Investment Rating - The report maintains an "Accumulate" rating for the company [1] Core Views - The company achieved a revenue of 2.57 billion yuan in H1 2025, representing a year-on-year increase of 8%, with a net profit attributable to shareholders of 130 million yuan, up 86.3% year-on-year [4] - The cheese business is the core growth driver, with significant performance in both B-end and C-end markets, leading to improved profitability [5][7] - The company is focusing on optimizing its cost structure and enhancing operational efficiency, which has positively impacted its profit margins [6] Revenue Performance - In H1 2025, the revenue breakdown by product shows cheese, liquid milk, and trading business revenues of 2.136 billion, 187 million, and 230 million yuan respectively, with year-on-year growth rates of 14.85%, 0.63%, and 3.69% [5] - The revenue from the ready-to-eat nutrition series reached 1.083 billion yuan, with a slight increase of 0.62% year-on-year, while the family dining series and catering industrial series saw significant growth of 28.44% and 36.26% respectively [5] Profitability Improvement - The gross profit margin for H1 2025 was 30.81%, reflecting a year-on-year increase of 0.91 percentage points, primarily due to a decrease in raw material costs [6] - The net profit margin for H1 2025 reached 5.18%, up 2.18 percentage points year-on-year, indicating enhanced profitability [6] Market Position and Strategy - The company holds a market share of over 38% in the cheese segment, maintaining its leading position [7] - The strategic focus on "focusing on cheese" and "dual-wheel drive" (B-end and C-end) is expected to support future growth [7] Financial Forecasts - The company’s projected net profits for 2025, 2026, and 2027 are 216 million, 324 million, and 457 million yuan respectively, with corresponding EPS of 0.42, 0.63, and 0.89 yuan [8][9] - The report anticipates a significant improvement in profitability metrics, with the P/E ratio expected to decrease from 66x in 2025 to 31x in 2027 [8][9]

平安证券研报指出，妙可蓝多25H1实现归母净利润1.33亿元，同比增长86.27%；BC双轮驱动，25H1归 母净利高增。公司坚定推行"聚焦奶酪"战略，集中资源发展更具成长前景的奶酪产品业务。奶酪主业方 面，25H1妙可蓝多与蒙牛奶酪双品牌融合协同效应增强，三大奶酪产品系列均延续正增长。渠道精 耕，不断推进势能渠道拓展。渠道建设方面，针对C端零售线下渠道，公司整合双品牌的渠道优势，继 续优化经销商在全国的布局，不断完善经销商服务体系；持续精耕现代渠道，改善经营效率，大力开发 烘焙、母婴、零食量贩、会员超市等势能渠道。针对C端零售线上渠道，公司在京东、天猫、拼多多等 传统电商平台持续深耕，不断优化运营效率；同时大力发展抖音、快手等兴趣电商平台，积极拓展美团 小象、朴朴超市等即时零售业态。考虑公司奶酪主业基本面改善确定性较强，且股权激励计划增长目标 明确，该行对公司维持"推荐"评级。 ...

Core Viewpoint - The financial report of Miaokelando (600882) for the first half of 2025 shows significant growth in revenue and profit, indicating the company's strong competitive position in the cheese industry driven by strategic adjustments and market acceptance of cheese products [1][2]. Financial Performance - The company achieved a revenue of 2.567 billion RMB in the first half of 2025, representing a year-on-year increase of 7.98% [2]. - The net profit attributable to shareholders reached 133 million RMB, a substantial increase of 86.27% compared to the previous year [2]. - The net profit excluding non-recurring gains was 102 million RMB, reflecting an 80.10% year-on-year growth [2]. - The cash flow from operating activities was 236 million RMB, showing a decrease of 11.69% from the previous year [2]. Market Dynamics - The cheese industry has shown renewed vitality after a period of adjustment from 2022 to 2023, driven by increased consumer awareness and acceptance of cheese products [1]. - The company's cheese product revenue accounted for 83.67% of total revenue, with a year-on-year growth of 14.85% [2]. - The restaurant industry segment saw a revenue increase of 36.26%, attributed to sustained orders from major clients like Yum China [2]. Strategic Initiatives - The company is implementing a strategy focused on "one major scene, two major directions, and three consumer groups," targeting family consumption and innovating cheese snack and functional products [3]. - The collaboration with Mengniu to promote a "dual-brand strategy" has been effective, creating a multi-brand matrix that includes Miaokelando, Mengniu Cheese, and Aishi Chenxi [3]. - The company has expanded its distribution network to 6,551 dealers, covering approximately 800,000 retail terminals [3]. Future Outlook - The founder of Miaokelando, Chai Xiu, anticipates that the Chinese cheese market could reach a scale of 100 billion RMB, with the company poised to capitalize on new industry cycles through product innovation and brand elevation [4]. - The company aims to strengthen its leading position in the competitive landscape and create greater value for investors [4].

Core Viewpoint - The stock of Miaokelan Duo has experienced fluctuations, with a year-to-date increase of 52.79% and a recent decline in the last 20 and 60 days, indicating potential volatility in the market [1]. Group 1: Stock Performance - On August 22, Miaokelan Duo's stock price decreased by 2.01%, reaching 27.35 CNY per share, with a trading volume of 85.76 million CNY and a turnover rate of 0.61% [1]. - The total market capitalization of Miaokelan Duo is 14.005 billion CNY [1]. - Year-to-date, the stock has risen by 52.79%, with a 1.00% increase over the last 5 trading days, but a decline of 2.39% over the last 20 days and 5.17% over the last 60 days [1]. Group 2: Financial Performance - For the period from January to June 2025, Miaokelan Duo achieved a revenue of 2.567 billion CNY, reflecting a year-on-year growth of 33.52% [2]. - The number of shareholders as of June 30, 2025, is 34,300, a decrease of 23.14% from the previous period, while the average circulating shares per person increased by 30.11% to 14,909 shares [2]. - Since its A-share listing, Miaokelan Duo has distributed a total of 368 million CNY in dividends, with no dividends paid in the last three years [2]. Group 3: Shareholder and Institutional Holdings - As of June 30, 2025, Hong Kong Central Clearing Limited has exited the list of the top ten circulating shareholders of Miaokelan Duo [2].

Group 1 - The core viewpoint of the report is that Miaokelando (600882.SH) is rated as a "buy" due to its comprehensive growth in cheese business and effective cost control strategies [2] - The cheese business has shown significant improvement, indicating a strong upward trend in profitability [2] - The dual-driven growth from the BC end is expected to enhance the company's growth momentum [2] Group 2 - The report highlights that the company's cost control strategy is anticipated to continue yielding positive results, placing profit margins on an upward trajectory [2] - Potential risks mentioned include ongoing weak macro demand, food safety issues, and fluctuations in raw material prices affecting the development of original cheese products [2]

Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company is expected to experience accelerated revenue growth, driven by both consumer (C-end) and business (B-end) segments, with a focus on its cheese strategy and cost control measures [8] - The revenue forecast for 2025-2027 has been slightly adjusted to 5.37 billion, 6.16 billion, and 7.12 billion RMB, reflecting year-on-year growth rates of 10.87%, 14.71%, and 15.58% respectively [8] - The net profit forecast for the same period has been revised to 282.23 million, 382.69 million, and 486.42 million RMB, with corresponding year-on-year growth rates of 148.40%, 35.59%, and 27.10% [8] Financial Performance Summary - In the first half of 2025, the company achieved total revenue of 2.567 billion RMB, a year-on-year increase of 7.98%, and a net profit of 133 million RMB, up 86.27% [8] - The company's cheese business has shown comprehensive growth, with total revenue from three major cheese series increasing by 14.85% in the first half of the year [8] - The gross profit margin for the first half of 2025 improved to 30.81%, with a net profit margin of 5.18%, reflecting an upward trend [8][9] Product and Market Strategy - The company is focusing on a dual-driven strategy for both B2C and B2B markets, enhancing its product matrix to cater to various consumer needs and expanding into high-potential channels [8] - New product launches in the ready-to-eat cheese segment and customized products for membership supermarkets are expected to contribute to ongoing revenue growth [8] - The company has implemented a "cost control strategy" that has led to significant improvements in gross sales margins and a reduction in sales expense ratios [8]

近日，妙可蓝多发布2025年半年报。披露公司上半年营收增长7.98%至25.67亿元，归属净利提高86.27%至1.33亿元。 报告期内，公司奶酪业务实现收入21.36亿元，较上年同期增加14.85%。奶酪业务收入占主营业务收入比例由去年同期的82.02%进一步增长至83.67%。 贸易业务及液态奶业务分别实现收入2.3亿元及1.87亿元，占主营业务收入比例进一步下降。公司稳步推进业务结构优化，主营业务经营质量稳步提升，结构布局持续向好。 上半年，妙可蓝多与蒙牛奶酪双品牌融合协同效应增强，即食营养系列、餐饮工业系列、家庭餐桌系列分别实现营业收入10.84亿元、8.16亿元、2.36亿元，三大奶酪产品系列均延续正增长。 其中，餐饮工业系列凭借公司供应链及专业化服务优势，营业收入同比增长36.26%，同时国产奶酪进程推进亦带来毛利率持续提升；家庭餐桌系列受益于渠道合作深化及整合带来的优势品项扩 ...

Core Insights - The company reported a revenue of 2.567 billion yuan for the first half of 2025, representing a year-on-year increase of 7.98%, and a net profit attributable to shareholders of 133 million yuan, up 86.27% year-on-year [1] - The cheese business showed significant growth in both year-on-year and quarter-on-quarter comparisons, with strong performance in the catering industry and home dining series [1] Financial Performance - For the first half of 2025, the company achieved a gross margin of 30.81% and a net profit margin of 5.18%, both showing improvements year-on-year [2] - The gross margins for cheese, trade, and liquid milk were 35.52%, 4.73%, and 8.78% respectively, with the cheese business contributing to the overall margin increase [2] - The company’s strategic cost management has led to improved profitability across various operational areas [2] Market Position - The company maintains a leading market share in the cheese industry, exceeding 38% according to Worldpanel consumer index [3] - The product matrix for children's nutritional cheese has expanded, and new adult snack cheese products have been introduced, enhancing market presence [3] Future Strategy - The company aims to create a 100 billion yuan cheese market by implementing dual strategies of ToB and ToC, along with five strategic guarantees including product innovation and brand elevation [4] - The increasing integration of Western and Chinese cuisines is expected to broaden the application of cheese, enhancing its market penetration [4] - Projected net profits for 2025-2027 are expected to grow significantly, with EPS estimates of 0.46, 0.66, and 0.85 yuan per share respectively [4]

Core Viewpoint - Miaokelan's mid-year report for 2025 shows significant growth in both revenue and net profit, indicating strong operational performance and financial health. Financial Performance - The company's main revenue reached 2.567 billion yuan, an increase of 7.98% year-on-year [1] - The net profit attributable to shareholders was 133 million yuan, up 86.27% year-on-year [1] - The net profit excluding non-recurring items was 102 million yuan, reflecting an 80.1% increase year-on-year [1] - In Q2 2025, the single-quarter main revenue was 1.334 billion yuan, a 9.62% increase year-on-year [1] - The single-quarter net profit attributable to shareholders was 50.57 million yuan, up 53.06% year-on-year [1] - The single-quarter net profit excluding non-recurring items was 37.51 million yuan, a 44.29% increase year-on-year [1] Profitability Metrics - The company's debt ratio stands at 46.65% [1] - Investment income amounted to 25.84 million yuan, while financial expenses were 31.19 million yuan [1] - The gross profit margin is reported at 30.81%, an increase of 3.03% year-on-year [7] Earnings Per Share - Earnings per share (EPS) reached 0.27 yuan, reflecting an 86.61% year-on-year increase [7] - Revenue per share was 5.01 yuan, up 33.51% year-on-year [7] - Operating cash flow per share was 0.46 yuan, down 11.68% year-on-year [7] Shareholder Information - The largest shareholder is Inner Mongolia Mengniu Dairy Industry Co., Ltd., holding 200 million shares, which is 36.63% of the total [11] - Other significant shareholders include Chai Xiu with 76.1 million shares (14.86%) and Guo Xin Securities Co., Ltd. with 16.14 million shares (3.15%) [11]

Core Viewpoint - The report highlights the financial performance and strategic positioning of Shanghai Milkground Food Tech Co., Ltd. (妙可蓝多) in the dairy industry, particularly focusing on cheese products, which are experiencing growth and market leadership. Financial Performance - The company's operating revenue for the first half of 2025 reached approximately 2.57 billion RMB, representing a year-on-year increase of 7.98% compared to the previous year [2] - The total profit for the period was approximately 176.46 million RMB, showing an impressive growth of 85.44% year-on-year [2] - The net profit attributable to shareholders was approximately 132.97 million RMB, reflecting an increase of 86.27% compared to the same period last year [10] Industry Overview - The dairy industry in China is facing a structural imbalance, with a significant reliance on imported raw materials and a low proportion of high-value-added products like cheese and butter, which only account for 7.3% of the market [3][4] - The Ministry of Commerce and other departments have launched initiatives to promote healthy consumption, which is expected to create opportunities for functional dairy products [3] Market Positioning - The company has established a leading market share in the cheese segment, with over 38% of the packaged cheese market in China as of the first half of 2025 [8] - The cheese business has shown a revenue increase of 14.85% year-on-year, indicating strong demand and market acceptance [11] Product Strategy - The company focuses on a "cheese-centric" strategy, developing a diverse range of cheese products, including ready-to-eat nutrition series, family dining series, and food service series [9] - The product matrix has been expanded to include various cheese forms catering to different consumer needs, such as children's nutrition cheese and adult snack cheese [12] Innovation and R&D - The company has enhanced its R&D capabilities by collaborating with domestic universities and research institutions, leading to innovative product developments [12][19] - The company has received multiple awards for its technological advancements in cheese production, reinforcing its commitment to quality and innovation [12] Marketing and Branding - The company has successfully transitioned its brand positioning from children's cheese to a broader appeal, targeting young consumers, fitness enthusiasts, and the elderly [14] - Marketing strategies include leveraging major sporting events and partnerships with well-known IPs to enhance brand visibility and consumer engagement [14][15] Supply Chain and Cost Management - The company has implemented a comprehensive supply chain management system to improve efficiency and reduce costs, which is crucial for maintaining competitive advantage [16][17] - The "extreme cost" strategy has been initiated to enhance organizational efficiency across all business segments [17] Distribution Channels - The company has established a robust distribution network covering both online and offline channels, with over 6,551 distributors and access to approximately 800,000 retail terminals [20] - The focus on e-commerce platforms and instant retail channels has been intensified to capture a larger market share [16][20]