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东风汽车2026年销目标325万辆,乘用车品牌全面“拥抱”华为
Jing Ji Guan Cha Wang· 2026-02-01 12:08
Core Insights - Dongfeng Motor aims for a total sales target of 3.25 million vehicles in 2026, including 1.7 million electric vehicles and 600,000 exports [2] - The company plans to implement significant technological advancements, including the new Mahle power system and high-performance DF30 chip, marking 2026 as a "Technology Realization Year" [2] - Dongfeng will launch several new models across its brands, including the high-end Yijing brand in collaboration with Huawei, which is set to debut in March 2026 [2][3] Technology and Innovation - Dongfeng will focus on bringing technology from concept to reality, with plans for large-scale deployment of the T200 intelligent driving system and the T500 production application [2] - The collaboration with Huawei will enhance the development of high-end intelligent products, with the first model from the Yijing brand expected to be a high-end intelligent full-size SUV [3] Brand and Product Development - The Yijing brand will be a key highlight for Dongfeng in 2026, with plans for at least one new model to be launched annually following its debut [3] - Dongfeng's other brands, including Mengshi and Lantu, will also introduce new models that incorporate Huawei technology, focusing on outdoor experiences and high-end markets [4][5] - The new U series from Mengshi will emphasize light off-road capabilities and will feature advanced Huawei technology [4] Market Positioning and Strategy - Dongfeng's strategy involves deep collaboration with Huawei across multiple brands, which may lead to internal competition that needs to be managed [5] - Each brand under Dongfeng is expected to develop its unique competitive advantages to stand out in the "Car-Huawei" era, particularly the newly established Yijing brand [5]
东风汽车定下325万辆年销量目标
Xin Jing Bao· 2026-02-01 10:37
新京报贝壳财经讯(记者王琳琳)东风汽车在1月31日下午的"2026年东风汽车媒体创享会"上宣布,今年 锚定整体年销量325万辆的目标。其中,新能源汽车目标年销量170万辆,出口60万辆。 2025年,东风汽车新能源汽车销量105万辆,同比增长21%,全年自主品牌销量突破150万辆,占总销量 比重超60%。 2026年,东风汽车将深化"一个东风"战略,并推动技术落地。按照规划,今年新一代马赫动力系统、高 性能DF30芯片将实现规模化"上车";"天元智能"加速落地,T200智驾系统大规模搭载,T500实现量产 应用;"天元智舱"的智能体同步投入使用。 东风汽车与华为联合共创的奕境品牌今年将全球亮相;东风猛士推全新U系列;东风岚图要推岚图泰山 Ultra、X8,岚图FE、岚图珠峰等产品。 东风奕派科技方面,东风奕派将推出全新的全尺寸六座SUV、大空间SUV和高性能轿跑。东风风神推风 神L9。 东风风行将推出全新战略车型星海V6。东风商用车基于新一代战略平台D600,要推出首款新能源车型 东风天龙KH牵引车。 此次创享会,东风汽车集团及旗下自主乘商、合资等品牌相关负责人悉数出席,解读"一个东风"战略协 同下各业务板块 ...
东风汽车杨彦鼎:2026年目标销量325万辆 东风与华为联合共创的奕境品牌3月亮相
Zhong Zheng Wang· 2026-02-01 07:32
Core Viewpoint - Dongfeng Motor aims to accelerate its transformation towards "intelligent, green, and integrated" strategies, targeting total sales of 3.25 million vehicles in 2026, including 1.7 million new energy vehicles and 600,000 exports [1] Group 1: Sales Targets - The company has set a goal of achieving overall sales of 3.25 million vehicles in 2026 [1] - New energy vehicle sales are targeted at 1.7 million units [1] - Export targets are set at 600,000 vehicles [1] Group 2: Technological Advancements - Dongfeng Motor plans to transition from "paper" technology to "ground" implementation, marking 2026 as the "year of technology realization" [1] - The new generation of Mahle power systems and high-performance DF30 chips will be scaled for deployment [1] - The "Tianyuan Intelligent" system will accelerate its rollout, with the T200 intelligent driving system being widely adopted and T500 entering mass production [1] Group 3: Brand Strategy - The company aims to shift its brand perception from "visibility" to "recognition" by deepening the "One Dongfeng" strategy [1] - The jointly created brand "Yijing" with Huawei is set to make its global debut in March [1]
奕派科技1月汽车销量增145%,今年将推6款全新车
Xin Jing Bao· 2026-02-01 07:16
Core Insights - Yipai Technology reported a sales figure of 21,269 vehicles in January 2026, representing a year-on-year increase of 145% [1] - The company plans to launch five new models under its Dongfeng Yipai and Dongfeng Fengshen brands in 2026 to support the high-quality development of Dongfeng's independent new energy business [1] Group 1: Product Development - Dongfeng Yipai will focus on the needs of young car buyers, planning to introduce three new models in 2026, including a Huawei-powered six-seat SUV, a family-oriented spacious SUV, and a high-performance sedan [1] - The company aims to implement advanced technologies such as 16,000 tons of integrated die-casting technology, self-developed hybrid solid-liquid batteries with a range exceeding 1,000 kilometers, and Huawei's advanced driving and cockpit systems [1] Group 2: Brand Strategy - Dongfeng Fengshen is targeting family users with a refined positioning as a "smart family-oriented mainstream automotive brand," planning to launch new flagship models such as the Fengshen L9 and the Fengshen L8 Momenta driving version in 2026 [1] - A new brand, Yijing Automotive, co-created by Dongfeng Motor and Huawei, is currently conducting extreme cold testing for its first model in regions like Mohe and Hulunbuir, with plans to unveil it at the Beijing Auto Show in April this year [1]
徐工/重汽争霸 三一紧追 陕汽/解放/东风暴涨!2025新能源自卸车实销破2.6万辆 | 头条
第一商用车网· 2026-01-31 05:58
Core Insights - The new energy heavy truck market saw a record increase of 198% year-on-year in December 2025, with total sales reaching 45,300 units, driven by strong performance in sub-segments like new energy tractors and charging heavy trucks [1][3] - New energy dump trucks also experienced significant growth, achieving sales of 4,466 units in December, marking a year-on-year increase of 196% [2][3] Market Performance - In December 2025, the sales of new energy heavy trucks reached 45,300 units, a month-on-month increase of 62% and a year-on-year increase of 198% [3] - New energy dump trucks accounted for 9.87% of the new energy heavy truck market in December, slightly up from 9.32% the previous month, but still below 10% for two consecutive months [5] - The overall heavy truck sales in December 2025 were 84,000 units, with dump trucks contributing 6,859 units, reflecting a year-on-year growth of 22% [9] Sales Trends - The monthly sales of new energy dump trucks in 2025 showed a significant upward trend, with December's sales breaking the 4,000-unit mark for the first time [7][25] - The market for new energy dump trucks has been characterized by high penetration rates, with December's rate exceeding 65% [2][9] Competitive Landscape - The top three companies in the new energy dump truck market in December 2025 were Heavy Truck, SANY, and XCMG, with Heavy Truck achieving a record sales of 1,281 units [15][21] - In 2025, the cumulative sales of new energy dump trucks reached 26,000 units, nearly doubling from the previous year, with several companies experiencing significant growth [21][22] Market Share Dynamics - In 2025, four companies held over 10% market share in the new energy dump truck sector, with XCMG and Heavy Truck each capturing 21.1% of the market [22] - Compared to 2024, several companies, including Heavy Truck and Shaanxi Automobile, saw substantial increases in market share, while others experienced declines [22] Conclusion - The new energy dump truck market is highly competitive, with significant growth potential and evolving dynamics as it approaches 2026 [25]
供应链生态加速重构 龙头车企竞速集群化
Core Insights - The Chinese automotive industry has achieved significant breakthroughs during the "14th Five-Year Plan" period, with production and sales reaching 30 million units, revenue exceeding 1 trillion yuan, and becoming the world's largest exporter [1] - By 2025, the industry is expected to produce and sell 34.53 million and 34.4 million vehicles respectively, marking a historical high and maintaining its position as the global leader for 17 consecutive years [1] - The transition from "single product competition" to "full value chain ecological competition" is evident as companies prepare for the "15th Five-Year Plan" [1][2] Industry Performance - SAIC Motor Corporation sold 4.507 million vehicles in 2025, a year-on-year increase of 12.3%, while Dongfeng Motor achieved a historic milestone with over 1 million new energy vehicles sold, a 21% increase [2][3] - The overall performance of leading automotive companies is attributed to ongoing systemic reforms and innovations during the "14th Five-Year Plan" [2][3] Strategic Shifts - Companies are shifting focus from scale to quality, emphasizing the importance of value creation over mere volume [3] - Dongfeng Motor is implementing high-intensity investments in key technology areas, aiming for precise conversion of R&D investments into market competitiveness [4] Technological Advancements - The industry has established significant advantages in electric vehicle technology, with companies like SAIC focusing on solid-state batteries, digital chassis, and advanced driving models [6][7] - Dongfeng Motor has achieved a 67% localization rate for chips and is advancing in solid-state battery technology and intelligent driving systems [7] Ecosystem Collaboration - The competitive landscape is evolving from individual efforts to collaborative ecosystems, with companies forming strategic partnerships to enhance technological capabilities [8][10] - SAIC has invested over 18 billion yuan since 2021 to build an industrial ecosystem, focusing on AI and advanced manufacturing [9][10] - Dongfeng Motor is also enhancing its collaborative efforts with major tech companies to strengthen its smart vehicle capabilities [10]
38天三级跳后,东风系老将张小帆调任一汽副总经理
Guo Ji Jin Rong Bao· 2026-01-30 10:07
其职业路径覆盖多个领域:从办公室秘书起步,历任公关宣传、战略企划、市场营销、政企对接等岗 位,2015—2017年挂职襄阳市副市长期间积累政企协调经验,回归东风后曾任集团(党委董事会)办公 室主任、董事会秘书等职务。 1月28日,中国第一汽车集团有限公司(下称"中国一汽")正式披露高管任命公告:根据中央组织部通 知,张小帆出任集团党委常委、副总经理。中国一汽领导班子从8人增至9人,完成新一轮架构配齐。 公开信息显示,1970年3月出生的张小帆为河南洛阳人,从武汉科技大学冶金机械专业毕业后,同年入 职第二汽车制造厂(1992年更名为东风汽车公司),在东风体系内深耕三十余年。 2023年起,其职业重心聚焦商用车板块,2023年出任东风商用车总经理,2024年3月东风启动商用车"跃 升工程"并成立事业部后,他历任副总经理、总经理,2025年4月升任东风集团商用车事业部总经理,5 月7日即兼任东风商用车董事长,6月掌东风股份帅印,38天内实现三级跳。 在其统筹期间,2025年公司累计汽车销量为189.62万辆,同比仅增长0.01%,与年初定下的300万辆目标 相去甚远。其中,商用车板块37.24万辆,同比增长5.86 ...
从赛场到家园 “天龙哥俱乐部”是百万卡友的情感寄托
腊八时节的湖北十堰,空气中弥漫着团圆的味道。1月26日晚,当来自河南的卡友金助伟站上"天龙哥之夜"的舞台,面对台下数百位来自天南海北的"家 人",这个开了16年东风卡车的汉子,声音有些哽咽:"今天能站在这里,和这么多兄弟聚在一起,心里既激动又开心。"他的身后,"十年同心再启程"的标 语在灯光下格外温暖。这一刻,浓缩了"天龙哥俱乐部"从一场赛事到一个精神家园的十年变迁,更见证着百万卡友与东风商用车之间,那份历经岁月淬炼的 深沉情感与坚实信任。 01"我的建议,真的被听进去了" 但让他感触最深的,远不止于此。作为全新东风天龙KH车型的首批体验官和产品共创者,金助伟受邀参与了新车上市前的深度评测。"在评测期间,我 给咱们东风提了不少卡友在实操中的实际需求和意见。"他分享道,"作为共创的代表之一,我真切地感受到了东风是真的把咱们卡友的需求放在了心上。" 这种"被听见"、"被尊重"的感觉,是东风商用车将"天龙哥俱乐部"从竞技场升维为"共创平台"的核心要义。东风天龙哥俱乐部联络官孙杰在发布客户共 创计划时动情地说:"我们认为破局之道就在于共创,而共创的主角就是在座所有的'天龙哥'。您的经历就是我们要设计的场景,您的难题就 ...
崔东树:2025年国内商用车交强险数据强势增长 12月商用车国内销量同比增5%
智通财经网· 2026-01-29 07:46
Core Insights - The commercial vehicle market in China is expected to see significant growth in 2025, driven by the strong performance of new energy vehicles (NEVs) and supportive policies for vehicle upgrades [1][7][12] - In December 2025, the sales of commercial vehicles reached 300,000 units, marking a 5% year-on-year increase and a 15% month-on-month increase [7][12] - The penetration rate of new energy commercial vehicles is projected to reach 46% by December 2025, a substantial increase from 29% in December 2024 [12][14] Commercial Vehicle Market Analysis - The total sales of commercial vehicles in China for 2025 are forecasted to be 3.1 million units, representing a 9% year-on-year growth compared to the stable period since 2022 [1][7] - The market showed a strong upward trend from March to December 2025, with December achieving a historical high for the month [5][7] - The sales of new energy commercial vehicles in December 2025 are expected to hit 140,000 units, reflecting a 71% year-on-year increase and a 49% month-on-month increase [1][8] New Energy Vehicle Performance - The penetration rate of new energy commercial vehicles has increased significantly, from approximately 3% in 2019-2021 to 46% in December 2025 [12][14] - The sales of new energy commercial vehicles for the entire year of 2025 are projected to reach 910,000 units, a 57% increase compared to the previous year [1][8] - The growth in new energy vehicle sales is attributed to strong demand and government incentives, particularly in the commercial vehicle sector [10][12] Market Structure and Competition - The market for commercial vehicles is characterized by a stable structure, with significant contributions from light and heavy-duty trucks [14][18] - Key players in the commercial vehicle market include Beiqi Foton, SAIC-GM-Wuling, and China National Heavy Duty Truck Group, which dominate the light truck, heavy truck, and bus segments respectively [15][18] - The performance of heavy-duty trucks has improved significantly due to subsidy policies, with notable growth in electric heavy-duty trucks in regions like Beijing, Tianjin, and Shanghai [16][17] Regional Market Dynamics - The light truck market is particularly strong in regions such as East China and South China, with increasing sales in these areas [18][19] - The penetration of new energy vehicles in the truck segment reached 38% in December 2025, while the bus segment saw a penetration rate of 78% [14][18] - The market for new energy light trucks is primarily concentrated in East China and South China, with significant growth observed in these regions [19][21]
商用车板块1月28日跌0.27%,金龙汽车领跌,主力资金净流出7318.92万元
Group 1 - The commercial vehicle sector experienced a decline of 0.27% on January 28, with Jinlong Automobile leading the drop [1] - The Shanghai Composite Index closed at 4151.24, up 0.27%, while the Shenzhen Component Index closed at 14342.9, up 0.09% [1] - Key stocks in the commercial vehicle sector showed varied performance, with China National Heavy Duty Truck rising by 3.71% and Jinlong Automobile falling by 5.29% [2] Group 2 - The net outflow of main funds in the commercial vehicle sector was 73.19 million yuan, while retail investors saw a net inflow of 230 million yuan [2] - The trading volume and turnover for major stocks in the sector varied, with Jianghuai Automobile achieving a turnover of 2.859 billion yuan [1][2] - Detailed fund flow analysis indicated that several companies, including Dongfeng Motor and Ankai Bus, experienced significant net outflows from main funds [3]