冰皮月饼

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中秋第一网红月饼,到底有多“土”?
Hu Xiu· 2025-10-06 02:28
很多人都不敢说,现代人,对月饼真有点爱不起来了。 广式的,京味的,流心的,冰皮的;自己买的,亲朋送的,客户发的。 月饼,从七月十五吃到九月十五。一吃就是两个月,最后打嗝都是莲蓉味。 网红月饼,味道更是一口比一口奇怪,榴莲、螺蛳粉、佛跳墙。 一块月饼里包的不是馅,是劳动人民无穷尽的想象力。但味道却像主理人餐厅的创意融合菜,吃完只想报警。 眼看着就要陷入每年一次的月饼焦虑的时候。一种由简单的油纸包装,朴素的酥皮馅料组成,售价仅15块钱4个、来自黄庄这个地方的月饼。忽然一夜之 间,变成了打工人新宠: "五六十块钱一个的美心半岛都尝过了,这四块一个的我必须炫一包!" 虽然无论是包装还是口味,酥皮还是馅料。黄庄月饼都里里外外透露着一种不怎么精致的感觉。 但是从CBD到回龙观,从五道口到宋家庄,每个人都几乎完成了一口黄庄月饼的kpi。 Bur,这土感老派月饼,凭什么突然成为中秋第一网红? 一、黄庄月饼,月饼界的蜜雪冰城? 首先,众所周知,这个时代的"土",是一种十分珍贵的优点: 真诚憨厚、淳朴大方的性格,叫土狗型人格; 气色红润、温柔婉约的长相,叫土纯型美貌; 靠谱、低调、踏实的人,都叫土象星座…… 这黄庄月饼的"土", ...
国内“嫌弃”的月饼,在国外成了顶流
Hu Xiu· 2025-10-05 11:01
丹桂飘香季,月满中秋时。 2025的国庆假期,在中秋节的双重buff加持下,居民的消费热情被彻底激活,各大商圈人满为患。 然而,本应占据C位的月饼却显得格外落寞。 近年来,几乎每逢中秋,"月饼卖不动"的话题总会抢先上热搜。 其实,这一现象的背后,早已埋下了时代的注脚:随着当代年轻人养生意识的觉醒,以及消费理性化趋 向,月饼作为中秋文化载体的功能注定被逐渐淡化。 在刚刚过去的9月,国内某权威机构基于往年的消费数据提前预测,今年中秋前夕月饼销售额将同比下 滑约45.17%,礼盒销量下降49.04%。 不过,有趣的是,墙内开花墙外香。当月饼在本土市场陷入沉寂时,海外市场却掀起了一股"月饼消费 热"。 月饼,这款诞生于农耕文明背景下的传统节令食品,正在异国他乡焕发新的商机。 中国月饼,异域新生 中秋节吃月饼的习俗,起源于唐朝。 盛唐时期,那一轮皎洁的明月随着遣唐使的船只东渡,将赏月的风雅也带到了日本。 千年之后,这份中秋情结依然在这片土地上绵延生长。 日本的中秋节被称为"栗名月",在这一天,各家主妇会端出提前准备的"月见团子"——其制作工艺与中 国月饼异曲同工:将栗子、绿豆、芋头、绿茶、莲蓉等馅料包裹在糯米皮中,造型 ...
“月满中东·福伴中秋”文化交流活动在迪拜举行
人民网-国际频道 原创稿· 2025-10-03 03:30
部分与会嘉宾合影。中建中东供图 人民网迪拜10月2日电 (记者管克江)当地时间10月1日,中建中东公司与迪拜大学孔子学院在中建中东总部联合举办"月满中东·福伴中秋"主题文化交 流活动。来自30余个国家的150余名中外员工参与活动,感受中华传统优秀文化魅力。 活动设六大文化板块,包括中秋文化授课、中秋主题月饼制作、中秋剪纸、毛笔书法临摹、品浮梁红茶及"玉兔寻月"游戏等环节。资深孔院老师深入讲 解中秋节的来历、习俗及传说,传递团圆幸福祈愿;冰皮月饼制作环节,大家亲手学习制作传统佳节美食;剪纸艺术深含吉祥寓意;毛笔字临摹留下跨文化 合作墨宝;"玉兔寻月"游戏寓教于乐;景德镇浮梁红茶搭配阿拉伯蜜枣,缔造丝路茶香新体验。活动现场,中外员工手持中阿双语祝福卡,在"中秋快乐"主 题展板前打卡留念。 迪拜大学孔子学院院长郑晓英表示,中秋圆月与中东新月是连接两大文明的符号。如今中阿合作需要更多这样的文化触点。 中建中东公司副总经理倪蓓蕾说:"作为扎根中东20年的中国企业,我们不仅建造物理地标,更致力于搭建文化理解桥梁。此次活动是'鲁班工匠计 划'从技术融合迈向文化共生的关键一步。" 品尝中国茶。中建中东供图 ...
中秋月饼市场回归“本味”
Jin Rong Shi Bao· 2025-09-24 02:41
Core Insights - The mooncake market is undergoing a transformation, shifting from urban gift box consumption to a more inclusive, nationwide market that caters to diverse consumer needs [1] - Health consciousness is becoming a primary factor in consumer preferences, with 73% of consumers focusing on ingredient health, leading to a significant rise in low-sugar and additive-free products [1][2] - Innovation is a key trend, with local flavors and cultural elements enhancing the appeal of mooncakes, as evidenced by the popularity of products like Shanxi's "old vinegar mooncake" and various regional specialties [2] Market Trends - The mooncake market is expected to exhibit five major changes by 2025, including a focus on light gifts, health-oriented products, snackification, practicality, and multi-dimensional marketing strategies [1] - 31% of consumers prefer gift boxes that incorporate local characteristics and intangible cultural heritage elements, indicating a growing appreciation for cultural value [2] Regulatory Environment - The market is experiencing increased regulatory scrutiny to combat issues like "sky-high prices" and excessive packaging, with multiple government departments and industry associations advocating for self-regulation and a return to cultural roots [3] - Initiatives promoting frugality and opposing waste are being encouraged by market regulatory bodies, contributing to a healthier market environment [3]
香港餐饮市场,正在艰难“渡劫”
虎嗅APP· 2025-07-14 23:49
Core Viewpoint - The sudden closure of the Hong Kong chain restaurant giant Jing Le Group reflects a broader trend of restaurant closures in the region, with over 20 chain brands shutting down in the past six months, including long-established establishments [3][4]. Group 1: Closure Trend - A wave of restaurant closures is sweeping through Hong Kong, with notable brands like "Sea Emperor Congee" and "Golden Milk Pudding" announcing their shutdowns due to deteriorating operating conditions and financial crises [4][5][6]. - International brands are also exiting the market, such as the Thai dessert brand After You Dessert Café and the Japanese ramen brand "Kintan," which closed their last locations in Hong Kong [8][10]. - The survival challenges are particularly acute for small and medium-sized restaurants, with many reporting rapid closures due to poor business conditions [11][12]. Group 2: Causes of Closure - High rental costs are a significant challenge for restaurant operators in Hong Kong, with many citing rent increases as a primary reason for their closures [14][15]. - Changes in consumer behavior, including a trend of Hong Kong residents shopping and dining in mainland China, have negatively impacted local restaurant revenues. For instance, the number of Hong Kong residents traveling to mainland China surged by over 50% compared to 2023 [18][19]. - The average spending of visitors to Hong Kong has decreased, with overall tourist spending dropping by 20% from the previous year, further squeezing the local dining market [19][20]. Group 3: Market Dynamics - The Hong Kong restaurant market is experiencing an oversupply, with the number of restaurants remaining stable compared to 2023 but exceeding pre-pandemic levels by 11% [22][26]. - This oversupply, combined with declining demand due to consumer spending shifts, has led to intensified competition and a wave of closures [27][28]. - Experts predict that up to 2,000 more restaurants may need to close to realign with the market conditions that existed before the pandemic, indicating a necessary market correction process [28].
小米正式发布其首款SUV汽车|首席资讯日报
首席商业评论· 2025-06-27 12:54
Group 1 - Xiaomi officially launched its first SUV, the YU7, starting at 253,500 yuan, featuring an impressive standard range of 835 km and available in nine colors [1] - The beer industry is experiencing a summer surge, with manufacturers launching campaigns to capitalize on the peak consumption season, supported by events and night-time consumption initiatives [2] - The Zhejiang province has optimized the disbursement method for maternity allowances, effective July 1, 2025, allowing direct payments to designated accounts [3] Group 2 - The National Development and Reform Commission highlighted the potential of China's sports events and cultural tourism industries, as evidenced by the popularity of the "Su Super" sports events [4] - Xiaomi also launched its AI glasses, priced from 1,999 yuan, featuring a 12-megapixel camera and capabilities for immersive photography and video recording [5] - A well-known bakery in Hong Kong, famous for its "snow skin mooncakes," announced its closure due to unforeseen challenges [6] Group 3 - JD Group plans to invest in a regional center, logistics, and retail sectors in Hangzhou's Xiaoshan District, following a strategic cooperation agreement with the local government [7] - The Ministry of Industry and Information Technology reported 57 apps and SDKs violating user rights, initiating corrective actions [8] - Market news indicated that Jeff Bezos and Blue Origin are seeking to leverage the rift between Trump and Musk for government contracts [9] Group 4 - The price of Feitian Moutai has dropped significantly, with wholesale prices falling to 1,830 yuan per bottle and retail prices on e-commerce platforms as low as 1,700 yuan [10] - The CEO of Yushutech attributed the company's rapid growth to the fast-growing industry, favorable business environment in Zhejiang, and strong operational capabilities [12] - Fuwai Group, owned by Li Zekai, announced an IPO in Hong Kong, planning to issue 91.34 million shares at a price of 38.00 HKD per share [13]
突然宣布停业!香港41年老店被曝欠薪
Nan Fang Du Shi Bao· 2025-06-25 15:16
Core Points - The company, 大班面包西饼, has announced its closure after 41 years of operation due to unforeseen and irresistible challenges [1][2] - The company was founded in 1984 by 郭鸿钧 and was known for its innovative "ice skin mooncakes" [1] Company Situation - All branches of 大班面包西饼 in locations such as 旺角, 香港仔, and 北角 were closed on June 24, with notices posted on the shutters [2] - Approximately 200 employees are affected by the closure, with 82 employees having reported issues related to unpaid wages for May and June, as well as severance pay and holiday compensation [4] - The estimated amount involved in unpaid wages is around 10 million HKD [4] Government Response - The Hong Kong Labour and Welfare Bureau is actively assisting affected employees and has indicated that they will investigate any potential violations of the Employment Ordinance [4] - The Labour Bureau has communicated with the company's management regarding their responsibilities under labor laws and the process for applying for the wage arrears fund [4]
41年老字号,宣布停业!昔日“冰皮月饼”始祖:逼于无奈,深表歉意
Nan Fang Du Shi Bao· 2025-06-25 11:10
Core Points - The company, 大班面包西饼, has announced its closure after 41 years of operation due to unforeseen and irresistible challenges [1] - The company was well-known for its innovative "snow skin mooncake," which gained popularity in Hong Kong and mainland China [2] - At its peak, the company operated approximately 28 stores across Hong Kong, becoming a familiar baking brand [3] Company History - 大班面包西饼 was founded in 1984 by 郭鸿钧, who introduced the "snow skin mooncake" five years later, leading to a trend in the market [2] - In 2021, the 郭鸿钧 family fully exited the company, which was acquired by a new shareholder group led by 廖志强, who aimed to reform the brand and rejuvenate its image [4] Recent Developments - In 2025, reports emerged that over 100 employees had their salaries delayed, prompting assistance requests to the Hong Kong hotel and catering industry association [5] - The Labor Department is actively providing support to affected employees and may investigate potential violations of employment regulations [5]
8点1氪|顺丰等多家快递公司拒收罗马仕充电宝;字节通报大模型团队负责人出轨HRBP处理结果;印度空难已确认259名遇难者身份
3 6 Ke· 2025-06-24 23:59
Group 1: Company Listings - Stand Robot (Wuxi) Co., Ltd. has submitted a listing application to the Hong Kong Stock Exchange, with CITIC Securities and Guotai Junan International as joint sponsors. The company was established in June 2016 and has a registered capital of approximately 22.1 million RMB, focusing on the development and sales of intelligent robots and AI applications [1] - Tiankang Biological announced that its subsidiary, Tiankang Pharmaceutical, plans to publicly issue stocks and list on the Beijing Stock Exchange, having submitted the application materials [2] - Dajin Heavy Industry plans to issue overseas listed foreign shares (H shares) and list on the Hong Kong Stock Exchange to strengthen its global strategy and enhance its international competitiveness [3] Group 2: Financial Transactions - YOUNGOR has announced the sale of financial assets including CITIC shares and CITIC Bank, with a total transaction amount of 4.176 billion RMB, representing 10.13% of its audited net assets as of the end of 2024 [12] - "Yikong Zhijia" completed over 400 million RMB in D-round financing, led by CATL Capital, with funds aimed at R&D and international market expansion [17] - Jiangsu Liwan Electronics completed several million RMB in A+ round financing, focusing on the development of wafer electrical testing equipment [18] Group 3: Market Developments - Apple has launched a national subsidy program for specific products, offering up to 2,000 RMB off for eligible purchases, applicable only in certain regions [7] - Starbucks has stated it is not considering a full sale of its China business, despite previous reports suggesting otherwise [8] - Tesla's stock surged by 8.23%, reaching a new high, following the announcement of its Robotaxi service, significantly increasing CEO Elon Musk's net worth by approximately 106.9 billion RMB [13]
8点1氪:顺丰等多家快递公司拒收罗马仕充电宝;字节通报大模型团队负责人出轨HRBP处理结果;印度空难已确认259名遇难者身份
36氪· 2025-06-24 23:59
Group 1: Company Announcements - Romashi Technology announced a recall of 491,745 power banks due to quality issues, but faced challenges with logistics as multiple courier companies refused to accept the recalled items [5] - Stand Robot (Wuxi) Co., Ltd. submitted its listing application to the Hong Kong Stock Exchange, with a registered capital of approximately 22.1 million RMB and has completed multiple rounds of financing [2] - Tiankang Biological's subsidiary, Tiankang Pharmaceutical, plans to publicly issue stocks and list on the Beijing Stock Exchange, having submitted the necessary application materials [3] - Daikin Heavy Industry announced plans to issue H-shares and list on the Hong Kong Stock Exchange to strengthen its global strategy and enhance international competitiveness [4] Group 2: Financial Activities - Yagor announced the sale of financial assets including CITIC shares and CITIC Bank, with a total transaction amount of 4.176 billion RMB, representing 10.13% of its audited net assets as of the end of 2024 [13] - Nvidia CEO Jensen Huang sold 100,000 shares for nearly $14.5 million, with an expected total reduction of 8.65 billion USD planned for the year [12] Group 3: Market Trends - The U.S. stock market saw all three major indices rise, with the Nasdaq up 1.43%, the Dow Jones up 1.19%, and the S&P 500 up 1.11%, indicating a positive trend in large tech stocks [15] - The DeepSeek platform reported over 180 million monthly active users, contributing to Liang Wenfeng's rise in wealth ranking [8] Group 4: New Ventures - Vivo is reportedly pursuing legal action against a media outlet for leaking information about its unreleased mobile products, with the involved party already accepting liability [17] - "Yikong Zhijia" completed over 400 million RMB in D-round financing, led by CATL's investment platform, focusing on R&D and international market expansion [18]