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果然不出默克尔所料,27国调转枪口瞄准中国,欧洲在走滑坡路
Sou Hu Cai Jing· 2025-12-16 06:47
欧盟27个成员国再次联合对准中国,接连针对两家中国企业采取措施,正如默克尔早前预言的那样,欧洲正在逐渐走向第三世界。近期,欧盟调查人员对中 国电商平台Temu的欧洲总部进行了突袭检查,随后又对中国的安全技术企业同方威视展开调查。在短短几个月内,欧盟依据其新通过的《外国补贴条例》 对中国企业展开了多轮调查,这一做法并非偶然。在公平竞争的幌子下,布鲁塞尔正在酝酿一场针对中国企业的系统性围剿。当欧盟委员会的官员带着《外 国补贴条例》敲开中企欧洲总部的大门时,他们执行的已不再是普通的合规检查,而是具有明确政治目标的定向打击。自2023年该条例生效以来,超过80% 的调查对象都是中国企业。 法国智库托马斯·莫尔研究所近期发布的报告警告,欧洲可能会滑向第三世界。这一警告并非危言耸听。数据显示,法国的人均财富从全球第5位急剧下降至 第26位,德国经济增长连续三个季度接近停滞。更为触目惊心的是,欧洲精气神的流失。欧盟公共部门陷入无能状态,技术官僚的短期管理束缚了长远战略 的实施。他们不再积极推动创新与增长,反而沉迷于不断的立法、设限和筑墙。在数字经济与绿色科技等关键领域,欧洲不仅没有深化全球合作,反而因内 部协调困难、过度依 ...
新蛋上涨3.23%,报64.0美元/股,总市值13.42亿美元
Jin Rong Jie· 2025-12-15 15:15
Group 1 - The core viewpoint of the article highlights Newegg's stock performance and financial results, indicating a mixed outlook for the company [1] - On December 15, Newegg's stock opened at $64.00 per share, up 3.23%, with a total market capitalization of $1.342 billion [1] - Newegg's total revenue for the year ending December 31, 2024, is projected to be $1.236 billion, reflecting a year-over-year decrease of 17.46% [1] - The company reported a net loss attributable to shareholders of $43.328 million, which represents a year-over-year increase of 26.55% [1] Group 2 - Newegg Commerce, Inc., formerly known as Lianluo Smart Limited, is a leading e-commerce company based in Industry, California [1] - The company specializes in direct sales and online marketplace platforms for IT computer components, consumer electronics, entertainment, smart home, and gaming products [1] - Newegg also provides certain third-party logistics services globally [1]
平台“放大招”:对“假揭黑真牟利”釜底抽薪
Xin Jing Bao· 2025-12-15 09:48
▲第三方测评乱象引发关注。图/IC photo 靠恶意无理测评引流带货,这招行不通了。 近日,抖音电商对"违规蹭热不当获利"治理规则进行了升级。若账号所发布的所谓"打假""测评""揭黑"等内容引 发广泛质疑,或有多条内容因涉嫌侵权被申诉下架,且同时存在相关商业变现行为,那么该账号将被列为"争议账 号"。平台会依据相关规则,关闭此账号的内容加热与商业变现功能,使其不当内容无法得到推广,不当获利也无 法实现。 数字经济时代,网络平台肩负数字经济中市场主体与监管主体的双重身份,是数字经济的服务提供者、交易组织 者、内容管理者。刚刚结束的中央经济工作会议也提到,推动平台企业和平台内经营者、劳动者共赢发展。 对那些"边打假边带货""假揭黑真牟利"的行为做出及时规制,既是网络平台履行自身主体责任的体现,也是维护 网络营商环境的必要之举,更是保障消费者权益的有力举措。同时,向相关行业释放出强烈信号——打假测评不 容夹带私货。 互联网经济迅猛发展,很多消费者养成了"先看测评后购物"的习惯,这也使得打假、测评成为一种热门赛道,吸 引了众多网红博主。 网红打假同样鱼龙混杂,为了"节目效果",部分博主不惜夸大、编造问题,打假翻车事 ...
抖音电商上线“职业打假人”治理新规,借打假违规盈利者将被重罚
Jin Rong Jie Zi Xun· 2025-12-15 06:46
2025年12月15日,抖音电商宣布进一步加强平台内容治理,针对以 "打假""测评""揭黑" 为名发布虚假 信息、炒作热点事件并谋取不当利益的行为,出台了新的平台规范及行为管理规定。该举措旨在净化平 台经营环境,保护消费者权益。 根据抖音电商新规,平台将严格规范创作者发布涉及"打假""测评""揭黑"等类别内容,须以科学依据、 行业标准和客观事实为基础,不得发布虚假信息误导公众,且需确保行为不涉及不当获利。 此次新规已经开始试运行,正式生效时间为2026年2月1日。抖音电商相关负责人表示,平台将根据实际 执行情况进一步优化和调整相关规范,推动构建更加安全、透明的电商环境。 财经频道更多独家策划、专家专栏,免费查阅>> 责任编辑:栎树 具体来看,抖音电商要求,创作者开展 "打假" 或 "测评" 行为时,须提供充分事实依据,且不得在同类 领域售卖相关商品或知识付费课程,避免引发 "边打假边带货" 的质疑。平台明确,若创作者发布的内 容因缺乏科学依据或涉嫌侵权,遭到多次投诉或被下架,同时存在上述商业变现行为,其账号将被列为 "争议账号",平台将关闭该账号的内容加热及商业变现功能,如电商带货、广告合作等。 此外,公告还 ...
影视飓风入驻阿里国际站,用AI Agent做海外生意;Temu与比利时邮政达成合作|36氪出海·要闻回顾
36氪· 2025-12-14 13:35
Core Viewpoint - The article highlights various companies' initiatives and collaborations aimed at expanding their international presence and leveraging technology, particularly AI, to enhance their operations and market reach [5][6][8][10][12]. Group 1: Company Initiatives - The video blogger team "影视飓风" has entered the B2B overseas platform Alibaba International Station, utilizing AI Agents to expand into international markets, receiving cooperation intentions from over 30 countries [5]. - The company "智动力" has successfully entered and is servicing key markets in Vietnam and India, establishing strong partnerships and making overseas business a significant part of its operations [5]. - "出门问问" launched the world's first 4G AI recording headset, TicNote Pods, which operates independently of a smartphone and is designed for various dialogue scenarios [5]. Group 2: Collaborations and Partnerships - Temu signed a memorandum of understanding with Belgian postal operator bpost group to enhance cross-border e-commerce supply chain capabilities and logistics systems in Europe and North America [6]. - Riyadh Airlines and Huawei signed a cooperation memorandum to create a new generation of digital aviation ecosystem, focusing on enhancing digital capabilities for seamless travel experiences [8]. - "北斗智联" completed a strategic financing round to accelerate its overseas expansion and product development in AI and low-altitude economy sectors, with a focus on Europe, North America, and Southeast Asia [12]. Group 3: Market Expansion and Investments - "新凤鸣" plans to invest approximately $280 million in a 360,000-ton/year functional fiber project in Egypt, aiming to enhance local textile industry capabilities [10]. - "Airwallex" completed a $330 million Series G financing round, raising its valuation to $8 billion, which will support its expansion in the U.S. and other key markets [10]. - "快造科技" achieved a record-breaking crowdfunding amount for its 3D printer, indicating strong market interest and potential for significant revenue growth [10].
电商平台商品抽检常见问题与解决路径(新版)
Sou Hu Cai Jing· 2025-12-14 09:08
Group 1 - The core issue of e-commerce platform product sampling inspections is the insufficient representativeness of samples, which may lead to biased results and affect management decisions [1] - There is inconsistency in the applicability of testing standards across different product categories, particularly for emerging products lacking clear standards [2] - The standardization of inspection processes is lacking, which can impact the fairness and reliability of test results [4] Group 2 - The efficiency of handling problematic products identified during inspections is low, with issues such as slow response times and unclear responsibilities between platforms and merchants [6] - There is insufficient sharing and utilization of inspection data, limiting its value in risk warning and quality management [7] Group 3 - To improve sampling, platforms should establish a scientific sampling mechanism that covers various regions, categories, and time periods, using a combination of random and stratified sampling methods [9] - Platforms should unify the application of testing standards by collaborating with testing agencies to clarify applicable standards for different product categories [10] - It is essential to standardize inspection operation processes to ensure transparency and traceability, potentially involving third-party oversight [11] Group 4 - A rapid response mechanism should be established for handling problematic products, ensuring timely removal and notification to relevant merchants [12] - Strengthening data integration and analysis is crucial for building quality risk warning models and optimizing inspection resource allocation [13] Group 5 - Continuous improvement of inspection work is necessary, with regular evaluations of the effectiveness of inspection mechanisms and adjustments based on market changes and consumer needs [14]
锚定国货与银发经济双风口,匠心忠华以系列优势构建全域电商新生态
Sou Hu Cai Jing· 2025-12-13 10:42
Core Insights - The company, Xiangxin Zhonghua, aims to illuminate domestic products by leveraging digital supply chain management, a comprehensive product matrix, CPS collaboration, and an efficient store manager system, positioning itself as an industry benchmark with both commercial and social value [1][6] Supply Chain Digitalization - The efficiency and stability of the supply chain are crucial for the platform's competitive edge. Xiangxin Zhonghua has built its own supply chain system, integrating deeply with mainstream ERP systems to ensure data communication, order synchronization, and real-time inventory management among suppliers, the platform, and store managers, effectively addressing common e-commerce issues like supply-demand mismatches and inventory backlog [2] - The platform has established deep partnerships with over 2,000 brand suppliers, creating a robust supply chain network that is extensive, responsive, and reliable, laying a solid foundation for future expansion [2] Comprehensive Product Matrix - The company has developed a diverse product matrix covering essential consumer needs, including food and beverages, household goods, clothing, beauty products, and health supplements, with over 10,000 SKUs available [2] - By focusing on direct sourcing and a full traceability system, the platform ensures quality control and has introduced premium agricultural products, as well as its own brands and customized items, creating differentiated offerings [2] High Efficiency in Sales and Customer Retention - The company boasts a product turnover rate of 98% and a stable customer repurchase rate of 68%, indicating successful category positioning and product performance [3] Effective Store Manager System - The store manager system is a key component of Xiangxin Zhonghua's operational model, serving as a vital link between the platform and consumers. The platform has over 2 million store managers nationwide, supported by professional training to enhance user engagement and conversion rates [4] - More than 100,000 store managers have achieved monthly earnings exceeding 10,000, providing flexible employment opportunities, particularly for the elderly, allowing them to realize their self-worth [4] Strengthening Competitive Edge - The company continues to enhance its overall competitiveness through ongoing technological innovation, multi-channel exposure via over 100 mainstream media outlets and social media platforms, a self-built customer service system for 24/7 support, and the establishment of offline stores in various locations to create a more integrated shopping experience [4] Future Outlook - Xiangxin Zhonghua is committed to balancing commercial growth with social impact, aiming to promote domestic products and create job opportunities while ensuring that quality domestic goods reach households across the country [6]
电商平台退货规则为何再惹争议
Jing Ji Guan Cha Wang· 2025-12-13 02:17
尤其是随着直播电商和二手电商等新消费场景的盛行,售后纠纷已不再局限于简单的退货问题,而是逐渐演变为涉及用户认知、主观判断、商品标准与平台 规则等多重因素博弈的复杂问题。直播带货在一定程度上依赖情绪刺激和即时决策来激发消费者的购买动力。由于消费者常在短时间内下单,"冲动消费"导 致悔单率较高、退货请求增多。在此情况下,商家常以"用户看直播时应自行判断"为由拒绝退货,而消费者则以"误导性宣传"为由维权,双方陷入拉锯战。 再以二手电商为例,由于买卖双方多为个人用户,缺乏专业化的售后服务体系。二手商品本身往往是非标品,其使用痕迹、成色程度、功能状况等难以精准 量化。即便发布时附带图文描述,实际到手后的"体验差异"也极易引发纠纷。 这类问题并非国内仅有,退货率奇高是全球平台都面临的难题。以美国为例,平台也面临着在商户和消费者之间平衡共赢的问题,根据美国零售联合会的调 查,76%的美国消费者将免费退货政策视为购物时的一个关键因素,这表明消费者在选择购物地点时非常看重这一政策。然而,零售商们也面临着零售欺诈 的严重问题,美国零售联合会的研究显示,退货欺诈已经成为零售商的主要关注点,给业务带来了重大损失。面对恶意退款等问题, ...
Ozon集团赴满洲里考察,共探中俄跨境电商新机遇
Sou Hu Cai Jing· 2025-12-12 15:25
12月4日,俄罗斯电商平台Ozon集团对我市跨境贸易、物流仓储及跨境电商企业进行深度考察调研。满洲里作为中俄经贸合作的重要枢纽,凭借其口岸优 势、通关效率及产业集聚潜力,吸引了Ozon团队重点关注。考察期间,Ozon集团与我市多家跨境电商企业就跨境电商B2B、B2C业务开展、边境仓储建 设、供应链整合等内容展开交流。此次对接对推动我市跨境电商规模化、产业化发展起到促进作用,进一步发挥满洲里口岸在中俄经贸往来中的桥梁纽带 作用。 Ozon是俄罗斯知名的多品类综合电商平台,常被称为"俄罗斯亚马逊"。该平台成立于1998年,总部位于莫斯科,初期以图书销售起家,现已扩展至电子 产品、家居用品、服装、美妆等全品类商品。在物流方面,Ozon构建了覆盖俄罗斯的自建物流网络,提供门到门配送服务,包括送货上门和自提点取货 选项。为了提升跨境配送效率,平台在中国东部和南部新建了多个仓储中心,并在阿塞拜疆、白俄罗斯等地设立海外仓,使中国商品配送时间缩短两倍以 上。其中国区业务自2022年在深圳设立办事处以来,逐步构建了本地化团队,致力于成为跨境贸易的枢纽。 下一步,市商务局以本次考察对接为发展契机,继续跟踪Ozon集团与我市跨境电 ...
拼多多“千亿扶持”落地半年,电商平台“包邮区”持续扩大,更多地区享受便利网购服务
Quan Jing Wang· 2025-12-12 06:27
Core Insights - Pinduoduo's "100 Billion Support" initiative has been recognized for enhancing e-commerce accessibility and enabling more consumers to benefit from the growth of the e-commerce sector [1][2] - The initiative aims to create a high-quality e-commerce ecosystem by investing significant resources to support small and medium-sized businesses, particularly in remote areas [1][3] Group 1: Initiative Overview - The "100 Billion Support" program was launched in April and focuses on building a multi-win commercial ecosystem involving users, merchants, and the platform [1] - Over the past six months, the program has led to a 51% year-on-year increase in quality product SKUs and a 42% increase in the number of merchants aged 95 and 00 [2] Group 2: Agricultural Support - Pinduoduo has initiated the "DuoDuo Good Specialty" project to promote agricultural products, helping farmers increase production and income [3] - The project has developed customized growth plans for hundreds of agricultural merchants across various regions, enhancing the value of agricultural products [3][4] Group 3: Market Expansion - The initiative has successfully integrated remote areas into the e-commerce ecosystem, with regions like Inner Mongolia and Gansu now included in the "free shipping zone" [2][8] - Pinduoduo has implemented measures to reduce logistics costs for remote areas, significantly improving delivery times and expanding market access for local businesses [7][8] Group 4: Consumer Engagement - The platform has introduced various promotional strategies, such as "Billion Subsidies" and group buying, to enhance consumer engagement and increase purchase frequency [7] - The initiative has led to a notable increase in orders from county-level regions, indicating a growing acceptance of e-commerce among consumers in these areas [7][8] Group 5: Industry Transformation - Pinduoduo's support has enabled traditional manufacturers to transition from wholesale to direct online sales, fostering brand development and product innovation [5][6] - The "New Quality Supply" initiative has seen a rapid increase in the number of merchants, particularly among younger demographics, with a 31% increase in 95s and a 44% increase in 00s [6]