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出口渠道拓宽!改革创新助力湖南跨境电商出口提质发展
Sou Hu Cai Jing· 2026-01-08 11:05
值得关注的是,航空货运"空空中转"模式成为出口运力的重要补充。据了解,航空货运"空空中转"是指 货物经两个或两个以上的航班运抵目的地,不仅有效弥补直达航班的运力局限,也有助于优化航线资源 配置、构建更灵活动态的空中物流网络,并降低整体运输成本。 ◎星沙时报记者 李丹 在位于长沙自贸临空区的跨境电商监管中心,一件件打包整齐的服装、鞋帽、手机配件等包裹在传送带 上快速流转。早上刚从广东广州、深圳发来的货物,下午便抵达这里,经海关查验后,当晚便能搭载航 班飞往非洲,或通过"空空中转"模式运往东南亚、欧洲等远距离目的地。这一高效物流场景的背后,是 长沙黄花国际机场跨境电商出口转关业务的显著增长——2025年1月至11月,转关货物量超2900吨,较 2024年同期实现翻番。 跨境电商现已成为外贸创新发展的重要引擎和培育经济增长新动能的关键抓手。作为长沙跨境电商综试 区核心承载区,长沙自贸临空区充分强化与黄花机场空港枢纽功能对接,发挥黄花综保区平台功能齐 全、跨境电商场站服务高效的优势,协同海关推进智慧查验、精准布控,这种集口岸功能、产业配套与 监管创新于一体的综合环境,增强了跨境电商产业黏性与集聚辐射力,吸引了大量外地 ...
为了拯救史上最丑iPhone,打工人抢爆这个「均价5毛」的Lisa同款手机配件?
36氪· 2025-12-29 13:45
以下文章来源于Vista氢商业 ,作者何愚 Vista氢商业 . 关心都市白领的消费生活 提供易懂有趣的品牌报道 花小钱办大事。 文 | 贾小乐 编辑 | 卢力麟 来源| Vista氢商业(ID:Qingshangye666) 封面来源 | 苹果官方 手机早已渗透进人类生活的每一个缝隙,而人类打扮手机的热情,也几乎到了无孔不入的程度。 就在12月20日,苹果官宣,iPhone17 Pro和新晋IP顶流的五月天"魔魔胡胡胡萝卜"(简称为"卜卜")联动合作。那块被吐槽比太平洋还宽阔的超大摄像模 组,忽然显露出另一种合理性,仿佛生来就是为贴纸DIY预留的展示位。原本因"史上最丑"而饱受争议的iPhone 17系列,也因此摇身一变,成了天选"痛 机"。 不要2999,不要999,只要29元,就可以解锁当下最便宜的苹果官方联名配件——卜卜贴纸。 被大几百块天价手机壳收割的潮人们,也开始自己动手丰衣足食。爱豆的对镜自拍里,和OOTD颜色与元素相呼应的手机小贴纸,正成为"穿搭的最后一公 里";甚至有人为了单纯享受"咕手机"的快乐,斥巨资一万块拿下最新款苹果手机,"终于理解了'买椟还珠'的故事"。 "只花一张贴纸的钱,却每天 ...
河南商丘一空地冒出大量手机壳,均为全新未拆封,有人专程驱车前往一次捡了50个
Xin Lang Cai Jing· 2025-12-24 16:24
特别声明:以上文章内容仅代表作者本人观点,不代表新浪网观点或立场。如有关于作品内容、版权或其它问 题请于作品发表后的30日内与新浪网联系。 河南商丘一空地冒出大量手机壳,均为全新未拆封,有人专程驱车前往一次捡了50个 ...
德国财长刚喊完“不要中国垃圾”,法国也盯上中国,欧盟要下手了
Sou Hu Cai Jing· 2025-12-15 10:33
Group 1 - The European Union (EU) has agreed to implement a temporary tax of 3 euros on packages valued under 150 euros from non-EU countries starting July 2026, which will become a permanent tax after two years [1][3] - France and Germany played a crucial role in expediting this policy, originally planned for 2028, due to France's lobbying efforts [3][5] - The primary objective of this policy is to protect local industries and markets in France and Germany from the influx of low-cost goods from China [5][7] Group 2 - France is facing significant pressure on local retailers due to the influx of low-cost Chinese goods, with 91% of the 4.6 billion small packages received in 2024 coming from China [7][9] - Germany's concerns are similar, as platforms like Temu and Shein have increased competition for local textile and retail industries, prompting a strong response from the German finance minister [9][11] - The new tax will impact small sellers relying on low-priced goods, as the additional cost could erode their price advantage in the European market [11][15] Group 3 - Larger platforms like Shein and Temu have already established local warehouses in Europe, which may exempt them from the new tax, allowing them to maintain competitive pricing [13][15] - The policy is expected to have a limited short-term impact on consumers, but may lead to higher prices or reduced options for low-cost goods as some small sellers may exit the market [15][17] - The EU's new tax policy may inspire similar actions from other countries, potentially diminishing the "tax-free advantage" previously enjoyed by Chinese cross-border e-commerce [17][19] Group 4 - Chinese companies are encouraged to adapt by establishing overseas warehouses and focusing on higher-value products to remain competitive despite the new tax [19][21] - Compliance with EU regulations, including tax registration and product certification, will be essential for Chinese businesses to avoid penalties and maintain market access [21][23] - The tax policy reflects a broader trend of protecting local markets, but it also presents an opportunity for Chinese e-commerce to innovate and enhance competitiveness in the European market [23]
别再被毛利骗了!老商家揭秘,拼多多利润高低,全看单量够不够
Sou Hu Cai Jing· 2025-12-13 16:45
Core Insights - The article discusses the challenges faced by merchants on Pinduoduo regarding pricing strategies and profitability, highlighting that higher pricing does not necessarily lead to higher net profits due to platform algorithms and market dynamics [1][3][6]. Pricing and Profitability - Many Pinduoduo merchants fall into the trap of believing that higher prices will yield higher profits, but this is often not the case as demonstrated by a comparison of two merchants selling data cables at different price points [3][5]. - A merchant selling a data cable for 45 yuan may appear to have a higher gross profit compared to one selling for 15 yuan, but after accounting for advertising costs, their net profits can be similar [5][6]. Market Demand and Consumer Behavior - The article emphasizes that market demand plays a crucial role in sales performance, particularly for fast-moving consumer goods like phone cases, where consumers have established price expectations [12][14]. - Data shows that in a sample of phone case sales, products priced above 100 yuan sold significantly fewer units compared to those priced between 1-50 yuan, indicating a mismatch between high pricing and consumer willingness to purchase [14][16]. Supply Chain Dynamics - The difference in profitability between source merchants and distribution merchants is attributed to their supply chain relationships, with source merchants having lower costs due to direct factory connections [18][20]. - Distribution merchants often face higher costs due to markups from wholesalers, which can lead to unprofitable pricing strategies if not managed carefully [20][22]. Marketing and Product Presentation - For high-priced products, effective marketing and product presentation are essential. Merchants must ensure that their product listings convey quality and value to justify higher prices [22][24]. - The article suggests that merchants should focus on creating high-quality content and marketing materials to differentiate their products in a competitive market [24][26]. Conclusion on Profit Generation - Ultimately, the article concludes that profitability is not solely determined by pricing but rather by sales volume, emphasizing the importance of understanding market dynamics and consumer behavior [26][27].
当手机壳塞满抽屉
Jing Ji Ri Bao· 2025-12-13 02:22
最近整理抽屉意外发现,近两年购买的手机壳数量竟有30多个。更令人吃惊的是,这些手机壳总价 甚至超过手机本身的价格。 有9.9元包邮,也有手机壳被炒成理财产品在二手市场卖上千元,让人感叹:卖手机壳也是不错的 生意!赚钱不赚钱,复购说了算。和手机相比,手机壳的确是更高频次的消费。 如今,手机壳已发展出成熟产业链,甚至能实现"3天打样、7天量产"。为了将产品快速送到消费者 手中,深圳等地还开辟了无人机专线,用来运输各种手机壳。 或许你不会为单价上千元的手机壳买单,但你购买的手机壳总价可能早已超千元。手机壳的爆火, 从另一个侧面说明细分市场和小众赛道也蕴含着巨大商机,谁能够把握消费者心态,谁就能拥有市场和 未来。(本文来源:经济日报 作者:郭存举) 拓展多维消费场景。消费的火花不会凭空迸发,而是在具体场景中绽放。消费场景不仅是商品交易 和提供服务的场所及平台,更是多元化消费体验的集中展示。贴近生活又紧跟潮流,更多款式和花样的 手机壳源源不断走向市场,不同的手机壳轮番使用,让消费者获得了新体验。花不多的钱就能买到明星 同款、IP联名款手机壳,让不少消费者直呼过瘾。 以个性化创新为底层逻辑。小小手机壳,人人有需求。数据显 ...
情侣挑战互相买手机壳,坚持用一周不换,没有丢人只有胜负欲!
Xin Lang Cai Jing· 2025-12-07 11:45
情侣挑战互相买手机壳,坚持用一周不换,没有丢人只有胜负欲! 情侣挑战互相买手机壳,坚持用 一周不换,没有丢人只有胜负欲! 情侣挑战互相买手机壳,坚持用一周不换,没有丢人只有胜负欲!!!! 特别声明:以上文章内容仅代表作者本人观点,不代表新浪网观点或立场。如有关于作品内容、版权或其它问 题请于作品发表后的30日内与新浪网联系。 ...
从9.9卖到500元,手机穿搭是门千亿生意
3 6 Ke· 2025-12-05 11:10
截至今年11月底,深圳从事手机壳生产销售的企业达到4000余家,占全国总量的47.7%,其中1300多家持有相关专利。看似不起眼的手机壳生意正在爆发 出强大的生意场。 其中,被称为"手机壳界爱马仕"的CASETiFY近期也因一年卖出36亿销售额而登上热搜高位。 在这场品牌盛宴背后,Z世代对于圈层认同、情绪满足和生活方式的追求以手机壳这一载体被勾勒出更清晰的画像。大家开始好奇,500多的手机壳到底 是谁在买?年轻人的情绪生意又有了新玩法? 买的是手机壳,晒的是身份卡 "刚付完iPhone17Pro的尾款,配两个壳、买两条挂链又花了两千多!"上海静安寺CASETiFY门店外,"00后"林晓举着刚入手的村上隆联名手机壳既兴奋 又"肉疼"。 这样的场景并非个例。武汉武商MALL的CASETiFY门店开业当天秒售罄500多个,印着樱花和黄鹤楼的城市限定款手机壳开售即断货;闲鱼 上,疯狂动物城2、RIIZE、Miffy、三丽鸥等IP联名时,总有大量黄牛溢价出售。 当手机配件从9.9元包邮进化到这届年轻人的电子快消品,这个被称为"手机壳界爱马仕"的品牌,2024年营收已突破36亿元,毛利率高达55.8%,并且还立 下202 ...
"手机壳爱马仕"年销36亿背后的消费升级密码
Sou Hu Cai Jing· 2025-12-01 09:19
Group 1 - The high-end mobile accessories market in China is experiencing significant growth, with CASETiFY projected to achieve sales of 3.6 billion yuan in 2025, reflecting deep changes in the Chinese consumer market [2][3] - CASETiFY's average transaction value is 20 times higher than that of ordinary mobile phone case brands, with a repurchase rate of 45%, indicating strong customer loyalty [2] - The brand's unique "instant print" service allows customers to create personalized phone cases within 15 minutes, attracting over 300 customers daily [2] Group 2 - 62% of CASETiFY's customers also purchase matching accessories, and 87% of consumers have a household annual income below 300,000 yuan, suggesting a shift in young consumers' value perception towards personalized and sustainable products [2] - The brand's localized operations include collaborations with cultural institutions and innovative marketing strategies, such as blind box offerings, which have generated significant social media engagement [2][3] - The Chinese mobile accessories market has surpassed 100 billion yuan, with the high-end segment accounting for less than 5%, indicating substantial growth potential as domestic smartphone brands move towards premiumization [3]
“手机壳中的爱马仕”一年狂卖36亿!手机支架售价259元
Xin Lang Cai Jing· 2025-12-01 07:22
Group 1 - The article presents a personal viewpoint of the author, which does not represent the stance of Sina.com [1] Group 2 - There are no additional relevant contents regarding companies or industries in the provided text [1]