Core Viewpoint - In May, retail sales of household appliances, audio-visual equipment, communication devices, cultural and office supplies, and furniture showed significant year-on-year growth, contributing to an overall increase in social consumer goods retail sales [1] Group 1: Retail Sales Performance - Retail sales of household appliances and audio-visual equipment increased by 25.6% to 53% year-on-year [1] - The combined growth of these categories contributed 1.9 percentage points to the total retail sales of consumer goods [1] Group 2: Investment Trends - Investment in equipment and tools saw a growth of 17.3% in the first five months [1] - This investment trend contributed 2.3 percentage points to overall investment growth, with a contribution rate of 63.6% [1]

Economic Overview - The economy of Tai'an City is showing a stable and improving trend, with continuous efforts to implement various policies aimed at production, consumption, and growth [5] Industrial Production - The industrial production has slightly rebounded, with the added value of industrial enterprises above designated size increasing by 8.3% year-on-year from January to April, an increase of 0.3 percentage points compared to the first quarter [1] - The manufacturing sector leads with an added value growth of 10.8%, contributing 98.5% to the growth of industrial enterprises [1] - Among 37 major industrial categories, 25 achieved year-on-year growth, resulting in a growth coverage of 67.6% [1] - Out of 154 major industrial products, 79 saw an increase in production, with a growth coverage of 51.3% [1] Investment Trends - Fixed asset investment in Tai'an City grew by 5.8% year-on-year from January to April, with the primary industry increasing by 3.5%, the secondary industry by 26.7%, and the tertiary industry decreasing by 6.8% [1] - Industrial investment accelerated with a year-on-year increase of 26.6%, and manufacturing investment grew by 19.6% [2] - New momentum investments, particularly in high-tech industries, saw significant growth, with "Four New" investments increasing by 17.1% and high-tech industry investments rising by 47.6% [2] Consumer Market - The retail market showed positive growth, with retail sales of units above designated size reaching 16.92 billion yuan, a year-on-year increase of 13.2% [2] - Categories such as household appliances, food, and clothing saw substantial retail sales growth, contributing significantly to the overall retail sales increase [2] - The "old-for-new" policy has effectively boosted sales in sectors like automobiles and household appliances, with respective year-on-year growth rates of 8.9% and 45.2% [2] - Online retail sales also accelerated, achieving a year-on-year growth of 25.2%, contributing 13.7% to the overall retail growth [2] Service Sector - The service sector showed stable growth, with revenue from large-scale service enterprises reaching 8.99 billion yuan, a year-on-year increase of 7.0% [3] - Among 615 large-scale service enterprises, 379 reported positive revenue growth, resulting in a growth coverage of 61.6% [3] - The top 30 enterprises contributed significantly to the overall revenue growth of the service sector, accounting for 55.1% of total revenue [3] Fiscal and Financial Indicators - The general public budget revenue reached 10.63 billion yuan from January to April, a year-on-year increase of 5.5% [3] - Financial institutions reported a total deposit balance of 723.8 billion yuan, growing by 10.5%, and a loan balance of 519.53 billion yuan, increasing by 9.9% [3] - Total electricity consumption reached 95.0 billion kilowatt-hours, a year-on-year increase of 2.8%, with industrial and tertiary sector electricity consumption growing by 3.7% and 7.1%, respectively [3] Consumer Price Index - The Consumer Price Index (CPI) remained stable at 99.7, with a year-on-year decrease of 0.3% [4] - Among eight major categories, five saw price increases while three experienced declines [4]

Economic Growth and Industrial Performance - In April, China's industrial added value above designated size grew by 6.1% year-on-year, marking a relatively fast growth rate for 2024 [1] - The service production index increased by 6% year-on-year, with information and business services showing stable growth, outpacing the overall service sector [1] Domestic Demand and Consumption - Social retail sales of consumer goods rose by 5.1% year-on-year in April, driven by the effects of the old-for-new consumption policy, which contributed 1.4 percentage points to the total growth [2] - Fixed asset investment grew by 4% year-on-year from January to April, with equipment and tool purchases increasing by 18.2%, contributing 64.5% to the overall investment growth [2] High-tech Manufacturing and New Production Capacity - The added value of high-tech manufacturing above designated size increased by 10% year-on-year, outpacing the overall industrial growth by 3.9 percentage points [4] - Key sectors such as aerospace equipment manufacturing and integrated circuit manufacturing saw significant growth, with increases of 21.4% and 21.3% respectively [4] Digital and Green Transformation - The added value of digital product manufacturing grew by 10% in April, with smart device manufacturing and electronic components experiencing accelerated growth [6] - New energy vehicles and lithium-ion batteries for vehicles showed remarkable production increases of 38.9% and 61.8% respectively [6] Consumer Market Trends - The retail sales of household appliances and audio-visual equipment surged by 38.8%, while furniture and communication equipment also saw significant growth [10] - Online retail sales of physical goods increased by 5.8% year-on-year, reflecting a growing trend in e-commerce [10] Policy Impact on Consumption - The implementation of the old-for-new consumption policy and improvements in the consumption environment have significantly boosted the consumer market [12] - The demand for green and upgraded consumption continues to rise, contributing to the stability and recovery of the consumer market [12]

Economic Performance - In April, the industrial added value above designated size increased by 6.1% year-on-year, and the service production index grew by 6.0% year-on-year, indicating stable and rapid growth in major economic indicators [1][2] - The retail sales of consumer goods increased by 5.1% year-on-year, with significant growth in the sales of home appliances and audio-visual equipment, which rose by 38.8% [2] - Fixed asset investment saw a month-on-month increase of 0.10%, reflecting a stable investment environment [1] Investment and Trade - The investment in equipment and tools from January to April increased by 18.2% year-on-year, contributing 64.5% to total investment growth [2] - Despite external shocks, China's total goods import and export volume grew by 2.4% year-on-year from January to April, accelerating by 1.1 percentage points compared to the first quarter [2] High-tech and New Energy Sectors - The added value of high-tech manufacturing increased by 10% year-on-year in April, with aerospace equipment and integrated circuit manufacturing growing by 21.4% and 21.3%, respectively [3] - Production of new energy products, such as electric vehicles and charging piles, surged by 38.9% and 43.1%, respectively, highlighting the rapid development of the green low-carbon transition [3] Policy and Future Outlook - Recent policy measures, including interest rate cuts and the establishment of new financial tools, aim to support technological innovation and expand consumption [4] - Analysts expect that as policy effects continue to manifest, consumption will strengthen, further supporting investment growth [4] - The economic operation is anticipated to improve moderately in May and June, with a focus on effectively utilizing existing policies [4]

Economic Overview - In April 2025, the industrial added value above designated size increased by 6.1% year-on-year and 0.22% month-on-month, while the service production index rose by 6.0% year-on-year [1][3] - The total retail sales of consumer goods reached 37,174 billion yuan, marking a year-on-year increase of 5.1% and a month-on-month increase of 0.24% [1][3] Consumption Insights - The sales of products related to the "old-for-new" policy saw significant growth, with retail sales of home appliances and audio-visual equipment, cultural and office supplies, furniture, and communication equipment increasing by 38.8%, 33.5%, 26.9%, and 19.9% year-on-year, respectively [7] - Basic living and upgraded goods also experienced rapid growth, with retail sales of grain and oil, sports and entertainment products, and gold and silver jewelry increasing by 14%, 23.3%, and 25.3% year-on-year [7] Investment Trends - Fixed asset investment grew by 4% from January to April 2025, with equipment investment rising by 18.2%, contributing 64.5% to total investment growth [9] - Manufacturing investment increased by 8.8% year-on-year, driven by the upgrade of traditional industries and the development of emerging industries [9] - High-tech service industry investment rose by 11.3%, with professional technical services and information services growing by 17.6% and 40.6%, respectively [9] Employment Situation - The urban survey unemployment rate in April was 5.1%, a decrease of 0.1 percentage points from the previous month, with notable declines in unemployment rates among migrant workers and youth [14] - Despite overall employment stability, structural issues remain, particularly for the youth demographic and a mismatch in labor supply and demand [14] Real Estate Market - The real estate market showed basic stability in April, with some first- and second-tier cities experiencing increased transaction activity [15][17] - New residential sales prices in first- and second-tier cities remained stable month-on-month, while year-on-year declines in prices continued to narrow [17] - The demand for green, smart, and safe housing is expanding, indicating a positive outlook for the renovation of old communities and improvements in real estate construction quality [17]

此外，还有多地推出各类主题活动，优惠促销与国补叠加，扩大以旧换新政策的影响力。 中国信息协会常务理事、国研新经济研究院创始院长朱克力在接受《证券日报》记者采访时表示，在实施消费品以旧换新 过程中，各地因地制宜形成了不少好的经验。首先，有的地方扩大以旧换新品类，既顺应了消费升级趋势，又倒逼企业优化产 品结构，推动产业向高端化、绿色化转型；第二，有的地方通过财政与金融联动模式，纾解企业垫资压力，为企业可持续发展 提供支撑；第三，多地将促销活动与国补叠加，通过降低消费门槛提升消费意愿，持续扩大大宗消费。 本报记者 刘萌 5月12日，商务部发布数据显示，截至5月11日，2025年汽车以旧换新补贴申请量达322.5万份，其中汽车报废更新103.5万 份，置换更新219万份。自2024年汽车以旧换新政策实施以来，累计补贴申请量已突破1000万份。 近期，全国多地持续加力"两新"政策，通过优化服务流程、扩大补贴范围等，多措并举激发消费活力。比如，广东省人民 政府办公厅印发的《广东省提振消费专项行动实施方案》提出，支持各地市结合产业发展和居民消费需求，探索"财政补贴+企 业让利+金融赋能"模式，对大宗耐用消费品以旧换新进行补 ...