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「禁止亏本卖车」,价格猫腻要藏不住了
36氪· 2025-12-16 13:35
Core Viewpoint - The automotive industry is on the brink of a significant reshuffle due to the introduction of the "Automotive Industry Pricing Behavior Compliance Guidelines," which aims to end the ongoing price war and establish clearer pricing regulations [5][10]. Group 1: Compliance Guidelines - The guidelines prohibit car manufacturers from selling vehicles below production costs and require clear pricing and delivery terms [8][16]. - Multiple car manufacturers, including BYD, Xpeng, and Changan, have expressed support for the guidelines, emphasizing the need to eliminate price fraud and unfair competition [11][13]. - The guidelines detail nine prohibited behaviors, including disguised price reductions and excessive discounts, which could lead to legal risks [16][18]. Group 2: Market Impact - The price war has severely impacted the industry's profit margins, with the overall profit rate for the automotive industry dropping to a historical low of 4.4% in 2025 [26][28]. - The average gross profit per vehicle in the automotive supply chain is only 14,000 yuan, and over 52.6% of automotive dealers are experiencing losses [28][29]. - The ongoing price war has led to a decline in consumer confidence, with a significant increase in the number of potential buyers delaying their purchases due to price fluctuations [32][34]. Group 3: Consumer Behavior - Consumers are increasingly associating vehicle prices with quality and features, with the percentage of buyers believing "you get what you pay for" rising from 13% in 2023 to 34% in 2025 [34]. - The expectation of continuous price reductions has led consumers to postpone purchases, as they believe waiting will yield better deals [35][36]. - The end of the price war is expected to lead to more rational competition in the automotive market, improving product safety and quality [36].
长安汽车:预计2026年一季度与使用主体长安车联科技进行L3级自动驾驶上路通行试点应用
Di Yi Cai Jing· 2025-12-16 13:08
长安汽车在调研中表示,预计2026年一季度与使用主体长安车联科技进行L3级自动驾驶上路通行试点 应用;在国家相关法规及政策正式发布实施后,长安汽车将开始面向C端用户的产品准入和市场投放。 ...
计算机行业重大事项点评L:L3级智驾获准入许可,高阶智驾迈入新纪元
Huachuang Securities· 2025-12-16 12:55
Investment Rating - The industry investment rating is "Recommended," indicating an expected increase in the industry index exceeding the benchmark index by more than 5% in the next 3-6 months [18]. Core Insights - The approval of L3 level conditional autonomous driving vehicles marks a significant milestone in China's intelligent connected vehicle industry, allowing two models from Changan and Jidu to conduct road trials in designated areas of Beijing and Chongqing [2][7]. - The core feature of L3 autonomous driving is that the system can perform all dynamic driving tasks under specific conditions without the driver needing to monitor continuously, which may shift accident liability from drivers to manufacturers [7]. - The intelligent driving industry is transitioning from a dual-driven model of policy and technology to a four-dimensional resonance involving policy, infrastructure, commerce, and globalization, with L3 level autonomous driving signaling strong commercial opportunities [7]. Industry Overview - The computer industry consists of 338 listed companies with a total market capitalization of 57,020.82 billion and a circulating market capitalization of 51,679.82 billion [4]. - The absolute performance of the industry over the past 1 month, 6 months, and 12 months is -3.6%, 19.5%, and 12.7%, respectively, while the relative performance is -1.9%, 1.7%, and -3.0% [5]. Investment Recommendations - Suggested companies to focus on include Horizon Robotics, Hesai Technology, Suton Juchuang, Pony.ai, WeRide, Desay SV, Zhongke Chuangda, Jingwei Hengrun, Siwei Map, Hezhima Intelligent, Qianfang Technology, Wanjie Technology, Neusoft Group, Ruiming Technology, Guangting Information, and Jinli Technology [7].
长安汽车:随着L3规模的扩大 未来可以下沉到15万级别的车型
Xin Lang Cai Jing· 2025-12-16 12:49
Core Viewpoint - Changan Automobile has received approval for its Deep Blue automotive products to feature L3-level autonomous driving capabilities, allowing for automated driving in congested traffic conditions at speeds up to 50 km/h [1] Group 1: L3 Autonomous Driving Approval - The approval for L3-level autonomous driving was granted on December 15 [1] - The technology enables automated driving in single lanes on highways and urban expressways under traffic congestion [1] Group 2: Future Plans and Market Strategy - Changan plans to conduct pilot applications for road use in the first quarter of 2026 in collaboration with Changan Car Union Technology [1] - The company will begin product approvals and market launches for end-users once relevant national regulations and policies are officially implemented [1] - A comprehensive L3 planning strategy is in place, with subsequent models from Avita, Deep Blue, and Qiyuan expected to be introduced [1] Group 3: Market Expansion Potential - The scale of L3 technology is anticipated to expand, potentially reaching models priced around 150,000 yuan [1]
长安汽车(000625) - 2025年12月16日投资者关系活动记录表
2025-12-16 12:24
Group 1: L3 Autonomous Driving Approval - Changan Automobile's Deep Blue product received L3 autonomous driving approval on December 15, 2025, enabling automatic driving in congested traffic at speeds up to 50 km/h [2][3] - The approval reflects Changan's 40 years of automotive manufacturing experience and its achievements in intelligent transformation [2][3] Group 2: Technical Features and Safety - The L3 system employs a seven-layer redundancy architecture, integrating braking, steering, power, communication, perception, control, and interaction [4][6] - The perception system utilizes high-resolution 4D imaging radar, vision, and ultrasonic sensors, enhancing performance in adverse weather and complex scenarios [4][6] - Over 5 million kilometers of testing have been conducted, with no accidents or violations reported during the activation period of over 150,000 kilometers [6][7] Group 3: User-Centric Design and Market Strategy - The speed limit of 0-50 km/h is based on user needs in congested driving scenarios, addressing the most significant pain points for drivers [3][5] - Changan plans to initiate road trials with its L3 technology in Q1 2026, targeting C-end users after regulatory approvals [7][8] - Future L3 models will be introduced gradually, with pricing potentially reaching the 150,000 RMB level as the technology scales [7][8] Group 4: Safety and Quality Assurance - Changan prioritizes safety and quality, establishing a comprehensive safety system that integrates functional safety, network security, and data security [8] - The company has developed a quality management system that ensures safety and reliability can be replicated and scaled [8]
L3级自动驾驶上路试点 效果最大化需聚焦三个关键方向
Mei Ri Jing Ji Xin Wen· 2025-12-16 12:18
每经评论员裴健如 如果试点成功,这将不单是两家企业的事,其核心价值在于积累可复制的经验,推动技术与市场深度融 合。要实现试点效果最大化,需聚焦三个关键方向。 一是场景扩面要循序渐进。当前北京、重庆的试点路段覆盖了高速、城市快速路等核心场景,但需逐步 扩大试点区域与场景类型,从单一车道向多车道、从晴天工况向复杂天气、从封闭路段向半开放路段延 伸,形成覆盖不同地理环境和交通状况的试点网络。 二是数据积累要规范高效。试点车辆需全面记录系统决策、传感器反馈、驾驶员操作等全流程数据,建 立统一的场景数据库和事故追溯机制。通过百万公里级的真实路况数据训练,持续优化算法对车辆加 塞、行人横穿等交通场景的应对能力,为后续技术迭代和法规调整提供坚实支撑。 12月15日,工信部宣布近期许可两款L3级自动驾驶车型产品,将在指定区域内开展上路通行试点。两 款车型分别是长安牌SC7000AAARBEV型纯电动轿车和极狐牌BJ7001A61NBEV型纯电动轿车。 这不仅是中国自动驾驶发展史上的一个重要节点,也标志着我国智能网联汽车正式从"技术验证"迈 向"量产应用"的新阶段。 在我国汽车产业已在电动化领域确立领先优势的背景下,智能化正成 ...
L3级自动驾驶商业化落地驶入“快车道”,概念股集体活跃
Core Viewpoint - The Ministry of Industry and Information Technology (MIIT) of China has officially granted the first batch of L3 conditional autonomous driving vehicle permits to two models: Changan Automobile's Deep Blue SL03 and BAIC's Arcfox Alpha S, marking a significant step towards the commercialization of autonomous driving technology in China [1][2]. Group 1: Regulatory Developments - The MIIT has confirmed that both vehicle manufacturers have completed the required product testing and safety assessments, allowing them to conduct road trials in designated areas [1][2]. - This is the first formal establishment of "first movers" in the autonomous driving sector since the MIIT released the first batch of nine intelligent connected vehicle pilot programs last year [1][2]. - The L3 level of autonomous driving is defined as "conditionally automated driving," where the system can perform all dynamic driving tasks under specific conditions [3][4]. Group 2: Vehicle Specifications and Testing Areas - The Deep Blue SL03 is permitted to operate in congested traffic environments on single-lane highways and urban expressways at a maximum speed of 50 km/h, specifically in designated areas of Chongqing [4]. - The Arcfox Alpha S can operate on single-lane highways and urban expressways at a maximum speed of 80 km/h, with its functionality limited to specific routes in Beijing [4]. - The issuance of these permits follows a series of unified tests conducted by the MIIT and other departments, taking into account long-term testing data from various regions [8]. Group 3: Market Impact - Following the announcement of the L3 permits, stocks related to intelligent driving surged, with companies like Wanji Technology, Zhejiang Shibao, and Beiqi Blue Valley hitting their daily price limits [2]. - The MIIT's actions reflect a cautious yet supportive approach to advancing autonomous driving technology while ensuring safety standards are met [2][8]. Group 4: Future Outlook - The MIIT, along with other governmental departments, plans to expand the L3 autonomous driving pilot programs in terms of vehicle models and regions over the next year, aiming to clarify traffic safety responsibilities and establish entry thresholds for the industry [9]. - Industry experts emphasize the importance of creating a sustainable business model and ensuring safety as companies explore commercial opportunities in the autonomous driving sector [9].
空缺246天!长安汽车总裁终落定,“老兵”赵非上任
Guo Ji Jin Rong Bao· 2025-12-16 11:03
Group 1 - Changan Automobile has appointed Zhao Fei as the new president after an 8-month vacancy, effective immediately [2] - Zhao Fei has a long history with Changan, having joined the company in 1996 and held various key positions, including Vice President of Changan Ford and Chairman of Changan Automobile Technology Group [3] - The company has undergone a significant transformation, becoming an independent central enterprise, which requires a shift in strategic management from a "follower" to a "leader" [4] Group 2 - In the first 11 months of the year, Changan's total sales reached 2.6582 million units, a year-on-year increase of 9.25%, with over 85% coming from its own brands [5] - The financial performance for the first three quarters of 2025 showed total revenue of 114.927 billion yuan and a net profit of 3.055 billion yuan [6] - However, the two major electric vehicle brands under Changan, Deep Blue and Avita, have not yet achieved profitability, with significant losses reported over the past three years [7]
长安、极狐两款车型获批试点!L3级自动驾驶“上路”,不只是两家车企“答题”
Mei Ri Jing Ji Xin Wen· 2025-12-16 10:41
此次试点选择高速公路、城市快速路等相对结构化场景,并限定车速与路段,体现了"审慎推进、安全为先"的监管智慧,也为技术迭代与法规完善留出了 缓冲空间。 如果试点成功,这将不单是两家企业的事,其核心价值在于积累可复制的经验,推动技术与市场深度融合。要实现试点效果最大化,需聚焦三个关键方 向。 一是场景扩面要循序渐进。当前北京、重庆的试点路段覆盖了高速、城市快速路等核心场景,但需逐步扩大试点区域与场景类型,从单一车道向多车道、 从晴天工况向复杂天气、从封闭路段向半开放路段延伸,形成覆盖不同地理环境和交通状况的试点网络。 每经编辑|段炼 12月15日,工业和信息化部宣布近期许可两款L3级自动驾驶车型产品,将在指定区域内开展上路通行试点。两款车型分别是长安牌SC7000AAARBEV型 纯电动轿车和极狐牌BJ7001A61NBEV型纯电动轿车。 这不仅是中国自动驾驶发展史上的一个重要节点,也标志着我国智能网联汽车正式从"技术验证"迈向"量产应用"的新阶段。 在电动化取得领先优势的背景下,智能化正成为全球汽车产业竞争的新焦点。此次试点落地是对技术成熟度的验证,更是政策、产业与市场协同发力的成 果,将推动中国汽车产业在智能 ...
工信部L3开始发牌照,我为什么说是减肥奖励餐
虎嗅APP· 2025-12-16 10:38
以下文章来源于autocarweekly ,作者autocarweekly autocarweekly . 车不只是代步工具,还是生活的一种刻度。 本文来自微信公众号: autocarweekly ,作者:autocarweekly,题图来自:视觉中国 我被打脸了。 10月我还在说工信部暂时不会炒热L3,可这才12月呢,工信部就通过了首批L3级有条件自动驾驶功 能的智能网联汽车产品准入申请。 这次有两个品牌,各一款车型被允许在各自特定路段进行测试。 一方面是L2强制性国标还没正式落地,另一方面却开始"毫无征兆地"准许上路测试,工信部到底咋 想的呢? | 首页 组织机构 新闻发布 | | --- | | 政务公开 | | 政务服务 | | 互动交流 | | 工信数据 | 一、工信部在吃减肥奖励餐 我之前就讲过,L3没有被雪藏,而是在降温、在蓄力。 现在看工信部在这个节点做的事,更像一份阶段性的奖励餐。 工信部年底前的总结估计已经做完了,看来各方对今年工作成果比较满意,L2强制性国标推进得比 较扎实。大概率在此之前已经做过系统性的内部测试摸排,从结果判断,行业整体能力和成熟度应该 已经不低了。 我上次说:"他们一 ...