting its Blue Electric brand to focus resources on its flagship brand, AITO, amid increasing competition in the electric vehicle market [1][3]. Group 1: Asset Restructuring - Seres has signed a cooperation agreement with the Chongqing Shapingba District People's Government to establish a new company by divesting its Blue Electric assets, with the government becoming the largest shareholder at approximately 33.5% [1]. - Following the transaction, Seres' ownership will decrease to 32%, losing control over the new entity, which is seen as a strategic retreat rather than an optimization of asset structure [1]. Group 2: Sales Performance and Market Position - In the first three quarters of the previous year, Seres reported revenue exceeding 110.53 billion yuan, a year-on-year increase of 3.67%, while net profit rose by 31.56% to 5.31 billion yuan [1]. - However, total sales dropped by 7.79% to 340,700 units, with electric vehicle sales declining by 3.82% to 304,600 units, indicating a troubling trend in overall sales despite revenue growth [1][2]. Group 3: Strategic Challenges - Seres is facing a growth paradox where it sells fewer vehicles at higher prices, leading to increased margins but overall declining sales volume [2]. - The flagship models, AITO M9 and M8, have become bestsellers in their price segments, but the absence of lower-priced models has resulted in a significant drop in overall sales [2]. Group 4: Competitive Landscape - The upcoming AITO M6 is set to enter the competitive 250,000-300,000 yuan market, directly challenging Tesla's Model Y and Xiaomi's YU7, which are expected to launch new models in 2025-2026 [3]. - The competitive pressure is heightened as Huawei's autonomous driving technology becomes more widely available, diluting the unique selling proposition that AITO once held [3]. Group 5: Financial Dependencies - Seres is heavily reliant on high procurement costs from Huawei, which accounted for 20 billion yuan in the first half of 2025, approximately one-third of its total revenue, leading to high per-vehicle costs [4]. - The chairman of Seres has set an ambitious target for AITO to achieve another 1 million units sold within two years, following the first million in five years, emphasizing the need for differentiated products to mitigate risks after the divestiture of Blue Electric [4].
2026车企新车规划盘点 这些新车值得关注
Industry Overview - The domestic automotive industry is entering a new phase focused on quality and efficiency, moving away from price competition to technology innovation and product upgrades to attract consumers [1] - In 2025, domestic passenger car production and sales are expected to reach new highs, with various automakers announcing new vehicle plans across different segments [1] BMW Group - BMW Group plans to launch approximately 20 new models across its three brands by 2026, including the locally produced BMW iX3 long-wheelbase version [2] - The new models will incorporate advanced technologies such as BMW's new generation electric drive technology and AI integration [2][4] Mercedes-Benz - Mercedes-Benz will introduce over 15 new and updated products in 2026, adhering to a strategy of "oil-electric homogeneity" and "oil-electric intelligence" [5] - The lineup will include new models like the long-wheelbase pure electric GLC SUV and the next-generation S-Class sedan [5][7] FAW-Volkswagen - FAW-Volkswagen plans to launch up to 13 new models in 2026, covering fuel, hybrid, and pure electric vehicles [9] - New models will include the all-new Sagitar S, Tayron S, and several Audi models, with a focus on advanced intelligent cockpit and driving assistance systems [9] SAIC Volkswagen - SAIC Volkswagen aims to release at least 7 new energy vehicles in 2026, emphasizing a strategy of "oil-electric co-progression" [11] - The ID.ERA 9X will be the first model in the new ID.ERA series, marking a significant step in the brand's transition to new energy [11] BYD - BYD plans to launch multiple new models across its various brands in 2026, including flagship models in the Dynasty and Ocean series [13] - The company will hold 12 product launch events throughout the year, covering high-end SUVs, performance supercars, and sedans [13] Geely - Geely is expected to introduce over 10 new energy models in 2026, covering various segments such as sedans, SUVs, and MPVs [15] - The Galaxy series will see the addition of new mid-to-large sedans and SUVs, while the Zeekr brand will focus on high-end models [15] Leap Motor - Leap Motor plans to launch 4 new models targeting the mainstream and high-end markets, including a small pure electric SUV and a flagship MPV [17] NIO - NIO will introduce several new models across its three brands, including the flagship ES9 SUV and the L80, a "super five-seat SUV" [18] XPeng Motors - XPeng Motors will launch 7 new "dual-energy" models in 2026, including the new AI luxury SUV [20] - The company emphasizes the integration of self-developed technologies in its new models [20] Hongmeng Zhixing - Hongmeng Zhixing plans to launch 12 new models in 2026, covering a wide price range from family cars to ultra-luxury vehicles [22] - The lineup will include new SUVs and MPVs, with a focus on differentiating market segments [22]
鸿蒙智行问界 M6 汽车内饰曝光:三幅式方向盘、大尺寸悬浮中控屏等
Xin Lang Cai Jing· 2026-02-12 12:18
IT之家 2 月 12 日消息,博主 @秋晨同学 昨日分享了鸿蒙智行问界 M6 汽车的内饰谍照。画面显示,新车延续家族化设计风格,配备三幅式方向盘、大尺 寸悬浮中控屏、倾斜设计的手机无线充电、HUD 抬头显示等,并依旧采用怀挡方案。 ungage A 11 13550 合, @秋晨同学 另外,谍照还曝光了问界 M6 的红 / 橙色外观和内饰(图片较为模糊,因此实际颜色可能与谍照存在较大误差,最终以官网公布信息为准)。 据IT之家此前报道,工信部信息显示,问界 M6 增程版将提供三种纯电续航里程版本,分别为 180 公里、260 公里和 272 公里三种(测试工况未知),新 车将会在今年春天正式发布。 目前,问界汽车官方也发布了 M6 的产品介绍图,新车将搭载华为巨鲸电池,纯电版标配 100 度电池,增程版可选 37 度或 53 度电池。 问界 M6 新锐王牌 实力登场 家族基因 新生表达 处处皆吸睛,诠释新锐本色 车长: 4960mm 车宽: 1985mm 轴距: 2950mm 车高: 1736mm 晶曜大灯,千面生辉 大灯内嵌千颗星曜切面体 光影随行流动,每一面璀璨如你 0 t THE WATER o 问界 ...
理想L9 Livis、小鹏GX领衔 2月工信部公示新车盘点
Core Viewpoint - The Ministry of Industry and Information Technology (MIIT) has announced the 404th batch of vehicle production enterprises and product announcements, featuring several new models including the Li Auto L9 Livis, Xiaopeng GX, and BYD Tang EV, with many set to launch in the second quarter of 2026 [1] Group 1: Li Auto L9 Livis - The Li Auto L9 Livis is positioned as a full-size SUV, with dimensions of 5255×2000×1810mm and a wheelbase of 3125mm [2] - It features a new 1.5T range extender engine, a 72.7kWh ternary lithium battery from CATL, and supports 5C fast charging, with a WLTC pure electric range of 340km, an increase from the current model's 235km [4] - The vehicle is equipped with advanced features such as an 800V fully independent active suspension, steer-by-wire, and the self-developed Mach 100 chip with a computing power of 2560 TOPS, priced at 559,800 yuan [4] Group 2: Xiaopeng GX - The Xiaopeng GX, internally coded G01, is a flagship six-seat SUV built on a new large vehicle platform, measuring 5265×1999×1800mm with a wheelbase of 3115mm [4] - It is powered by four Turing chips with a total computing power of 3000 TOPS, featuring steer-by-wire and rear-wheel steering [6] - The vehicle offers both range-extended and pure electric versions, with the pure electric version providing a 270kW single motor and dual motor options, while the range-extended version has a power output of 160/210kW [6] Group 3: BYD Tang EV - The BYD Tang EV, part of the "Tang 9 Series," has been officially announced, showcasing decades of technological accumulation from BYD [7] - The vehicle dimensions are 5263(5302)×1999×1790(1800)mm with a wheelbase of 3130mm, and it will be available in three power configurations: single motor versions with 300kW and 370kW, and a dual motor version with 215kW front and 370kW rear [9] Group 4: Other New Models - The new Xiaomi YU7 GT is an SUV with dimensions of 5015×2007×1597mm and a wheelbase of 3000mm, featuring a dual-motor all-wheel-drive system with a maximum speed of 300km/h [11] - The Wei brand V9X is a large SUV with dimensions of 5299×2025×1825mm and a wheelbase of 3150mm, powered by a 2.0T engine and available with two battery capacities [12][14] - The new Volvo ES90 and EX90 are mid-to-large pure electric vehicles based on the SPA2 platform, with various power configurations and battery options [15]