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为了卖房当中介,房子仍没卖出去
虎嗅APP· 2025-06-29 13:21
Core Viewpoint - The article discusses the challenges faced by homeowners trying to sell their properties in a declining real estate market, highlighting the trend of homeowners becoming real estate agents to better understand the market dynamics and improve their selling chances [1][3][11]. Group 1: Selling Challenges - Homeowners are experiencing significant pressure to lower their asking prices due to a mismatch between their expectations and market realities, leading to prolonged selling times and frequent price negotiations [6][12][19]. - The article notes that in a down market, properties are often listed at prices significantly higher than recent sales, creating a gap between listing and selling prices [6][10][19]. - The case of a homeowner, who listed a property at 384 million yuan but faced aggressive price negotiations, illustrates the difficulty of achieving sales at desired prices [1][6]. Group 2: Role of Real Estate Agents - Many homeowners are entering the real estate industry as agents to gain insights into the selling process and market conditions, often motivated by their own need to sell properties [3][4][18]. - The article highlights that real estate agents face their own challenges, including a high volume of listings and a lack of buyers, which complicates the selling process [3][6][19]. - The experience of agents like 罗迪, who successfully navigated the market by leveraging personal connections and understanding buyer psychology, contrasts with the struggles of many others [18][19]. Group 3: Market Dynamics - The real estate market is characterized by an oversupply of listings and a lack of demand, leading to a trend of "price for volume" where sellers must lower prices to attract buyers [8][10][19]. - Data indicates that in major cities like Guangzhou and Shenzhen, second-hand housing prices have seen significant declines, with Guangzhou experiencing a 6.6% year-on-year drop [10][15]. - The article emphasizes that the rental market remains resilient, with high occupancy rates in major cities, suggesting a shift in strategy for some homeowners who choose to rent rather than sell [15][16].
香港中原城市领先指数CCL按周升0.39%
智通财经网· 2025-06-27 11:22
Group 1 - The Central Plains City Leading Index (CCL) reported a weekly increase of 0.39%, reaching 136.13 points, marking a total increase of 0.41% over two weeks [1] - The CCL has remained at a low level not seen in over 8.5 years, hovering around levels last seen in August 2016 [1] - The CCL has experienced fluctuations, with nine increases and five decreases over the past 14 weeks since the relaxation of stamp duty, resulting in a cumulative increase of 0.92% [1] Group 2 - The CCL Mass index reported a weekly increase of 0.34%, reaching 137.48 points, while the CCL for small units and large units also saw increases [2] - The property prices in four districts have shown mixed results, with the CCL Mass for Hong Kong Island increasing by 1.75% and New Territories West by 0.46%, while Kowloon and New Territories East experienced slight declines [2] - For the first half of 2025, six out of eight major property price indices are projected to decline, with the CCL showing a cumulative decrease of 1.10% [2]
房产中介女性占比升至超4成
3 6 Ke· 2025-06-27 08:07
Core Insights - The real estate industry has undergone significant changes from 2019 to 2025, impacting the survival and demographics of real estate agents [1][2][6] Group 1: Demographics of Real Estate Agents - The proportion of agents under 30 years old decreased from 54.6% in 2019 to 37.5% in 2025, while the share of agents aged 31-40 and 41-50 increased [1] - The percentage of female agents rose to 42.2% in 2025, up from 38.2% in 2022 and 35.9% in 2019 [2] - The educational qualifications of agents improved, with those holding a college degree or higher reaching 55% in 2025, surpassing those with high school or lower education at 45% [6][7] Group 2: Changes in Work Dynamics - The operational logic of real estate agents has shifted significantly, with online customer acquisition and AI tools becoming increasingly important [10] - As the market transitioned from a seller's market to a buyer's market, agents now focus on maintaining listings and client relationships [10] - In April 2025, the number of second-hand housing listings approached 2.7 million, a year-on-year increase of 18.6%, allowing agents to cater to buyers' personalized needs [10]
长沙街头新变化!这9个神秘驿站,为何让骑手们频频驻足?
Chang Sha Wan Bao· 2025-06-26 12:37
Core Viewpoint - The establishment of the first batch of 9 "Rider Stations" in Changsha represents a significant step in integrating new employment groups, such as delivery riders and couriers, into urban governance through a model of "party building leading, government-enterprise collaboration" [1][3]. Group 1: Rider Station Initiative - The "Rider Stations" are designed to provide essential services such as rest areas, charging facilities, drinking water, and emergency supplies, creating a "15-minute service circle" for outdoor workers [3][5]. - The initiative is a direct outcome of the "Find, Think, Promote" activity in Kaifu District, which gathered the needs of new employment groups and transformed ideas into actionable results [3][5]. Group 2: Community Engagement and Support - The initiative aims to connect the city with new employment groups, enhancing their sense of belonging and satisfaction in urban development [5][7]. - The first two riders from Meituan and Ele.me were appointed as liaison officers to collect feedback and service suggestions, highlighting community involvement [5][7]. Group 3: Future Development Plans - Kaifu District plans to deepen the effectiveness of the "Find, Think, Promote" initiative by establishing more friendly environments for new employment groups and encouraging social participation in care actions [7].
打破传统中介服务局限 上海链家试点“房客分离”模式
Zheng Quan Ri Bao· 2025-06-25 16:12
Core Viewpoint - Shanghai Lianjia is set to pilot a new service model called "tenant separation" starting July 1, 2025, where each agent will focus solely on either buyers or sellers, aiming to enhance service quality and ensure transparency in transactions [3][4]. Company Summary - Shanghai Lianjia emphasizes improving service quality and protecting the rights of customers and homeowners as a priority [1]. - The new "tenant separation" model aims to break the limitations of traditional dual-agent services, which often lead to conflicts of interest [1][4]. - The company is responding to market changes and is seen as a leader in implementing this model in first-tier cities [2][4]. Industry Summary - The transition from dual-agent to single-agent services is already being practiced in Shenzhen, indicating a shift towards more transparent and defined roles in real estate transactions [1][4]. - The trend towards single-agent representation is common in mature real estate markets overseas, focusing on maximizing the interests of the client [2]. - If successful, Shanghai Lianjia's pilot could lead to the adoption of this model in other first-tier and second-tier cities, promoting a more professional service standard across the industry [4].
6.25犀牛财经晚报:国内品牌金饰克价跌破1000元 飞天茅台月内降价近300元
Xi Niu Cai Jing· 2025-06-25 10:35
Group 1 - Domestic gold jewelry prices have dropped below 1000 yuan per gram, with notable reductions from major brands such as Chow Tai Fook and Lao Miao [1] - The first domestic REITs project for rental housing has been successfully expanded and listed on the Shanghai Stock Exchange, indicating a growing trend in public REITs issuance [1] - The global smart camera market saw a shipment of 33.87 million units in Q1 2025, reflecting a year-on-year growth of only 4.6%, indicating a slowdown in growth [1] Group 2 - The price of Feitian Moutai has decreased by nearly 300 yuan within a month, with current prices reported at 1830 yuan per box and 1780 yuan per bottle [2] - Shanghai Lianjia is trialing a new "single agency" model to improve service quality in real estate transactions, separating the roles of agents for buyers and sellers [2] Group 3 - McDonald's and Krispy Kreme have decided to terminate their partnership in the U.S., effective July 2, 2025, due to challenges in matching costs with store demand [3] - The Zhejiang Securities Regulatory Bureau has issued a warning letter to Chenguang Electric Machine and related personnel for failing to disclose related party transactions properly [4] Group 4 - Shanghai Shimao Construction has been executed for over 16.4 billion yuan due to various financial disputes, highlighting significant legal and financial challenges [4] - Barclays has downgraded ratings for several advertising companies due to concerns over the impact of artificial intelligence, while maintaining a positive outlook for Publicis [5] Group 5 - Guangdong Construction's subsidiary has received approval for a 5.479 billion yuan renewable energy project, indicating ongoing investment in sustainable energy [7] - Demar Technology has signed a sales contract worth 43.39 million USD with MercadoLibre, focusing on smart logistics systems [9] - Boshi Co. has entered into a business contract with Rongsheng Petrochemical valued at 116 million yuan, expected to positively impact future performance [10] Group 6 - The Shanghai Composite Index rose over 1%, reaching a new high for the year, with significant trading volume of 1.6 trillion yuan, driven by strong performances in financial and military sectors [11]
房产中介“一手托两家”将终结?这家公司宣布→
第一财经· 2025-06-25 07:06
Core Viewpoint - Shanghai Lianjia is set to trial a new service model called "tenant separation," where each real estate agent will focus solely on either buyers or sellers, ensuring dedicated service for each party in the transaction. This "single agency" model will be implemented starting July 1, 2025 [1][3]. Group 1: Current Market Practices - The traditional model used by most real estate agencies in China is "dual agency," where agents represent both buyers and sellers, leading to potential conflicts of interest [1][3]. - In the dual agency model, agents often prioritize the interests of one party over the other, especially during fluctuating market conditions, which can lead to dissatisfaction among clients [1][2]. Group 2: Rationale for Change - The decision to adopt the "single agency" model stems from the increasing complexity of the real estate market, with longer transaction cycles and a growing inventory of properties, making it harder for clients to find suitable options [3]. - The model aims to provide clearer representation, similar to practices in developed countries like the U.S., where agents focus on one party's interests, thus reducing the need for clients to negotiate actively [3]. Group 3: Implementation Details - Agents at Shanghai Lianjia will be required to choose between focusing on property listings (supply side) or clients looking to buy (demand side) [4][5]. - The company plans to enhance performance metrics, with a goal to increase the transaction completion rate from 45% to 53% by emphasizing the importance of property maintenance and owner relations [5]. Group 4: Concerns and Speculations - There are concerns among agents that the shift to a single agency model may lead to a decrease in income for those focusing on buyer representation [5]. - Despite rumors regarding changes in commission rates, Shanghai Lianjia has denied any modifications to its fee structure, which currently stands at 3% of the total transaction price, with buyers paying 2% and sellers 1% [6].
房产中介“一手托两家”将终结?上海链家宣布试行“单边代理”
Di Yi Cai Jing· 2025-06-25 05:55
Core Viewpoint - Shanghai Lianjia is introducing a new service model called "single agency" to enhance the quality of service for both buyers and sellers in real estate transactions, starting from July 1 this year [1][2]. Group 1: New Service Model - The "single agency" model will have agents focus solely on either buyers or sellers, ensuring dedicated service for each party [1][2]. - This model contrasts with the traditional "dual agency" approach, where agents represent both sides, potentially leading to conflicts of interest [1][2]. - The change is motivated by the increasing complexity of the real estate market, with longer transaction cycles and a growing inventory of properties [2]. Group 2: Operational Changes - Agents will be required to choose between the source side (property listings) or the client side (buyers), with specific roles assigned to different agent categories [3]. - The performance metrics for agents will shift, with a focus on maintaining and managing property listings, aiming to increase the transaction success rate from 45% to 53% [3]. - There are concerns among agents about potential income reductions due to the new model, as the transition to a fully "single agency" system is still in progress [3]. Group 3: Commission Structure - Shanghai Lianjia has denied rumors regarding changes to the commission fee structure, which currently stands at 3% of the total transaction price, with buyers paying 2% and sellers 1% [4]. - The company reassured that there will be no alterations to the fee distribution despite market conditions suggesting a shift towards a buyer's market [4].
中原地产:预计香港第二季二手私人住宅现楼按揭约4100宗 环比下跌15%
智通财经网· 2025-06-24 12:37
Group 1 - The core viewpoint indicates a recovery in the second-hand residential mortgage market, with a slight monthly increase in registrations and an expectation for further growth in June [1][2] - In May 2025, there were 1,356 registrations for second-hand residential mortgages, reflecting a monthly increase of 61 or 4.7%, driven by renewed buyer interest post-New Year [1] - The total number of registered mortgage contracts for buildings (excluding pre-sale) was 4,920 in May, marking a rebound after two months of decline, reaching a three-month high [1] Group 2 - The one-hand mortgage market saw a significant monthly increase of 1,382 registrations or 53.0%, with a total of 3,992 registrations in May, largely due to new developments [2] - The number of registered mortgage contracts for new residential properties was 1,972, while the second-hand market accounted for 1,356, indicating a strong performance in both segments [2] - The number of registered mortgages for subsidized housing and other plans surged to 751, a monthly increase of 315 or 72.2%, attributed to new housing projects coming online [2]
上海杨浦区内环边二手房市场出现“中介的中介”模式
Mei Ri Jing Ji Xin Wen· 2025-06-23 01:38
Core Viewpoint - The emergence of a new intermediary role, referred to as "intermediary of intermediaries," in Shanghai's real estate market is reshaping the transaction dynamics between landlords and traditional real estate agents [2][9]. Group 1: Market Dynamics - Shanghai's real estate market has seen a prolonged decline in housing prices, prompting landlords to incur additional costs to sell their properties [2]. - The "intermediary of intermediaries" model has developed in response to the saturation of traditional real estate agents, indicating a shift in how property transactions are facilitated [2][9]. - The model is characterized by landlords paying an additional 1% service fee on top of standard commissions to these new intermediaries [1][2]. Group 2: Operational Mechanism - The operational process involves agents signing exclusive agreements with landlords, offering services such as property beautification and marketing strategies to enhance property appeal [5][8]. - Agents often engage in basic renovations and staging to make properties more attractive to potential buyers, which can involve significant additional costs for landlords [5][8]. - The marketing strategy includes leveraging existing relationships with traditional agents to promote properties effectively, ensuring that the interests of all parties align [7][8]. Group 3: Industry Trends - The single-agent model is gaining traction, with major players like Lianjia (Beike) transitioning to this approach, which separates the roles of agents representing sellers and those representing buyers [10][11]. - This shift is expected to enhance operational efficiency and better meet the needs of both buyers and sellers in the current market environment [11][12]. - The anticipated volume of transactions in Shanghai's residential market for 2024 is projected at 213,400 units, with a total transaction value of approximately 745.49 billion yuan, indicating a robust market despite the challenges [12].