BMW(BMWYY)

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暴跌69%,豪车天塌了!
商业洞察· 2025-08-09 09:24
Core Viewpoint - The BBA (Benz, BMW, Audi) luxury car manufacturers are facing significant challenges in the electric vehicle era, with their sales and profits plummeting, indicating a shift in consumer preferences towards domestic electric vehicles [4][5][6]. Group 1: BBA Financial Performance - BMW's net profit fell by nearly 30%, while Audi's profit dropped by 37.5%, and Mercedes-Benz's Q2 net profit plummeted by 69% [4][5][11]. - Mercedes-Benz's Q2 net profit decreased from €3 billion to €957 million, a drop of 68.7%, and its sales in China fell by 19% [11][12]. - Audi's operating profit fell by 45.2% to €1.087 billion, and its net profit dropped by 37.5% to €1.346 billion, with a 6% decline in vehicle deliveries [17][18]. Group 2: Market Dynamics - In the first half of the year, domestic car sales in China reached 9.27 million units, a 25% increase, contrasting sharply with the decline in BBA sales [8][34]. - Mercedes-Benz's electric vehicle sales in China fell by 66%, with its market share in the pure electric vehicle segment dropping to 0.16% [13][12]. - Audi's electric vehicle sales also declined by 23.5%, indicating a broader trend of decreasing demand for traditional luxury vehicles [18]. Group 3: Strategic Shifts - BBA manufacturers are struggling to adapt to the electric vehicle market, with Audi retracting its plans for full electrification due to poor sales performance [18][28]. - The luxury car market is witnessing a significant transformation, with domestic brands rapidly gaining market share and consumer trust, while BBA brands are losing their premium status [32][36]. - The shift in consumer preferences towards more affordable and technologically advanced domestic electric vehicles is evident, as BBA brands are unable to compete effectively [37].
突发!超23万辆宝马因安全隐患被召回,i系列成“重灾区”
Guo Ji Jin Rong Bao· 2025-08-09 08:13
Core Viewpoint - BMW (China) Automotive Trade Co., Ltd. and Brilliance BMW Automotive Ltd. have announced a recall of over 230,000 vehicles due to safety hazards related to starter generator connections and high-voltage system malfunctions [1][4]. Recall Details - The recall is divided into four categories, with specific vehicle models and production dates outlined for each [2][3]. - The first recall involves 1 imported 5 Series vehicle produced on November 26, 2024 [2]. - The second recall includes 1,012 units of the domestic 5 Series and 379 units of the domestic X5, produced between July 20, 2024, and December 19, 2024 [2]. - The third recall encompasses 4,609 imported i4 vehicles and 7,730 imported iX vehicles, among others, produced between December 2, 2020, and December 18, 2023 [3]. - The fourth recall affects 95,753 domestic i3 vehicles, making it the most affected model, along with other domestic models [3]. Safety Concerns - The vehicles in the recall may experience issues such as loose connections in the starter generator, which could lead to engine stalling or fire hazards [2][4]. - BMW will provide free software upgrades to address the high-voltage system malfunction that could lead to loss of power and increased collision risk [4]. Market Performance - BMW's recall frequency has been high, with over 4 million vehicles recalled last year due to various issues [4]. - In 2024, BMW's deliveries in China fell by 13.4% to 714,500 units, marking the largest decline among luxury brands [4]. - In the first half of the year, BMW's sales in Asia dropped by 11.1%, with a significant 15.5% decline in the Chinese market, despite it being the largest single market for the company [4]. Strategic Initiatives - To counter declining sales, BMW has intensified its local ecosystem development, including partnerships with Huawei and Alibaba for AI and smart driving technologies [5]. - Collaborations with CATL and EVE Energy aim to accelerate the production of cylindrical battery cells [5]. - BMW has also partnered with Momenta to develop new intelligent driving assistance solutions tailored for the Chinese market [5].
突发!超23万辆宝马因安全隐患被召回 i系列成“重灾区”
Guo Ji Jin Rong Bao· 2025-08-09 08:11
Core Viewpoint - BMW (China) Automotive Trade Co., Ltd. and Brilliance BMW Automotive Ltd. have announced a recall of over 230,000 vehicles due to safety hazards related to starter generator connections and high-voltage system malfunctions [1][2][3] Recall Details - The recall includes multiple models such as the domestic i3, iX1, i5, and imported i4, i7, iX, with specific recall numbers and production dates outlined [1][2] - The total number of vehicles recalled includes: - 1 imported 5 Series vehicle [1] - 1,391 domestic X5 and 5 Series vehicles [1] - 4,609 imported i4 vehicles [2] - 9,575 domestic i3 vehicles [2] - 106,000 domestic iX3 vehicles [2] Safety Concerns - The vehicles in the recall may experience issues such as loose connections in the starter generator, which could lead to engine stalling or fire hazards [1][3] - BMW will provide free software upgrades to address the high-voltage system malfunction that could lead to loss of power and increased collision risk [3] Market Performance - BMW's sales in China have declined, with a 13.4% drop in total deliveries in 2024, making it the largest decline among luxury brands [3] - In the first half of the year, BMW's sales in Asia fell by 11.1%, with a significant 15.5% drop in the Chinese market [3] Strategic Initiatives - To counteract declining sales, BMW has initiated several local partnerships and technology integrations, including collaborations with Huawei and Alibaba for AI development, and partnerships with CATL and EVE Energy for battery production [4]
专访丨美国关税政策干扰全球产业链稳定、阻碍技术进步——访德国巴伐利亚州副州长艾旺格
Xin Hua Wang· 2025-08-09 08:03
Core Viewpoint - The U.S. tariff policy disrupts global supply chain stability and hinders technological progress, as stated by Hubert Aiwanger, Deputy Governor of Bavaria [1] Group 1: Impact of U.S. Tariff Policy - The high tariffs imposed by the U.S. have severely impacted the profitability of German automotive companies, with tariffs reaching as high as 27.5% on car exports [1] - Although a recent trade agreement has reduced the tariff rate to 15%, it still results in annual losses of several billion euros for German companies [1] - The use of tariffs as a tool to restrict foreign products is detrimental not only to Germany and Europe but also increases costs for American consumers, leading to a lose-lose situation [1] Group 2: Bavaria's Economic Relations with China - Bavaria has a long-standing economic relationship with China, dating back to 1975, with around 700 Bavarian companies operating in China and over 500 Chinese companies established in Bavaria [2] - The rapid development of China's automotive industry in areas such as smart technology and electric vehicles has impressed Bavarian officials, highlighting China's role as an important innovation partner for German automotive industry [2] - Cooperation between Germany and China is evolving from traditional trade to joint design and collaborative research, exemplified by NIO establishing a design center in Germany [2] Group 3: Future Outlook - The focus should be on improving global competitiveness through internal reforms rather than relying on tariffs to address competitive disadvantages [2] - Innovative forces from companies like those in China are crucial participants in the positive restructuring of the global industrial landscape [2]
BBA在华遭遇转型阵痛 豪华车市场迎来“中国定义”
Zhong Guo Xin Wen Wang· 2025-08-09 04:20
Core Insights - The luxury car market in China is undergoing a significant transformation, with traditional brands like Mercedes-Benz, BMW, and Audi (BBA) facing declining profits and sales due to the rise of domestic electric vehicle (EV) brands [1][2][3] Group 1: Financial Performance - In the first half of 2025, BBA reported substantial declines in net profits: Mercedes-Benz down 55.8%, BMW down 29%, and Audi down 37.5% [1] - BBA's delivery volumes in China also fell, with declines of 14.2% for Mercedes-Benz, 15.5% for BMW, and 10.3% for Audi [1] Group 2: Market Dynamics - The Chinese market, once a stronghold for BBA, is now a "bleeding point" as domestic EV brands gain traction [3] - In July, luxury car promotions reached a high of 27.2%, indicating increased pressure on BBA to compete [4] Group 3: Competitive Landscape - Domestic EV brands, exemplified by "Hongmeng Zhixing," are redefining luxury car standards with innovative designs and user experiences, achieving sales of 47,752 units in July alone [3] - BBA's electric vehicle penetration in China is below 20%, significantly lower than the overall EV penetration rate of 44.3% [6] Group 4: Strategic Responses - BBA is beginning to seek partnerships with Chinese tech companies to adapt to the changing market landscape, such as Audi collaborating with Huawei for smart driving technologies [8] - The overall restructuring of the automotive value chain and market share is evident, with Chinese EV exports surging by 75.2% year-on-year [7]
宝马计划召回超23万辆汽车,必要时更换起动器发电机
Mei Ri Jing Ji Xin Wen· 2025-08-09 03:36
Core Points - BMW (China) and Brilliance BMW have filed a recall plan with the State Administration for Market Regulation, recalling a total of 1,392 vehicles [1] - The recall includes 1 imported 5 Series vehicle and 379 domestic X5 vehicles, as well as 1,012 domestic 5 Series vehicles, all due to potential safety hazards related to the starter generator's power connector [3] - This recall is an expansion of a previous recall announced on May 9, 2025, which involved 229,100 vehicles due to insulation failure monitoring issues [4] Group 1 - BMW (China) and Brilliance BMW are recalling a total of 1,392 vehicles, including specific models and production dates [1][3] - The reason for the recall is related to a potential loose connection in the starter generator, which could lead to engine stalling or fire hazards [3] - The current recall adds to a previous recall of over 229,000 vehicles, indicating ongoing safety concerns within the company's vehicle lineup [4]
市监总局通告:381辆法拉利进口车将被召回
Bei Jing Ri Bao Ke Hu Duan· 2025-08-09 03:01
Core Points - The article discusses multiple vehicle recalls initiated by various automotive companies due to safety concerns related to specific models and production dates [1][2][3][4][5][6][8][13] Group 1: Ferrari Recall - Ferrari is recalling 381 units of the imported Purosangue model due to a potential short circuit in the fuse box, which may lead to decreased braking performance [1] - The recall will start on September 5, 2025, for vehicles produced between October 27, 2023, and February 19, 2025 [1] Group 2: GAC Toyota Recall - GAC Toyota is recalling a total of 132,128 vehicles across various models including the Camry, Levin, and others due to issues with the instrument panel control program and insufficient strength of the front suspension coil spring [2][3][4] - The recalls will begin on September 30, 2025, for certain models and will include free upgrades and inspections to address the identified safety hazards [3][4] Group 3: FAW Toyota Recall - FAW Toyota is recalling 54,143 units of the domestic Avalon model starting September 30, 2025, due to unspecified safety concerns [5][6] - Additional recalls include 6,866 units of Lexus models and 35,054 units of imported Toyota models, with various production dates [5][6] Group 4: BMW Recall - BMW is recalling multiple models including the 5 Series and X5, totaling over 100,000 vehicles due to potential issues with the starter generator's power connector, which could lead to engine stalling or fire risks [8][10][11][12] - The recalls will involve free inspections and necessary replacements to mitigate safety risks [10][12] Group 5: Stellantis Recall - Stellantis is recalling 3,339 units of the imported Jeep Grand Cherokee 4xe due to a manufacturing defect in the air conditioning blower motor connector, which could impair visibility and increase collision risk [13] - The company will provide free inspections and replacements for affected components [13]
宝马将召回超23万辆车
财联社· 2025-08-09 02:43
Core Viewpoint - BMW (China) Automotive Trade Co., Ltd. and Brilliance BMW Automotive Ltd. are recalling over 230,000 vehicles due to safety hazards related to the starter generator's power connector, which may lead to engine stalling or fire risks [1][2][3]. Group 1: Recall Details - Recall number S2025M0120V involves 1 imported 5 Series vehicle produced on November 26, 2024 [1]. - Recall number S2025M0121V includes 379 domestic X5 vehicles and 1,012 domestic 5 Series vehicles produced between July 20, 2024, and December 19, 2024 [1][2]. - Recall number S2025M0122V covers 4,609 imported i4 vehicles, 91 imported i5 vehicles, 3,244 imported i7 vehicles, and 7,730 imported iX vehicles produced between December 2, 2020, and December 18, 2023 [2][3]. - Recall number S2025M0123V consists of 95,753 domestic i3 vehicles, 5,657 domestic i5 vehicles, 6,022 domestic iX1 vehicles, and 106,000 domestic iX3 vehicles produced between March 12, 2021, and December 5, 2024 [3]. Group 2: Safety Measures - BMW will provide free inspections and necessary replacements for the starter generator and related cables to eliminate safety hazards [2][4]. - A software upgrade will also be offered for the recalled vehicles to address issues related to the high-voltage system's monitoring mechanism [3][4].
雷军又迎来一位大将!宝马20余年老将跳槽小米,曾负责宝马i系列设计,称小米为“世界上最具进步性和崛起性的大型科技公司之一”
Sou Hu Cai Jing· 2025-08-08 12:04
在小米汽车销量节节攀高之际,雷军的汽车事业又迎来一位行业资深人士加盟。 据环球网,宝马i系列设计主管凯·兰格(Kai Langer)近日通过领英平台宣布,在宝马集团任职二十余 年后,已于8月1日正式加入小米公司。 宝马i系列是宝马集团旗下的新能源汽车系列,该品牌于2011年2月发布,是宝马集团继宝马、MINI和 劳斯莱斯之后的第四品牌。宝马后续相继发布了i3和i8等车型,但i3已于2024年正式停产。 7月31日,宝马披露了2025年上半年的财务业绩。财报显示,今年上半年,宝马集团全球销量超过120万 辆,同比减少0.5%。 营收与利润的跌幅远超销量。宝马今年上半年录得营收676.85亿欧元,同比减少8%;净利润40.15亿欧 元,同比下降29%;汽车业务的息税前(EBIT)利润率已经同比下降了2.4个百分点,跌至6.2%。尽管 如此,在德系三大豪华品牌(BBA)中,宝马今年上半年在营收、净利润和销量上均保持领先。 中国市场持续承压拖累了宝马今年二季度以及上半年的业绩。今年上半年,中国市场成为宝马下滑幅度 最大的单一市场,同比下滑15.5%至31.8万辆。 Kai Langer在声明中表示,小米不仅在科技及消 ...
BBA集体失守中国市场
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-04 23:13
炒股就看金麒麟分析师研报,权威,专业,及时,全面,助您挖掘潜力主题机会! 记者丨焦文娟 编辑丨张明艳 当德系传统豪华车企BBA(宝马、奔驰、奥迪)2025年上半年财报相继出炉,一个清晰的趋势呈现: 曾经的"豪华车神话"正集体遭遇增长瓶颈。 宝马虽以净利润约为奔驰与奥迪之和、纯电销量领跑的表现暂居头名,但三家传统豪华车企集团下滑的 营收、腰斩的利润、在中国市场的溃败,以及纷纷下调的全年预期,都在诉说着同一个现实:传统豪华 车巨头的转型阵痛已进入深水区。 在这场集体下跌中,BBA们谁能最先挣脱业绩泥潭,将取决于当下转型的决断速度,而非历史荣光。 唯有当下立即行动、果断调整,才最有可能率先复苏,抢占未来先机。 集体承压,普遍失守中国市场 2025年上半年,BBA的业绩答卷布满"下滑"的字样。从核心财务数据来看,三家呈现出"两降一增"的营 收分化,与"全线下滑"的净利润困境。 具体来看,宝马虽以676.85亿欧元的营收保持领先,但8%的同比下滑仍难掩颓势;奔驰663.77亿欧元的 营收紧随其后,却以同比下滑8.6%录得三家中最大的营收跌幅,净利润更是腰斩过半,从"利润之王"的 宝座跌落;奥迪虽成为唯一营收正增长的品牌 ...