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A06与林肯同源制造 长安启源以“豪华”出击主流市场
Jing Ji Guan Cha Wang· 2025-11-10 16:36
长安启源特别提到,启源A06的生产工厂与豪华品牌林肯中国同源,拥有全封闭高自动化生产线、0.1mm高精度冲压与先进涂装技术,因而拥有了比肩豪华 车的生产工艺。 作为长安汽车打造的面向主流市场的新能源品牌,长安启源自2023年8月发布以来,累计销售超过30万辆。但与比亚迪、吉利银河及问界、理想等头部新势 力企业相比,长安启源要想真正成为一个主流品牌,前路还很长。据了解,启源制定的2026年销售目标实现50万辆,2027年则是100万辆。目前来看,启源 的挑战不小。 过去,长安启源在产品定义和细分市场布局上多有尝试,而现在其正在逐步将资源聚焦于主流市场。据了解,长安启源在内部已经制定了"大单品"战略,将 来要打造年销20万辆级的大单品,而启源Q07、A07、A06这几款产品,都将是被重点打造的对象。 长安启源再往新能源家轿市场投入一款新品,加密在主流新能源汽车市场的产品布局。11月9日,启源A06发布价格和权益,新车共包括六款纯电动车型及 两款增程车型。其中,纯电车型官方指导价为10.99万—14.99万元,两款增程车型的官方指导价分别是11.99万元和12.99万元。 长安启源已在轿车市场布局了三款车型,分别是 ...
“银十”车市微降0.8%,出口拉动自主品牌市占率升至68.7%,乘联分会:11月车企有望呈现较强表现
Mei Ri Jing Ji Xin Wen· 2025-11-10 12:20
Core Insights - The latest data from the China Automobile Dealers Association indicates that retail sales of passenger vehicles in October 2025 are approximately 2.242 million units, reflecting a year-on-year decrease of 0.8% and a month-on-month decrease of 0.1% [1] - Cumulatively, retail sales of passenger vehicles in China for the year amount to about 19.25 million units, showing a year-on-year growth of 7.9% [1] Retail and Wholesale Performance - In October, retail sales of passenger vehicles include 650,000 sedans, 85,000 MPVs, and 1.143 million SUVs, totaling 2.242 million units [2] - The wholesale figures for the same month show 600,000 sedans, 112,000 MPVs, and 1.646 million SUVs, totaling 2.268 million units [2] - Year-to-date, retail sales of passenger vehicles have reached 19.25 million units, up 7.9% compared to the same period last year [2] Market Dynamics - The automotive market in October did not meet previous expectations of a "hot" market, primarily due to the dominant role of replacement buyers and the impact of the Mid-Autumn Festival, which led many consumers to purchase vehicles before the holiday [4] - The tightening of "old-for-new" subsidy policies in certain regions has resulted in varied sales growth across different areas, contributing to the overall stagnation in October sales [4] Brand Performance - In October, domestic brands achieved retail sales of approximately 1.55 million units, a year-on-year increase of 4%, capturing a domestic retail market share of 68.7%, up 3 percentage points year-on-year [5] - Major domestic groups such as SAIC, Dongfeng, Changan, Chery, and BAIC saw a combined year-on-year sales growth of 17% in October, with notable increases from brands like Arcfox, Lantu, and Deep Blue [5] Export Growth - The export of automobiles from China remains robust, with October exports reaching 828,000 units, a year-on-year increase of 42%, and cumulative exports for the first ten months totaling approximately 6.51 million units, up 23% [6] - Specific brands like Geely and Great Wall Motors reported significant year-on-year sales growth of 35.5% and 24.1%, respectively, driven by strong export performance [6] New Energy Vehicle (NEV) Market - NEVs continue to be a key growth driver, with wholesale sales in October reaching approximately 1.621 million units, a year-on-year increase of 18.5% and a month-on-month increase of 8.5% [11] - In contrast, conventional fuel vehicle wholesale sales were 1.31 million units, showing a year-on-year decline of 3% [11] Market Penetration and Future Outlook - The penetration rate of NEVs in wholesale sales reached 55.3% in October, with domestic brands achieving a penetration rate of 70.1% [14] - The upcoming adjustment of the NEV purchase tax from full exemption to a 50% reduction starting January 1 is expected to increase consumer urgency for purchases, potentially boosting sales in the near term [14] - The automotive market is anticipated to see increased activity as rural consumers begin to purchase vehicles, particularly in the NEV and mid-to-low-end fuel vehicle segments [14]
长安汽车三季报:新能源销量同比增了超8成,高端化仍需突破
Nan Fang Du Shi Bao· 2025-11-10 09:08
Core Viewpoint - Changan Automobile's third-quarter financial report highlights the company's growth in new energy vehicle sales and overseas markets, while facing significant pressure on profitability due to reduced government subsidies and increased sales expenses [1][2][8] Financial Performance - In Q3, Changan's revenue reached 42.236 billion yuan, a year-on-year increase of 23.36%, while total revenue for the first three quarters was 114.927 billion yuan, up 3.58% [2][3] - The net profit attributable to shareholders for Q3 was 764 million yuan, a 2.13% increase year-on-year, but the net profit for the first three quarters decreased by 14.66% to 3.055 billion yuan [2][3] - The non-recurring net profit for Q3 was 542 million yuan, up 5.77% year-on-year, with a cumulative increase of 20.08% for the first three quarters [2][3] - Government subsidies significantly decreased, with a 67.52% drop in the first three quarters, impacting profit margins [3][4] Sales Performance - Changan's total sales in Q3 reached 711,100 units, a 26.8% year-on-year increase, with cumulative sales for the first three quarters at 2.0661 million units, up 8.46% [7] - New energy vehicle sales in Q3 surged by 81.22% to 272,500 units, with a total of 724,000 units sold in the first three quarters, reflecting a 59.72% increase [7] - Overseas exports in Q3 were approximately 166,000 units, a 96.3% year-on-year increase, with total exports for the first three quarters at 465,000 units, up 10.7% [7] Strategic Insights - Changan's investment in technology is beginning to yield results, with gross margins improving to nearly 15% and showing a positive trend [5] - The company is focusing on transforming into a "smart low-carbon travel technology company," with plans to explore advanced fields such as humanoid robots and flying cars [8] - Despite strong sales in new energy vehicles, challenges remain in achieving high-end market penetration, as seen with the sales performance of specific models [6][7]
汽车智能化11月投资策略:Robotaxi迈入新阶段,继续看好智能化主线
Soochow Securities· 2025-11-10 09:00
Core Conclusions - The market is expected to refocus on investment opportunities in smart vehicles in Q4, driven by the ongoing AI trend and the advancement of L4 capabilities in autonomous vehicles like Robotaxi [2][3] - Key catalysts for smart vehicle development in Q4 include Tesla's V14 release, XPeng's 2026 Robotaxi production plan, and the introduction of new autonomous vehicles by various companies [2] - The report anticipates a significant acceleration in the entry of core players into the L4 market by 2026, marking a pivotal year for Robotaxi [2] Comparison with Last Year - Similarities with last year's Q4 include the spread of AI applications, but this year emphasizes the evolution of AI logic rather than a resonance with automotive logic [3] - The focus has shifted from hardware opportunities and consumer sales to software opportunities and breakthroughs in B2B applications [3] Investment Recommendations - The report suggests a preference for Hong Kong stocks over A-shares, with a focus on software over hardware and B2B over B2C [6] - Recommended investment combinations include XPeng Motors, Horizon Robotics, and Cao Cao Mobility [6] - Key targets from the perspective of Robotaxi include integrated models (Tesla, XPeng, Qianli Technology) and technology providers (Horizon Robotics, Baidu, Pony.ai) [6] Smart Vehicle Market Overview - The report highlights the improvement in autonomous driving capabilities among various automakers, with XPeng, Huawei, and Li Auto leading the first tier [7] - The penetration rate of smart driving in urban areas reached 23.0% in August, with XPeng's smart driving penetration hitting 76.1% [7] - The report notes a significant increase in the sales of smart vehicles, with a projected growth in the Robotaxi market from 0-30% penetration by 2030 [15] Future Outlook - The core task for automotive intelligence from 2025 to 2027 is to achieve a penetration rate of 50%-80% for new energy vehicles [15] - By 2028-2030, Robotaxi is expected to achieve large-scale commercialization, marking a significant breakthrough in the automotive industry [15] Smart Vehicle Supply Chain Tracking - The report provides a detailed analysis of the smart vehicle supply chain, including hardware components (sensors, chips) and software solutions [10] - Key companies in the hardware segment include Sunny Optical, Nvidia, and Desay SV [10] - In the software segment, notable companies include WeRide, Momenta, and Pony.ai [10] Consumer Willingness to Pay - The report discusses consumer willingness to pay for smart features, indicating a growing acceptance of smart driving technologies [13] - The analysis includes projections for the domestic market size of Robotaxi, estimating significant growth in sales and market penetration [14]
乘用车板块11月10日涨1.4%,长城汽车领涨,主力资金净流出6.23亿元
| 代码 | 名称 | 主力净流入(元) | 主力净占比 游资净流入 (元) | | 游资净占比 散户净流入 (元) | | 散户净占比 | | --- | --- | --- | --- | --- | --- | --- | --- | | 002594 | 比亚迪 | 5.87 Z | 10.64% | -3.42 Z | -6.21% | -2.44/Z | -4.43% | | 601633 长城汽车 | | 1.00 Z | 11.29% | -1270.20万 | -1.43% | -8768.60万 | -9.86% | | 000625 长安汽车 | | 790.08万 | 1.09% | -4452.22万 | -6.12% | - 3662.14万 | 5.04% | | 601238 广汽集团 | | -2803.16万 | -6.61% | 1282.73万 | 3.03% | 1520.43万 | 3.59% | | 600733 北汽蓝谷 | | -4527.24万 | -6.50% | -327.23万 | -0.47% | 4854.47万 | 6.97% | | 60010 ...
【月度分析】2025年10月份全国乘用车市场分析
乘联分会· 2025-11-10 08:08
ZUZ5年10月 全国乘用车市场分析 专业 | 共享 | 高效 | 创新 中国汽车流通协会乘用车市场信息联席分会 2025年11月10日 三灵 Contents 说明 比发销量:国内外批发销量 狭义乘用车:轿车、 MPV、SUV 广义乘用车: 轿车、MPV、SUV、微客 新能源市场:轿车、MPV、SUV BEV: 纯电动 PHEV:插电混动 EREV: 增程式混合动力 第10页面图中的 [ _______ ] 表示有微客的厂商 数据来源:中国汽车流通协会乘用车市场信息联席分会月报表-初稿 品市场 ▶2025年10月零售、批发分析表 ◆2025年10月产量、出口分析表 ◆2021-2025年10月狭义乘用车零售和批发销量走势图 新能源市场 点击蓝字 关注我们 本文全文共 9393 字,阅读全文约需 31 分钟 商排名 四.市场分析 E LIn ESI ◆2025年10月零售、批发分析表 ◆2025年10月产量、出口分析表 ◆2021-2025年10月新能源乘用车零售和批发销量走势图 ◆2025年10月狭义乘用车零售销量TOP10 ◆2025年10月狭义乘用车批发销量TOP10 ◆2025年10月广义乘用车零售销 ...
保洁阿姨当主播,为什么车企一定要直播?
汽车商业评论· 2025-11-09 23:06
新汽车生态合作,报名中国版CES! 门店经理说,疫情后客流恢复缓慢,但直播让他们重新"看到了人气",如今约三成试驾客户来自直播留资。 近日,哈尔滨一家雷克萨斯经销店让店内一位58岁的保洁阿姨出镜介绍车型,没想到播放量最高达500多万,而店内账号平常拍摄的浏览量一般 几千到几万不等。 2025年10月,《汽车商业评论》在北京走访了不少主流品牌4S店,调研直播情况。无论何时去,发现都有工作人员在店里直播。 类似的场景,如今在全国各地汽车展厅频繁上演。 几年前,4S店的夜晚通常空荡安静;而现在,越来越多的销售顾问化身主播,对着屏幕与看不见的观众沟通。 撰文 | 张 霖郁 编辑 | 黄 大路 设计 | 甄 尤美 夜幕降临,北京南五环外的一家大型汽车经销店依旧灯火通明。 三脚架、补光灯、无线麦克风、监控屏整齐排开,镜头对准一辆刚到店的新车,还有两名主播。 她们对着镜头讲解车辆配置,后台还有四人盯着评论区,实时回答网友提问。墙角的白板上写着当晚目标——"直播三小时,新增线索200条, 试驾预约50个"。 这是一家合资品牌经销店,店内共配备了六人的直播团队:两名主播、三名拍摄剪辑、一名场控、两名评论互动、两名客服和两名销售 ...
长安启源A06上市,狄智睿:启源用户已累计超30万
Bei Ke Cai Jing· 2025-11-09 15:49
长安启源A06是长安汽车智能汽车超级数智化平台SDA首款纯电轿车。新车搭载800V碳化硅高压平台和6C闪充,充电10分钟续航可增加330km。长安启源 A06搭载天枢智能驾驶辅助系统,新车能够拍一拍开关前后备厢;新车搭载的数智大白人机交互系统支持功能DIY。 长安启源A06。企业供图 新京报贝壳财经讯(记者王琳琳)11月9日,长安启源A06正式上市,新车共有六款纯电车型和两款增程车型。其中,纯电车型官方指导价为10.99万 元-14.99万元;两款增程车型官方指导价分别为11.99万元和12.99万元。长安启源产品首席执行官狄智睿表示,长安启源从第一台车交付至今已累计收获超 过30万用户。 此外,长安启源推出购置税相关政策,在11月30日24时前锁单未能按期交付的用户,长安启源将承担购置税差额补偿。 校对 贾宁 1 12 12 ...
长安汽车(000625):新能源和出口持续增长,Q3毛利率环比提升
Changjiang Securities· 2025-11-09 09:15
Investment Rating - The investment rating for the company is "Buy" and is maintained [7]. Core Insights - The company reported a revenue of 42.24 billion yuan in Q3 2025, representing a year-on-year increase of 23.4% and a quarter-on-quarter increase of 9.6%. The net profit attributable to shareholders was 760 million yuan, up 2.1% year-on-year but down 18.6% quarter-on-quarter. The non-recurring net profit was 540 million yuan, reflecting a year-on-year increase of 5.8% but a quarter-on-quarter decrease of 21.9% [2][4][10]. - The company has seen significant growth in its self-owned new energy vehicle sales, with a year-on-year increase of 81.2% in Q3 2025, accounting for approximately 38% of total sales. The total sales volume reached 711,000 vehicles, up 24.5% year-on-year [10][4]. - The gross margin for Q3 2025 was 15.7%, an increase of 0.5 percentage points from the previous quarter, primarily due to improved profitability of new energy products [10]. Summary by Sections Financial Performance - In Q3 2025, the company achieved total revenue of 42.24 billion yuan, with a gross margin of 15.7%. The net profit attributable to shareholders was 760 million yuan, while the non-recurring net profit was 540 million yuan [2][4][10]. - The total sales volume for Q3 2025 was 711,000 vehicles, with a significant contribution from new energy vehicles, which sold 272,500 units [10]. Strategic Developments - The company is accelerating its electric and intelligent transformation, with plans to launch 20 new models, including several new energy vehicles under its brands [10]. - The overseas expansion is progressing rapidly, with a focus on localizing production and enhancing brand positioning [10]. Market Outlook - The company expects to achieve a net profit of 4.63 billion yuan in 2025, corresponding to a price-to-earnings ratio of 26.8 times, maintaining a "Buy" rating [10].
长安汽车和复旦大学申请大模型部署相关专利,实现大模型的按需动态调整
Jin Rong Jie· 2025-11-08 06:26
Core Points - Chongqing Changan Automobile Co., Ltd. and Fudan University have applied for a patent titled "Method, Device, Equipment, Storage Medium, and Program Product for Large Model Deployment" with publication number CN120909607A, filed on August 2025 [1] Summary by Categories Patent Application - The patent application involves a method for deploying large models, which includes receiving current operational scenario information and resource usage information from terminals by a cloud server [1] - The method determines whether the current operational scenario and resource usage information are compatible with the specifications of the terminal's current large model [1] - If not compatible, the method utilizes multi-objective constraints and optimization to select a target large model from a model library based on the current operational scenario and resource usage information [1] - The target model's information is then sent to the terminal for deployment, allowing inference through the target large model [1]