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奋战二季度 确保“双过半”丨濮阳 向薄弱处攻坚 向关键处发力
He Nan Ri Bao· 2025-05-06 23:19
项目建设是经济发展的生命线。二季度,濮阳市将铆足劲推项目、绷紧弦谋项目、拉满弓抓项目。抢抓 当前施工黄金期,濮阳市加快推进185个在建省市重点项目、18个超长期特别国债项目、73个中央预算 内投资项目和164个专项债项目建设,对二季度计划开工的44个省市重点项目在要素保障上自我加压。 对照国家支持的重点领域强化项目谋划包装,濮阳市将常态化储备争取资金项目1000个以上,为高质量 发展蓄足后劲。 在刚刚过去的"五一"假期,濮阳文旅点燃消费新引擎。濮阳国际杂技文化产业园内,杂技文化单日吸引 游客破8万人次,创下该市文旅综合体单日纪录。濮阳市示范区首推科技光影、卫风市集等项目,华龙 区则推出"'龙小旅'带你游华龙"主题IP新增3条旅游路线,以新场景激活新消费。 5月6日,"五一"假期过后的第一天,濮阳市召开奋战二季度确保"双过半"动员部署会,复盘全市一季度 经济工作,分析研判当前经济形势,安排部署二季度经济工作。 力争上半年GDP增长6%,规模以上工业增加值、社会消费品零售总额达到全省中游水平,固定资产投 资保持在全省第一方阵,濮阳市奋战二季度的目标明确;毫不松懈抓实制造业倍增行动,争分夺秒加快 项目建设,全面快速 ...
Z世代重塑鲜花消费逻辑——河南繁花经济系列观察⑤
He Nan Ri Bao· 2025-05-06 23:19
Group 1: Market Trends - Generation Z is significantly influencing the floral market with their unique shopping perspectives and consumption behaviors, leading to the adoption of blind boxes and online shopping as key growth drivers in the industry [1] - The popularity of floral blind boxes, priced affordably (e.g., 13.9 yuan for 60 flowers), highlights the emotional consumption model that resonates with Generation Z, who seek the excitement of unboxing experiences [2] - The floral industry in Henan Province has adapted to these trends, with a reported planting area of 2.64 million acres and an annual output value exceeding 18 billion yuan, showcasing the economic vitality driven by younger consumers [4] Group 2: Consumer Behavior - Social media platforms like Xiaohongshu, Weibo, and Douyin play a crucial role in shaping consumption habits, as young consumers frequently share their floral blind box unboxing experiences, enhancing brand influence through user-generated content [2] - The rise of live-streaming e-commerce has created new sales channels for the floral industry, allowing consumers to engage with products in real-time and fostering a sense of community among viewers [3] - Cultural elements are increasingly integrated into floral products and marketing strategies, appealing to Generation Z's appreciation for traditional culture, as seen with the introduction of cultural-themed products related to flowers like the peony [4]
“五一”假期河南接待游客6450.3万人次,旅游收入371.1亿元 这个文旅成绩单人气足
He Nan Ri Bao· 2025-05-06 23:12
Group 1 - The core viewpoint of the articles highlights the significant growth in tourism during the "May Day" holiday, with the province receiving 64.5 million visitors and generating 37.11 billion yuan in tourism revenue, marking year-on-year increases of 4.6% and 4.8% respectively [1] - The top five tourist attractions by visitor numbers included Qingming Riverside Landscape Garden, Yinji International Tourism Resort, and Wansui Mountain Wuxia City, while the highest revenue-generating sites were also led by Yinji International Tourism Resort and Qingming Riverside Landscape Garden [1] - The province has focused on product innovation and experience optimization, launching diverse cultural and tourism activities, enhancing the appeal of both historical and modern attractions [1][2] Group 2 - The popularity of Hanfu experiences in Luoyang and the introduction of various consumption scenarios like "night economy" and "micro-vacation" in cities like Jiaozuo have contributed to increased visitor numbers [2] - Rural tourism has seen a rise, with unique local resources being leveraged to create differentiated tourism brands, such as the "Xinyang Courtyard" economy achieving full occupancy during the holiday [2] - Technological advancements have been utilized to enhance visitor experiences, with projects like the new night tour along the Yuxi River in Kaifeng showcasing cultural performances through sound and light technology [2][3] Group 3 - Cultural and museum experiences have been revitalized, with various immersive exhibitions attracting significant audiences, such as the Maya VR experience at the Henan Museum [3] - A wide range of cultural activities were organized during the holiday, with over 11,800 events held across public libraries, cultural centers, and art galleries, reaching millions of participants [3] - Non-material cultural heritage has been integrated into tourism, with interactive experiences allowing visitors to engage with traditional crafts and techniques [3] Group 4 - The performing arts market has seen a variety of events, including concerts and immersive performances, contributing to a vibrant cultural scene [4] - There has been a notable increase in visitors from outside the province, with 22.32 million non-local tourists recorded during the holiday, representing a 21.42% increase from the previous year [4]
夜经济里看活力丨新“夜”态点亮夜郑州
He Nan Ri Bao· 2025-05-06 23:12
Core Viewpoint - The development of night economy in Zhengzhou is a practical measure to expand consumer demand and stimulate economic growth, enhancing urban vitality and creating a better quality of life [1] Group 1: Night Economy Development - Zhengzhou's night economy is gaining momentum, with significant foot traffic in commercial areas like Zhengdong New District's Longhu Financial Island, attracting 650,000 visitors during the recent "May Day" holiday [2] - The Zhengzhou Yijiang 1952 Creative Park has transformed from an industrial site to a vibrant nightlife hub, with over 1,000,000 annual visitors and more than 60% of consumption occurring at night [3] - The city has implemented various new consumption models, integrating cultural and trendy elements into the night economy, with a focus on enhancing consumer experiences [6] Group 2: Consumer Behavior and Trends - Nighttime consumption accounts for approximately 45% of Zhengzhou's total retail sales, reflecting a growing trend in consumer behavior towards evening activities [6] - The city has been recognized for its vibrant night economy, ranking second in nationwide consumption during the "May Day" holiday, only behind Shanghai [6] - The integration of traditional culture with modern consumption trends is evident in the development of 21 distinctive commercial streets, promoting a blend of historical and contemporary experiences [6]
从减一亩到增一亩 智慧农业种出“弹性田”
He Nan Ri Bao· 2025-05-06 23:12
"会思考"的农机,让春耕春管实现了从"人控"到"数控"的转变。记者来到汝州市林鑫农机专业合作社, 这里的植保无人机等先进农机一应俱全,安装了北斗导航系统的播种机更让人眼前一亮。 记者看到无人机操控屏上显示着航线、已作业面积等数据。"过去人扛药桶打药,现在只需给无人机加 药、补药,轻轻松松活儿就干完了。"孙涛峰说。 无人机飞防让防治病虫害的效率大大提高。"以前从发现病虫害到打完药需要好几天,人工大约一天喷 洒30亩,现在无人机飞防一天可喷洒1000亩。" 不仅效率高、防治效果好,智慧农业也让春管成本大大减少。该合作社使用的多光谱无人机,能自动生 成麦田"处方图",让麦田喷洒农药有了"智慧眼"。几天前,孙涛峰还带着一架搭载多光谱相机的无人 机,到牛王村进行麦田作业。 "过去全凭经验下田查看,现在无人机飞一圈,哪里缺肥、哪里生虫一目了然。"孙涛峰介绍,合作社利 用多光谱无人机扫描麦田,生成精准"处方图",指导后续植保无人机按需喷洒。"精准的数据让100亩地 至少节约出1亩地的防治成本。"孙涛峰说。 5月4日上午,在汝州市纸坊镇牛王村的田野上,无人机的嗡鸣声与农人的欢笑声交织在一起。喜耕田农 机专业合作社负责人孙涛峰 ...
河南City Fly飞出消费新风潮 蓝天可以这么低
He Nan Ri Bao· 2025-05-05 23:36
Core Viewpoint - The low-altitude economy is emerging as a vibrant new sector in the consumer market, driven by policy support and technological advancements, with a focus on enhancing consumer experiences through various low-altitude activities [8][10][19]. Group 1: Low-Altitude Tourism and Experiences - During the recent "May Day" holiday, over 200 visitors per day experienced low-altitude tourism in the Songshan Shaolin Scenic Area, highlighting the growing popularity of such activities [8][12]. - The Linlu Mountain International Paragliding Base saw a surge in visitors, with over 1,000 pre-sale tickets sold in five days prior to the holiday, indicating a strong demand for paragliding experiences [9][10]. - The integration of sports, education, tourism, and culture in low-altitude activities is creating diverse consumer experiences, with various projects like paragliding, powered paragliding, and hot air ballooning becoming more mainstream [10][11]. Group 2: Policy and Economic Development - The Central Government's recent action plan emphasizes the need to accelerate the development of the low-altitude economy, including low-altitude tourism and consumer drones, providing a clear direction for future growth [8][19]. - In Henan, leveraging cultural tourism and policy benefits, the low-altitude economy is being positioned as a platform for consumption upgrades [8][15]. - The establishment of low-altitude economic alliances and investment groups in cities like Zhengzhou and Anyang is aimed at fostering industry growth and attracting key players to the sector [15][17]. Group 3: Technological and Infrastructure Support - The development of a low-altitude intelligent network, supported by 5G technology, is crucial for ensuring real-time data transmission and enhancing the safety and efficiency of low-altitude operations [16][17]. - The integration of various sectors, including logistics, agriculture, and tourism, through the use of drones is expanding the applications of the low-altitude economy [13][14]. - The establishment of multiple general aviation airports across the province is facilitating the growth of the low-altitude economy by improving access and operational capabilities [17][19]. Group 4: Market Potential and Future Directions - The low-altitude economy is seen as a potential new growth point for the economy, with significant opportunities for innovation and consumer engagement [10][19]. - There is a need for a comprehensive approach to overcome existing challenges, such as infrastructure gaps and regulatory hurdles, to fully realize the potential of low-altitude consumption [18][21]. - The focus on creating diverse and integrated low-altitude experiences, such as combining aerial activities with local cultural offerings, is essential for attracting a broader consumer base [20][21].
奋战二季度 确保“双过半”丨焦作 第一棒跑得稳 接力棒要提速
He Nan Ri Bao· 2025-05-05 23:30
项目建设是经济发展的牛鼻子。该市将抢抓项目建设的"黄金期",以"三十工程"为引领,强力实施320 个省市重点项目,推动签约项目及早开工,加快在建项目建设进度,力争上半年应开尽开、年度计划投 资完成率达60%以上。 招商引资是推动经济高质量发展的"源头活水"。"一季度,我市新签约项目142个、居全省第一,实际到 位省外资金114亿元、居全省第三。"焦作市商务局局长任立宏介绍,接下来,要通过资本招商、场景招 商等新型招商方式,力争上半年新引进超10亿元项目20个以上,实际利用省外境内资金保持全省前列。 4月30日上午,武陟县新能源汽车配套生产基地(一期)项目建设现场,塔吊林立、机械轰鸣,百余名 工人分布在各个作业面,一场与时间赛跑的攻坚战正在推进。 该项目一期投资22亿元,重点在汽车零部件等细分产业链上发力,项目吸引了核心技术、团队和企业集 聚,致力打造郑州都市圈内新能源汽车配套专业园区。 前不久,河南蓝普电工科技有限公司年产5000吨特种铝电磁线项目落户该基地。"这里会陆续入驻更多 上下游企业,形成完整的产业链,有助于企业发展和产品迭代升级。"该项目业主、武陟幸福城产业投 资运营集团有限公司董事长赵鸿权介绍。 ...
文旅新趋势 消费新活力丨河南房企抢抓旺季促销售
He Nan Ri Bao· 2025-05-05 23:30
"五一"假期往往是房企传统营销的重要节点,今年假期前,全省多地就陆续出台新一轮稳楼市政策,包 括加大公积金购房支持力度、住房以旧换新等。各大房企也纷纷推出优惠活动,抢抓房地产销售旺季, 进一步稳固我省房地产市场回稳态势。 5月2日,在开封绿城·春江明月项目售楼部的沙盘前,不少人在询问楼盘情况。 该项目负责人介绍:"'五一'假期通常是我们第二季度最忙的时候,为冲刺这一销售节点,项目推出5套 特价房优先购、购房最高优惠8万元等系列优惠活动。" "'五一'假期我们推出购房砸金蛋得大牌家电等多种优惠促销活动。我们还举办了'嘻哈小丑·奇趣萌宠秀 场'活动,业主和客户可以免费与羊驼、安哥拉兔等可爱的动物进行亲密互动,5月1日当天就吸引1500 余人前来参与。此外,我们还同步举办创意手工体验和新能源车试驾会等活动,让购房者和小区业主尽 享假日快乐时光。"信阳市美好未来社区营销负责人沈家宁说。 "五一"假期,洛阳市洛龙区绿都凤启开元项目推出面积163平方米的实景大平层限时额外优惠1%、成交 砸金蛋赢品牌家电等活动,并加推房源,吸引客户。 买房送家电、房价打折优惠、加大购房补贴……全省各地房企抢抓"五一"假期房产销售旺季,推出 ...
文旅新趋势 消费新活力丨跟着馆长看殷墟
He Nan Ri Bao· 2025-05-05 23:30
这位"讲解员"就是殷墟博物馆副馆长徐河建。今年"五一"假期,该馆特别推出"跟着馆长看展览"品牌活 动,馆长通过讲解,结合学术背景,向公众深度阐释殷商文明。 "这是一座规模较大、保存完好的商代墓葬,编号为'花园庄M54号墓'。据铭文可知,墓主为'亚 长'。"来到三楼"长从何来——殷墟花园庄东地亚长墓专题展",徐河建仔细讲解商代铁血将领"亚长"的 传奇故事。 "大家对这头憨态可掬的小牛熟悉吗?"在"亚长牛尊"前,徐河建提问。 "熟悉!它上过央视的《国家宝藏》节目。"来自上海的小游客抢答。 "大家请看墙面,这是商代雕刻在甲骨、铸造在青铜器上的'车'字,商人以生动简练的线条为我们勾勒 出商代马车的结构形制。如果想进一步明确商代马车样貌,还需要我们跟随考古学家,从车马坑的考古 发掘开始,一步一步去探索研究……"5月1日上午,殷墟博物馆一楼车马遗迹专题展厅里,不少游客围 在一位"讲解员"身边,仔细聆听关于商代马车的知识。 "特别幸运'抢'到了这个活动的名额,馆长的讲解既生动又有深度,我们一家人不虚此行!"北京游客李 女士兴奋地说。 "跟着馆长看展览"、锡语青铜徽章创意之旅、小小志愿者、商朝奇遇记……"五一"假期,安阳殷墟 ...
“五一”假期全省重点监测的零售和餐饮企业销售总额超十八亿元 河南消费成绩不错
He Nan Ri Bao· 2025-05-05 23:23
Group 1 - The "May Day" holiday saw a total sales revenue of 18.7 billion yuan from key monitored retail and catering enterprises in the province, representing a year-on-year growth of 4.5% [1] - Sales of household appliances, automobiles, and communication equipment increased by 20.6%, 18.8%, and 5.5% respectively compared to the same period last year [1] - The province organized various promotional activities such as automotive culture festivals and electrical appliance carnivals to stimulate consumer spending [1] Group 2 - Major shopping malls transformed into entertainment venues, attracting significant foot traffic, with an average daily visitor count of nearly 800,000 in Zhengzhou's top 10 commercial districts, a year-on-year increase of approximately 14% [2] - The "Buy Buy Buy" campaign, which included the distribution of consumer vouchers, successfully boosted market activity during the holiday [2] - The total sales revenue from key monitored retail enterprises reached 18.3 billion yuan during the holiday, marking a 4.47% increase from the previous year [2] Group 3 - The night economy in cities like Luoyang and Kaifeng thrived during the holiday, with daily foot traffic exceeding 10,000 in popular food streets [3] - The restaurant sector experienced an 8% increase in revenue compared to the same period last year, driven by the integration of cultural and tourism activities [3] - Various regions explored new business models to enhance the synergy between commerce and tourism, significantly boosting the dining and accommodation sectors [3]