9月4日，第68届 广州美博会在广 州进出口商品交 易会展馆盛大开 幕。此次美博会 上，武夷山市茶 产业发展中心 武夷山组团参展 广州美博会，茶 香四溢展新姿_ 南方+_南方plus （武夷山市茶业 局）组织了7家 企业组团参展， 为美业盛会增添 了一抹独特的茶 香。活动现场热 闹非凡，不少观 展者被武夷山茶 的独特魅力所吸 引，纷纷驻足品 鉴。 武夷山作为世界 自然与文化双遗 产地，是乌龙茶 与红茶的发源 地，也是万里茶 道的起点。这里 的茶产业历史悠 久，可追溯至千 年前。武夷山茶 生长于丹霞地貌 的独特环境中， 茶树扎根于岩石 缝隙，汲取丰富 矿物质，造就了 其独有的"岩骨 花香"韵味。 武夷岩茶作为武 夷山乌龙茶的代 表，是中国十大 名茶之一，主要 品种包括大红 袍、铁罗汉、白 鸡冠、水金龟、 肉桂和水仙，尤 以"大红袍"最为 著名。其制作方 法介于绿茶与红 茶之间，需历经 萎凋、做青、杀 青、揉捻、烘干 等10余道纯手工 工序，每一道工 序都凝聚着制茶 目，被列入首批 国家非物质文化 遗产名录。2022 年，"中国传统 制茶技艺及其相 关习俗"入选联 合国教科文组织 人类非物质文化 遗产代表作名 录 ...

Core Viewpoint - Wuyishan City prioritizes ecological protection while integrating culture, technology, and industry to promote the coordinated development of the tea industry, achieving significant economic growth and rural revitalization through the tea sector [2][4][18]. Group 1: Tea Industry Development - The tea industry in Wuyishan faced significant challenges, including low standards in tea garden area, production, market share, and product quality, which limited its economic impact [2]. - By 2024, the tea garden area expanded to 148,000 acres, with the number of workers increasing over tenfold, and the total industry output value surpassing 15 billion yuan, contributing to nearly half of rural residents' income [3]. Group 2: Cultural Empowerment - Wuyishan emphasizes the "living heritage" of tea culture, integrating ecological and historical values to drive high-quality regional development, showcasing the transformation from "green mountains and clear waters" to "golden mountains and silver mountains" [6]. - The city has established a comprehensive cultural communication strategy, including digital content and brand activities, to promote the ecological and cultural values of Wuyishan tea [6]. Group 3: Technological Empowerment - Wuyishan leverages technological innovation to reconstruct the tea industry's ecological value chain, enhancing quality and value through a full-chain technological upgrade [8]. - Collaborations with research institutions have led to the establishment of a provincial tea tree germplasm resource nursery, preserving and cultivating various tea varieties to enhance competitiveness [9][12]. Group 4: Industry Strengthening - The city promotes the development of large-scale and clustered tea enterprises, with 38 regulated tea companies by 2024, including three national leading enterprises, enhancing ecological value and sustainability [14][15]. - Wuyishan is building a traceable green production quality control system and a digital twin platform for the tea industry, achieving a 99.6% compliance rate in product inspections [15]. Group 5: Institutional Innovation - Wuyishan implements various ecological tea garden technologies and promotes a unified approach to ecological protection and economic development, ensuring mutual benefits for both [17][18]. - The establishment of a leadership group for high-quality tea industry development facilitates cross-departmental collaboration, enhancing policy formulation and industry planning [17].

Core Viewpoint - The article highlights the importance of labeling production dates on tea products for ensuring freshness and safety, as demonstrated by the recent case of a company being penalized for failing to do so [1][2]. Group 1: Regulatory Actions - A company in Hangzhou was investigated and penalized by the market supervision bureau for selling tea without marking the production date [2]. - The company sold "Jin Yi Tang Xu Ji Wu Hao Lao Bai Cha" and "Jin Yi Tang Jiu Qu Hong Mei" tea without production dates, leading to a total revenue of 521 yuan during the sales period [2][5]. - The company was warned for not complying with the regulations for selling bulk food and was fined 10,000 yuan for selling pre-packaged food without proper labeling [5]. Group 2: Compliance Requirements - Both bulk and pre-packaged tea must comply with food safety regulations, including the requirement to label production dates [4]. - The tea sold by the company was classified as bulk food, which requires compliance with specific labeling laws under the Food Safety Law of the People's Republic of China [4]. - The pre-packaged tea products were found to lack production date labels, violating the labeling standards set forth in the Food Safety Law [4][5]. Group 3: Consumer Awareness - Consumers are encouraged to check labels for production dates and other information to ensure they are purchasing safe food products [5]. - The article emphasizes the responsibility of food producers and sellers to adhere to labeling regulations to protect consumer health [5].

Group 1 - The article discusses the art of gifting tea in a culturally nuanced manner, emphasizing the importance of understanding both tea and the recipient's preferences [1][2][3] - It outlines 20 subtle rules for gifting tea, aiming to help individuals navigate the complexities of tea gifting without falling for misleading sales tactics [3][4] - The guide is not intended to make someone a tea expert but serves as a practical "avoidance guide" to prevent awkward gifting situations [4][5] Group 2 - The article highlights that gifting tea should not be confused with business dealings; it is more about maintaining personal relationships [8] - It stresses the importance of knowing the recipient's taste in tea, as preferences can vary widely, and a mismatched gift can be seen as thoughtless [9][10] - Seasonal considerations are also important when selecting tea, with specific types recommended for different times of the year [11] Group 3 - The article provides a mnemonic for selecting universally accepted teas, suggesting that red and green teas are generally well-received [12] - It advises on the significance of the recipient's tea-drinking habits and the quality of tea to be gifted, indicating that higher quality is often appreciated [12][13] - Regional preferences for tea are noted, with specific recommendations for different areas in China, suggesting that thoughtful selection can enhance the gift's impact [13] Group 4 - The article suggests modern twists on traditional tea gifting, such as presenting tea in a way that appeals to younger audiences, like incorporating trendy tea drinks [13] - It warns against gifting certain types of tea, such as "小青柑," unless the quality is assured, indicating a focus on quality over quantity [14] - The significance of tea in social contexts, such as during family introductions or workplace interactions, is emphasized, highlighting its role in building relationships [15] Group 5 - The article discusses the importance of how one presents the tea, including the language used when discussing the gift, to avoid potential faux pas [16] - It introduces a "blame-shifting" tactic for discussing the quality of the tea, allowing the giver to deflect any criticism [17] - Finally, it suggests alternative gifts, such as cherries or crabs, if one is unsure about tea, emphasizing the principle of giving gifts that do not require reciprocation [18]

Core Insights - The 20th anniversary of Jin Jun Mei was celebrated, highlighting its journey from inception to becoming a prominent brand in China's high-end black tea market [1][2] - The event emphasized the importance of innovation, quality, and rural development in the tea industry, showcasing Jin Jun Mei as a successful case of rural revitalization in Wuyi Mountain [1][3] Industry Development - Jin Jun Mei was created in 2005 by Jiang Yuanxun, filling a gap in the high-end black tea market and transitioning China's tea industry from raw material supply to brand leadership [2] - Since 2010, Fujian Zhengshan Tang Tea Co., Ltd. has expanded Jin Jun Mei's innovative techniques to 14 premium tea-producing regions across China, establishing a comprehensive industry system [2] Economic Impact - The introduction of Jin Jun Mei has significantly increased tea prices, enhancing the livelihoods of tea farmers in Wuyi Mountain and Ba Dong, with reported income increases exceeding 2 million yuan in Ba Dong within two years [3][4] - The initiative has positively impacted over 60,000 tea farmers, contributing to poverty alleviation and sustainable rural development [4] Cultural Significance - The event included discussions on the preservation of original tea culture and the promotion of local heritage, reinforcing the cultural importance of tea in the regions involved [3][4] - Jin Jun Mei is positioned as a key player in enhancing the international competitiveness of Chinese black tea, aiming to deliver the best quality tea to global consumers [4]