一、i6的销量1.6万台，产能总算有了明显进步(叠加更换欣旺达)。i6此次产能爬坡有失水准。（建议还是和宁德搞好关系吧） 二、i8扔下了一颗重磅炸弹，已预计到了订单不乐观，但没想到12月仅销2700台。一共卖了2.3万台。（小订没有转化，实在 可惜） 三、L6近1.3万台，环比11月增长0.3万台。今年多亏L6撑住局面，价格给力，也说明产品力在线。（没有卖不出去的车，只 有卖不出去的价格） 四、L7、8、9一共近1.2万台，环比11月约增长0.23万台，基本盘还在。 五、mega有些小惊喜，环比11月增长了260台，确实没想到回升。但回到3000+的高光时刻，短期别想了， 半仙建了一个理想i6的车主及意向群欢迎扫码加入 总结:i8已推出三年免息，持续关注。期待上半年理想L系列的改款吧。 加入社群 比亚迪出海：发力东南亚 CATL ： 往期推荐 主机厂电芯采购：兼顾性能和成本 储能市场增长高于动力 添加半仙微信，备注"进群"，邀请你加入锂电行业社群，获得行业最新动态、行业干货 报告和精准人脉。 本公众号基于分享的目的转载，转载文章的版权归原作者或原公众号所有，如有涉及侵权请及时告知，我们将予以核实并删除 ...

长江商报消息理想汽车（02015.HK）"销冠"成为历史，公司紧急调整组织架构。 近日，有报道显示，2026年开年，理想汽车第二产品线总裁张骁离职，理想汽车重新梳理产品线组织架 构。 在销量端，2025年，理想汽车实际累计交付40.63万辆，同比下降18.81%。按照下调后的销量目标（64 万辆）计算，公司2025年交付量仅完成目标约63%。 业绩方面，2025年三季度，公司归母净利润亏损6.24亿元，终结了连续11季盈利的历史。 在造车新势力中，理想汽车2025年交付量落后于零跑汽车、鸿蒙智行、小米汽车和小鹏汽车，从行业第 一跌落至第五。 长江商报记者注意到，理想汽车重新梳理产品线组织架构。近日，理想汽车董事长兼CEO李想表 示："2026年，我们会继续以创业公司的管理模式，集中精力和资源做真正的价值创造，让汽车成为更 懂用户需求、自动和主动为用户提供服务的智能伙伴。" 2025年累计交付40.63万辆 近日，有报道显示，2026年开年，理想汽车第二产品线总裁张骁离职，理想汽车重新梳理产品线组织架 构。有消息称，张骁离职可能与理想i8销量表现不佳有关。 目前，理想汽车产品线组织将调整为两条产品线，第一产品线 ...

长江商报消息理想汽车(02015.HK)"销冠"成为历史，公司紧急调整组织架构。 目前，理想汽车产品线组织将调整为两条产品线，第一产品线对MEGA、L9、L8、L7产品负责，由汤 靖担任负责人；第二产品线对i系列和L6负责，由李昕旸担任负责人。 据了解，此前理想汽车内部按照售价区间构建了三条主要产品线：由汤靖负责的第一产品线，覆盖40万 元以上车型；由张骁负责的第二产品线主要覆盖30万至40万元价格区间；由李昕旸负责的第三产品线， 覆盖30万元以下车型。 在2025年第三季度财报电话会上，李想表示，"过去三年我和创业团队努力学习职业经理人的管理体 系，逼迫自己接受各种变化。但是，我们却变成了越来越差的自己。而英伟达和特斯拉今天仍以创业公 司的方式管理，如果全世界最强的公司都是创业公司的管理模式，我们有什么理由放弃最擅长的方 式？" 李想介绍，"从2025年第四季度开始，我们坚定地回到创业公司的管理模式，以此来面对新时代、新技 术的挑战。" 近日，有报道显示，2026年开年，理想汽车第二产品线总裁张骁离职，理想汽车重新梳理产品线组织架 构。 在销量端，2025年，理想汽车实际累计交付40.63万辆，同比下降18 ...

2025年12月理想交付44246，其中增程24568，纯电19678。L6789分别为12676/6150/3010/2732，i6i8MEGA分别为15994/2745/939。 2025年12月2日 理想发布MindGPT-4ov技术报告 2025年12月3日 理想获100亿债务融资工具注册额度 2025年12月5日 微博1301万博主描述接理想商务 2025年12月6日 一位常年做GPU优化的人对理想能让Orin跑VLA很高评价 | | 总交付 | | 纯电 | L6 | IL7 | IL8 | Га | ાંઠિ | 18 | MEGA | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 2025年12月 | 44246 | 24568 | 19678 | 12676 | 6150 | 3010 | 2732 | 15994 | 2745 | 039 | | 2025年11月 | 33181 | 18984 | 13427 | 9434 | 5212 | 2130 | 2208 | 6798 | 6719 | ...

Core Viewpoint - The article discusses the impact of the new electric vehicle (EV) purchase tax policy and subsidy changes in 2026, highlighting how these changes are prompting car manufacturers to increase promotions to attract buyers during the New Year period [3]. Group 1: Policy Changes - Starting in 2026, the EV purchase tax incentive has been reduced from full exemption to a 50% reduction (5% tax rate) [3][5]. - The "Two New" policy has shifted from fixed subsidies to a percentage-based subsidy based on vehicle price, although the maximum subsidy remains unchanged [3][5]. - The new purchase tax policy is expected to increase the cost of purchasing EVs, with the tax for a vehicle priced at 31.98 million yuan being approximately 14,200 yuan [11]. Group 2: Market Response - Car manufacturers are ramping up promotions to attract hesitant buyers, with many offering cash discounts and trade-in subsidies [5][6]. - For example, Xiaopeng Motors is offering a cash discount of 3,000 yuan and a trade-in subsidy of 3,000 yuan, totaling around 6,000 yuan in discounts [5]. - Li Auto has different discount policies for various models, with the L6 model seeing a price drop of 38,000 yuan [6]. Group 3: Consumer Behavior - There has been an increase in consumer inquiries and test drives during the New Year period, indicating heightened interest due to the policy changes [4][5]. - Many consumers are still in a wait-and-see mode, comparing different brands' promotions before making a purchase decision [6][8]. - Despite the increased costs from the new tax, many consumers are still purchasing vehicles, as seen in the sales performance of brands like NIO and Hongmeng Zhixing [8][11]. Group 4: Sales Performance - NIO's sales during the New Year period were robust, with reports of high foot traffic and test drive requests [7][8]. - In Guangzhou, a store sold over 10 units of the new Aion model in a single day, demonstrating strong demand despite the new tax [11]. - Overall, the article indicates that while the new tax has raised costs, many brands are successfully maintaining sales momentum through strategic promotions and consumer engagement [9][11].

Core Insights - The new policy for electric vehicle (EV) purchase tax has been implemented in 2026, reducing the previous full exemption to a 50% reduction, resulting in a 5% tax rate for consumers [2][4] - The subsidy policy has shifted from fixed amounts to a percentage of the vehicle price, although the maximum subsidy remains unchanged, leading to a decrease in support for lower-priced models [2][4] Group 1: Market Reactions - Car manufacturers and dealerships are increasing promotional efforts to attract hesitant buyers, aiming for a strong start to the 2026 market [2][3] - During the New Year holiday, there was a notable increase in customer inquiries and test drives, with sales staff working in larger numbers to accommodate demand [3][5] - Many dealerships are advertising their sales achievements to draw in more customers, with some offering cash discounts and trade-in subsidies [3][4] Group 2: Specific Company Strategies - Li Auto is offering varying discounts based on model, with significant reductions for popular models like the L6 and L7 [4] - NIO and other new energy brands are implementing "bottom line" measures to offset the increased purchase tax, such as cash subsidies and price reductions [6][7] - Tesla has not introduced any compensatory measures for the new tax policy but continues to see strong customer interest and sales [7] Group 3: Sales Performance - Some dealerships reported high sales volumes during the holiday, with one store selling over 10 new energy vehicles in a single day [8][9] - Despite the increased costs from the new tax, many brands are still experiencing robust sales, indicating strong market demand [8][9] - The introduction of new models and promotional strategies is expected to maintain consumer interest and sales momentum in the coming months [10][11]

Core Insights - Major automotive companies in China, including BYD, Changan Automobile, and Geely, reported significant sales growth for 2025, with a notable increase in overseas sales and milestones achieved by new energy vehicle manufacturers [1][2][5][7]. BYD - BYD's total sales for 2025 reached 4.6024 million units, a year-on-year increase of 7.73%, with pure electric vehicle sales growing nearly 28% and commercial vehicle sales increasing by approximately 162% [2]. - BYD's overseas exports of new energy vehicles totaled 133,200 units in December 2025, with annual overseas sales surpassing 1 million units, reflecting a 145% year-on-year growth [4]. - The total installed capacity of BYD's power batteries and energy storage batteries was approximately 285.634 GWh, marking a nearly 47% increase from the previous year [4]. Changan Automobile - Changan's total sales for 2025 reached 2.913 million units, a year-on-year growth of 8.54%, with self-owned brand sales increasing by 10.86% and new energy vehicle sales growing by about 50% [5]. BAIC Blue Valley - BAIC Blue Valley achieved significant production and sales growth, with total production reaching 206,300 units, a year-on-year increase of 127.17%, and total sales of 209,600 units, up 84.06% [6]. Geely Automobile - Geely's total vehicle sales for 2025 were 3.0246 million units, a 39% increase compared to the previous year, exceeding its annual sales target [7]. - Geely set a sales target of 3.45 million units for 2026, representing a growth of approximately 14% from 2025, with a new energy vehicle sales target of 2.22 million units, up 32% [7]. NIO - NIO reported a delivery of 48,100 units in December 2025, a year-on-year increase of 54.6%, with total deliveries for the year reaching 326,000 units, up 46.9% [8]. Li Auto - Li Auto delivered 44,200 new vehicles in December 2025, with a historical cumulative delivery surpassing 1.5 million units, expanding its market presence in Central Asia and Africa [9]. XPeng - XPeng delivered 37,500 smart electric vehicles in December 2025, with total annual deliveries of 429,400 units, reflecting a year-on-year growth of 126% [10]. - The company expanded its overseas market presence with 45,000 units delivered abroad, a 96% increase, and established 1,100 new charging stations, bringing the total to 3,000 [10].

Core Viewpoint - Li Auto (02015) reported a year-on-year decrease of 24.44% in new vehicle deliveries for December 2025, totaling 44,200 units, while the total deliveries for Q4 2025 reached 109,200 units [1] Group 1: Delivery Performance - As of December 31, 2025, Li Auto achieved a cumulative delivery milestone of 1.5402 million vehicles [1] - The company delivered 109,200 vehicles in the fourth quarter of 2025 [1] - The December 2025 delivery figure represents a significant decline compared to the previous year [1] Group 2: Market Expansion - Li Auto launched its models L9, L7, and L6 in Egypt, Kazakhstan, and Azerbaijan, marking its entry into the Central Asia, Caucasus, and African markets [1] - The company has established a total of 548 retail centers across 159 cities in China [1] Group 3: Infrastructure Development - Li Auto has set up 3,907 supercharging stations and 21,651 charging piles nationwide [1] - The company operates 561 after-sales service and authorized repair centers, covering 224 cities [1] Group 4: Product Launch - Li Auto officially released the Livis AI glasses, receiving positive user feedback [1]

Core Viewpoint - The new energy vehicle market in 2025 did not experience a significant year-end surge due to policy exhaustion and consumer hesitation, but several companies achieved substantial year-on-year growth in deliveries, with Leap Motor and Xpeng Motors doubling their delivery volumes, while NIO showed a recovery in the second half of the year with a 46.88% increase [1]. Group 1: Company Performance - Leap Motor delivered 60,423 vehicles in December 2025, a year-on-year increase of 42.11%, and achieved a total of 596,555 vehicles for the year, marking a 103.1% increase [2][3]. - NIO's December deliveries reached 48,135 vehicles, a record high for the month with a 54.59% year-on-year increase, and a total of 326,028 vehicles for the year, reflecting a 46.88% growth [5]. - Li Auto delivered 44,246 vehicles in December, with a total of 406,343 vehicles for the year, representing an 18.81% decline year-on-year, but it became the first new force brand to surpass 1.54 million cumulative deliveries [7]. - Xpeng Motors achieved total deliveries of 429,445 vehicles in 2025, a 125.94% increase, although December deliveries were 37,508, falling short of the fourth-quarter guidance [9]. Group 2: Strategic Developments - Leap Motor plans to target one million deliveries in 2026, with new models from the A and D series set to launch [3]. - NIO's ES8 model became a key contributor to sales, with a significant number of orders expected to offset potential performance dips in early 2026 [5]. - Li Auto is facing challenges in its pure electric transition, with supply chain issues affecting production capacity, but it is expanding into overseas markets to alleviate domestic competition [7]. - Xpeng Motors is set to launch seven new models with advanced configurations in 2026, aiming to significantly expand its market reach [9]. Group 3: Market Insights - The absence of a year-end surge in the automotive market was confirmed by industry analysts, and new government policies aimed at stimulating consumption are expected to stabilize the market in 2026 [11][12].

Core Viewpoint - The new energy vehicle market in 2025 did not experience a significant year-end surge, but several companies achieved substantial annual growth in deliveries, with Leap Motor and Xpeng Motors doubling their delivery volumes, while NIO saw a 46.88% year-on-year increase. Li Auto, however, struggled to regain its peak performance due to unmet expectations in its pure electric strategy [1]. Group 1: Company Performance - Leap Motor delivered 60,423 vehicles in December 2025, marking a year-on-year increase of 42.11%, and achieved a total of 596,555 deliveries for the year, a 103.1% increase, setting a new record for new energy vehicle sales [2][3]. - NIO's December deliveries reached 48,135 vehicles, a historical monthly high with a year-on-year growth of 54.59%. The total deliveries for 2025 amounted to 326,028 vehicles, reflecting a 46.88% increase [5]. - Li Auto delivered 44,246 vehicles in December, with a total of 406,343 for the year, representing an 18.81% decline. However, it became the first new energy brand to surpass 1.54 million cumulative deliveries [7]. - Xpeng Motors achieved 429,445 deliveries in 2025, a significant year-on-year increase of 125.94%, although December deliveries were 37,508, falling short of its quarterly guidance [9]. Group 2: Market Trends and Future Outlook - The absence of a year-end surge in the 2025 car market was confirmed by industry analysts, with government policies expected to stabilize the market in 2026 [11]. - Leap Motor aims to reach a delivery target of one million vehicles in 2026, with new models from the A and D series set to launch [3]. - NIO's ES8 model has become a key contributor to sales, with a significant number of orders expected to mitigate performance dips in early 2026 [5]. - Li Auto is focusing on expanding its overseas market presence to alleviate domestic competition pressures [7]. - Xpeng Motors plans to introduce seven new models with advanced configurations in 2026, aiming to significantly expand its market reach [9].