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零售商为什么都盯上了烘焙?
东京烘焙职业人· 2025-07-05 00:42
Core Viewpoint - The article discusses the rising trend of baked goods in supermarkets, highlighting their increasing sales and popularity as a response to the challenges faced by traditional fresh food categories [3][10][19]. Group 1: Sales Performance of Baked Goods - Sam's Club's Swiss roll became a phenomenon, contributing 8%-10% to monthly sales in some stores, with annual sales exceeding 1 billion yuan [6]. - Hema's strawberry box sales approached 200 million yuan during the recent sales season, with four baked goods surpassing 100 million yuan in sales since 2020 [6][10]. - The "big mooncake" from Pang Donglai reportedly exceeded 200 million yuan in annual sales [7]. Group 2: Shift in Supermarket Strategy - Supermarkets are shifting focus from fresh produce to baked goods due to the inability to differentiate in the fresh food market, which has been impacted by e-commerce and community group buying [9][10]. - Dazhonghua's new brands "Runfa Workshop" and "Good Wheat" emphasize fresh and healthy baked goods, with products like potato bread selling out on launch day [11][13]. - The bakery segment has significantly boosted sales for stores like Yonghui, with some locations seeing over 520% year-on-year growth in bakery sales after adjustments [13]. Group 3: Competitive Pricing and Quality - Supermarket baked goods are gaining popularity due to their high cost-performance ratio, with prices significantly lower than specialty bakeries [19][21]. - For example, Sam's cranberry bagels are priced at 23.8 yuan for seven, while Costco's cinnamon raisin bagels are 19.5 yuan for six [19]. - Supermarkets maintain quality by using premium ingredients, such as 100% animal cream and imported New Zealand milk powder, while also employing longer fermentation processes for better flavor [23][24]. Group 4: Marketing and Consumer Engagement - Supermarkets leverage social media platforms like Xiaohongshu to promote new products and engage consumers, creating a buzz around popular items [27][31]. - Special promotions and limited-time offers during holidays further drive consumer interest and foot traffic to stores [29][30]. - The combination of competitive pricing, quality ingredients, and effective marketing strategies has positioned supermarket baked goods as attractive options for consumers [24][27]. Group 5: Industry Trends and Future Outlook - The traditional bakery sector is facing challenges, with notable brands like Christine and Huan Niu Cake House shutting down due to financial difficulties [15][17]. - The market share of traditional bakeries is declining as supermarkets capture a larger portion of the baked goods market, with offline supermarkets accounting for 37.7% of the main consumption channels in 2024 [17]. - The competition in the baking sector is expected to intensify, with supermarkets increasingly focusing on product innovation and consumer trends to differentiate themselves [41].
黑龙江省集贤县市场监督管理局2025年第五期食品监督抽检信息公示
Zhong Guo Zhi Liang Xin Wen Wang· 2025-07-03 08:55
Summary of Key Points - The article reports on the food safety inspection results conducted by the Jixian County Market Supervision Administration for the year 2025, highlighting the number of samples tested and their compliance status [2][3] - A total of 40 batches of ordinary food were sampled, all of which passed the inspection, while 71 batches of agricultural products were tested, with 69 passing and 2 failing [2][3] - The report emphasizes the importance of these inspections in ensuring food safety and eliminating potential hazards in the food supply [2][3] Group 1: Inspection Results - 40 batches of ordinary food were tested, with a 100% pass rate [2][3] - 71 batches of agricultural products were tested, with 69 passing and 2 failing, indicating a compliance rate of approximately 97.2% [2][3] - The specific failures involved residues of agricultural chemicals exceeding the national safety standards [3] Group 2: Non-compliance Details - The two non-compliant agricultural products were found to have residues of chloramphenicol exceeding the maximum allowable limit of 0.3 mg/kg, with one sample showing 0.770 mg/kg and another showing 1.44 mg/kg [3] - The report provides detailed information about the non-compliant products, including the names of the producers and the specific locations where the samples were collected [3][4]
寻找杭州的酱园弄
Hang Zhou Ri Bao· 2025-07-01 03:03
Core Viewpoint - The article discusses the historical significance of "酱园弄" (Jiangyuan Alley) in Hangzhou, highlighting its connection to the famous writer Lu Xun and the cultural importance of traditional sauce shops in the region [13][14][17]. Group A: Historical Significance - Jiangyuan Alley in Hangzhou was historically significant as it was where Lu Xun temporarily resided during his teaching years in 1909 [14][18]. - The only remaining building associated with Jiangyuan Alley is located at No. 12, which now serves as the South Song Coin Museum [15][18]. - The original name of the building was the Huzhou Guild Hall, built by Huzhou merchants for community gatherings [16]. Group B: Traditional Sauce Shops - Historically, Hangzhou had a vibrant culture of sauce shops, with 322 shops recorded before the war [19]. - These shops not only sold soy sauce but also pickled vegetables, which were essential for food preservation before refrigeration [19]. - Notable sauce shops included "惟和" and "恒泰," which have left a lasting legacy in the local culinary scene [20]. Group C: Cultural Legacy - The tradition of purchasing pickled vegetables continues, with places like 景阳观 (Jingyangguan) still attracting long lines of customers [22]. - Elderly residents recall fond memories of visiting sauce shops, emphasizing the cultural significance of these establishments in their daily lives [22].
金字火腿: 公司章程(2025年6月)
Zheng Quan Zhi Xing· 2025-06-30 16:24
Core Points - The company Jinzi Ham Co., Ltd. was established as a joint-stock company in accordance with the Company Law and Securities Law of the People's Republic of China [1][2] - The company was approved by the China Securities Regulatory Commission to issue 18.5 million shares of common stock to the public and was listed on the Shenzhen Stock Exchange on December 3, 2010 [2] - The registered capital of the company is RMB 1,210,614,164 [2] Chapter Summaries General Principles - The articles of association aim to protect the rights and interests of the company, shareholders, employees, and creditors, and to regulate the company's organization and behavior [1] - The company is a permanent joint-stock company established under relevant laws [2] Business Objectives and Scope - The company's business objectives include adhering to the principle of "integrity-based, stable operation," focusing on ham, meat products, and food as core businesses, and striving for sustainable development [4] - The business scope includes food production and sales, internet sales, import and export of goods, and investment management among others [4] Shares - The company's shares are issued in the form of stocks, and the issuance follows principles of openness, fairness, and justice [5] - The total number of shares issued at the company's establishment was 50 million, with a par value of RMB 1 per share [5][6] - The company has issued a total of 1,210,614,164 shares, all of which are common shares [7] Shareholder and Shareholder Meeting - Shareholders have rights to dividends, request meetings, supervise the company's operations, and transfer their shares [13][14] - The company must hold an annual general meeting within six months after the end of the previous fiscal year [48] - The company can hold temporary shareholder meetings under specific circumstances, such as when the number of directors is insufficient [49] Board of Directors and Management - The board of directors is responsible for the company's operations and must act in the best interests of the company and its shareholders [3] - The company must appoint a legal representative from among the directors [3] Financial Accounting and Auditing - The company must establish a financial accounting system and conduct internal audits [7] - The appointment of accounting firms must be approved by the shareholders' meeting [7] Amendments to Articles - The articles of association can be amended following the procedures outlined in the Company Law and the company's regulations [9] Miscellaneous Provisions - The company must comply with laws and regulations regarding the transfer of shares and the rights of shareholders [11][12] - The company is required to disclose information in accordance with legal obligations and ensure transparency in its operations [15]
全球特色好物“赶集”中博会
Guang Zhou Ri Bao· 2025-06-29 01:50
第二十届中国国际中小企业博览会将持续至6月30日。 中博会"国际范"拉满 中外企业双向奔赴谋共赢 第二十届中国国际中小企业博览会正在广州火热开展,本届中博会国际范十足,来自50余个国家和地区 以及国际组织的"头回客"和"回头客",如约而至。国际展区汇集了埃及、加拿大、泰国、韩国等30多个 国家和地区的特色好物,俨然国际范十足的大型超市。28日下午,国际科技成果交流对接活动举办, 以"智链未来,科技汇企"为主题,吸引了国内外政府官员、专家学者、中小企业代表120余人参会,其 中包含来自17个国家(地区)及非洲联盟委员会的70余位国际代表,彰显了中博会的全球视野与国际影 响力。 "国际范"十足 全球好物云集 西班牙的火腿、意大利的巧克力、阿根廷的马黛茶、巴布亚新几内亚的咖啡豆,散发美味浓香;库克群 岛的特色服饰、尼泊尔手工艺品大赏,满满的异域文化;加拿大的3D机器视觉、韩国的先进导热材 料,则充满了科技感。正在广州广交会展馆举办的第二十届中博会国际展区,云集全球中小企业带来的 名优特产。 第二十届中国国际中小企业博览会正在广州火热开展。 尼泊尔展区的高山茶吸引了众多参观者的目光,"去年我们首次参会时,茶叶受到大家 ...
小红书的表情包新顶流,居然是双汇的“猪”、太太乐的“鸡”?
3 6 Ke· 2025-06-27 02:42
Core Viewpoint - The article discusses how traditional food brands like Shuanghui and TaTa Le are leveraging internet culture and user-generated content to engage with younger consumers through their IP characters, leading to increased brand interaction and marketing opportunities [1][41]. Group 1: Shuanghui's "Top Stream Pig" - Shuanghui's new IP character, referred to as "Top Stream Pig," gained popularity on social media without any prior media presence, solely based on its packaging design [3][7]. - The brand is actively engaging with consumers by inviting them to create derivative content, suggesting names, and developing merchandise like stickers and wallpapers [7][10]. - The character has become a frequent element in Shuanghui's marketing strategy, serving as a hook for interaction with consumers [12]. Group 2: TaTa Le's "Le Le Chicken" - TaTa Le's IP character "Le Le Chicken" has a similar trajectory, gaining traction through user-generated content and brand engagement [13][16]. - The brand has embraced the creativity of its audience, allowing for modifications and enhancements to the character, which has led to a more relatable and engaging persona [13][16]. - Both Shuanghui and TaTa Le are seen as adapting to the younger demographic's preferences, utilizing humor and relatability in their marketing strategies [19][41]. Group 3: Broader Industry Trends - The article highlights a trend among food and beverage brands to utilize IP characters for marketing, with examples including Wangzai and M&M's, which have successfully integrated their characters into social media and consumer interactions [19][28]. - Brands are increasingly using humor and relatability to connect with younger audiences, as seen in the campaigns of companies like Luckin Coffee and Mixue Ice Cream [32][37]. - The success of these strategies indicates a shift in marketing approaches, where brands are not just waiting for trends but actively participating in the cultural conversation [41].
从加工肉类巨头到全产业链先锋:双汇发展总资产升至429.98亿元,新业务布局再升级
Sou Hu Cai Jing· 2025-06-27 01:39
近年来,双汇发展不仅稳居国内最大肉类供应商的龙头位置,更在全产业链布局上持续深耕,打通了从 上游原料供应、中游生产加工到下游市场终端的完整链条,通过产业协同效应进一步强化了市场竞争 力。 在全产业链建设方面,双汇发展以屠宰业和肉制品加工业为核心,向上延伸至饲料、养殖环节,向下拓 展至包装、商业领域,并配套发展外贸、调味品等产业,形成主业突出、辅业协同的肉类产业集群。 作为核心板块之一,双汇发展的肉制品业务通过实施销售机构改革,按照高温、低温、速冻、零食四个 板块,分别设置专职营销总监、专职销售团队、专业客户体系,加强市场专业化运作,分渠道、分产 品、分区域增设专业客户,构建立体化客户网络;围绕消费需求,推出更多更具创新性、高品质和性价 比的产品,聚焦资源加大推广力度;提升专业化运作,深挖传统渠道潜力,释放新兴渠道潜能;加强网 点开发,织密销售网络,提高终端质量,多措并举促进规模提升,保障企业盈利水平。 随着A股上市公司2024年度现金分红持续推进,截至6月25日,食品加工行业26家公司中已有14家完成 分红。其中,双汇发展(000895.SZ)以25.98亿元分红金额、每10股派现7.5元的方案位居行业首位。 ...
【史海回眸】全球首家机场免税店曾卖爱尔兰土鸡蛋
Huan Qiu Shi Bao· 2025-06-26 22:34
【环球时报综合报道】日本政府近日为应对日元贬值、国内物价飙升等问题,研究了一系列措施,其中包括取消境外游客的免税购物。有日本相关从业人员 表示忧虑,担心"会导致观光客减少"。对于不少出境游客而言,逛免税店、购买物美价廉的商品是出行必不可少的项目之一,这种愉悦的购物体验要归功于 一位爱尔兰企业家布伦丹·奥雷根70多年前的一次大胆创新。他让免税店的"种子"在爱尔兰香农机场"生根发芽"。 据《爱尔兰时报》报道,香农机场始建于20世纪30年代,位于爱尔兰西部,因地理位置优越,很快成为连接欧洲与美洲的一座重要"跨大洋航线中转站"。香 农机场于1945年启用,在全面投入商业运营的第一年接待超过10万名游客。 就在形势一片大好之时,当时机场的餐饮事务主管、商人出身的奥雷根已开始"居安思危":根据他的判断,喷气式飞机的面世意味着美国航班可能不再需要 中途降落加油,且当时爱尔兰政府也更倾向于加大对都柏林机场的投入,香农机场未来的发展方向需要认真思考。 奥雷根开始主动寻求创收项目。一次从美国乘船回爱尔兰的经历给了他灵感,奥雷根发现在公海上,人们可以买到免税商品,于是萌生将这套商业模式搬到 机场的想法。爱尔兰政府起初对这个想法充满 ...
在义乌实探中欧班列,“买卖全球”背后的物流通道
2 1 Shi Ji Jing Ji Bao Dao· 2025-06-26 11:01
Core Insights - Yiwu is enhancing its international trade capabilities by focusing on both "buying globally" and "selling globally" through comprehensive reforms approved by the State Council [1] - The "Yiwu-Ningbo-Zhoushan" sea-rail intermodal transport system and the "Yixinou" China-Europe Railway Express are pivotal in establishing efficient logistics channels [1][2] Group 1: Trade Developments - Yiwu International Trade City features a dedicated area for imported goods, showcasing the city's strategy to diversify its trade offerings [1] - The approval of the "Zhejiang Province Yiwu City Deepening International Trade Comprehensive Reform Overall Plan" aims to accelerate the city's global trade initiatives [1] Group 2: Logistics and Transportation - The "Yixinou" China-Europe Railway Express has significantly reduced transportation times for goods from Spain, from 45-60 days via traditional sea freight to 16 days [1][2] - In the first five months of this year, the Yiwu Railway Port saw a 10.17% increase in the number of "Yixinou" trains operated, totaling 888 trains, with a 9.93% increase in shipping volume [2] Group 3: Market Dynamics - The cargo sources for the "Yixinou" trains are evenly split among local Yiwu goods, goods from other regions in Zhejiang, and goods from outside Zhejiang, indicating a diverse supply chain [2] - Central Asia and Europe are the primary destinations for exports from Yiwu, reflecting the city's strategic trade relationships [2]
意大利农企期待拓展中国市场
Jing Ji Ri Bao· 2025-06-22 22:02
贝莱利认为,中国消费者对高品质食品的消费趋势越发明显,数字化销售平台与新零售技术也正在重塑 海外品牌进入中国市场的路径。 近年来,中意农业贸易不断升温,奶酪、葡萄酒、橄榄油、火腿等来自亚平宁半岛的风味正成为中国市 场新宠,农食产品贸易成为双边合作中最具潜力的增长点。 当地奶酪企业蓬泰雷亚莱公司销售总监路易吉·雷加告诉记者:"贸易伙伴应该是互利互惠的,我们不仅 希望参加进博会,更希望借此敲开中国市场的大门,这对我们是新的重要增长点。"他的企业正计划前 往中国开展业务,让坎帕尼亚的特色食品出现在中国消费者的餐桌上。 "这里阳光充足、土地肥沃,盛产世界顶级的水牛莫苏里拉奶酪和圣马尔扎诺番茄。但我们不满足于自 产自销,中国是我们未来商业版图的重要部分,我们希望中国家庭也能品尝到这份纯粹。"坎帕尼亚大 区当地奶酪品牌"Amico Bio"负责人、意大利中小农场主协会卡塞塔省分会主席恩里科·阿米科说。 站在自家牧场边,阿米科热情地向中方来宾介绍如何用有机饲料喂养水牛,以保证莫苏里拉奶酪的纯正 口感。"中国市场对高质量食品的需求增长迅速,我们希望能搭上这班车。" 这场宣传日活动吸引来自中意两国的政府官员、农业专家及农企代表 ...