记者孙远明济南报道 又印发《入境旅游服务提升专项行动(2025-2026年)》,推出十项举措,涵盖打造优质产品线路、强化通关 服务保障、优化入境支付环境、提升外语服务能力、改善入境旅游消费环境等方面,力求优化入境环 境、打通入境旅游堵点。比如统筹开发各市优质入境产品线路,推出跨市域专项产品线路；争取24小时 直接过境免办查验手续政策,进一步优化入境游客口岸签证申办流程；每年新开或加密8条以上国际航 线；争取每年运营国际邮轮达到30艘次；支持济南、青岛、烟台、威海申报口岸进境免税店,推动离境 退税"即买即退"试点等。 热度持续攀升的 "入境游" 近日,"入境游"频传利好消息。6月9日起,中方对沙特、阿曼、科威特、巴林持普通护照人员试行免签政 策,适用单方面免签政策来华国家扩展至47个。6月12日起,印度尼西亚公民可适用240小时过境免签政策 便捷来华,中国240小时过境免签政策适用国家增至55国。"单免政策适用国家的持续增加,将对入境游有 越来越大的促进作用",山东旅游职业学院资深旅游专家张晓国表示。 6月初,正值端午小长假,来自德国的研学团一行入境山东,在青岛、曲阜、泰安、济南等地进行研学游。 从黄金海岸到岱 ...

齐鲁晚报.齐鲁壹点记者孙远明 单方面免签国增至47个、240小时过境免签适用国增至55个……近日，随着中国持续扩大免签国家范围，越来越多的外国人喜欢来华旅 游，"入境游"成为文旅市场发力的主要方向。 用好免签政策，山东丰富入境游产品供给，各地密集出台政策引客来，齐鲁大地正成为国际游客的"诗与远方"。 热度持续攀升的"入境游" 近日，"入境游"频传利好消息。6月9日起，中方对沙特、阿曼、科威特、巴林持普通护照人员试行免签政策，适用单方面免签政策来华 国家扩展至47个。6月12日起，印度尼西亚公民可适用240小时过境免签政策便捷来华，中国240小时过境免签政策适用国家增至55 国。"单免政策适用国家的持续增加，将对入境游有越来越大的促进作用"，山东旅游职业学院资深旅游专家张晓国表示。 6月初，正值端午小长假，来自德国的研学团一行入境山东，在青岛、曲阜、泰安、济南等地进行研学游。从黄金海岸到岱岳之巅，德国 游客一路醉心于山东的迷人景色，感受着齐鲁大地的深厚文化与端午习俗，留下了美好的中国之行记忆。5月下旬，300余名韩国游客搭 乘华东明珠8号客轮在威海荣成市石岛港陆续下船，开启为期3天的威海滨海休闲之旅。 "7月初 ...

在一系列免签、退税政策的推动下，外国游客"中国游""中国购"热情持续高涨。据国家移民管理局6月3 日消息，今年端午节假期，单日出入境通关最高峰出现在6月1日，达208.6万人次。入境外国人中，适 用免签政策入境23.1万人次，较去年同期增长59.4%。 多地入境客流同比增幅较大。据海口出入境边防检查总站发布，今年端午假期，海南迎来了出入境旅游 客流高峰，截至6月2日18时，海南共验放出入境交通工具164架（艘）次、出入境人员达1.99万人次， 较去年同期增长44.3%。据上海出入境边防检查总站消息，今年前5个月，上海边检总站累计查验出入 境人员超1700万人次、出入境（港）交通运输工具12.2万架（艘）次，分别较去年同比增长23.5%、 16.2%。 众和昆仑（北京）资产管理有限公司董事长柏文喜在接受《证券日报》记者采访时表示，出入境数据的 增长，反映出我国经济的强大韧劲和潜力。旅游、免税店等行业企业积极从丰富产品供给、提升服务水 平、拓宽客源渠道等维度发力，紧抓入境游市场机遇，共同做大入境游"蛋糕"。 携程最新数据显示，今年端午假期入境游订单同比增长近九成，热门入境游目的地为上海、北京、广 州、成都、深圳、 ...

Core Insights - The rise of foreign influencers visiting China, particularly the American YouTuber "IShowSpeed," has created a significant buzz in the international tourism market, showcasing the potential of leveraging influencer marketing to enhance China's global tourism appeal [1][2][3] - The live-streaming format used by influencers provides an unfiltered view of China, which resonates more with international audiences compared to traditional promotional content [12][14] - The influx of attention from these influencers has led to a notable increase in inbound tourism metrics, including a 200% surge in hotel search indices during the May Day holiday [5][26] Group 1: Foreign Influencer Impact - The phenomenon of foreign influencers visiting China is gaining momentum, with videos achieving millions of views and reshaping perceptions of the country [2][3] - "IShowSpeed's" live-streaming journey across multiple cities has garnered over 90.7 million views, highlighting the effectiveness of real-time content in attracting global interest [3][5] - The cultural exchanges showcased during these visits, such as the interactions at Shaolin Temple, have been praised for promoting mutual understanding and goodwill [6][15] Group 2: Tourism Trends and Data - The first quarter of 2025 saw a 33.4% year-on-year increase in inbound and outbound travel, with 1.63 billion people checked at immigration [26] - International flight passenger numbers reached 18.9 million in the first quarter, marking a 34% increase compared to the previous year [27] - Inbound tourism consumption in Jiangsu reached 6.547 billion yuan, reflecting a 21.69% growth, while Yunnan reported a 77.9% increase in overnight visitors [28][29] Group 3: Policy Developments - The Chinese government is actively enhancing the inbound tourism environment through various initiatives, including optimizing tax refund policies and promoting cultural tourism [17][19] - New visa agreements, such as the mutual visa exemption with Azerbaijan, aim to facilitate easier travel for international tourists [18] - Local governments are implementing innovative tourism strategies, such as Zhejiang's pilot programs for international tourism and Anhui's "doubling plan" for inbound tourism [20][21] Group 4: Service Quality and Challenges - The live-streaming events have highlighted the disparities in service quality within the tourism sector, emphasizing the need for improved translation and customer service standards [11][15] - The tourism industry must address the challenges of over-tourism and its impact on local communities, advocating for sustainable tourism practices that balance visitor experiences with residents' quality of life [39][41] - Recommendations include standardizing service protocols and enhancing the training of tourism personnel to better cater to international visitors [15][16]