"国潮风年服的上市时间比往年提前了近20天，2025年11月下旬就陆续上新了，就是为了抢占销售先机。"一童装店 负责人黄女士介绍，今年国潮童装款式设计更加丰富多元，围绕马面裙、新中式旗袍、国风套装等经典品类展开， 色彩上除了传统正红色，还新增了酒红、墨绿等复古色系，满足不同家庭的审美需求。从销售情况来看，女童装热 度略高于男童装。其中，裙摆绣有龙纹、福字等吉祥图案的马面裙套装，以及搭配毛领、盘扣设计的新中式棉袄， 成为店铺的"爆款单品"。预计销售热度持续至1月底，2月初将逐步下架，转向春季新品的陈列与销售。 "每年都会给孩子买新年衣服，今年特别想选一套国潮风的，既喜庆又有文化意义。"正在选购童装的市民李女士表 示，国潮童装的设计兼顾颜值与实用性，面料柔软透气，适合孩子日常活动，性价比颇高。 记者在盛世联邦广场看到，多家童装店铺还采用"主题展区+搭配展示"的方式，将国潮童装与国风配饰（如虎头 鞋、中国结挂件、汉服发饰）组合陈列，让消费者直观感受整套穿搭效果。 有业内人士表示，国潮童装销售火爆，不仅彰显了传统文化在消费市场的强大生命力，也反映出家长对孩子文化认 同培养的重视。兼具颜值、文化与实用性的童装"新年战袍 ...

每经头条（nbdtoutiao）——实施城乡居民增收计划、降准降息等工具灵活高效运用、增加普通高中学 位……深度解读中央经济工作会议 （记者 王晓波） 每经AI快讯，安奈儿（SZ 002875，收盘价：15.69元）12月12日晚间发布公告称，公司第四届第二十五 次董事会会议于2025年12月12日以通讯会议方式召开。会议审议了《关于聘任2025年度审计机构的议 案》等文件。 2025年1至6月份，安奈儿的营业收入构成为：童装行业占比98.73%，其他业务占比1.27%。 截至发稿，安奈儿市值为33亿元。 ...

证券日报网12月11日讯嘉曼服饰在12月11日回答调研者提问时表示，公司未来各童装品牌将不断地持续 升级更新产品和服务，不断地给消费者带来新的穿着体验，注重研发、提品质、丰富产品功能性、强化 品牌文化、优化营销策略，为消费者提供更大的情绪价值。对于暇步士（HushPuppies）男女鞋服业 务，公司经过产品提升与渠道调整，将进一步聚焦经典休闲风格。产品是一个品牌的基石，受欢迎的产 品设计，优质的产品质量是一个品牌可以长久发展的根本原因。公司将围绕家庭化、度假化的休闲生活 场景，持续优化产品。而符合品牌调性和品牌定位的渠道是一个品牌展示最直接的窗口，也是触达消费 者最直接的流量入口。线上店铺全方位的产品展示以及线下优秀的店铺形象与服务，都是将品牌价值锚 定到消费者心智的方式。所以，公司也将继续选择优质渠道持续扩展门店，并根据业务不同发展阶段同 步对暇步士（HushPuppies）品牌整体进行营销推广，结合品牌理念提高品牌势能，从而带动品牌价值 的持续升值。 （文章来源：证券日报） ...

Core Viewpoint - The article emphasizes the importance of stabilizing the new birth population in China to avoid rapid population decline and to optimize the age structure, which is crucial for balanced population development [3][4]. Group 1: Population Trends - In 2024, China's birth population is projected to be 9.54 million, an increase of 520,000 from 2023, marking the first rise since 2017, with a birth rate of 6.77‰, up by 0.38 per thousand from the previous year [3]. - Since 2022, China's population has entered a reduction phase, with a total decrease of 4.32 million over the past three years, characterized by declining birth rates, aging population, and regional population disparities [3]. Group 2: Marriage and Birth Support Policies - The article highlights the advocacy for a positive marriage and childbirth culture, with policies aimed at reducing the costs of childbirth, upbringing, and education through subsidies and tax deductions [4][6]. - Data from the Ministry of Civil Affairs shows that in the first three quarters of 2025, marriage registrations reached 5.152 million pairs, an increase of 405,000 pairs or 8.5% year-on-year [4]. Group 3: Incentives for Marriage - Various regions in China are implementing marriage incentives, such as cash rewards for newlyweds, with some areas offering up to 1,500 yuan for couples meeting specific criteria [5]. - The implementation of the revised Marriage Registration Regulations has made marriage registration more convenient, allowing couples to register anywhere in the country without needing a household registration book [5]. Group 4: Childcare Support System - A comprehensive childcare support system is being established, including annual subsidies of 3,600 yuan for each child under three years old starting January 1, 2025, and the removal of fees for the last year of public kindergarten [6][7]. - As of now, there are 126,000 childcare service institutions in China, with a total of 6.657 million childcare spots, exceeding the target set in the 14th Five-Year Plan [8].

将幼岚的开店轨迹拼在一起，便构成其在线下生长的新可能性。 撰文丨miaomiao 编辑丨锐裘 上海是一座适合观察品牌的城市。节奏有快有慢，消费层次并行存在，街区和综合体的气质截然不同。一个品牌如果选择在这里展开线下布局，很容易从轨 迹中看出它的取舍。 近一年多时间，我们注意到自2017年起深耕线上的童装品牌幼岚allblu在上海的动作变得愈发频繁，但并不是一条传统意义上的快速扩张路线。它从一个生 活化的社区街区开始，后来又出现在不同的商圈和综合体里，停留的方式各不一样。 比起具体在哪个点位开店，我们更好奇其背后的思考与判断：幼岚究竟是怎样在上海的线下市场里发展的？它在观察什么、试探什么，又在寻找怎样的位 置？这些问题似乎只有把时间线重新摆回现场才能看得更清楚。 于是，这篇文章我们试着沿着幼岚的线下足迹，将其首家旗舰店的亮相，连续快闪的试探，到多家正式门店的落地串联起来，看见那些放在日常里不被强 调、不急于全盘托出的部分，勾勒出一个品牌的"性格"。 从童装品类抽身， 把首店开进生活方式街区 空间呈现上，幼岚没有把童装店常见的鲜艳色彩、卡通化场景布置放上来，而是保持了一种更轻、更简单、更生活化的状态：原木主题、低 ...

央视网消息：在最大的童装生产基地浙江湖州织里镇，全国每三件童装就有两件产自这里。进入冬季以来，羽绒服、新年童装等品类销售 势头良好，甚至出现了"货难等"的情况。 在浙江织里童装市场的档口，进货商们正忙着为寒冬的生意选货。一位湖南的进货商告诉记者，她十月份采购的羽绒服卖得很快，这次专 门来补货。 这种"货难等"的现象背后，是今年羽绒服上游生产的新变化。朱元丙从事童装生意28年，他的公司从设计生产到销售，几乎覆盖全产业 链。在安徽、河南等地有多家代工厂，生产好的童装在浙江织里批发到海内外。今年10月中旬一场突如其来的降温打乱了节奏，导致工厂库存 被迅速抢空，目前订单已经排到12月底。 濮新泉做童装生意近40年，他告诉记者，这几年，除了羽绒服，专门为过年准备的"年服"市场增长较快。 10月以来，羽绒原料价格大幅上涨，但织里童装羽绒服的批发价却普遍"按兵不动"，这背后有什么经营门道？记者调查发现，有经验的厂 家通过"淡季囤货"锁成本、"升级品质"赢信任等方式，在成本压力下稳住了市场。 朱元丙告诉记者，这两年生意不好做。他算了一笔账，羽绒服填充材料绒子含量90%的白鸭绒，今年8月1日每吨45.6万元，10月底涨到每 吨 ...

Core Insights - Ningbo's first-store economy continues to develop, with 79 new stores opening in Q3 2025, a 34% increase from 59 in Q2, showcasing strong vitality in commercial real estate and consumer market potential [1] Brand Level Improvement - In Q3, Ningbo attracted 2 national first stores, 12 provincial first stores, and 65 city first stores, with provincial and above stores accounting for 17.7%, indicating a significant increase from Q2 [2] - The introduction of high-profile brands like "宝王府" and "mini a ture" reflects a transformation in Ningbo's brand structure, with 8 A-level brands and 14 B-level brands, making up 27.8% of the total, highlighting Ningbo as a key market for mid-to-high-end brand expansion [2] Commercial District Performance - The traditional commercial core, the 泛三江口商圈, remains dominant with 20 new stores, while the 东部新城商圈 follows closely with 16 new stores and a 25% share of provincial and above stores, indicating its strength in attracting high-level brands [3] - 宁波阪急百货 introduced 9 new stores, including 4 provincial first stores, enhancing the commercial capacity of the area [3] Key Project Strategies - 宁波天一广场 maintained its top position with 7 new stores, primarily in the dining sector, reinforcing its identity as a "food landmark" [6] - 宁波万象城 focused on fashion and specialty dining, with all 5 new stores being dining brands, emphasizing a commitment to quality dining experiences [6] Culinary Trends and Retail Upgrades - The dining sector remains dominant with 46 new stores, accounting for 58.2%, with a notable rise in 云贵菜系 restaurants, indicating a growing acceptance of diverse culinary offerings [7] - Retail experiences are evolving, with brands like HAZZYS and 宝王府 introducing immersive shopping experiences, signaling a shift towards experiential consumption in Ningbo's retail market [8] Future Outlook - There is potential for further growth in Ningbo's first-store economy, with opportunities for more national first stores and international brands, as well as increased retail activity [8]

Investment Rating - The report maintains a positive outlook on the textile and apparel industry, indicating a "Buy" rating for the sector in 2025 [2][5]. Core Insights - The report highlights a clear recovery direction for brands, with a focus on order restoration in the manufacturing sector. The domestic demand is showing a steady recovery, while external demand is under short-term pressure due to export declines [4][5]. - The retail performance of brands has been improving since the third quarter, with monthly growth rates gradually increasing from a low of 1.8% in July to 6.3% in October. The fourth quarter is expected to continue this trend due to seasonal demand and consumption promotion policies [5][13]. Summary by Sections 1. Industry Overview - Domestic demand is on a steady recovery path, with retail sales in the textile and apparel sector growing by 3.5% year-on-year to 1205.3 billion yuan from January to October 2025. The overall retail sales for the same period increased by 4.3% to 41.2 trillion yuan [4][13]. - Export pressures are evident, with textile and apparel exports in October 2025 amounting to $22.26 billion, a year-on-year decline of 12.6% [4][16]. 2. Hong Kong Sports Sector - The sports sector experienced a slight weakening in sales in Q3 2025, with brands like Anta and FILA showing low single-digit growth. However, other brands saw growth rates between 45-50% [4][24]. - Li Ning's overall sales decreased in Q3, while its youth brand maintained double-digit growth. Xtep showed stable performance with low single-digit growth in its main brand [4][24]. 3. Textile Manufacturing - The manufacturing sector faced disruptions due to tariffs in Q3 2025, with companies like Huayi and Yueyuan reporting revenue declines of 0.3% and 6.1%, respectively. However, a gradual recovery is expected as tariff impacts stabilize [4][29]. - The upstream textile sector showed steady growth, with companies like Weixing and Xin'ao reporting revenue increases of 1% year-on-year [4][29]. 4. Men's and Women's Apparel - Men's apparel showed stable revenue growth, but increased marketing and channel expansion costs pressured profits. Women's apparel is showing signs of recovery, with brands like Ge Li Si experiencing significant profit improvements [4][22]. - The report notes that women's apparel companies generally saw single-digit revenue declines, but the rate of decline has narrowed compared to 2024 [4][22]. 5. Children's Apparel - Children's apparel brands reported steady revenue growth, but increased expenses led to weaker profit performance. Companies like Semir and Jiama reported revenue growth of 5% and 3%, respectively, but faced significant profit declines [4][22]. 6. Home Textiles - The home textile sector showed varied performance, with brands like Luolai and Shuixing exceeding expectations due to successful product launches. Luolai's revenue grew by 6% year-on-year, while Shuixing's grew by 11% [4][22]. 7. Investment Analysis - The report suggests that improving domestic demand is a key investment theme for 2025, with a focus on high-quality domestic brands and recovery opportunities in the textile manufacturing sector. Recommended stocks include sports brands like Bosideng, Anta, and Li Ning, as well as home textile companies like Luolai and Shuixing [4][5].

Core Insights - The event "Net Eyes on Digital Transformation" held in Yangzhou focuses on the integration of traditional industries with digital technologies, showcasing the city's comprehensive development from "enterprise transformation" to "ecological support" [1] Group 1: Company Highlights - Jiangsu Yawey Machine Tool Co., Ltd. is recognized as the first listed company in China's forging machine tool industry and a leader in digital, flexible, automated, and intelligent metal sheet processing solutions [3] - Jiangsu Weiyang Dairy Co., Ltd. has invested 200 million yuan in a modern dairy industrial park, achieving various honors such as Jiangsu Province's intelligent workshop and advanced intelligent factory certifications [8] - Weichai Power's Yangzhou Diesel Engine Co., Ltd. is a key player in the production of four-cylinder diesel engines, with a market share of nearly 30% for its main products [8] - Jiangsu Fengshang Intelligent Technology Co., Ltd. aims to become a global leader in feed and food engineering solutions, with operations in over 100 countries and an expected annual output value exceeding 5 billion yuan [9] - Jiangsu Disha Princess Cultural Industry Co., Ltd. has evolved from a small online store to a leading brand in children's products, with projected sales of 800 million yuan in 2024 [13] Group 2: Industry Trends - Yangzhou has implemented targeted solutions for over 3,517 small and medium-sized enterprises facing challenges in digital transformation, creating ten industry-level solutions and 70 application scenarios [14] - The city's "613" industrial system achieved invoiced sales of 326.75 billion yuan in the first half of 2025, reflecting a year-on-year growth of 9.1%, with emerging industries showing a 12.2% increase [15] - The automotive and parts industry cluster contributed 90.2% to the overall industrial output, with a year-on-year growth of 19.4%, and the new energy and intelligent connected vehicle sector growing by 29.3% [15] - Yangzhou is promoting the application of artificial intelligence in industrial sectors and encouraging financial institutions to develop specialized financial products to reduce transformation costs for enterprises [16]

Core Insights - The annual "Double Eleven" shopping season is approaching, and specialized industrial towns in Huzhou, Zhejiang Province, such as "Children's Clothing Capital" Zhili Town and "Beauty Town" Daixi Town, are gearing up to seize sales opportunities [1][2]. Group 1: Children's Clothing Industry - A children's clothing company in Zhili Town has started live streaming to promote products, highlighting the comfort and suitability of their clothing for different temperatures [1]. - The company is experiencing a surge in order volume, with daily shipments reaching approximately 10,000 orders, and has increased staffing in warehouses to handle the anticipated peak during "Double Eleven" [2]. - Northern consumers prefer thicker, lined clothing, while Southern consumers are still purchasing single-layer autumn styles [2]. Group 2: Beauty and Personal Care Industry - A beauty and personal care company in Daixi Town has implemented 24-hour production since October, resulting in a nearly doubled production volume, reaching daily outputs of 70 to 80 tons [4]. - The company has expanded its product line from kitchen towels to facial towels and bath towels, establishing a modern intelligent digital factory [5]. - The company has successfully penetrated overseas markets, with foreign trade orders accounting for over 15% of total sales, exporting to countries such as South Korea, Japan, the United States, and Europe [8]. Group 3: Economic Impact - The vibrant economic activity in these towns reflects the dynamic nature of local industries, which are not only focused on product sales but also on driving employment and regional economic development through capacity optimization and market expansion [8].